Lets Talk Supply Chain
Let's Talk Supply Chain is a B2B media platform producing supply chain podcasts, live shows, and editorial content for a claimed 1.5M+ global professional audience, monetized via vendor sponsorships and a paid community membership called the Secret Society of Supply Chain.
- Company typePrivate
- Founded2018
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Lets Talk Supply Chain does
Let's Talk Supply Chain (LTSC) is a B2B media platform serving supply chain professionals through podcasts, live video shows, editorial content, and a paid membership community. Founded in 2018 by Sarah Barnes-Humphrey and operated as Let's Talk Supply Chain LLC (Florida), the company produces a flagship podcast released every Monday and Wednesday, alongside live shows including TPM Today (with Eric Johnson of Journal of Commerce by S&P Global), Thoughts and Coffee, and Performance Paradox. The platform distributes across six major podcast networks (Apple, Spotify, iHeart, Stitcher, PlayerFM, Amazon), YouTube, LinkedIn, Instagram, TikTok, and Facebook, and claims to reach 1.5M+ supply chain professionals and 50M+ professionals overall via its network. The content portfolio includes the Supply Chain Hub editorial site, the Women in Supply Chain™ track, the LTSC Asia regional initiative, and the Secret Society of Supply Chain premium community membership.
The company's technical stack centers on an AI Interactive Podcast Experience™ launched in March 2026, powered by Google Gemini on Google Cloud's Vertex AI platform, using agent-based orchestration with Model Context Protocol (MCP) and Agent-to-Agent (A2A) protocols to synthesize summaries and insights from LTSC's proprietary 450+ episode content library. The company also uses YouTube API Services for video embedding. LTSC has built sub-brands across topics including AI & Automation, Supply Chain Technology, Freight & Transportation, Last Mile Delivery, Warehousing, Procurement, Sustainability, Resilience & Risk, and Leadership & Culture.
LTSC's revenue model is dual-track: sponsorship and brand partnerships with supply chain technology vendors, logistics providers, and industry service companies (advertising-driven), and subscription revenue from the Secret Society of Supply Chain community (recurring). Pricing for both streams is not publicly disclosed and is handled through a "Work With Us" / quote-based engagement model. The company appears bootstrapped and founder-owned, with no disclosed funding rounds, and operates with 11–50 employees across the U.S. with a stated global content footprint.
Lets Talk Supply Chain firmographics
Firmographics- Name
- Lets Talk Supply Chain
- Legal name
- Let's Talk Supply Chain LLC
- Website
- https://letstalksupplychain.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Let's Talk Supply Chain is a B2B media platform producing supply chain podcasts, live shows, and editorial content for a claimed 1.5M+ global professional audience, monetized via vendor sponsorships and a paid community membership called the Secret Society of Supply Chain.
- Ownership category
- akta.pro rank
Lets Talk Supply Chain industry classification
Industry- Product category
- Supply Chain Media and Podcasts
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Broadcasting and Content Providers (516)
- akta.pro primary industry
- Podcast Hosting, Distribution & Listening Platforms (BPAMAJAD)
- akta.pro secondary industries
- Podcast Hosting & Distribution Platforms (MPAIADAB), Podcast Distribution Directories & Listening Apps (MPACADAC), Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF)
Keywords
Where Lets Talk Supply Chain is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lets Talk Supply Chain business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Sponsorship and Brand Partnerships: LTSC generates revenue through branded sponsorships and advertising partnerships with supply chain technology vendors, logistics providers, and industry service companies. The 'Partner With Us' section specifically lists sponsor opportunities, brand exposure, community partnerships and events, and content collaboration and thought leadership as revenue-generating activities.
- Community Membership (Secret Society of Supply Chain): Subscription-based community membership providing exclusive access to a community of supply chain professionals, with members describing it as a safe space for sharing experiences, developing strategies, and celebrating successes.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels9 records
Lets Talk Supply Chain product offering
Product offeringCore offering
Let's Talk Supply Chain (LTSC) produces and distributes a portfolio of supply chain media content — a flagship podcast released every Monday and Wednesday, live video shows, news and editorial coverage, and a paid professional community — consumed by more than 1.5 million supply chain professionals globally. In March 2026, LTSC layered an AI Interactive Podcast Experience on top of its content library, powered by Google Gemini on Google Cloud's Vertex AI platform, enabling AI-generated summaries, insights, and dynamic interaction with expert podcast content.
Product overview
Let's Talk Supply Chain (LTSC) is a global supply chain media platform operated by Let's Talk Supply Chain LLC, offering a portfolio of content products organized under a unified media brand. The core product is the AI Interactive Podcast Experience, launched in March 2026, powered by Google Gemini on Google Cloud's Vertex AI platform, which overlays AI-powered summaries, insights, and dynamic content interaction onto the platform's expert-created podcast content library. The flagship product is the Let's Talk Supply Chain Podcast — a multi-episode series released every Monday and Wednesday covering supply chain innovation, technology, and leadership — supplemented by live shows including TPM Today, Thoughts and Coffee, and Performance Paradox. Additional products include the Secret Society of Supply Chain premium community, the Supply Chain Hub editorial content hub, the Women in Supply Chain content track, Events programming, and LTSC Asia regional initiative. The platform distributes content across major podcast platforms (Spotify, Apple Podcasts, iHeart, Stitcher, PlayerFM, Amazon) and video on YouTube.
Differentiator
Problem solved
Functional benefit
Brands
- Secret Society of Supply Chain: A community membership program for supply chain professionals
- Women in Supply Chain™
- AI Interactive Podcast Experience™
- TPM Today
- Thoughts and Coffee
- Performance Paradox
- LTSC Asia
Products and services
- AI Interactive Podcast Experience An AI-powered interactive podcast feature powered by Google Gemini on Google Cloud's Vertex AI platform, enabling supply chain professionals to access AI-powered summaries, insights, and dynamic content interaction from the platform's expert-created podcast content.
- Let's Talk Supply Chain Podcast Flagship supply chain media podcast featuring expert conversations on supply chain innovation, technology, and leadership. New episodes released every Monday and Wednesday, distributed across Spotify, Apple Podcasts, iHeart, Stitcher, PlayerFM, and Amazon.
- TPM Today A featured live show on the LTSC platform hosted by Eric Johnson of the Journal of Commerce by S&P Global, covering topical trade press and supply chain news.
- Thoughts and Coffee A weekly live show described as 'The Best 30-Minutes on a Tuesday', hosted by LTSC founder Sarah Barnes-Humphrey, covering the hottest supply chain topics currently brewing in the industry.
- Performance Paradox A live show providing a roadmap for supply chain operations, hosted by Chris Hamley of Brecham Group.
- Secret Society of Supply Chain A premium community within LTSC that brings together supply chain professionals for safe space discussions, strategy sharing, and peer networking, described by members as a significant professional community investment.
- LTSC Supply Chain Hub A content hub providing expert analysis, industry trends, supply chain news, and PR/news articles covering topics including AI & Automation, Supply Chain Technology, Data & Visibility, Digital Transformation, Freight & Transportation, and more.
- Let's Talk Supply Chain Events Exclusive webinars and networking events hosted by LTSC, including live sessions on YouTube and event registration for industry gatherings.
Quantifiable outcome
- 450+ podcast episodes produced and distributed across 6+ major podcast platforms (Apple, Spotify, iHeart, Stitcher, PlayerFM, Amazon) and YouTube.
- +4 more outcomes
Companies that use Lets Talk Supply Chain
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Lets Talk Supply Chain technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature2 records
Lets Talk Supply Chain partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google Cloud (Vertex AI / Google Gemini)coreLTSC integrated Google Gemini AI into its content ecosystem, launching an AI interactive podcast experience powered by Google Gemini on Google Cloud's Vertex AI platform. The integration uses agent-based technology with Model Context Protocol and Agent to Agent protocol to synthesize information from LTSC's expert-created content. LTSC founder Sarah Barnes-Humphrey stated the collaboration elevates the platform's thought leadership with innovative interactive experiences for supply chain professionals. This is one of the first supply chain media brand integrations of its kind.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Lets Talk Supply Chain competitors and assessment
Company assessmentDirect peers
- Supply Chain Management Review: Established supply chain trade publication (now digital-first) offering articles, podcasts, and analysis on supply chain strategy, technology, and operations. Directly comparable audience and content categories to LTSC's topic taxonomy.
- Supply Chain Dive: Industry Dive-owned trade publication delivering daily supply chain news, analysis, and newsletters to operations and logistics professionals. Directly comparable in target audience (supply chain decision-makers) and monetization (sponsorship/native advertising), though it is text- and newsletter-led rather than podcast-led.
- FreightWaves: Vertical supply chain media platform producing podcasts (e.g., 'What The Truck'), live shows, news, and data products for freight and logistics professionals. Directly comparable business model — ad-supported media, sponsorship partnerships, podcasts, live content, and community — though FreightWaves is significantly larger and venture-backed.
- Supply Chain Brain: Long-running supply chain media brand publishing articles, podcasts, webinars, and white papers for supply chain, logistics, and procurement executives. Comparable audience, content format mix (podcasts + editorial), and sponsorship-driven revenue model.
- Talking Logistics / Logistics Viewpoints: Supply chain and logistics media platform hosted by Adrian Gonzalez featuring podcasts, articles, and research for supply chain professionals. Closely comparable niche focus and podcast-led content model; smaller scale and longer-tenured.
Regional players
- Food Logistics: Vertical media brand serving the food and beverage supply chain with editorial, podcasts, and awards. Comparable trade-media model and sponsorship monetization, but narrower in vertical (food logistics only).
Broad incumbents
- IndustryWeek: Manufacturing and operations media brand covering supply chain, production, and industrial leadership. Comparable in covering supply chain topics and serving an industrial executive audience, though broader in vertical scope.
- Reuters Events Supply Chain: Reuters' B2B events and content arm serving supply chain executives with conferences, webinars, and editorial. Comparable in serving supply chain decision-makers and monetizing via sponsorships, but much larger scale and event-led rather than podcast-led.
- Bloomberg Supply Chain: Bloomberg's supply chain vertical coverage (news, analysis, live events like 'Bloomberg Supply Chain') reaches overlapping executive audiences. Comparable content themes and sponsorship model, but operates as a much broader media portfolio rather than a niche specialist.
Emerging players
- Procurement Leaders: Membership community and content network for procurement and supply chain executives, offering research, events, and benchmarking. Comparable subscription/community monetization model and adjacent buyer (procurement sits inside supply chain).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Lets Talk Supply Chain social profiles
Digital presenceLets Talk Supply Chain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lets Talk Supply Chain leadership team
Management profileNumber of profiles
Profiles1 record
Lets Talk Supply Chain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lets Talk Supply Chain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lets Talk Supply Chain
What does Lets Talk Supply Chain do?
Let's Talk Supply Chain (LTSC) produces and distributes a portfolio of supply chain media content — a flagship podcast released every Monday and Wednesday, live video shows, news and editorial coverage, and a paid professional community — consumed by more than 1.5 million supply chain professionals globally. In March 2026, LTSC layered an AI Interactive Podcast Experience on top of its content library, powered by Google Gemini on Google Cloud's Vertex AI platform, enabling AI-generated summaries, insights, and dynamic interaction with expert podcast content.
Is Lets Talk Supply Chain a public or private company?
Lets Talk Supply Chain is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lets Talk Supply Chain founded?
Lets Talk Supply Chain was founded in 2018. It employs 11 to 50 people.
Where is Lets Talk Supply Chain based?
Lets Talk Supply Chain is headquartered in Chicago, United States, in the North America region.
How does Lets Talk Supply Chain make money?
Two revenue lines are on record. Sponsorship and Brand Partnerships are the primary driver. The others are community Membership (Secret Society of Supply Chain).
Who are Lets Talk Supply Chain's main competitors?
Direct peers on record are Supply Chain Management Review, Supply Chain Dive, FreightWaves, Supply Chain Brain and Talking Logistics / Logistics Viewpoints. Food Logistics is listed as a regional player. Broad incumbents are IndustryWeek, Reuters Events Supply Chain and Bloomberg Supply Chain. Procurement Leaders is listed as an emerging player.
Does Lets Talk Supply Chain have an API?
No public API is recorded for Lets Talk Supply Chain.
What industry is Lets Talk Supply Chain in?
Lets Talk Supply Chain's product category is Supply Chain Media and Podcasts. Its primary akta.pro industry code is BPAMAJAD, Podcast Hosting, Distribution & Listening Platforms, with a secondary code of MPAIADAB, Podcast Hosting & Distribution Platforms. Its NAICS code is 51621.