National Academy of Elder Law Attorneys

What National Academy of Elder Law Attorneys does

The National Academy of Elder Law Attorneys (NAELA) is a nonprofit professional association founded in 1987 and headquartered in Vienna, Virginia, serving more than 4,000 member attorneys across 32 active U.S. state chapters who specialize in legal services for older adults and individuals with disabilities. Its core offerings are bundled into a membership platform that includes a searchable Law Library (with AI chat assist), the NAELA News Journal, an Annual Conference, webinars and recorded seminars sold through an online store, a consumer-facing Find a Lawyer directory, and advocacy delivered through the wholly-owned NAELA Foundation subsidiary.

NAELA monetizes primarily through tiered annual membership dues—Student ($100/year), Law Professor/Judge ($495-$505/year), and LSC/Title III Attorney ($395/year)—on a calendar-year subscription basis, supplemented by one-time purchases of recorded seminars (priced at $199 each) and educational bundles such as the Mastering Tax Strategies series ($795). The organization additionally secures grant funding, most notably a 2024 Robert Wood Johnson Foundation grant to the NAELA Foundation supporting Medicaid Estate Recovery reform advocacy. Distribution occurs through direct digital channels (naela.org), regional state chapters, and the Find a Lawyer referral directory connecting consumers with member attorneys. NAELA holds CCPA and Virginia CDPA privacy compliance certifications and operates without disclosed private equity, venture capital, or parent company ownership.

Name

National Academy of Elder Law Attorneys

Legal name

National Academy of Elder Law Attorneys

Website

https://naela.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

NAELA is a 1987-founded nonprofit professional association serving over 4,000 member attorneys across 32 U.S. state chapters who specialize in elder and special needs law, delivering membership services, continuing education, a Law Library, the Find a Lawyer directory, conferences, and advocacy via its NAELA Foundation subsidiary.

Ownership category

akta.pro rank

Product category

Professional Legal Association

NAICS

Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Registered Investment Advisor (RIA) Wealth Management (FSAEABAA)

Keywords

• Elder law association
• Professional membership organization
• Legal education services
• Special needs law
• Attorney continuing education

Headquarters

HQ city

Vienna

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: NAELA generates revenue primarily through annual membership dues from attorneys. Membership categories include Student ($100/year), Law Professor/Judge ($495-505/year), and LSC/Title III Attorney ($395/year). Membership is calendar year based from January through December.
2. Educational Products and Seminars: NAELA sells recorded seminars, webinars, and educational content through its online store. Products include recorded annual conference sessions and专题 webinars priced at $199 each, and larger bundles such as the Mastering Tax Strategies series at $795.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

NAELA is a nonprofit professional membership association that provides education, advocacy, community, and resources to more than 4,000 attorneys practicing elder and special needs law across 32 U.S. state chapters. Its sellable offerings include annual membership subscriptions, recorded and live educational seminars/webinars sold through the NAELA Store, the annual conference, the NAELA News Journal, a searchable Law Library, and a consumer-facing Find a Lawyer directory that generates referrals for members.

Product overview

NAELA is a professional association serving elder and special needs law attorneys, offering a unified membership platform with integrated products and services. The core offerings include the NAELA News Journal (online publication), Law Library (searchable knowledge base with articles and webinars), Find a Lawyer Directory (member search tool), and NAELA Membership (providing access to member resources, education, and community). Additional offerings include the NAELA Store for recorded seminars and educational products, Annual Conference for professional development, 32 state chapters for regional networking, and the NAELA Foundation for advocacy initiatives. The organization supports attorneys in areas including Medicaid/Medicare, estate planning, special needs trusts, guardianship, and veterans benefits.

Differentiator

Problem solved

Functional benefit

Products and services

• NAELA Membership Annual professional association membership tiered by career stage, providing attorneys with access to the Law Library, NAELA News Journal, member directory, state chapter participation, advocacy representation, and member-only content. Categories include Student ($100/year), Law Professor/Judge ($495-505/year), and LSC/Title III Attorney ($395/year), with calendar-year billing from January through December.
• NAELA News Journal Online publication featuring articles, case law updates, and feature stories related to elder and special needs law practice for NAELA members.
• Law Library Online searchable database with thousands of member-driven articles, webinars, recorded conference sessions, case law updates, and community discussions accessible to NAELA members, featuring AI chat assist for search.
• Find a Lawyer Directory Searchable directory allowing consumers to find NAELA member attorneys specializing in elder and special needs law by location and practice area, serving as a referral channel for members.
• Annual Conference Annual educational conference providing cutting-edge content, networking opportunities, and professional development for elder and special needs law practitioners, offered in both in-person and virtual delivery formats.
• NAELA Store Educational Products Online store offering recorded seminars, webinars, and conference sessions on topics including tax strategies, estate planning, Medicaid planning, special needs trusts, and practice management. Individual recordings are priced at $199, with multi-session series such as Mastering Tax Strategies priced at $795.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• American Bar Association: The largest U.S. legal professional association with a broad membership base and many practice sections including elder law. Comparable to NAELA as a membership-based legal association but operates as a broad incumbent covering all practice areas rather than specializing in elder and special needs law.

Direct peers

• American College of Trust and Estate Counsel: A selective professional association of trust and estate lawyers. Directly comparable to NAELA in serving estate planning/elder law attorneys through fellowship membership, educational programs, and practice resources.
• National Business Institute: A leading provider of continuing legal education for attorneys across multiple practice areas. Comparable to NAELA in competing for elder law attorney CLE spend, though structured as a for-profit education company rather than a member association.
• American Immigration Lawyers Association: A specialty bar association for immigration attorneys. Comparable to NAELA in structure as a national specialty legal association providing membership, CLE programming, advocacy, chapters, and a consumer-facing lawyer directory.
• National Association of Estate Planners & Councils: A professional membership organization supporting estate planning professionals including attorneys. Comparable to NAELA in serving estate planning practitioners with education, networking, and credentials, though with a multidisciplinary membership.
• American Academy of Matrimonial Lawyers: A specialty bar association of family law attorneys. Comparable to NAELA as a similar model of specialized attorney membership organization with fellowship credentials, educational programming, and consumer-facing directory.
• National Association of Criminal Defense Lawyers: A specialty bar association for criminal defense lawyers. Comparable to NAELA as a similarly structured national membership organization for specialty practitioners with education, advocacy, and member resources.
• American Health Law Association: A membership association for attorneys practicing in health law. Directly comparable to NAELA as a specialty legal association providing CLE, publications, advocacy, and community for attorneys in a regulated practice area with crossover relevance to elder law/Medicaid.
• National Employment Lawyers Association: A specialty bar association of plaintiff-side employment attorneys. Comparable to NAELA as a mission-driven specialty legal association offering membership, education, advocacy, and a member directory model serving individual practitioners.

Others

• National Association of Social Workers: The largest U.S. membership association for social workers, many of whom serve aging and disabled populations overlapping with NAELA's client base. Adjacent professional association rather than direct competitor, but represents a parallel nonprofit membership model serving the elder care ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/NAELA
• LinkedInlinkedin.com/company/national-academy-of-elder-law-attorneys
• Facebookfacebook.com/NAELAFans
• YouTubeyoutube.com/channel/UC_example

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Academy of Elder Law Attorneys