Virtasant
Virtasant is a privately held Austin-based cloud services firm that delivers outcome-based cloud cost optimization, migration, managed services, and cloud-native application development for enterprise clients across AWS, Google Cloud, and Azure, backed by a 4,000+ person global team.
- Company typePrivate
- Founded2007
- HeadquartersAustin, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Virtasant does
Virtasant is a privately held cloud services company headquartered in Austin, Texas, founded in 2007, that delivers outcome-based cloud cost optimization, migration, managed services, and cloud-native application development to enterprise organizations. The company operates four core product lines — Cloud Cost Optimization (achieving an average of 50%+ spend reduction), Cloud Migration (90-day guaranteed outcomes), Managed Cloud (24/7 operations across 55,000+ cloud accounts and 10,000+ applications), and Build in Cloud (cloud-native development using proprietary RapidStart and Distributed Agile methodologies) — built on a proprietary automation platform and a container-based managed cloud architecture. Virtasant serves enterprises operating in multi-cloud environments across AWS, Google Cloud, and Microsoft Azure, and holds top-tier partner status with each hyperscaler as well as Premier Partner status with the FinOps Foundation.
The company's commercial model is fully outcome-based: clients pay only when measurable results are achieved, with no software seats, billable hours, or deliverable-based fees, and engagements are structured as multi-year contracts with guaranteed outcomes including 50%+ cloud cost reduction and 90-day migration timelines. Distribution combines direct enterprise field sales, inside sales for mid-market, and a free self-serve diagnostic tool, supported by thought leadership across a proprietary blog, the Enterprise AI Today publication, eBooks, and active participation in AWS re:Invent, FinOps Summits, and FinOps X conferences. In March 2024, Virtasant acquired Gigster from Ionic Partners, extending the platform into AI-powered software development.
Virtasant's operations are supported by a globally distributed team of 4,000+ cloud professionals across 130+ countries, SOC 2 Type 2 and HIPAA compliance certifications, and a customer base spanning SaaS (including Jive), retail, manufacturing, and healthcare. The company is founder-led, with CEO Michael Kearns and CTO Jon Thompson, and has no disclosed institutional funding rounds or parent company. Ownership commentary indicates a privately held, founder-led structure with growth executed through acquisition, partner-tier elevation, and category expansion rather than external capital raises.
Virtasant firmographics
Firmographics- Name
- Virtasant
- Legal name
- Virtasant
- Website
- https://virtasant.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Virtasant is a privately held Austin-based cloud services firm that delivers outcome-based cloud cost optimization, migration, managed services, and cloud-native application development for enterprise clients across AWS, Google Cloud, and Azure, backed by a 4,000+ person global team.
- Ownership category
- akta.pro rank
Virtasant industry classification
Industry- Product category
- Cloud Management Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Cloud FinOps & Cost Optimization (BPAEACAH)
- akta.pro secondary industries
- Cloud Managed Services (Operations, Monitoring, Patching) (BPAEACAF), Cloud Operations Outsourcing (Cloud Managed Operations) (BPAEAMAC), Cloud Automation & IaC (Terraform, CI/CD, Policy-as-Code) (BPAEACAL), Cloud Application Modernization & Refactoring (BPAEACAC), Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)
Keywords
Where Virtasant is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Virtasant business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D
Revenue model
- Outcome-Based Cloud Optimization: Virtasant operates primarily on an outcome-based model where fees are tied directly to results achieved. The company states 'If we don't drive down your costs substantially, you don't pay' and 'If you do not save you do not pay.' This creates full alignment between Virtasant's compensation and client value delivery.
- Cloud Migration Services: Professional services for migrating applications to the cloud with guaranteed outcomes including total cost of migration and ongoing TCO. Migration engagements are outcome-guaranteed.
- Managed Cloud Services: Fully managed cloud services with 24/7 support, proactive monitoring, application management, and security. Services include guaranteed ongoing run costs with constant optimization.
- Cloud Build Services: Product development and cloud-native application building services with guaranteed delivery of committed scope for quoted price. Includes co-production and product development engagement models.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Multi-year contract | Outcome-Based Cloud Optimization |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels9 records
Virtasant product offering
Product offeringCore offering
Virtasant sells enterprise cloud services across the full cloud lifecycle: Cloud Cost Optimization (FinOps), Cloud Migration (90-day guaranteed outcomes), Managed Cloud (24/7 fully managed operations), and Build in Cloud (cloud-native application development). Services are delivered using a proprietary automation platform and a global team of 4,000+ cloud professionals, priced on an outcome-based model in which fees are tied to measurable client cloud cost reductions.
Product overview
Virtasant is a cloud services company offering four core managed service products: Cloud Cost Optimization, Cloud Migration, Managed Cloud, and Build in Cloud. These services are delivered through partnerships with AWS (Cloud Operations Competency Launch Partner), Google Cloud (Certified FinOps Premier Partner), and Azure (Microsoft Partner). The company operates an outcome-based model, charging for results rather than software licenses or billable hours. Their services span the full cloud lifecycle from migration through optimization and ongoing management, with proprietary automation technology and a global team of over 4,000 cloud professionals. Virtasant also publishes an Enterprise AI Today content platform featuring research and industry insights.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Cost Optimization End-to-end cloud cost optimization and FinOps service that uses Virtasant's proprietary automation platform and cloud expertise to identify and realize cloud spend reductions for enterprise customers, typically achieving 50%+ savings on an outcome-based fee model.
- Cloud Migration Automated cloud migration service that moves enterprise applications to public cloud providers in 90 days or less using proprietary migration automation and value-focused methods, with guaranteed migration cost and ongoing total cost of ownership.
- Managed Cloud Fully managed cloud service offering 24/7 support, proactive monitoring, application management, security, and continuous optimization on a container-based, cloud-agnostic platform, currently managing over 50,000 cloud accounts and 10,000+ applications.
- Build in Cloud Cloud-native application development service that uses Virtasant RapidStart, distributed agile methodology, and global engineering teams to build cloud-optimized applications on time and on budget, including co-production and product development engagement models.
- AWS Partnership Services Dedicated service line delivering AWS cloud migration, management, and FinOps optimization services for enterprise customers, delivered by Virtasant as an AWS Advanced Tier Services Partner and Cloud Operations Competency Launch Partner specializing in Cloud Financial Management.
- Google Cloud Partnership Services Service line providing Google Cloud migration, management, FinOps, and cloud-native development services, delivered as a Google Cloud Certified Partner and FinOps Premier Consulting, Platform, and Training partner.
- Azure Partnership Services Service line delivering Microsoft Azure migration, management, FinOps, and cloud build services as a Microsoft Azure Partner with Certified FinOps capabilities.
Quantifiable outcome
- Cloud cost reduction of 50%+ on average
- +4 more outcomes
Companies that use Virtasant
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
Virtasant technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Virtasant partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Amazon Web Services (AWS)coreAWS Advanced Tier Services Partner and AWS Cloud Operations Competency Launch Partner specializing in Cloud Financial Management. Virtasant has dedicated cloud migration, management, and optimization services for AWS environments. Over 15 years of experience migrating, managing, and building products on AWS. Operates Clouders program for AWS certified experts.
- Google Cloud Platform (GCP)coreCertified Google Cloud Partner with services for GCP migration, management, optimization, and cloud-native development. Certified FinOps Premier Consulting, Platform, and Training partner with proven ability to deliver results and measurable improvements in client cloud efficiency.
- Microsoft AzurecoreMicrosoft Azure Partner offering cloud migration, management, optimization, and build services for Azure environments. Certified FinOps Premier Consulting, Platform, and Training partner.
- FinOps FoundationcoreFinOps Premier Partner and certified Service Provider and Platform Provider. Actively contributes to FinOps community with research, content, and event participation. Hosts FinOps X breakout sessions and contributes to framework development.
- Green Software FoundationminorMember of Green Software Foundation supporting sustainable cloud practices and environmental accountability in technology decisions.
- Cloud Carbon FootprintminorPartner supporting cloud carbon footprint tracking and environmental impact measurement for sustainable cloud operations.
- Cloud Native Computing Foundation (CNCF)minorMember of CNCF supporting cloud native computing standards and Kubernetes ecosystem development.
Scale indicators10 records
Recent moves3 records
Expansion highlights6 records
Virtasant competitors and assessment
Company assessmentBroad incumbents
- Apptio (IBM): Apptio, acquired by IBM, is a broad IT financial management and cloud cost platform. It overlaps with Virtasant's FinOps practice at enterprise scale and represents a larger incumbent competitor with deeper ITFM capabilities beyond pure cloud.
- Rackspace Technology: Rackspace is a large managed cloud services provider across AWS, Azure, and GCP. Comparable to Virtasant's Managed Cloud and Cloud Migration services as a broader incumbent in the multi-cloud MSP space.
Direct peers
- CloudHealth by VMware (Broadcom): CloudHealth is one of the original multi-cloud FinOps platforms for visibility, optimization, and governance. It is directly comparable to Virtasant's Cloud Cost Optimization and FinOps program offerings for enterprise customers managing complex AWS/Azure/GCP estates.
- Densify: Densify offers cloud resource optimization and FinOps analytics for hybrid and multi-cloud environments. Comparable to Virtasant's optimization and migration offering, with an emphasis on analytics-driven rightsizing recommendations.
- Cast.ai: Cast.ai is a Kubernetes and cloud cost automation platform focused on autonomous optimization of cloud and container workloads. Comparable to Virtasant's multi-cloud optimization practice, especially for Kubernetes-heavy enterprise estates.
- Zesty: Zesty provides automated cloud cost optimization, especially for AWS and Kubernetes workloads. Comparable as a direct FinOps platform peer targeting enterprise cost reduction outcomes, similar to Virtasant's optimization offering.
- CloudZero: CloudZero provides cloud cost intelligence and FinOps for engineering teams. It is a direct FinOps platform peer to Virtasant, competing for the same enterprise software buyer with continuous cost visibility and unit economics features.
- Spot.io by NetApp: Spot.io (now part of NetApp/Instaclustr) is a leading cloud cost optimization and FinOps automation platform. It is directly comparable to Virtasant's Cloud Optimization offering, targeting the same enterprise buyer persona with continuous cloud spend reduction across AWS, Azure, and GCP.
Emerging players
- Slalom Consulting: Slalom is a global consulting firm with a strong cloud transformation and FinOps practice. Comparable to Virtasant's enterprise cloud consulting, migration, and build services, particularly for large multi-cloud transformation engagements.
- ProsperOps: ProsperOps automates cloud savings via commitment management (reserved instances, savings plans). Directly comparable to Virtasant's outcome-based cloud cost optimization practice for AWS-heavy customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Virtasant social profiles
Digital presenceVirtasant compliance and trust
Trust signalCompliance4 records
Virtasant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Virtasant leadership team
Management profileNumber of profiles
Profiles4 records
Virtasant subsidiaries and ownership
Company hierarchySubsidiaries1 record
Virtasant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Virtasant M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Virtasant
What does Virtasant do?
Virtasant sells enterprise cloud services across the full cloud lifecycle: Cloud Cost Optimization (FinOps), Cloud Migration (90-day guaranteed outcomes), Managed Cloud (24/7 fully managed operations), and Build in Cloud (cloud-native application development). Services are delivered using a proprietary automation platform and a global team of 4,000+ cloud professionals, priced on an outcome-based model in which fees are tied to measurable client cloud cost reductions.
Is Virtasant a public or private company?
Virtasant is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Virtasant founded?
Virtasant was founded in 2007. It employs 51 to 100 people.
Where is Virtasant based?
Virtasant is headquartered in Austin, United States, in the North America region.
How does Virtasant make money?
Four revenue lines are on record. Outcome-Based Cloud Optimization is the primary driver. The others are cloud Migration Services, managed Cloud Services and cloud Build Services.
Who are Virtasant's main competitors?
Broad incumbents on record are Apptio (IBM) and Rackspace Technology. Direct peers are CloudHealth by VMware (Broadcom), Densify, Cast.ai, Zesty, CloudZero and Spot.io by NetApp. Emerging players are Slalom Consulting and ProsperOps.
Does Virtasant have an API?
No public API is recorded for Virtasant.
What industry is Virtasant in?
Virtasant's product category is Cloud Management Services. Its primary akta.pro industry code is BPAEACAH, Cloud FinOps & Cost Optimization, with a secondary code of BPAEACAF, Cloud Managed Services (Operations, Monitoring, Patching). Its NAICS code is 5182 and its SIC code is 7373.