Solidifi

What Solidifi does

Solidifi U.S. Inc. operates a technology-based two-sided marketplace that connects U.S. mortgage lenders with a nationwide network of independent field professionals — primarily licensed real estate appraisers, notaries, and attorneys — to deliver property valuations and title/settlement services. The platform's stated operating thesis is to match 'the right appraiser on every order, every time' by routing orders from lenders to independent professionals who compete on service level and quality. Solidifi serves two distinct sides of this market: enterprise lender clients (banks, mortgage lenders, and financial institutions) seeking reliable appraisal and title capacity, and independent professionals seeking a steady flow of assignments, professional development, and customer satisfaction.

The company's product surface is broader than the core marketplace. It operates dedicated web platforms for each user segment: Solidifi Values (vxvalue) for appraisal order management, Solidifi BPO for Broker Price Opinions, Notary Web for loan signings, and a suite of title and settlement platforms (Latitude, WestVM, TitleHound, Certus). Trademarked modules Solidifi® Insight™ and Solidifi® MarketValue™ extend the valuation offering. Geographic coverage spans at least 18 U.S. states, with corporate headquarters in Buffalo, New York. Solidifi's core technology is order routing, network management, and quality control — not AI-driven valuation — and no AI/ML capabilities, APIs, SDKs, or proprietary models are disclosed.

Solidifi generates revenue as a marketplace commission, taking a fee on each appraisal, BPO, or title/settlement transaction it facilitates between a lender and an independent professional. Pricing is not publicly disclosed. The company is a wholly-owned subsidiary of Real Matters, a Canadian publicly-traded company, and operates as Solidifi U.S. Inc. with wholly-owned operating subsidiaries including Solidifi Title and Latitude. Notable historical corporate action is the April 2016 acquisition of Linear Title & Closing for approximately $96 million, which seeded the title services platform. The company employs 101-250 corporate staff (with tens of thousands of independent professionals operating as contractors in the network rather than as W-2 employees) and has no publicly disclosed standalone revenue.

Name

Solidifi

Legal name

Solidifi U.S. Inc.

Website

https://solidifi.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Solidifi U.S. Inc. operates a technology-based marketplace connecting U.S. mortgage lenders with a nationwide network of independent appraisers, notaries, and attorneys for property valuations and title/settlement services; it is a wholly-owned subsidiary of Canadian public company Real Matters.

Ownership category

akta.pro rank

Product category

Mortgage Appraisal & Title Services Marketplace

NAICS

Offices of Real Estate Appraisers (531320), Title Abstract and Settlement Offices (541191)

SIC

Mortgage Bankers & Loan Correspondents (6162), Title Insurance (6361)

akta.pro primary industry

Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI)

Keywords

• Mortgage appraisal services
• Title and settlement services
• Property valuation services
• Appraiser management platform
• Loan signing services

Headquarters

HQ city

Buffalo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Operations, Technology or R&D, Personnel, Marketing or Sales, Others

Revenue model

1. Mortgage Appraisal and Title Services Marketplace: Solidifi operates a marketplace connecting lenders with independent appraisers and notaries. The company earns revenue by facilitating mortgage appraisal orders and title/settlement services through its network of independent professionals.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Solidifi operates a technology-based marketplace that connects mortgage lenders with a nationwide network of independent licensed appraisers and notaries. The company facilitates mortgage appraisal orders and title/settlement services, allowing independent field professionals to compete for assignments based on service level and quality. Lenders access valuation and title services through the platform, while independent appraisers and notaries access business opportunities.

Product overview

Solidifi operates as a technology-based marketplace connecting independent appraisers and notaries with lenders for mortgage appraisal and title & settlement services. The core Solidifi platform serves as the primary marketplace, supported by trademarked products including Solidifi® Insight™ and Solidifi® MarketValue™. The company provides dedicated platforms for different user segments: Solidifi Values (vxvalue) and Solidifi BPO for valuation professionals, Notary Web for notaries, and Title & Settlement Services including Latitude, WestVM, TitleHound, and Certus for lenders. Solidifi is a subsidiary of Real Matters.

Differentiator

Problem solved

Functional benefit

Brands

• Solidifi Title: Title and settlement services division of Solidifi
• Solidifi Insight
• Solidifi MarketValue
• Latitude
• TitleHound
• Certus
• WestVM

Products and services

• Valuation Services Mortgage appraisal and property valuation services delivered to lenders through a network of independent licensed appraisers competing for assignments based on service level and quality.
• Title & Settlement Services Title and settlement services for lenders covering loan document signings and title work, delivered through the Solidifi notary network and title services platforms.
• Solidifi Values (vxvalue) Web-based platform that allows appraisers to manage valuation orders and enables lenders to order and track property appraisals.
• Solidifi BPO Platform for BPO agents to manage and submit property valuation assignments as part of the Solidifi valuation services offering.
• Notary Web Portal that allows notaries to manage loan signing assignments and title-related notarization services within the Solidifi network.
• Latitude Title and settlement services platform offered to lenders by Solidifi, providing loan document execution and settlement support.
• WestVM Title and settlement services platform offered to lenders by Solidifi, providing loan closing and settlement support.
• TitleHound Title recording and settlement services platform offered as part of Solidifi's title services suite to support lender transactions.
• Certus Title recording services platform used within Solidifi's title services suite to support lender recording workflows.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Real MatterscoreOthersSolidifi U.S. Inc. is a Real Matters company. Real Matters is the parent company of Solidifi, providing strategic ownership and backing for the mortgage appraisal and title services marketplace.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Class Valuation (Class Appraisal): A U.S.-focused appraisal management company (AMC) that routes residential appraisal orders to a panel of independent appraisers for mortgage lenders — directly mirroring Solidifi's core AMC marketplace model.
• Nationwide Appraisal Network: An AMC serving mortgage lenders through a nationwide panel of independent appraisers; competes head-to-head with Solidifi for lender valuation orders across U.S. geographies.
• Appraisal National: An AMC that provides independent appraisal management services to residential mortgage lenders — overlapping with Solidifi in customer base, delivery model, and product.
• LenderLive: A provider of title, closing, and appraisal management services for mortgage lenders; competes with Solidifi's combined valuation + title/settlement offering.
• Stewart Lender Services: Stewart Title's lender-services arm offering title, closing, and default services — directly comparable to Solidifi Title, Latitude, WestVM, TitleHound, and Certus offerings.

Broad incumbents

• ServiceLink: The national title, closing, and appraisal management subsidiary of Fidelity National Financial; competes broadly with Solidifi across lender title and valuation services.
• CoreLogic (now Cotality): Large real estate data, analytics, and valuation platform with appraisal management and collateral risk products that compete with Solidifi's AMC marketplace for large enterprise lender relationships.
• ICE Mortgage Technology (Black Knight): Mortgage technology incumbent providing origination, servicing, and collateral solutions; competes with Solidifi across the broader mortgage services stack where Solidifi's title and valuation products sit.
• First American Title: National title insurance and settlement services carrier; competes with Solidifi Title and related title platforms for lender-direct title and closing business.

Emerging players

• Notarize: Remote-online notarization platform that addresses the same loan-signing workflow Solidifi's Notary Web serves — an emerging alternative that could compete for digital notary volumes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/solidifi
• Xx.com/Solidifi
• Facebookfacebook.com/SolidifiAppraisalManagement

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solidifi