The Real Estate Investher
The Real Estate Investher is a US-based education and community business that supports a national network of 50,000+ women real estate investors through mentorship programs, strategy cohorts, an annual conference, a podcast, and a forthcoming investment fund.
- Company typePrivate
- Founded2016
- HeadquartersPhiladelphia, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Real Estate Investher does
The Real Estate Investher (operating as The Real Estate Investher, LLC; DBA InvestHER) is a US-based, privately held education and community business serving women real estate investors. Founded in 2016 by Liz Faircloth and Andresa Guidelli in Philadelphia, the company has built a national community of more than 50,000 women investors and operates a multi-product ecosystem including the 12-month STRIVE Mentorship program, 4-month InvestHER PODs cohorts (priced at $4,000 per cycle), the annual InvestHER CON conference in Scottsdale, AZ, a top-ranked podcast with 595+ episodes, the book 'The Only Woman in the Room,' and a forthcoming InvestHER Fund targeting accredited passive investors.
The underlying technology stack is lightweight and third-party-dependent. Course and community delivery runs on Kajabi; the InvestHER CON event app is Whova (used by 93% of attendees for pre-event networking and producing 2,392 business card exchanges at the 2025 conference); email marketing is HubSpot; lead capture uses Typeform (InvestHER Assessment, Time Freedom Quiz); and a private AI agent trained on more than 6 million words of co-founder content provides between-call support to STRIVE members. The differentiated IP layer is the proprietary curriculum itself: the 3-Step InvestHER Formula, the STRIVE Method's five principles, and the PODs curriculum across New Construction, STR/MTR, Private Money, Financial Strategies, and Operations.
The business model combines B2C recurring and one-time program revenue (STRIVE subscription, PODs one-time, conference tickets, book sales) with a B2B sponsorship and partnership layer averaging 35 sponsor companies per conference event. Free top-of-funnel assets (podcast, blog, InvestHER Assessment quiz, monthly live virtual trainings) feed an application- or waitlist-based enrollment funnel into the paid programs. The company is founder-owned and bootstrapped, with no disclosed external funding and a headcount of 1-10 employees, and has filed a registered trademark on the InvestHER brand identity.
The Real Estate Investher firmographics
Firmographics- Name
- The Real Estate Investher
- Legal name
- The Real Estate Investher, LLC
- Website
- https://therealestateinvesther.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Real Estate Investher is a US-based education and community business that supports a national network of 50,000+ women real estate investors through mentorship programs, strategy cohorts, an annual conference, a podcast, and a forthcoming investment fund.
- Ownership category
- akta.pro rank
Where The Real Estate Investher is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Markets served
The Real Estate Investher business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- STRIVE Mentorship Program: 12-month membership providing strategic frameworks, weekly fireside chats, monthly mastermind calls with co-founders, monthly strategic alignment calls, monthly masterclasses, ongoing AI support, exclusive community access, and in-person retreats. New members receive a 7-day money-back guarantee.
- InvestHER PODs: Four-month mentor-led programs ($4,000 per enrollment) covering one specific real estate strategy. Includes monthly educational call, monthly accountability call, implementation tools, access to peer group, and recordings. Enrollment opens January and July; cycles run February–May and August–November.
- InvestHER CON Conference Tickets: Annual in-person national conference (Scottsdale, AZ; June 14–16, 2026) generating revenue from attendee tickets and serving as the flagship community event for brand visibility and program enrollment.
- Sponsorship Packages: Tiered sponsorship packages for InvestHER CON providing brand visibility, lead generation, speaking opportunities, and year-long preferred partner programs. Average of 35 companies sponsored per event.
- Book Sales — The Only Woman in the Room: Published book available for purchase through the website, serving as both a revenue stream and a top-of-funnel acquisition tool for the broader InvestHER ecosystem.
- InvestHER Fund: A real estate investment fund in development designed to provide passive investors with diversified exposure to vetted, women-led real estate projects. Expected to be available to accredited investors upon finalization of fund structure and official offering documents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | InvestHER PODs — $4,000 per 4-month program cycle |
| Subscription | Annual | STRIVE Mentorship — 12-month commitment (price not publicly disclosed) |
| Freemium | Monthly | InvestHER Assessment — Free |
| One time/ perpetual license | Pay-as-you-go | InvestHER CON Conference — Price not publicly disclosed |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
The Real Estate Investher product offering
Product offeringCore offering
InvestHER sells structured education, mentorship, and community programs for women real estate investors. The core paid offerings are the 12-month STRIVE Mentorship program, four-month InvestHER PODs cohort programs, and the annual InvestHER CON conference, supplemented by free live trainings, the InvestHER Podcast, a published book, and the developing InvestHER Fund. The business is fundamentally a paid education, community, and events company targeting women who invest in real estate.
Product overview
The Real Estate Investher (InvestHER) is a comprehensive ecosystem for women real estate investors consisting of multiple interconnected products and programs. The core offerings include: STRIVE Mentorship Program (12-month structured mentorship), InvestHER PODs (4-month focused strategy programs), InvestHER CON (annual national conference), Live Trainings (virtual/in-person events), and the InvestHER Podcast. Additional offerings include the InvestHER Fund (investment vehicle for women-led projects), The Only Woman in the Room book, InvestHER Assessment, and Sponsorship Program. The ecosystem is built on three core pillars: strategic real estate knowledge, essential business skill sets, and a strong support system, led by co-founders Liz Faircloth and Andresa Guidelli.
Differentiator
Problem solved
Functional benefit
Brands
- InvestHER Podcast: A top-ranked podcast hosted by Liz Faircloth and Andresa Guidelli providing real estate investing education and mindset guidance for women investors.
- InvestHER CON
- STRIVE Mentorship
- InvestHER PODs
- InvestHER Fund
- The Only Woman in the Room
Products and services
- STRIVE Mentorship Program A 12-month application-based mentorship membership for women real estate investors who already own portfolios. Includes weekly fireside chats, monthly mastermind calls with co-founders, monthly strategic alignment calls, monthly masterclasses, an exclusive community, in-person retreats, and access to a private AI agent trained on founder content. New members receive a 7-day money-back guarantee; pricing is not publicly disclosed.
- InvestHER PODs Four-month structured mentor-led cohort programs priced at $4,000 per enrollment, focused on a single real estate strategy at a time (New Construction, Financial Strategies, Raising Private Money, STR & MTR Wealth-Building, Mastering Operations). Each POD includes monthly educational calls, monthly accountability calls with expert mentors, implementation tools, access to a curated peer group, and session recordings. Enrollment opens in January and July for the February–May and August–November cycles.
- InvestHER CON Annual in-person national conference for women real estate investors, held in Scottsdale, AZ (June 14–16, 2026 edition), marketed as the #1 Premier Conference for Women Real Estate Investors. Features curated speakers, interactive sessions, networking, and the company's flagship event for community building, sponsor activation, and program enrollment. Attendee ticket pricing is not publicly listed.
- InvestHER Podcast Free podcast hosted by co-founders Liz Faircloth and Andresa Guidelli and distributed on Spotify and Apple Podcasts. Covers real estate strategies, business skills, mindset, and lifestyle design for women investors and serves as a top-of-funnel channel for the broader InvestHER ecosystem.
- Live Trainings Free monthly virtual live training events built around the proprietary 3-Step InvestHER Formula. These sessions deliver must-know real estate investing insights and function as a mid-funnel conversion mechanism into STRIVE and POD programs.
- InvestHER Fund Real estate investment fund in development intended to provide accredited passive investors with diversified exposure to vetted, women-led real estate projects. Expected to be made available to accredited investors upon finalization of the fund structure and official offering documents.
- The Only Woman in the Room (Book) Published book authored by Liz Faircloth and Andresa Guidelli featuring stories of women who claimed their seat at the table and built lasting generational wealth through real estate. Sold via the company website and used as a top-of-funnel acquisition asset for the broader InvestHER ecosystem.
- Sponsorship Program Tiered sponsorship packages and a year-long InvestHER Preferred Partner program for brands, lenders, capital firms, and service providers targeting active women real estate investors. Includes brand visibility, speaking opportunities, lead generation, dedicated sponsor time, and pre-event engagement through the Whova event app. Sponsors at InvestHER CON 2025 generated an average of 128 leads each, with 2,078 total leads across exhibitors and 2,392 business cards exchanged via the app.
Quantifiable outcome
- Members grow portfolios from 2 to 6+ units within a membership year
- +4 more outcomes
Companies that use The Real Estate Investher
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles3 records
The Real Estate Investher technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
The Real Estate Investher partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WhovasupportingWhova is used as the official event app for InvestHER CON, enabling attendee networking, sponsor engagement, private messaging, and pre-event connection. 93% of InvestHER CON attendees used Whova to connect with other attendees and speakers prior and during the event.
Scale indicators9 records
Recent moves6 records
Expansion highlights4 records
The Real Estate Investher competitors and assessment
Company assessmentDirect peers
- BiggerPockets: Largest U.S. real estate investing community and education platform, offering forums, podcast, books, and a Pro membership. Directly comparable as a real estate investor education and community business, though it serves a broader (mixed-gender) audience and lacks InvestHER's women-only positioning and structured mentorship.
- Fortune Builders: Real estate investing education and mentorship company offering live events, coaching programs, and learning tracks for active investors. Comparable as a high-ticket mentorship and education provider in the real estate investor segment, though targeting a broader audience.
- Real Wealth Network: Real estate education and investment community that pairs investor education with access to vetted passive investment opportunities. Closely comparable to InvestHER's dual focus on education plus a real estate fund/deal-flow offering for women investors.
Emerging players
- Cardone Capital: Real estate investment firm that has built a large investor community around multifamily syndications and education content. Comparable in combining educational content with a fund product, though built around a single principal rather than a curated community model.
- Spartan Invest: Real estate investing education, mentorship, and turnkey rental provider founded by investors who operate a sizable portfolio. Comparable as a founder-led education-plus-portfolio business with active community programming.
- Elite Legacy Community (formerly Ladies Who Launch): Women-focused entrepreneur and investor community offering events, education, and networking. Comparable in targeting women business and real estate investors through curated community and live experiences.
- Rod Khleif's Lifetime Cashflow Academy: Real estate investing community and live event business offering high-ticket masterminds, retreats, and coaching. Comparable as an event-anchored, mentorship-driven real estate investor education business.
- Brandon Turner / Open Door Capital: Real estate education and investing business combining community content with active deal syndication. Comparable as a founder-personal-brand real estate community that has expanded from education into fund management.
Others
- Tony Robbins / Strategic Coach-style Mastermind Providers: Premium high-ticket mastermind and event-driven education businesses targeting accomplished entrepreneurs and investors. Comparable as a high-touch, cohort-based coaching business model rather than as a direct real estate competitor.
Regional players
- Women Invest (private membership platforms for women investors): Ellevest is a women-focused digital wealth and investing platform offering managed portfolios, education, and community. Comparable as a women-focused investing brand, though operating primarily as a fintech/robo-advisor rather than as an education-and-community-led business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The Real Estate Investher social profiles
Digital presenceThe Real Estate Investher financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Real Estate Investher leadership team
Management profileNumber of profiles
Profiles2 records
The Real Estate Investher funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Real Estate Investher M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Real Estate Investher
What does The Real Estate Investher do?
InvestHER sells structured education, mentorship, and community programs for women real estate investors. The core paid offerings are the 12-month STRIVE Mentorship program, four-month InvestHER PODs cohort programs, and the annual InvestHER CON conference, supplemented by free live trainings, the InvestHER Podcast, a published book, and the developing InvestHER Fund. The business is fundamentally a paid education, community, and events company targeting women who invest in real estate.
Is The Real Estate Investher a public or private company?
The Real Estate Investher is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Real Estate Investher founded?
The Real Estate Investher was founded in 2016. It employs 1 to 10 people.
Where is The Real Estate Investher based?
The Real Estate Investher is headquartered in Philadelphia, United States, in the North America region.
How does The Real Estate Investher make money?
Six revenue lines are on record. STRIVE Mentorship Program is the primary driver. The others are investHER PODs, investHER CON Conference Tickets, sponsorship Packages, book Sales — The Only Woman in the Room and investHER Fund.
Who are The Real Estate Investher's main competitors?
Direct peers on record are BiggerPockets, Fortune Builders and Real Wealth Network. Emerging players are Cardone Capital, Spartan Invest, Elite Legacy Community (formerly Ladies Who Launch), Rod Khleif's Lifetime Cashflow Academy and Brandon Turner / Open Door Capital. Tony Robbins / Strategic Coach-style Mastermind Providers is listed as an others. Women Invest (private membership platforms for women investors) is listed as a regional player.
Does The Real Estate Investher have an API?
No public API is recorded for The Real Estate Investher.