Ayming

What Ayming does

Ayming is a France-headquartered business performance consulting firm founded in 1986, operating across 14 countries in Europe and North America with a team of over 1,600 professionals. The firm delivers advisory services across three core practice areas: Innovation (R&D tax credits under France's CIR regime, innovation tax credits under CII, IP Box optimization, direct public funding advisory, C3IV green industry tax credits, and innovation management), Human Resources (HR cost management, work accident/occupational disease administration, absence management, and social policy optimization), and Finance & Taxes (local taxation, energy and environmental fiscal advisory, C3S, and hospital performance consulting). Ayming also operates a dedicated Hospital Performance practice (Performance Hospitalière) covering DIM/TIM outsourcing and T2A revenue optimization for healthcare establishments.

The firm monetizes through professional services fees structured as a percentage of funding secured or fixed-fee engagements, with multi-year contracts and a quote-based pricing model tailored to client requirements. Its go-to-market is sales-led, driven by expert consultants engaging directly with mid-to-large enterprises and institutions. Ayming supplements human advisory with proprietary digital tools, including the Ayming Drive project management platform for CIR/CII mission delivery and online simulators for eligibility testing across tax credit programs. The firm's ecosystem strategy includes 15+ partnerships with French innovation clusters (Medicen, NUMEUM, Finance Innovation, Avenia, multiple Frenchtech networks) plus banking relationships (LCL) that generate referral pipelines.

Ayming serves more than 15,000 clients globally and mobilizes over €1 billion in public financing for clients annually. It has expanded through acquisition (LowendalMasai in 2015, Astolfi S.p.A. in Italy in October 2024) and continues to add new product lines aligned with evolving French and European fiscal regimes. The firm holds ISO 9001, ISO 27001, ISO 26000, Qualiopi, and OPQCM certifications and is a UN Global Compact signatory.

Name

Ayming

Legal name

Ayming

Website

https://ayming.fr

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Ayming is a France-founded (1986) business performance consulting firm with 1,600+ professionals across 14 countries, advising 15,000+ clients on R&D tax credits, innovation funding, HR optimization, and fiscal advisory.

Ownership category

akta.pro rank

Headquarters

HQ city

Gennevilliers

HQ country

France

HQ region

Europe

Offices12 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Consulting Services - R&D Tax Credits: Ayming generates revenue by providing consulting services to help companies identify, claim, and optimize R&D tax credits, innovation tax credits, and public funding for innovation. Fees are typically structured as a percentage of the funding secured or as fixed-fee engagements.
2. HR Performance Consulting: Revenue from HR consulting engagements including social政策 optimization, talent management, and organizational performance services.
3. Public Funding & Subsidies Advisory: Ayming assists clients in accessing public subsidies, regional innovation funding, and government-backed financing programs. The firm charges fees based on the funding amounts secured or as project-based consulting engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Ayming is a business performance consulting firm that helps companies secure public financing and tax incentives for innovation activities. Its core offerings include advisory on French R&D and innovation tax credits (CIR, CII, C3IV), IP Box optimization, direct public funding, HR cost management, local taxation, and hospital performance consulting. Services are delivered by approximately 1,600 expert consultants across 14 countries, supported by proprietary digital platforms such as Ayming Drive and online eligibility simulators.

Product overview

Ayming is a business performance consultancy operating across three core practice areas: Innovation (including R&D tax credits, innovation financing, and intellectual property advisory), Human Resources (covering HR cost management, occupational health, and absence management), and Finance & Taxes (including local taxation and environmental fiscal advisory). The firm offers a portfolio of consulting services positioned as professional expertise offerings rather than a unified software platform. Core innovation offerings include CIR (Research Tax Credit), CII (Innovation Tax Credit), IP Box, direct public financing advisory, innovation management consulting, and green industry tax credit (C3IV) services. Add-on tools include Ayming Drive project management software, online simulators for eligibility testing, and training programs. HR services cover cost management, work accident management, and absence tracking. Finance services include local taxation and energy/environmental fiscal advisory. The portfolio is delivered through approximately 1,600 experts across 14 countries with 40 years of experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Crédit d'Impôt Recherche (CIR)
• Crédit d'Impôt Innovation (CII) Tax credit advisory service for SMEs to identify, value, and secure expenditures for new product development eligible under the French innovation tax credit.
• IP Box Tax optimization service helping companies reduce corporate tax on revenues from intellectual property assets including software, patents, and industrial processes through the preferential 10% rate regime.
• Financement direct Direct public funding advisory service that aligns company projects with optimal funding opportunities at European, national, and regional levels, including grants, recoverable advances, and subsidized loans.
• Management de l'Innovation Innovation management consulting including strategy structuring, project portfolio formalization, technico-economic studies, and support from ideation through market deployment, aligned with ISO 56000 standards.
• C3IV (Crédit d'Impôt Industrie Verte) Green industry tax credit advisory service helping companies identify, qualify, and secure green investment projects eligible for the French green industry tax credit to accelerate industrial decarbonation.
• Jeune Entreprise Innovante (JEI) Advisory service for obtaining and securing Young Innovative Company status, including JEC and JEII variants, to access tax advantages and attract talent for R&D financing.
• Gestion des coûts RH HR cost management consulting to control social charges, secure data, and optimize HR costs for improved financial performance.
• Gestion des AT/MP Work accident and occupational disease management service including proper declaration, sinistrality control, and AT/MP contribution rate management.
• Gestion des arrêts de travail Work stoppage management service for centralizing, tracking, and securing work absence management and related benefits to prevent financial losses and delayed subrogated IJSS.
• Fiscalité Locale Local taxation advisory covering property tax optimization, urban planning taxes, and multi-site tax management for companies.
• Performance Hospitalière Hospital performance consulting for healthcare establishments to optimize activity valuation, secure T2A (activity-based pricing) revenues, and improve financial performance through DIM/TIM outsourcing.

Quantifiable outcome

• Mobilizes over €1 billion annually in public financing for clients
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered core.

• ERMcoreStrategic or Co-development PartnerERM (Environmental Resources Management) partnered with Ayming on a low carbon medicines manufacturing consortium, combining expertise in environmental management with innovation funding advisory services for pharmaceutical companies pursuing sustainable manufacturing practices.
• MedicencoreStrategic or Co-development PartnerMedicen is a health innovation cluster in France that Ayming collaborates with to support innovative health tech companies in accessing public funding and navigating regulatory frameworks for medical innovation.
• Le PooolcoreGTM or Marketing PartnerInnovation and entrepreneurship community in Brittany that connects Ayming with startup ecosystems and supports knowledge sharing on innovation funding opportunities.
• InnovosudcoreGTM or Marketing PartnerIncubator and accelerator in Hérault region that partners with Ayming to provide innovation funding expertise to emerging companies in southern France.
• Frenchtech EstcoreGTM or Marketing PartnerTech startups network in Grand Est region that connects Ayming with digital and technology companies seeking R&D tax credit optimization services.
• NUMEUMcoreStrategic or Co-development PartnerDigital industry organization in France that collaborates with Ayming to support technology companies in accessing innovation funding and digital transformation subsidies.
• DFCGcoreGTM or Marketing PartnerNational network of financial managers (Directeurs Financiers et Contrôleurs de Gestion) that partners with Ayming for thought leadership and referral of R&D tax credit services.
• AveniacoreStrategic or Co-development PartnerCompetitiveness cluster for underground industries (oil, gas, mining) that collaborates with Ayming on innovation funding for companies in the energy and resources sectors.
• Frenchtech BordeauxcoreGTM or Marketing PartnerStartup ecosystem network in Bordeaux region that connects Ayming with emerging technology companies for innovation funding advisory services.
• Frenchtech MéditerranéecoreGTM or Marketing PartnerStartup network in Occitanie region (Méditerranée) that partners with Ayming to provide innovation funding expertise to technology startups.
• Bordeaux TechnowestcoreGTM or Marketing PartnerTechnopole in Bordeaux region that provides incubation and acceleration services, partnering with Ayming for innovation funding support.
• AktantiscoreGTM or Marketing PartnerDeep Tech cluster that connects Ayming with advanced technology companies seeking R&D tax credits and innovation subsidies.
• Agri Sud Ouest InnovationcoreGTM or Marketing PartnerAgri-innovation cluster in Southwest France that partners with Ayming to support agricultural companies in accessing innovation funding for sustainable farming technologies.
• Finance InnovationcoreStrategic or Co-development PartnerFinancial innovation cluster that collaborates with Ayming on innovation funding mechanisms and financial engineering solutions for R&D-intensive companies.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mazars: Mazars is a France-headquartered international audit and advisory firm with comparable geographic footprint across Europe and a tax incentives practice. Mazars directly competes with Ayming in French CIR/CII advisory and international R&D tax credit services for mid-market and large enterprise clients.
• RSM International: RSM is a global mid-market advisory network with strong R&D tax credit advisory capabilities in Europe and North America. RSM targets a similar mid-market enterprise client base as Ayming for innovation funding, grants, and tax incentive advisory, making it a direct competitor in overlapping geographies.
• BDO Global: BDO is a global accounting and advisory network with a strong R&D tax credit and innovation funding practice, directly competing with Ayming in France, UK, Italy, Spain, Belgium, Germany, and Canada. BDO serves mid-market enterprises on tax incentives, grants, and advisory work that closely mirrors Ayming's core offerings.
• Crowe Global: Crowe is a global accounting network with established R&D tax credit and government incentives advisory practices serving mid-market clients. Crowe competes with Ayming in UK, France, and other European markets on R&D tax credits, innovation grants, and HR-related advisory services.

Regional players

• Wavestone: Wavestone is a France-based consulting firm with strong overlap in innovation funding, HR transformation, and performance consulting for large enterprises. While it competes in the same French market and similar client segments, Wavestone's footprint is more concentrated in France than Ayming's pan-European presence.
• Sia Partners: Sia Partners is an international management and innovation consulting firm with French roots that competes with Ayming in innovation advisory, public funding, and transformation consulting. Sia offers more diversified consulting capabilities but overlaps on the funding/innovation side of Ayming's business.

Broad incumbents

• KPMG: KPMG's global tax practice includes dedicated R&D tax credit and government incentives teams across Europe, competing with Ayming for large enterprise mandates. As a Big 4 firm, KPMG offers broader advisory bundling that Ayming cannot match, but overlaps directly on innovation funding and IP Box advisory work.
• Grant Thornton: Grant Thornton's member firms offer R&D tax credit and government incentives services across Europe and North America, overlapping with Ayming's geographic coverage. While broader in scope, Grant Thornton directly competes for the same mid-market innovation funding engagements that anchor Ayming's revenue.
• Alvarez & Marsal: Alvarez & Marsal provides tax advisory and business performance consulting with overlap into innovation funding and operational optimization engagements. While A&M's brand is more aligned with restructuring and disputes, its European tax incentives practice competes for large enterprise R&D tax credit and IP Box mandates.
• Deloitte: Deloitte's tax and innovation incentives practice competes with Ayming across all 14 of Ayming's operating geographies, particularly for large multinational CIR and R&D tax credit engagements. While Deloitte offers a wider portfolio, its incentives team directly overlaps with Ayming's CIR/CII/C3IV and IP Box services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ayming_fr
• LinkedInlinkedin.com/company/ayming

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ayming