Trufflehunter
TruffleHunter is a privately held, UK-founded gourmet truffle products company that sells preserved truffles, truffle oils, condiments, snacks, and gift sets directly to consumers worldwide and supplies professional chefs and foodhalls through a parallel B2B channel.
- Company typePrivate
- Founded2007
- HeadquartersSouth Cerney, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Trufflehunter does
TruffleHunter is a privately held, founder-owned gourmet truffle products company founded in 2007 by Nigel Whitehouse and Omi Pears after they encountered truffles at local markets while restoring a farmhouse in central Italy. The company relocated to the United Kingdom in 2010 and now manufactures and sells a portfolio of premium truffle-based products including preserved truffles (slices, minced, pate, whole), truffle oils (white, black, English), truffle butters, condiments (mustard, mayonnaise, honey, sea salt, BBQ sauce, hot sauce, ketchup, hot honey), snacks and pasta (crisps, tagliatelle), fresh seasonal truffles, and curated gift sets and hampers. Underlying technology is conventional food manufacturing combined with modern preservation techniques; there is no proprietary software platform beyond a Shopify-powered e-commerce storefront with multi-country support and Klarna installment payments.
The business operates a primarily direct-to-consumer model through its own storefront, complemented by a B2B supply channel stocking products in top foodhalls and restaurants worldwide. Pricing is published publicly, with individual SKUs ranging from $14.95 to $74.95, multibuy mix-and-match 15% discounts, gift cards from $25.00, and free US delivery on orders over $50. Customer engagement is supported by a TruffleHunter Rewards loyalty program, VIP 15% off first-order incentive, subscription options for repeat purchases, and a recipe and education content library. The company maintains a US operating entity (TruffleHunter Inc, Delaware) with a Wilmington office, ships globally with GBP and USD pricing, and was awarded The Queen's Award for Enterprise: International Trade in 2021. No external funding rounds, M&A, or partnerships are disclosed.
Trufflehunter firmographics
Firmographics- Name
- Trufflehunter
- Legal name
- TruffleHunter Inc
- Website
- https://trufflehunter.co.uk
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TruffleHunter is a privately held, UK-founded gourmet truffle products company that sells preserved truffles, truffle oils, condiments, snacks, and gift sets directly to consumers worldwide and supplies professional chefs and foodhalls through a parallel B2B channel.
- Ownership category
- akta.pro rank
Trufflehunter industry classification
Industry- Product category
- Specialty Gourmet Foods
- NAICS
- Other Miscellaneous Retailers (4599)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Patisseries & Dessert Boutiques (CRAHAGAB)
- akta.pro secondary industry
- Chocolate & Confectionery Shops (THAFAGAD)
Keywords
Where Trufflehunter is headquartered
LocationHeadquarters
- HQ city
- South Cerney
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Trufflehunter business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Direct Product Sales (B2C): Direct-to-consumer sales of truffle products through e-commerce storefront. Products include fresh truffles, preserved truffles, truffle oils, truffle butters, truffle condiments, truffle snacks and pasta, and gift sets. One-time purchase model with optional subscription for repeat orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual truffle products |
| Unit Pricing | Pay-as-you-go | Gift sets and collections |
| Unit Pricing | Pay-as-you-go | Multibuy Mix & Match promotions |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Trufflehunter product offering
Product offeringCore offering
TruffleHunter manufactures and sells premium gourmet truffle products including fresh and preserved truffles, truffle oils and vinegars, truffle butters, truffle condiments (mustard, mayonnaise, honey, sauces), truffle snacks and pasta, and curated gift sets. Products are made in the UK using European-sourced truffles and sold primarily direct-to-consumer via a Shopify-powered e-commerce site, with supplementary supply to professional chefs and restaurants.
Product overview
TruffleHunter is a premium gourmet truffle product company offering a comprehensive portfolio of truffle-based products. The company was founded in 2007 and operates as a single unified product line rather than a platform architecture. Their portfolio spans six core product categories: Fresh Truffles (seasonal), Preserved Truffles (slices, minced, pate, whole), Truffle Butters (black and white), Truffle Snacks & Pasta (crisps and tagliatelle), Truffle Condiments (mayonnaise, mustard, honey, sauces, seasonings,BBQ sauce, ketchup, hot honey), and Truffle Oils & Vinegars (white, black, English truffle oils, balsamic). Additionally, they offer Truffle Gifts including curated hampers, gift sets, and professional truffle shavers. All products feature real European black and white truffles, with many products qualifying as vegan and vegetarian. The company operates on a direct-to-consumer e-commerce model via their Shopify platform and ships internationally, with free US delivery on orders over $50.
Differentiator
Problem solved
Functional benefit
Products and services
- Preserved Truffles
- Truffle Butters
- Truffle Snacks & Pasta
- Truffle Condiments
- Truffle Oils & Vinegars
- Fresh Truffles
- Truffle Gift Collections
Quantifiable outcome
- 4.7 star rating on Reviews.io with 2,671 reviews
- +2 more outcomes
Companies that use Trufflehunter
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Trufflehunter technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Trufflehunter partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Trufflehunter competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
Trufflehunter social profiles
Digital presenceTrufflehunter financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trufflehunter leadership team
Management profileNumber of profiles
Profiles2 records
Trufflehunter funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trufflehunter M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trufflehunter
What does Trufflehunter do?
TruffleHunter manufactures and sells premium gourmet truffle products including fresh and preserved truffles, truffle oils and vinegars, truffle butters, truffle condiments (mustard, mayonnaise, honey, sauces), truffle snacks and pasta, and curated gift sets. Products are made in the UK using European-sourced truffles and sold primarily direct-to-consumer via a Shopify-powered e-commerce site, with supplementary supply to professional chefs and restaurants.
Is Trufflehunter a public or private company?
Trufflehunter is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Trufflehunter founded?
Trufflehunter was founded in 2007. It employs 11 to 50 people.
Where is Trufflehunter based?
Trufflehunter is headquartered in South Cerney, United Kingdom, in the Europe region.
How does Trufflehunter make money?
One revenue line is on record: direct Product Sales (B2C).
Does Trufflehunter have an API?
No public API is recorded for Trufflehunter.
What industry is Trufflehunter in?
Trufflehunter's product category is Specialty Gourmet Foods. Its primary akta.pro industry code is CRAHAGAB, Patisseries & Dessert Boutiques, with a secondary code of THAFAGAD, Chocolate & Confectionery Shops. Its NAICS code is 4599 and its SIC code is 2000.