What ARRCC does

ARRCC is a Cape Town, South Africa-based interior design and decor studio specializing in luxury residential, hospitality, and leisure interiors. The firm delivers end-to-end interior architecture services — spatial planning, material specification, custom furniture and lighting design, and decor curation — for high-net-worth individuals, luxury hotel and resort operators, and select commercial clients. Signature projects include Cheetah Plains (Sabi Sand), Aman Residences at Amanjena (Marrakech), Hôtel Lumière (Paris), North Bay (Miami), Hatta (UAE), Zilwa (Seychelles), and Glen and South Villas in Cape Town. The studio differentiates on a 'laid-back luxury' aesthetic and the use of natural materials, light, and indoor-outdoor transitions.

Commercially, ARRCC operates as a project-based design consultancy with bespoke, quote-driven engagements; no standard pricing tiers are publicly disclosed. The firm is privately held (legal entity ARRCC PTY Ltd, registered in South Africa, 2015/205337/07), with 51–100 employees and a single Cape Town headquarters at 109 Hatfield Street, Gardens. ARRCC is grouped with two affiliated entities — SAOTA (architecture) and OKHA (custom furniture manufacturing) — enabling integrated architecture-interiors-furnishings delivery on marquee projects. International delivery is the norm: completed or active projects span 24+ countries across Africa, the Middle East, North America, Europe, Oceania, South America, the Caribbean, and East Asia. Distribution is direct-to-client via referrals and portfolio-driven inbound, supported by an active social presence on Instagram, Facebook, LinkedIn, and Pinterest.

The business model is therefore a high-touch, reputation-driven professional services firm rather than a scalable product or platform company. Growth levers are project pipeline, geographic reach, and cross-vertical expansion (e.g., the 2021 ADMARES floating-villa partnership and the addition of a Commercial & Retail vertical), offset by the inherent capacity ceiling of a named-designer practice and the absence of disclosed revenue, funding, or institutional investment in the public record.

Name

ARRCC

Legal name

ARRCC PTY Ltd

Website

https://arrcc.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

ARRCC is a Cape Town-based interior design studio delivering luxury residential, hospitality, and leisure interiors globally, serving high-net-worth individuals, luxury hotel and resort operators, and select commercial clients through project-based commissions.

Ownership category

akta.pro rank

Headquarters

HQ city

Cape Town

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Distribution channels1 record

Marketing channels6 records

Core offering

ARRCC is an interior design and decor studio that provides end-to-end interior design services for luxury residential properties (villas, penthouses, family homes), hospitality and leisure venues (hotels, lodges, resorts), and commercial/retail spaces. The studio delivers spatial planning, material specification, custom furniture design, and décor curation through project-based commissions executed with affiliated architecture firm SAOTA and furniture brand OKHA.

Product overview

ARRCC is an acclaimed interior design and decor studio based in Cape Town, South Africa. The studio operates as a service-based practice rather than a software or product company, offering a single unified service: interior architectural and design services. Their portfolio encompasses three core service areas: Residential Interior Design (luxury villas, penthouses, family homes), Hospitality & Leisure Interior Design (hotels, game lodges, resorts), and Commercial & Retail Interior Design (restaurants, boutique stores). Projects are executed through collaboration with their affiliated architecture firm SAOTA, their furniture brand OKHA, and various local craftsmen. The studio has a global footprint with completed projects across South Africa, Morocco, UAE, USA, Spain, France, Greece, Turkey, Brazil, Australia, Bahamas, India, Senegal, Seychelles, Monaco, Argentina, Rwanda, Angola, Mauritius, and China.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Interior Design
• Hospitality & Leisure Interior Design
• Commercial & Retail Interior Design
• Custom Furniture & Furnishings Design
• Architectural Collaboration Services

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• ADMARESflagshipStrategic or Co-development Partner · 1 January 2021ADMARES, a world leader in alternative real estate and floating villa development, collaborated with ARRCC and SAOTA to create an exclusive high-end floating villa line. ARRCC conceptualized the interior design for these innovative on-water residences.
• SAOTAcoreStrategic or Co-development PartnerSAOTA (Proprietary) Limited is an Associated Entity of ARRCC and serves as the architectural partner for many of ARRCC's projects. The companies frequently collaborate on luxury residential and hospitality projects, with SAOTA handling architecture while ARRCC provides interior design services.
• OKHAcoreStrategic or Co-development PartnerOKHA INTERIORS (Proprietary) Limited is an Associated Entity of ARRCC and serves as the furniture design and manufacturing partner. OKHA creates bespoke furniture pieces and lighting fixtures for ARRCC projects, including dining tables, coffee tables, and decorative elements.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kelly Wearstler: Los Angeles–based luxury interior design studio known for residential, hospitality, and commercial projects with a strong brand identity. Comparable to ARRCC in combining signature-led residential design with hospitality and brand-defining aesthetic.
• Hirsch Bedner Associates (HBA): One of the largest global hospitality interior design firms, with offices worldwide serving luxury and luxury-collection hotel brands. Directly comparable to ARRCC's hospitality and leisure design practice, though at significantly larger scale.
• Pierre-Yves Rochon: Paris-based interior designer focused on luxury hotels, palaces, and high-end restaurants across Europe, the Middle East, and Asia. Closely aligned with ARRCC's luxury hospitality design portfolio and global, project-based delivery.
• Rockwell Group: Cross-disciplinary design firm led by David Rockwell with deep luxury hospitality, residential, and cultural interior work. Comparable to ARRCC in targeting luxury hotels and signature residential projects globally with high creative prestige.
• Lazaro Rosa-Violán: Barcelona-based designer with a strong portfolio in luxury hotel, residential, and restaurant interiors across Europe, the Middle East, and the Americas. Comparable to ARRCC in delivering high-end hospitality and residential design internationally.
• Champalimaud Design: New York–based luxury interior design studio specializing in hotels, restaurants, and private residences. Closely mirrors ARRCC's combination of high-end hospitality and residential commissions and its signature-led, project-based delivery model.
• Yabu Pushelberg: Internationally recognized luxury interior design studio headquartered in Toronto and New York with a strong focus on hospitality, residential, and retail interiors. Directly comparable to ARRCC in serving luxury hospitality and high-end residential clients with bespoke, design-led commissions.
• Martin Brudnizki Design Studio: London-based interior architecture and design studio focused on luxury hotels, restaurants, and private members' clubs. Mirrors ARRCC's premium hospitality-led portfolio and signature-name, project-based model.

Others

• SAOTA: Cape Town-based architecture firm and ARRCC Associated Entity. Not a direct competitor but a strategic group affiliate that provides architectural design on many of the same luxury residential and hospitality projects as ARRCC, frequently co-delivered with ARRCC.
• OKHA: Cape Town-based bespoke furniture and lighting design brand and ARRCC Associated Entity. Operates as ARRCC's in-group furniture partner rather than a competitor, supplying custom pieces into ARRCC's interior design projects.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/arrccmedia
• LinkedInlinkedin.com/company/arrcc-design
• Instagraminstagram.com/_arrcc
• Pinterestza.pinterest.com/arrccdesign
• Xx.com/_arrcc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARRCC