What Think360 does

Think360 (legal entity: Think Analytics India Pvt. Ltd.) is a Mumbai-headquartered, full-stack data science and AI firm that builds software products for credit decisioning, identity verification, consent management, and workflow automation, primarily serving banks, NBFCs, fintechs, and insurers in India and select international markets. Its product portfolio comprises Algo360 (an alternate-data credit scoring and fraud detection platform with 40+ NLP models), Kwik.ID (a Video KYC and digital onboarding suite with facial recognition, OCR, and liveness detection, compliant with RBI, SEBI, IRDAI, and PFRDA mandates), AAmaze (a certified Account Aggregator Technical Service Provider under Sahamati that transforms FIP-held financial data into income estimates and risk signals), FlowXpert (a low-code workflow automation platform), and ConsenPro (a DPDP Act-native consent and data rights platform). Underlying technology spans natural language processing, computer vision, anomaly detection, predictive analytics, and process automation, delivered through SDKs and unified APIs that embed directly into customer underwriting and onboarding workflows.

The company operates an enterprise B2B go-to-market combining direct field sales with API-first product distribution, monetizing through SaaS subscriptions, per-transaction API usage, and professional services on a quote-based annual billing model. It serves four primary verticals — BFSI, Pharma & Life Sciences, Retail, and Shipping & Supply Chain — with BFSI as the dominant segment, supported by ISO 9001, ISO 27001, and ISO 14001 certifications. Since 2026 Think360 has operated as a wholly-owned subsidiary of CAMS (Computer Age Management Services Ltd), providing a distribution channel into CAMS's mutual fund and financial services client base; the firm also maintains a UK presence anchored by NPIF II debt financing and over £1 million in new contracts, alongside stated operations in the USA and Singapore. Leadership is anchored by founder and CEO Amit Das (IIM Bangalore alumnus with prior analytics roles at TCS, Inductis, Diamond Consultants, and 3i Infotech) and co-founder and Chief Analytics Officer Suryadip Ghoshal.

Name

Think360

Legal name

Think Analytics India Pvt. Ltd.

Website

https://think360.ai

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Think360 is a Mumbai-based AI and data analytics firm (a CAMS subsidiary) that builds SaaS products — Algo360, Kwik.ID, AAmaze, FlowXpert, and ConsenPro — for credit scoring, video KYC, account aggregator analytics, workflow automation, and DPDP consent management, primarily serving banks, NBFCs, fintechs, and insurers across India and the UK.

Ownership category

akta.pro rank

Product category

AI-powered BFSI Analytics Software

NAICS

Software Publishers (51321), Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Miscellaneous Business Credit Institution (6159)

akta.pro primary industry

Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking) (FSAGAHAC)

akta.pro secondary industries

Risk, Compliance & Controls for Embedded Finance (KYB/KYC/AML, Fraud, Disputes) (FSAGALAK), Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)

Keywords

• AI credit scoring
• Video KYC verification
• Account aggregator services
• Risk-based pricing
• Data analytics platform

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS/Software Subscriptions: Think360 offers AI-powered software products (Algo360, Kwik.ID, AAmaze, FlowXpert) on subscription basis to banks, NBFCs, fintechs, and other financial institutions. Products are available as API-based services with modular pricing.
2. API Usage/Transaction Fees: Revenue generated from API calls and usage-based consumption of verification, analytics, and data services. Products like Kwik.ID (KYC APIs), AAmaze (Account Aggregator data) are consumed per transaction.
3. Professional Services: Custom analytics implementations, consulting, and integration services for enterprise clients requiring bespoke solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Think360 is a full-stack Data Science and AI-focused firm that builds and sells modular SaaS products — Algo360 (AI-powered credit risk scoring and alternate data analytics), Kwik.ID (Video KYC and digital identity verification), AAmaze (Account Aggregator TSP), FlowXpert (low-code workflow automation), and ConsenPro (DPDP consent management) — delivered via APIs to banks, NBFCs, fintechs, pharmaceutical companies, retailers, and shipping enterprises.

Product overview

Think360 is a full-stack Data Science and AI-focused firm (a CAMS company) offering a modular platform addressing the full lending and financial services lifecycle. The product portfolio comprises Algo360 for credit risk scoring and alternate data intelligence, Kwik.ID for Video KYC and digital identity verification, AAmaze as a certified Account Aggregator TSP, FlowXpert for low-code workflow automation, and ConsenPro for DPDP-compliant consent management. These products are connected via unified APIs and can be mixed-and-matched across use cases including onboarding, underwriting, fraud detection, and compliance for banks, NBFCs, fintechs, and insurers.

Differentiator

Problem solved

Functional benefit

Brands

• Algo360: AI-powered credit scoring and alternate data platform for BFSI institutions, providing consumer behavior analysis, risk assessment, and fraud detection capabilities.
• KwikID
• AAmaze
• FlowXpert
• CreditPotato
• ConsenPro

Products and services

• Algo360

Quantifiable outcome

• Customer reactivation increased by 17% and repeat customer basket value higher by 9% for customized messaging group
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• CAMS (Computer Age Management Services)coreOthersThink360.ai is a CAMS company (Computer Age Management Services). CAMS acquired Think Analytics India for Rs 14.72 crore and invested up to Rs 20 crore in its wholly-owned subsidiary CAMS Financial Information Services. Think360 operates as a subsidiary focused on AI and data analytics for the BFSI sector.
• SahamaticoreTechnology or IntegrationAAmaze is a certified intermediary with Sahamati, enabling participation in the Account Aggregator ecosystem. This allows AAmaze to access and process financial data from FIPs (Financial Information Providers) for FIPs and FIUs (Financial Information Users) in the AA framework.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/think360_ai
• Facebookfacebook.com/ThinkAnalyticsOfficial

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Think360