Freedom Alliance
Freedom Alliance is a 501(c)(3) nonprofit founded in 1990 that supports wounded service members, combat veterans, and military families through scholarships, payment-free vehicles, mortgage-free homes, customized wheelchairs, and therapeutic outdoor experiences across the United States.
- Company typePrivate
- Founded1990
- HeadquartersWinchester, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Freedom Alliance does
Freedom Alliance is a 501(c)(3) nonprofit military support organization founded in 1990 by Oliver North and headquartered in Winchester, Virginia. The organization serves wounded service members, combat veterans, and military families across the United States through a portfolio of roughly 15 distinct programs spanning financial assistance, tangible goods, and therapeutic experiences. Financial programs include the Scholarship Fund (cumulative $33 million awarded to 2,500 students, with $3.7 million disbursed to over 900 recipients in December 2025) and the Rehabilitation & Recovery Fund. Tangible-goods programs include Customized Wheelchairs, Heroes to Homeowners (mortgage-free homes), Driven to Serve (payment-free vehicles, with 85+ provided since 2018 via U.S. Bank), Presents for Patriots, and Gifts from Home Care Packages. Experiential programs include Outdoor Adventures, the Offshore Experience sub-brand, the annual War Heroes on Water sportfishing tournament (8 years running, 125 combat-wounded veterans and 60+ yachts in the most recent edition, $8M+ cumulative raised), Couples Retreats, Caregiver Retreats, Defender of Freedom, and Army-Navy Weekend.
The business model is donation-driven rather than product-driven. Revenue flows from three streams: individual online donations, corporate partnerships (flagship sponsors include U.S. Bank, which has contributed 85+ vehicles since 2018, and loanDepot, presenting sponsor of WHOW), and event-based fundraising (notably the WHOW tournament). All services are provided free of charge to eligible veterans and military families; nothing is sold. The organization operates with a small staff of 11–50 employees, distributes benefits through both direct program delivery and corporate-partnership channels, and uses conventional nonprofit marketing tooling (website, email via Mailchimp and Constant Contact, Facebook, Google/Bing remarketing). It does not develop or sell any technology products.
Freedom Alliance firmographics
Firmographics- Name
- Freedom Alliance
- Legal name
- Freedom Alliance
- Website
- https://freedomalliance.org
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Freedom Alliance is a 501(c)(3) nonprofit founded in 1990 that supports wounded service members, combat veterans, and military families through scholarships, payment-free vehicles, mortgage-free homes, customized wheelchairs, and therapeutic outdoor experiences across the United States.
- Ownership category
- akta.pro rank
Freedom Alliance industry classification
Industry- Product category
- Military and Veteran Support Services
- NAICS
- Civic and Social Organizations (8134), Civic and Social Organizations (813410), Social Advocacy Organizations (8133)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Veterans Affairs & Military Family Services (BPAIAHAL)
- akta.pro secondary industries
- Disability Services & Independent Living Support (BPAGACAG), Veterans, Military & Employer/Third-Party Billing Benefits (EDALAJAJ)
Keywords
Where Freedom Alliance is headquartered
LocationHeadquarters
- HQ city
- Winchester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Freedom Alliance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Individual Donations: Freedom Alliance relies on donations from individuals who wish to support military veterans and families. The organization accepts online donations through its website.
- Corporate Partnerships: Corporate partners such as loanDepot and U.S. Bank provide financial support and in-kind contributions for veteran programs including vehicle donations, home donations, and event sponsorship.
- Fundraising Events: The organization hosts fundraising events including the War Heroes on Water sportfishing tournament, which has raised over $8 million for veteran support programs.
Distribution channels3 records
Marketing channels6 records
Freedom Alliance product offering
Product offeringCore offering
Freedom Alliance is a 501(c)(3) nonprofit organization that delivers a portfolio of charitable programs supporting wounded service members, combat veterans, and military families. Offerings include college scholarships for children of military heroes, payment-free vehicle and mortgage-free home donations, customized wheelchairs for amputees, gifts and care packages for deployed troops and their children, and therapeutic outdoor experiences such as fishing retreats and the War Heroes on Water sportfishing tournament. All services are provided free of charge to eligible beneficiaries and funded through individual donations, corporate partnerships (e.g., U.S. Bank, loanDepot), and fundraising events.
Product overview
Freedom Alliance is a nonprofit military support organization offering a portfolio of programs to support wounded service members, combat veterans, and military families. The organization provides direct assistance through financial support programs (Scholarship Fund, Rehabilitation & Recovery Fund), tangible goods programs (Customized Wheelchairs, Heroes to Homeowners, Driven to Serve, Presents for Patriots, Gifts from Home Care Packages), and therapeutic experiences (Outdoor Adventures, Offshore Experience, War Heroes on Water, Couples Retreats, Caregiver Retreats, Army-Navy Weekend, Defender of Freedom). The Student Outreach program complements the Scholarship Fund by providing community and support through the Scholarship Ambassador Program. These programs work together to address the rehabilitation needs of veterans at different stages of life, from recreational therapy and marriage support to educational assistance and long-term independence.
Differentiator
Problem solved
Functional benefit
Products and services
- Scholarship Fund College scholarships for the sons and daughters of America's military heroes, providing financial assistance for higher education to children of fallen or disabled service members.
- Presents for Patriots Christmas gift program for children of combat and service-wounded military families, providing holiday presents during the application period of Oct. 6 – Nov. 10.
- Gifts from Home Care Packages Care packages containing items that help America's deployed troops survive harsh and hostile climates during deployment.
- Customized Wheelchairs All-terrain and customized wheelchairs provided to amputees and paralyzed veterans, offering improved mobility and independence for wounded service members.
- Heroes to Homeowners Mortgage-free home program providing combat-wounded veterans with the American Dream of home ownership.
- Driven to Serve Payment-free vehicle donation program providing combat-wounded service members with reliable transportation through a partnership with U.S. Bank.
- Rehabilitation & Recovery Fund Activities and funding to promote the health and well-being of troops and their families, supporting physical and emotional rehabilitation.
- Outdoor Adventures Therapeutic outdoor experiences including fishing retreats and adventure activities to help wounded troops advance their rehabilitation through recreational therapy.
- Offshore Experience Offshore fishing experience program offering therapeutic outdoor adventures for veterans through dedicated offshore excursions.
- War Heroes on Water World's largest nonprofit sportfishing tournament for combat-wounded veterans, taking place off the Southern California coast and serving hundreds of veterans each year.
- Couples Retreats Marriage retreats designed to help veterans repair strained family relationships and strengthen bonds with their spouses.
- Caregiver Retreats Weeklong retreats for spouses and caregivers of America's wounded heroes, providing rest, renewal, and connection through equine-assisted experiences and therapeutic activities.
- Defender of Freedom Experience program honoring service members, offering opportunities for recognition and appreciation of military sacrifice.
- Army-Navy Weekend Experience program providing veterans and military families the opportunity to attend the annual Army-Navy football game, celebrating military tradition and service.
- Student Outreach / Scholarship Ambassador Program Community support program for scholarship recipients who have lost a parent in military service, offering retreats, student ambassadors, mentorship, and peer support networks including the Joshua Miles Memorial Scholars Retreat.
Quantifiable outcome
- 5,000 combat veterans supported since founding
- +4 more outcomes
Companies that use Freedom Alliance
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Freedom Alliance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Freedom Alliance partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- The Bluegrass MuseumminorVenue partner for Gold Star student vehicle presentation ceremony recognizing National Military Appreciation Month and Memorial Day.
- Cast AlaskacoreCast Alaska provides expert captains for the Sitka, Alaska fishing retreat, ensuring safe and professional fishing experiences for veterans. The partnership enables therapeutic fishing retreats in Alaska.
- Helfman River Oaks Chrysler Jeep Dodge RamminorHouston, Texas car dealership that serves as the venue for vehicle donation presentations to veterans through the U.S. Bank/Freedom Alliance partnership.
- Healing Hearts & Horses FarmcoreHost venue for the Healing Hearts & Horses Caregiver Retreat, providing equine-assisted experiences and a peaceful environment for spouses and caregivers of wounded veterans.
Scale indicators14 records
Recent moves6 records
Expansion highlights5 records
Freedom Alliance competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Freedom Alliance social profiles
Digital presenceFreedom Alliance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Freedom Alliance leadership team
Management profileNumber of profiles
Profiles3 records
Freedom Alliance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Freedom Alliance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Freedom Alliance
What does Freedom Alliance do?
Freedom Alliance is a 501(c)(3) nonprofit organization that delivers a portfolio of charitable programs supporting wounded service members, combat veterans, and military families. Offerings include college scholarships for children of military heroes, payment-free vehicle and mortgage-free home donations, customized wheelchairs for amputees, gifts and care packages for deployed troops and their children, and therapeutic outdoor experiences such as fishing retreats and the War Heroes on Water sportfishing tournament. All services are provided free of charge to eligible beneficiaries and funded through individual donations, corporate partnerships (e.g., U.S. Bank, loanDepot), and fundraising events.
Is Freedom Alliance a public or private company?
Freedom Alliance is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Freedom Alliance founded?
Freedom Alliance was founded in 1990. It employs 11 to 50 people.
Where is Freedom Alliance based?
Freedom Alliance is headquartered in Winchester, United States, in the North America region.
How does Freedom Alliance make money?
Three revenue lines are on record. Individual Donations are the primary driver. The others are corporate Partnerships and fundraising Events.
Does Freedom Alliance have an API?
No public API is recorded for Freedom Alliance.
What industry is Freedom Alliance in?
Freedom Alliance's product category is Military and Veteran Support Services. Its primary akta.pro industry code is BPAIAHAL, Veterans Affairs & Military Family Services, with a secondary code of BPAGACAG, Disability Services & Independent Living Support. Its NAICS code is 8134 and its SIC code is 8300.