What New Eyes does

New Eyes is a multi-location ophthalmology and optometry practice headquartered in Las Vegas, Nevada, providing comprehensive medical and surgical eye care to adult patients across the Southern Nevada metropolitan area. The practice operates five clinic locations spanning Las Vegas, Centennial, Summerlin, Green Valley, and Southwest Las Vegas, staffed by a team that includes board-certified ophthalmologists with fellowship training in cornea, refractive surgery, cataract, and glaucoma, alongside optometrists handling routine exams and disease management. The clinical team performs over 3,000 cataract surgeries annually and has completed more than 1,000 PRK laser vision correction procedures.

The practice's service portfolio centers on advanced laser cataract surgery, refractive vision correction, corneal treatments, glaucoma management, oculoplastics, dry eye care, and diabetic retinopathy treatment. Core technological differentiators include the LenSx femtosecond laser for blade-free cataract incisions, the ORA (Optiwave Refractive Analysis) intraoperative measurement system for customized IOL power selection, and branded "SMART Cataract Surgery" combining these platforms. Specialty IOL offerings (toric, multifocal) and ancillary procedures such as MIGS, DSEK, corneal collagen crosslinking, and pterygium surgery round out the clinical offering, supplemented by an online educational video library and patient education content.

New Eyes generates revenue through professional fees for medical and surgical eye care services billed to patients and their insurance carriers, with supplementary financing offered through CareCredit. The go-to-market motion is direct-to-consumer, driven by website presence, online scheduling via Odoro, online bill pay via InstaMed, and patient referrals. The practice is privately held and affiliated with Comprehensive EyeCare Partners, a larger eye care practice network. Founded around 2008, the practice has expanded through organic location openings and the consolidation with Eye Care Associates of Nevada, establishing itself as a regional multi-specialty eye care provider in the Las Vegas market.

Name

New Eyes

Legal name

New Eyes Southern Nevada

Website

https://neweyeslasvegas.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

New Eyes is a Las Vegas-based ophthalmology and optometry practice operating five clinic locations across Southern Nevada, offering cataract surgery, LASIK/PRK, corneal treatments, glaucoma care, and oculoplastic services to adult patients.

Ownership category

akta.pro rank

Product category

Ophthalmology Services

NAICS

Offices of Physicians (62111), Offices of Optometrists (62132)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)

akta.pro secondary industries

Optometry Clinics (Primary Eye Care) (HLAKAKAB), Ambulatory Surgery Centers (Ophthalmic/Outpatient Eye Surgery) (HLAKAKAO)

Keywords

• Ophthalmology services
• Cataract surgery
• Laser vision correction
• Corneal treatment
• Glaucoma care

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Medical and Surgical Eye Care Services: Professional medical services revenue from comprehensive eye examinations, diagnostic services, and surgical procedures including cataract surgery, LASIK, PRK, corneal transplants, glaucoma treatment, and oculoplastic procedures. Services are provided at multiple clinic locations in Southern Nevada.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

New Eyes is a multi-location ophthalmology and optometry practice in Southern Nevada that provides comprehensive medical and surgical eye care services, including blade-free SMART cataract surgery (LenSx femtosecond laser with ORA technology), LASIK and PRK laser vision correction, corneal transplants and other cornea procedures, MIGS glaucoma treatment, dry eye management, oculoplastic eyelid surgery, and routine eye examinations. The practice delivers these services through five clinic locations staffed by six physicians across the Las Vegas Valley.

Product overview

New Eyes is a comprehensive ophthalmology practice offering a full spectrum of eye care services across Southern Nevada. The core offerings include SMART Cataract Surgery (combining LenSx femtosecond laser with ORA technology for blade-free, customized vision correction), LASIK and PRK laser vision correction procedures, and corneal treatments including transplants, DSEK, crosslinking, and pterygium surgery. The practice also provides glaucoma management with MIGS procedures, dry eye treatment, oculoplastic services (eyelid surgery, chalazion removal), and routine eye exams. A network of five locations across Las Vegas, Centennial, Summerlin, Green Valley, and Southwest serves patients with advanced technology and comprehensive care.

Differentiator

Problem solved

Functional benefit

Brands

• SMART Cataract Surgery: Combination of femtosecond laser incisions with advanced ORA technology for customized cataract surgery

Products and services

• SMART Cataract Surgery Advanced blade-free cataract surgery combining LenSx femtosecond laser incisions with ORA technology for customized vision correction, provided to adult patients with cataracts.
• LASIK Laser-assisted in situ keratomileusis procedure using a specialized laser to reshape the cornea for correction of refractive errors including nearsightedness, farsightedness, and astigmatism.
• PRK (Photorefractive Keratectomy) Laser vision correction procedure for patients with thin corneas or active lifestyles, delivering results comparable to LASIK without requiring corneal flap creation.
• Corneal Transplant Surgical procedure replacing damaged corneal tissue with healthy donor tissue to restore vision in patients with corneal disease.
• DSEK (Descemet's Stripping Endothelial Keratoplasty) Partial-thickness corneal transplant method for endothelial dysfunction, removing and replacing the inner lining of the cornea.
• Corneal Collagen Crosslinking Treatment using UV light and riboflavin drops to strengthen corneal tissue, primarily used for keratoconus patients.
• Pterygium Surgery Surgical removal of wing-like growths on the eye surface caused by UV exposure, including conjunctival graft application.
• MIGS (Minimally-Invasive Glaucoma Surgery) Minimally invasive surgical procedures for glaucoma treatment that lower eye pressure with reduced recovery time.
• Dry Eye Treatment Comprehensive treatment options for dry eye syndrome including medicated eye drops, procedures, and management of underlying causes.
• Eyelid Surgery (Blepharoplasty) Cosmetic and functional eyelid procedures including blepharoplasty for drooping eyelids and ptosis correction.
• Chalazion Removal Surgical removal of inflammatory eyelid lumps caused by blocked oil glands, including steroid injections as a non-surgical alternative.
• Routine Medical Eye Exams Comprehensive eye examinations for diagnosis and management of various eye conditions and diseases.
• Diabetic Retinopathy Treatment Diagnosis and treatment of diabetic eye disease including laser treatment and medication injections for retinal swelling.
• Emergency On-Call Services 24/7 emergency eye care services for urgent ocular conditions and after-hours eye emergencies.

Quantifiable outcome

• Over 3,000 cataract surgeries performed yearly
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Partnerships

One partnership is on record.

• Comprehensive EyeCare PartnerscoreOthersAffiliated eye care practice network providing operational support and resources for the practice.

Scale indicators6 records

Recent moves9 records

Expansion highlights3 records

Direct peers

• Shepherd Eye Center: Long-established multi-location ophthalmology and LASIK practice in Las Vegas/Henderson. Directly competes with New Eyes in the same metro for cataract, LASIK, and general ophthalmology patients, with overlapping sub-specialty offerings.
• Barnet Dulaney Perkins Eye Center: Large multi-specialty ophthalmology platform operating across Arizona with cataract, LASIK, corneal, glaucoma, and oculoplastic services. Closely comparable business model (multi-location, full-service ophthalmology, advanced laser cataract platform).
• Pacific Eye Institute: Multi-location ophthalmology group in Southern California offering cataract surgery (including premium IOLs and femtosecond laser), cornea, glaucoma, and oculoplastic services — directly analogous service mix and patient demographics.
• Key-Whitman Eye Center: Multi-physician ophthalmology and vision correction practice in the Dallas-Fort Worth metro offering cataract surgery, LASIK, PRK, corneal care, and oculoplastics. Highly comparable operating model and scale.
• Whitsett Vision Group: Multi-location ophthalmology practice in Houston offering cataract, LASIK/PRK, cornea, glaucoma, and dry eye services. Closely matches New Eyes in physician count, sub-specialty breadth, and regional clinical footprint.
• Kleiman Evangelista Eye Centers: Multi-location DFW-area ophthalmology and refractive surgery practice offering LASIK, PRK, cataract surgery with premium IOLs, and corneal care. Similar size profile and direct overlap in refractive and cataract offerings.
• Discover Vision Centers: Multi-location Kansas City ophthalmology and optometry practice with full cataract, LASIK, glaucoma, cornea, and oculoplastic service line. Comparable in operating model and physician scale.

Broad incumbents

• LASIKPlus: National refractive surgery chain with broad geographic coverage. Competes with New Eyes primarily on LASIK/PRK pricing and marketing reach; not a comprehensive ophthalmology provider.
• TLC Laser Eye Centers: Large national refractive (LASIK/PRK) chain. Overlaps with New Eyes on laser vision correction but does not offer the full medical/surgical ophthalmology stack.

Others

• Comprehensive EyeCare Partners: PE-backed ophthalmology management/MSO platform affiliated with New Eyes (per referenced comp-eyecare.com email domain and source). Adjacent peer — not a direct competitor, but the network that provides back-office support and could serve as a roll-up vehicle.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/neweyeslasvegas

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Eyes