SINGAPORE GP PTE
Singapore GP Pte Ltd is the exclusive race promoter for the Formula 1 Singapore Grand Prix at Marina Bay, organizing ticketing, hospitality, sponsorship, and entertainment programming for Asia's largest motorsport and entertainment event under a contract running through 2028.
- Company typePrivate
- Founded2008
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SINGAPORE GP PTE does
Singapore GP Pte Ltd is the race promoter for the Formula 1 Singapore Grand Prix, operating under an exclusive contract with Formula One Management that runs through 2028. Founded in 2007 ahead of the inaugural 2008 race, the company is responsible for organizing and commercializing the event at the Marina Bay Street Circuit, a 4.927 km, 19-turn street circuit purpose-built for night racing with integrated floodlighting infrastructure. The flagship event combines the F1 race itself with a multi-stage entertainment program featuring major global music acts across Padang, Wharf, Barge, and Zone 4 stages. Ticket prices range from S$198 to S$1,198 for single-day passes, with the 2025 edition drawing more than 300,641 attendees.
The company monetizes the event through four primary revenue streams: ticket sales, trackside hospitality packages, title and corporate sponsorship (anchored by Singapore Airlines as title sponsor and the Singapore Tourism Board as destination-marketing partner), and merchandise sold through an online shop. Go-to-market is event-driven and global, with direct-to-consumer distribution through singaporegp.sg and official mobile apps, supported by authorized international resellers and, from 2027 onward, SISTIC as official ticketing partner. The product surface is expanding in 2026 with the debut of the F1 Sprint format and the launch of ALL ACCESS 2.0, an upgraded premium fan experience at the F1 Pit Building.
Operationally the company is a lean private limited company of 11 to 50 employees headquartered at 50 Cuscaden Road, Singapore, executing a single annual event cycle with a cost base that includes approximately US$35 million per year in hosting fees paid to Formula One Management. Corporate partnerships anchor the commercial model: Singapore Airlines provides title sponsorship, the Singapore Tourism Board co-markets Singapore as a destination, and FIA accreditation governs event standards and sustainability credentials, including the FIA Environmental Accreditation 3 Star Rating. There is no parent company, public listing, or disclosed venture funding.
SINGAPORE GP PTE firmographics
Firmographics- Name
- SINGAPORE GP PTE
- Legal name
- Singapore GP Pte Ltd
- Website
- https://singaporegp.sg
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Singapore GP Pte Ltd is the exclusive race promoter for the Formula 1 Singapore Grand Prix at Marina Bay, organizing ticketing, hospitality, sponsorship, and entertainment programming for Asia's largest motorsport and entertainment event under a contract running through 2028.
- Ownership category
- akta.pro rank
SINGAPORE GP PTE industry classification
Industry- Product category
- Motorsport Event Promotion
- NAICS
- Racetracks (711212), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Race Promoters & Event Organizers (Race Weekend Operations) (MPAKAGAC)
- akta.pro secondary industry
- Motorsports Tracks & Racing Facilities (MPAKAEAC)
Keywords
Where SINGAPORE GP PTE is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
SINGAPORE GP PTE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure
Revenue model
- Ticket Sales: Revenue generated from selling tickets to the Formula 1 Singapore Grand Prix, including single-day tickets ranging from S$198 to S$1,198
- Hospitality Packages: Trackside hospitality packages offered as premium experiences alongside general admission
- Sponsorship and Title Rights: Title sponsorship from Singapore Airlines and other corporate sponsors including Visit Singapore (STB)
- Merchandise and Retail: Online shop selling official Singapore GP merchandise
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single-day general admission tickets |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
SINGAPORE GP PTE product offering
Product offeringCore offering
Singapore GP Pte Ltd is the race promoter and organizer of the Formula 1 Singapore Grand Prix, an annual night race held at the Marina Bay Street Circuit. The company sells event tickets, premium trackside hospitality packages, and curates a multi-stage entertainment program featuring international music acts. It also operates an official mobile app, manages authorized ticket resellers, and runs fan engagement experiences such as the F1 Drivers Fan Forum and the ALL ACCESS program.
Product overview
Singapore GP Pte Ltd operates the Formula 1 Singapore Grand Prix as its core product, the inaugural F1 night race held at the Marina Bay Street Circuit since 2008. The offering comprises the main race event supported by tiered ticket categories (S$198-S$1,198), Trackside Hospitality premium packages, and a comprehensive entertainment program across multiple stages featuring international music acts. The company supplements the event with a mobile application, fan engagement activities including F1 Drivers Fan Forum, and the ALL ACCESS experience program. Beginning 2027, ticketing operations will be managed by SISTIC. The event holds FIA Environmental Accreditation with a 3-star rating and aligns with Formula 1's net-zero 2030 target. The 2026 edition introduces the debut of F1 Sprint format.
Differentiator
Problem solved
Functional benefit
Products and services
- Formula 1 Singapore Grand Prix The flagship Formula 1 night race event held at the Marina Bay Street Circuit, Asia's largest motorsport and entertainment event, featuring F1 Sprint format debut in 2026 with qualifying on October 9 and main race on October 11.
- Tickets Event tickets available in various categories with single-day tickets ranging from S$198 to S$1,198. Official ticketing partner SISTIC will manage primary sales from 2027 onwards.
- Trackside Hospitality Premium hospitality packages offering exclusive trackside experiences, hospitality suites, and enhanced access to the Marina Bay Street Circuit.
- Entertainment Program Multi-stage entertainment program featuring international headliners across Padang Stage, Wharf Stage, Barge Stage, and Zone 4 venues during the race weekend.
- Singapore GP Mobile App Official mobile application providing personal race guide, event information, and up-to-date announcements for race attendees. Available on iOS and Android platforms.
- ALL ACCESS Experience Premium fan experience program offering expanded access to the F1 Pit Building, returning as version 2.0 in 2026.
Quantifiable outcome
- S$2.2 billion collected from 720,000 international visitors over 2008-2024
- +2 more outcomes
Companies that use SINGAPORE GP PTE
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
SINGAPORE GP PTE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature1 record
SINGAPORE GP PTE partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- SISTICcoreSingapore's leading ticketing service provider appointed as official ticketing partner for Formula 1 Singapore Grand Prix beginning with 2027 race. SISTIC will manage end-to-end ticketing operations including primary sales, hospitality suite ticketing, onsite box office operations, and operational support.
- AXS TicketscoreParent company of SISTIC following its majority stake acquisition in October 2025. AXS Tickets holds majority stake in SISTIC, strengthening its global Formula 1 ticketing portfolio.
- Singapore AirlinescoreTitle sponsor of the Formula 1 Singapore Grand Prix. Singapore Airlines Singapore Grand Prix branding appears across event marketing materials, tickets, and official communications.
- Visit Singapore (Singapore Tourism Board)coreOfficial tourism partner promoting Singapore as a destination. STB logo appears on official website and marketing materials alongside the event.
- Fédération Internationale de l'Automobile (FIA)coreGoverning body for Formula 1 that oversees race accreditation, technical regulations, and event standards. FIA approves media credentials and oversees race operations.
Scale indicators7 records
Recent moves3 records
Expansion highlights5 records
SINGAPORE GP PTE competitors and assessment
Company assessmentDirect peers
- Australian Grand Prix Corporation: State-owned promoter of the Formula 1 Australian Grand Prix in Melbourne. Direct peer as a long-standing F1 race promoter operating a street circuit-style event with similar mix of ticketing, hospitality, and government/tourism backing.
- Formula 1 Las Vegas Grand Prix: Promoter of the Formula 1 Heineken Silver Las Vegas Grand Prix, the newest F1 night race on the calendar. Direct peer as a night race format competitor targeting similar premium hospitality and entertainment-led value proposition.
- Formula 1 Crypto.com Miami Grand Prix: Promoter of the Formula 1 Crypto.com Miami Grand Prix at Hard Rock Stadium. Direct peer as a recent F1 race promoter combining motorsport with premium hospitality, entertainment, and destination tourism positioning.
- Circuit of the Americas (COTA): Operator and promoter of the Formula 1 Pirelli United States Grand Prix in Austin, Texas. Direct peer as an F1 promoter with a multi-purpose motorsport venue combining ticketing, hospitality, and entertainment programming.
- Silverstone Circuits Limited: Operator of the Silverstone Circuit and promoter of the Formula 1 British Grand Prix. Direct peer as an established F1 race promoter managing both venue operations and event promotion with ticketing and hospitality revenue.
- Abu Dhabi Motorsports Management: Promoter of the Formula 1 Etihad Airways Abu Dhabi Grand Prix. Direct peer as a destination F1 race promoter with similar reliance on national airline title sponsorship and tourism board backing.
Broad incumbents
- Formula One Management (FOM): The commercial rights holder and overall promoter of the Formula 1 World Championship. While not a direct competitor, FOM is the counterparty in Singapore GP's contract and the broader industry incumbent whose strategic decisions shape Singapore GP's economics.
- Live Nation Entertainment: Global live entertainment and ticketing conglomerate that owns Ticketmaster. Adjacent incumbent whose ticketing infrastructure and global entertainment touring business overlap with Singapore GP's ticketing and live entertainment operations.
Regional players
- Marina Bay Sands / Singapore Sports Hub: Adjacent Singapore-based event, hospitality, and entertainment venues. Regional adjacency in the Singapore events ecosystem where Singapore GP competes for tourism dollars, corporate hospitality budgets, and major event calendar positioning.
Emerging players
- Goodwood Motor Sport: Operator of the Goodwood Festival of Speed and Goodwood Revival motorsport events. Comparable as a motorsport event promoter integrating heritage racing with premium hospitality, entertainment, and lifestyle brand building.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SINGAPORE GP PTE social profiles
Digital presenceSINGAPORE GP PTE compliance and trust
Trust signalCompliance1 record
SINGAPORE GP PTE financial estimates
Financial estimateRevenue estimate
Valuation estimate
SINGAPORE GP PTE leadership team
Management profileNumber of profiles
SINGAPORE GP PTE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SINGAPORE GP PTE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SINGAPORE GP PTE
What does SINGAPORE GP PTE do?
Singapore GP Pte Ltd is the race promoter and organizer of the Formula 1 Singapore Grand Prix, an annual night race held at the Marina Bay Street Circuit. The company sells event tickets, premium trackside hospitality packages, and curates a multi-stage entertainment program featuring international music acts. It also operates an official mobile app, manages authorized ticket resellers, and runs fan engagement experiences such as the F1 Drivers Fan Forum and the ALL ACCESS program.
Is SINGAPORE GP PTE a public or private company?
SINGAPORE GP PTE is a private company. It is classified as unknown and is currently operating.
When was SINGAPORE GP PTE founded?
SINGAPORE GP PTE was founded in 2008. It employs 11 to 50 people.
Where is SINGAPORE GP PTE based?
SINGAPORE GP PTE is headquartered in Singapore, Singapore, in the Asia region.
How does SINGAPORE GP PTE make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are hospitality Packages, sponsorship and Title Rights and merchandise and Retail.
Who are SINGAPORE GP PTE's main competitors?
Direct peers on record are Australian Grand Prix Corporation, Formula 1 Las Vegas Grand Prix, Formula 1 Crypto.com Miami Grand Prix, Circuit of the Americas (COTA), Silverstone Circuits Limited and Abu Dhabi Motorsports Management. Broad incumbents are Formula One Management (FOM) and Live Nation Entertainment. Marina Bay Sands / Singapore Sports Hub is listed as a regional player. Goodwood Motor Sport is listed as an emerging player.
Does SINGAPORE GP PTE have an API?
No public API is recorded for SINGAPORE GP PTE.
What industry is SINGAPORE GP PTE in?
SINGAPORE GP PTE's product category is Motorsport Event Promotion. Its primary akta.pro industry code is MPAKAGAC, Race Promoters & Event Organizers (Race Weekend Operations), with a secondary code of MPAKAEAC, Motorsports Tracks & Racing Facilities. Its NAICS code is 711212 and its SIC code is 7948.