Al Romaizan Gold & Jewellery LLC
Al Romaizan Gold & Jewellery LLC is a privately held Dubai-based gold and diamond jewellery retailer, founded 1953, designing and selling 18K, 21K, and 24K pieces via seven UAE showrooms, a Riyadh office, and a worldwide e-commerce platform serving affluent GCC consumers and gold-investment buyers.
- Company typePrivate
- Founded1953
- HeadquartersDubai, United Arab Emirates
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Al Romaizan Gold & Jewellery LLC does
Al Romaizan Gold & Jewellery LLC is a privately held UAE-based gold and jewellery retailer founded in 1953 and headquartered in Dubai, with a secondary headquarters in Riyadh, Saudi Arabia. The company designs, crafts, and sells gold jewellery in 18K, 21K, and 24K purities, alongside diamond and gemstone pieces, traditional Emirati/Saudi-inspired designs, a dedicated children's jewellery line, and 24K investment bullion in the form of bars, coins, and pendants (Legacy Bars and Icons of Value/Virtue Coins ranges, 1g to 100g). Its proprietary design portfolio includes the MARAYA, JADAYEL, PETALS, BASMA, and Emirates Pride sub-brands, and in 2026 it was recognised by Guinness World Records for the world's most expensive gold dress (Dh5 million, ~USD 1.36M) unveiled at the Watch & Jewellery Middle East Show in Sharjah.
The company operates a hybrid direct-to-consumer go-to-market combining seven physical showrooms across all UAE emirates (Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah), the Riyadh office, and a globally shipping e-commerce storefront at alromaizan.com reinforced by an iOS/Android mobile app and WhatsApp-based sales contact. Distribution includes acceptance as one of 1,000+ retailers in Ithra Dubai's Dubai Gold District. Pricing is per-unit, varying by karat, weight, and gemstone content, ranging from approximately 369 AED (simple gold items) to over 100,000 AED (high-carat diamond sets); the Nukhba Loyalty Program, a 2% Cash-on-Delivery discount, bespoke customisation, and worldwide delivery support customer retention.
Customer segments comprise affluent GCC individual consumers (weddings, Eid, National Day, luxury wear), families purchasing children's jewellery, and gold-investment buyers targeting 24K bullion; Saudi Arabia is identified as a strategically prioritised geography riding a market growing at roughly 10% CAGR through 2033. The company is independently owned with no disclosed PE/VC or conglomerate parent, no public listing, and no disclosed revenue, headcount, or management-team information in the source material.
Al Romaizan Gold & Jewellery LLC firmographics
Firmographics- Name
- Al Romaizan Gold & Jewellery LLC
- Legal name
- Al Romaizan Gold & Jewellery LLC
- Website
- https://alromaizan.com
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Al Romaizan Gold & Jewellery LLC is a privately held Dubai-based gold and diamond jewellery retailer, founded 1953, designing and selling 18K, 21K, and 24K pieces via seven UAE showrooms, a Riyadh office, and a worldwide e-commerce platform serving affluent GCC consumers and gold-investment buyers.
- Ownership category
- akta.pro rank
Al Romaizan Gold & Jewellery LLC industry classification
Industry- Product category
- Gold & Diamond Jewellery Retail
- NAICS
- Jewelry Retailers (458310), Jewelry and Silverware Manufacturing (33991)
- SIC
- Retail-Jewelry Stores (5944), Jewelry, Precious Metal (3911)
- akta.pro primary industry
- Precious Metal Jewelry (Gold/Platinum/Silver) (CRAKAAAD)
- akta.pro secondary industries
- Personalized Fine Jewelry (Nameplates/Initials/Engraved) (CRAKAAAI), Personalized Jewelry (Engraving, Initials, Nameplates, Birthstones) (CRAKAHAG), Children’s & Men’s Jewelry Manufacturing (CRAKAIAN)
Keywords
Where Al Romaizan Gold & Jewellery LLC is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices8 records
Markets served
Al Romaizan Gold & Jewellery LLC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Retail Jewellery Sales (E-commerce & Physical Stores): The company generates revenue through direct retail sales of gold jewellery (18K, 21K, 24K), diamond jewellery, gemstone jewellery, gold bullion (bars, coins, pendants), and kids' jewellery via its e-commerce platform and physical store network across the UAE and Saudi Arabia. Transactions are one-time purchases with prices varying by gold weight, karat, and gemstone content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level gold pieces (18K/21K simple designs, gold-only) |
| Unit Pricing | Pay-as-you-go | Mid-range gold jewellery with gemstones or enamel (18K/21K) |
| Unit Pricing | Pay-as-you-go | Premium & luxury jewellery (high karat, high carat diamonds, elaborate sets) |
| Unit Pricing | Pay-as-you-go | Bespoke/Custom Jewellery |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Al Romaizan Gold & Jewellery LLC product offering
Product offeringCore offering
Al Romaizan designs, crafts, and retails gold (18K, 21K, 24K), diamond, and gemstone jewellery — including rings, necklaces, bracelets, earrings, sets, kids' jewellery, traditional/Emirati designs, and 24K investment bullion (bars, coins, pendants). Products are sold directly to individual consumers via owned physical showrooms across all seven UAE emirates and Riyadh, plus a global e-commerce platform and mobile app. A bespoke customisation service and the Nukhba loyalty program support repeat purchases.
Product overview
Al Romaizan Gold & Jewellery LLC operates an online jewellery platform offering a comprehensive portfolio of gold and diamond jewellery products. The core offerings include 18K and 21K gold jewellery (rings, necklaces, bracelets, earrings, sets), diamond jewellery, gem-set pieces, and children's jewellery across modern and traditional design styles. The company also offers a 24K gold bullion collection (coins, bars, pendants). Key branded collections include MARAYA, JADAYEL, PETALS, BASMA, and the Emirates Pride Collection featuring UAE-themed pieces. Products are available through an e-commerce website and mobile app, with physical store locations across UAE (Dubai, Fujairah, Sharjah, Ajman, Ras Al Khaimah, Abu Dhabi) and Riyadh, Saudi Arabia. The company participates annually in the Watch & Jewellery Middle East Show with exclusive exhibition collections.
Differentiator
Problem solved
Functional benefit
Brands
- MARAYA Collection: Exclusive collection showcased at the Watch & Jewellery Middle East Show.
- PETALS Collection
- JADAYEL Collection
- BASMA Collection
- Al Romaizan Legacy Bars
- Icons of Value / Virtue Coins
- Emirates Pride Collection
Products and services
- Gold Jewellery Premium gold jewellery in 18K and 21K gold, including rings, necklaces, bracelets, earrings, and sets offered in modern and traditional styles. Sold to individual consumers for personal wear, gifting, and occasion-based purchases (weddings, Eid, National Day).
- Diamond Jewellery Diamond-set rings, necklaces, bracelets, and earrings with carat weights from 0.06CT to 8.17CT, crafted in 18K and 21K gold settings. Targets individual consumers seeking branded diamond pieces for everyday luxury, bridal, and gifting use.
- Gem Jewellery Gemstone jewellery including bracelets, earrings, necklaces, rings, and sets featuring precious and semi-precious stones, crafted in 18K and 21K gold. Suited to consumers seeking coloured-stone alternatives to diamond pieces.
- Kids Jewellery Gold jewellery designed for children in 18K and 21K gold, including bangles, bracelets, earrings, necklaces, rings, and sets with nature/animal-inspired designs. Targets parents and family members purchasing gifts for newborns, birthdays, Eid, and special occasions.
- Traditional Jewellery Heritage-inspired traditional jewellery in Emirati and Saudi designs, including necklaces, bracelets, rings, earrings, and sets in 21K and 18K gold. Targeted at consumers seeking culturally meaningful pieces for weddings, Eid, and ceremonial wear.
- Gold Bullion Collection Pure 24K investment-grade gold products including coins, bars, pendants, and ingots in weights from 1g to 100g (including Al Romaizan Legacy Bars in the traditional Dallah design and Icons of Value/Virtue Coins). Sold to individual investors and gift buyers seeking certified, branded bullion.
- Bespoke / Custom Jewellery Service Made-to-order jewellery service offering personalised pieces including engraving, sizing, and custom designs in 18K, 21K, and 24K gold, with or without gemstones. Price determined by individual specifications. Serves individual consumers and gifting buyers seeking unique items.
- Emirates Pride Collection UAE-themed 18K and 21K gold jewellery collection celebrating national pride and heritage, featuring pieces shaped as the UAE map, falcon, heart, and butterfly. Targeted at consumers purchasing UAE National Day and patriotic-themed gifts and personal pieces.
- MARAYA Collection Exclusive contemporary gold jewellery collection launched at the Watch & Jewellery Middle East Show, featuring modern design aesthetics targeted at consumers seeking event-exclusive pieces.
- JADAYEL Collection Exclusive curated gold jewellery collection featuring intricate designs launched at the Watch & Jewellery Middle East Show. Targeted at consumers purchasing limited-edition exhibition pieces.
- PETALS Collection (including Bridal Petals) Floral-inspired gold jewellery collection with a bridal variant, launched at the Watch & Jewellery Middle East Show. Targeted at bridal and occasion-wear consumers.
- BASMA Collection Curated exclusive gold jewellery collection with distinctive design aesthetics launched at the Watch & Jewellery Middle East Show. Targets consumers seeking differentiated contemporary gold pieces.
- Watch & Jewellery Middle East Show Collection Limited-edition exhibition collection launched annually at the Watch & Jewellery Middle East Show in Sharjah, featuring 98+ exclusive gold pieces in 21K gold including sets, rings, and earrings. Targets exhibition attendees and online customers seeking event-exclusive designs.
- Al Romaizan Legacy Bars Premium 24K gold bar collection featuring the traditional Dallah (Arabic coffee pot) design, available in weights from 1g to 100g. Targeted at investors and gift buyers seeking branded, culturally themed investment-grade bullion.
Companies that use Al Romaizan Gold & Jewellery LLC
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Al Romaizan Gold & Jewellery LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Al Romaizan Gold & Jewellery LLC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ithra Dubai (Dubai Gold District)coreAl Romaizan is listed as one of the 1,000+ retailers operating within the Dubai Gold District, a purpose-built destination developed by Ithra Dubai to consolidate gold retail, bullion trading, wholesale markets, and investment services. The district aligns with the UAE's economic diversification strategy away from hydrocarbons and reinforces Dubai's position as the world's second-largest physical gold trading destination. Al Romaizan appears alongside other major regional brands including Malabar Gold & Diamonds, Jawhara Jewellery, Tanishq Jewellery, and Joyalukkas.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Al Romaizan Gold & Jewellery LLC competitors and assessment
Company assessmentBroad incumbents
- Tiffany & Co. Global luxury jewellery flagship with strong UAE and Saudi mall presence through LVMH. Comparable to Al Romaizan only at the high end of the diamond and bridal segment, but represents the international brand ceiling against which regional gold retailers like Al Romaizan compete for premium consumer share.
- Tanishq (Titan Company): India's largest branded jewellery retailer with 3,000+ stores under Titan Company, expanding aggressively in the GCC. Co-listed in the Dubai Gold District with Al Romaizan and competing for the same Indian diaspora and Saudi consumer base with broader category breadth.
- Damiani: Italian luxury jewellery house named alongside Al Romaizan and L'azurde in Saudi market analysis. Competes in the premium/luxury gold and diamond segment but with a more Western, designer-led positioning versus Al Romaizan's regional heritage focus.
- Pandora: Global jewellery brand with strong mall and omnichannel presence across the UAE and Saudi Arabia. While focused on silver and fashion jewellery rather than gold, Pandora is comparable on GCC mall-based retail footprint, branded collection strategy, and loyalty-driven consumer engagement.
Direct peers
- Malabar Gold & Diamonds: One of the world's largest gold jewellery retailers with hundreds of stores across the GCC, India, and beyond. Directly competes with Al Romaizan in UAE retail gold and is co-listed in the Dubai Gold District, sharing the same cultural customer base and product categories.
- L'azurde: Saudi Arabia-headquartered gold and diamond jewellery retailer and one of the largest players in the Saudi jewellery market. Comparable to Al Romaizan on Saudi market positioning, gold and bridal collections, and the Vision 2030 growth thesis.
- Jawhara Jewellery: UAE-headquartered gold and diamond jewellery retailer with multiple GCC stores, co-listed in the Dubai Gold District alongside Al Romaizan. Highly comparable in product mix (gold, diamond, traditional), cultural customer focus, and regional omnichannel model.
- Joyalukkas: Global gold jewellery chain headquartered in the UAE with 50+ showrooms in Saudi Arabia alone and a strong presence in the Dubai Gold District. Directly comparable to Al Romaizan on GCC physical distribution, product mix (gold, diamond, traditional), and customer segments.
- Pure Gold Jewellers: UAE-headquartered gold jewellery chain with multi-emirate presence and international expansion. Closely comparable to Al Romaizan on 18K/21K/24K product mix, GCC retail footprint, and cultural/occasion-driven customer segments.
Regional players
- SK Jewellery: Singapore-headquartered gold and diamond jewellery retailer with comparable 18K/21K/24K gold product mix and Asian heritage consumer positioning. Comparable on product taxonomy and cultural gifting customer segments, though it does not directly compete in the GCC.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Al Romaizan Gold & Jewellery LLC social profiles
Digital presenceAl Romaizan Gold & Jewellery LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Al Romaizan Gold & Jewellery LLC leadership team
Management profileNumber of profiles
Al Romaizan Gold & Jewellery LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Al Romaizan Gold & Jewellery LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Al Romaizan Gold & Jewellery LLC
What does Al Romaizan Gold & Jewellery LLC do?
Al Romaizan designs, crafts, and retails gold (18K, 21K, 24K), diamond, and gemstone jewellery — including rings, necklaces, bracelets, earrings, sets, kids' jewellery, traditional/Emirati designs, and 24K investment bullion (bars, coins, pendants). Products are sold directly to individual consumers via owned physical showrooms across all seven UAE emirates and Riyadh, plus a global e-commerce platform and mobile app. A bespoke customisation service and the Nukhba loyalty program support repeat purchases.
Is Al Romaizan Gold & Jewellery LLC a public or private company?
Al Romaizan Gold & Jewellery LLC is a private company. It is classified as unknown and is currently operating.
When was Al Romaizan Gold & Jewellery LLC founded?
Al Romaizan Gold & Jewellery LLC was founded in 1953. It employs 1,001 to 5,000 people.
Where is Al Romaizan Gold & Jewellery LLC based?
Al Romaizan Gold & Jewellery LLC is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Al Romaizan Gold & Jewellery LLC make money?
One revenue line is on record: retail Jewellery Sales (E-commerce & Physical Stores).
Who are Al Romaizan Gold & Jewellery LLC's main competitors?
Broad incumbents on record are Tiffany & Co., Tanishq (Titan Company), Damiani and Pandora. Direct peers are Malabar Gold & Diamonds, L'azurde, Jawhara Jewellery, Joyalukkas and Pure Gold Jewellers. SK Jewellery is listed as a regional player.
Does Al Romaizan Gold & Jewellery LLC have an API?
No public API is recorded for Al Romaizan Gold & Jewellery LLC.
What industry is Al Romaizan Gold & Jewellery LLC in?
Al Romaizan Gold & Jewellery LLC's product category is Gold & Diamond Jewellery Retail. Its primary akta.pro industry code is CRAKAAAD, Precious Metal Jewelry (Gold/Platinum/Silver), with a secondary code of CRAKAAAI, Personalized Fine Jewelry (Nameplates/Initials/Engraved). Its NAICS code is 458310 and its SIC code is 5944.