Sactown Magazine

What Sactown Magazine does

Sactown Magazine is an independent, Sacramento, California–based regional lifestyle magazine operating a multi-platform publishing business serving Sacramento-area consumers and advertisers. The company publishes a print magazine together with a digital content hub at sactownmag.com covering arts, food, travel, style, and opinion, targeted at Sacramento residents and readers with regional lifestyle interests. The product surface extends beyond the magazine to include a digital Dining Guide directory acting as a structured local commerce reference, and a recurring Best of the City reader-voted annual awards franchise that has run since at least 2011, producing annual editorial rankings and corresponding advertising inventory.

The company is a private, for-profit entity with a headcount of 11-50 employees and no disclosed parent organization or external investors. Revenue is generated through three primary streams: print and digital subscriptions managed via SimpleCirc, single-copy newsstand sales of the print magazine, and advertising sold to local Sacramento-area businesses. Distribution channels span physical newsstand retail, a direct subscription relationship, and the website as a digital content and commerce directory hub. Standard web publishing infrastructure (content management, analytics) underpins the website; the technology footprint is otherwise limited to the outsourced SimpleCirc subscription platform.

The business model is a classic regional lifestyle media revenue mix with a heavy advertiser dependence on the local Sacramento economy. No funding rounds, M&A activity, geographic expansion outside the Sacramento region, leadership changes, or AI/ML capability investments are documented in the available data. The company is operationally active as of 2026 and continues to publish, but the absence of growth signals beyond its established Sacramento footprint leaves directional momentum unclear.

Name

Sactown Magazine

Legal name

Sactown Magazine

Website

https://sactownmag.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Sactown Magazine is an independent Sacramento-based lifestyle magazine publishing a print edition, a website, and a digital dining guide covering arts, food, travel, style, and opinion for Sacramento-area readers and local advertisers.

Ownership category

akta.pro rank

Product category

Regional Lifestyle Magazine

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Arts, Culture & Literary Magazines (MPAJAEAN)

Keywords

• Regional lifestyle magazine
• Local arts coverage
• Dining guide directory
• Editorial publishing
• Best of city awards

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription Revenue: The magazine generates subscription revenue through its SimpleCirc platform, offering print and/or digital subscriptions to readers.
2. Newsstand Sales: Single-copy magazine sales through physical newsstand locations across the Sacramento region.
3. Advertising: The magazine sells advertising space to local businesses, featuring dining guides, neighborhood listings, and editorial content that attracts regional advertisers.

Pricing tiers

Distribution channels3 records

Marketing channels3 records

Core offering

Sactown Magazine is a Sacramento-focused regional lifestyle publication that produces original editorial content spanning arts, food and drink, travel, style, opinion, and an annual Best of the City awards edition. The publication operates across print, digital website, and email channels, distributing a seasonal print magazine and continuously updated online content to Sacramento-area readers, while monetizing through subscriptions, newsstand sales, and local business advertising.

Product overview

Sactown Magazine is a regional lifestyle publication covering Sacramento and the greater Northern California region. The magazine operates as a multi-platform offering centered around its flagship print publication, complemented by its website sactownmag.com. Key products include the Dining Guide restaurant directory, the annual Best of the City awards edition, and subscription services for magazine delivery and newsletters. Content spans features, food & drink, arts & entertainment, opinion, travel, and style & design categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Sactown Magazine A regional lifestyle print and digital magazine covering Sacramento and the surrounding Northern California area, featuring content about local artists, restaurants, events, travel, style, and opinion pieces. Published seasonally with print and digital editions for Sacramento-area readers.
• Dining Guide

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Market position

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/sactownmagazine
• Facebookfacebook.com/sactownmagazine
• Instagraminstagram.com/sactownmag
• LinkedInlinkedin.com/company/sactown-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sactown Magazine