Max & Livie

What Max & Livie does

Max & Livie is a privately-held event design, furniture rental, and custom floral services company founded in 2016 and headquartered at 14600 E 35th Place, Unit H, Aurora, Colorado. The company provides full-service event production for weddings, corporate events, and social gatherings, operating across the Rocky Mountain Region (Colorado, Utah, Wyoming, New Mexico, Arizona) and fulfilling national clients from its single warehouse facility. Founded by Managing Partner Serra Dorozan, the firm employs 11-50 people and serves enterprise clients including PRA DMC, The Ritz-Carlton Denver, Four Seasons Vail, Gaylord Rockies Resort, and Medicorum360.

The company's offerings span three core service lines: weddings (full-service design and coordination with mock-ups, vendor coordination, and day-of execution), corporate and social events (visual design, furniture rental, setup, delivery, takedown), and custom floral (fresh and dried arrangements plus installations). These services are supported by an extensive rental inventory of furniture, lounge sets, centerpieces, structures, lighting, bar decor, perimeter decor, and entertainment items, with custom fabrication capabilities for unique pieces. The core technology is an event design and rental inventory management system; no AI/ML, API, or software platform products are disclosed.

Max & Livie generates revenue through transaction-fee rentals, custom floral commissions, and flat-rate delivery/strike fees. Pricing is quote-based with per-piece and custom proposal tiers, and the go-to-market is sales-led via direct website contact forms and phone, supplemented by an active Instagram presence, a curated portfolio site, and earned media in Martha Stewart Weddings, Inside Weddings, and Rocky Mountain Bride. Distribution combines direct sales with channel partnerships through DMCs and luxury hotel properties.

Name

Max & Livie

Legal name

Max & Livie - Event Design, Rentals & Floral

Website

https://maxandlivie.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Max & Livie provides event design, furniture rental, and custom floral services for weddings, corporate events, and social gatherings across the Rocky Mountain Region and nationally from its Aurora, Colorado headquarters.

Ownership category

akta.pro rank

Product category

Event Design Services

akta.pro primary industry

Bachelor/Bachelorette Party Services (HSACACAC)

Keywords

• Event design services
• Furniture rentals
• Custom floral services
• Wedding decor
• Corporate event design

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Furniture & Decor Rentals: Rental of distinctive stylish rental furnishings and decor including furniture, lounge sets, accent pieces, lighting, bar decor, and structures for events and weddings
2. Custom Floral Services: Fresh and dried custom floral designs including installations, set-up, delivery, and takedown services
3. Delivery & Strike Services: Flat rate delivery and strike fees for transportation, set-up, and takedown of rental items

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Max & Livie provides event design, furniture and decor rentals, and custom floral services for weddings, corporate events, and social occasions. The company offers end-to-end service including design collaboration, visual mock-ups, custom fabrications, per piece furniture rentals, fresh and dried floral arrangements, flat-rate delivery, on-site set-up, and takedown across the Rocky Mountain Region.

Product overview

Max & Livie is a premier event design, furniture rental, and custom floral company serving the Rocky Mountain Region. The company operates as a unified service offering that combines three core service lines: Weddings (full-service design and coordination), Events (corporate and social), and Custom Floral (fresh and dried arrangements), supported by an extensive rental inventory of Furniture & Decor and Centerpieces. The product portfolio also includes curated inspiration galleries for Structures, Accent Decor, Lounges, Lighting, Bar Decor, General Session Seating, Dining & Cocktail, Perimeter Decor, and Games & Entertainment. Services include design collaboration, visuals and mock-ups, furniture rental with set-up, delivery, and takedown, custom fabrications, flat rate delivery pricing, and vendor/sub-renter coordination. The company serves clients throughout Colorado, Utah, Wyoming, New Mexico, Arizona, and nationally.

Differentiator

Problem solved

Functional benefit

Products and services

• Weddings Full-service wedding design and coordination including design collaboration, visuals and mock-ups, furniture rental, set-up, delivery, takedown, custom fresh or dried floral designs, seasonal accents and decor rental, vendor coordination, and flat rate delivery pricing for couples and wedding planners.
• Events Corporate and social event design services including visuals and mock-ups, furniture rental, set-up, delivery, and takedown for events of all scales for hotels, DMCs, and corporate clients.
• Custom Floral Custom floral design services offering fresh or dried arrangements, visuals and mock-ups, set-up, delivery, takedown, on-site installations and transfers, and special order vases and votives.
• Furniture & Decor Rentals Extensive inventory of stylish, well-crafted furnishings and accessories available for rental, including per piece pricing and flat rate delivery for event planners, hotels, and couples.
• Centerpiece Rentals Rental collection of table centerpieces and decorative arrangements for events and weddings.

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and major.

• DMCs (Destination Management Companies)coreChannel Partner/ Reseller/ DistributorMax & Livie works with destination management companies throughout Colorado and the Rocky Mountain Region as preferred partners, providing furniture rentals and event design services for their clients' events.
• Four Seasons VailmajorStrategic or Co-development PartnerCorporate event partnership with Four Seasons Vail for resort event design services.
• The Ritz-Carlton DenvermajorStrategic or Co-development PartnerHotel partnership for event design services at The Ritz-Carlton Denver property.
• Gaylord Rockies ResortmajorStrategic or Co-development PartnerLong-standing partnership for large-scale events at Gaylord Rockies Resort including grand opening and recurring corporate events.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Marigold & Ivy: Southeast-based event design and rental boutique serving weddings and corporate clients. Comparable in design-led positioning and integrated design-plus-rental offering for high-end events.
• CORT Event Furnishings: National event furniture rental division of CORT serving weddings, corporate events, and trade shows across the U.S. Directly comparable business model (rental inventory + delivery/set-up) at much larger national scale.
• Party Reflections: Carolinas-based event rental company providing tents, furniture, and decor for weddings and corporate events. Comparable mid-sized regional rental operator with similar product/service categories.
• Bright Event Rentals: California-based event rental company offering furniture, tabletop, and tenting rentals for weddings and corporate events. Comparable in product mix (furniture/decor rentals) and customer base.
• EventSource: Cleveland-area event rental company supplying furniture, linens, tabletop, and decor to weddings, corporate, and social events. Comparable mid-sized regional operator with similar rental inventory model.
• Hensley Event Resources: Arizona-based event rental and design company serving weddings and corporate clients across the Southwest. Closest regional comparable with similar inventory breadth and event design service model.

Broad incumbents

• AFR Furniture Rental: National furniture rental company with both residential and event rental offerings. Larger incumbent with overlapping event furnishings business, but broader portfolio that includes non-event categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/maxandlivie
• Facebookfacebook.com/MaxandLivie
• LinkedInlinkedin.com/company/max-and-livie

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Max & Livie