Detroit Axle
Detroit Axle is a private e-commerce retailer and distributor of OE remanufactured and new aftermarket auto parts, serving DIY mechanics and automotive enthusiasts through its own website and Amazon/eBay storefronts with braking, drivetrain, steering, and suspension components.
- Company typePrivate
- Founded1990
- HeadquartersFerndale, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Detroit Axle does
Detroit Axle (legal entity: Axle of Dearborn, Inc.) is a private e-commerce retailer and distributor of OE remanufactured and new aftermarket auto parts, founded in 1990 and headquartered at 2000 W 8 Mile Road in Ferndale, Michigan, with a headcount of 101–250 employees. The company operates a direct-to-consumer model through detroitaxle.com, supplemented by Amazon and eBay storefronts, serving individual vehicle owners performing DIY maintenance and automotive enthusiasts. Its catalog spans braking components (rotors, drums, pads, shoes, calipers), drivetrain parts (CV axles, drive shafts, boots), steering and suspension systems (struts, control arms, ball joints, tie rod ends, rack and pinions, gearboxes, steering knuckle assemblies), wheel-end components (wheel bearing hub assemblies), and remanufactured transmissions, with complementary car-care and detailing SKUs. Differentiated features include pre-assembled bolt-in strut units, OE-spec remanufactured rack and pinions with lifetime warranty, and bolt-in wheel hub assemblies that eliminate hydraulic press requirements for installation.
Detroit Axle firmographics
Firmographics- Name
- Detroit Axle
- Legal name
- Axle of Dearborn, Inc.
- Website
- https://detroitaxle.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Detroit Axle is a private e-commerce retailer and distributor of OE remanufactured and new aftermarket auto parts, serving DIY mechanics and automotive enthusiasts through its own website and Amazon/eBay storefronts with braking, drivetrain, steering, and suspension components.
- Ownership category
- akta.pro rank
Detroit Axle industry classification
Industry- Product category
- Aftermarket Auto Parts
- NAICS
- Automotive Parts and Accessories Retailers (44133), Motor Vehicle Steering and Suspension Components (except Spring) Manufacturing (33633), Motor Vehicle Parts Manufacturing (3363), Other Motor Vehicle Parts Manufacturing (336390)
- SIC
- Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Maintenance, service & repair (MSR) parts distribution (filters, belts, hoses, wipers, fluids) (CRAOANAB)
- akta.pro secondary industries
- Aftermarket Suspension & Steering Components Manufacturing (Shocks/Struts/Bushings/Tie Rods) (IMACANAC), Aftermarket Drivetrain & Powertrain Components Manufacturing (Clutches/CV Axles/Alternators/Starters) (IMACANAD), Differentials, Axles & Final Drive Rebuild/Remanufacturing (TLAKALAC), Automotive Parts, Tires & Workshop Supplies Marketplaces (CRAFAHAD)
Keywords
Where Detroit Axle is headquartered
LocationHeadquarters
- HQ city
- Ferndale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Detroit Axle business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Auto Parts Sales: One-time sale of auto parts including OE remanufactured and new aftermarket components. Revenue generated through direct consumer purchases via e-commerce website and third-party marketplace storefronts. No subscription or recurring revenue model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard parts pricing with free shipping |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Detroit Axle product offering
Product offeringCore offering
Detroit Axle manufactures, remanufactures, and distributes OE-spec and new aftermarket automotive parts through a direct-to-consumer e-commerce model. Its product catalog covers braking components (rotors, pads, calipers, drums), drivetrain parts (CV axles, drive shafts, boots), suspension and steering systems (struts, ball joints, tie rod ends, rack and pinions, gear boxes, steering knuckle assemblies), wheel-bearing hub assemblies, remanufactured transmissions, and complementary car care and brake maintenance products. Parts are organized by vehicle fitment and sold with warranties ranging from 6 months to lifetime on remanufactured units.
Product overview
Detroit Axle is an automotive parts manufacturer and distributor offering a comprehensive portfolio of OE remanufactured and new aftermarket auto parts. The core product line includes braking components (rotors, drums, pads, shoes, calipers), drivetrain parts (CV axles, drive shafts, boots), steering and suspension systems (struts, control arms, ball joints, tie rod ends, rack and pinions, gearboxes, steering knuckle assemblies), wheel-end components (wheel bearing hub assemblies), and transmissions. The company also offers complementary products including car care and detailing supplies, and brake maintenance fluids. Products are organized by vehicle fitment and sold through the detroitaxle.com website as well as Amazon and eBay storefronts. The company emphasizes quality parts at fair prices with warranties ranging from 6 months to lifetime depending on the product category.
Differentiator
Problem solved
Functional benefit
Products and services
- Brake Rotors and Drums Replacement brake rotors and drums for front and rear positions, organized by vehicle fitment, designed to restore safe stopping power for passenger vehicles.
- Brake Pads and Shoes Ceramic brake pads and shoes matching original vehicle specifications for front axle applications, designed to reduce noise and dust while delivering reliable stopping power.
- Brake Calipers Direct-fit replacement brake calipers for front driver and passenger sides, available in both brand-new and remanufactured options.
- CV Axles Complete CV axle assemblies with pre-greased CV joints and boots installed, covering front and rear positions for a wide range of vehicles.
- Drive Shafts Replacement drive shafts for front and rear positions with CV joints or universal joints, built to original equipment specifications.
- Wheel Bearing Hub Assemblies Direct-fit bolt-in hub assemblies with integrated wheel bearings, covering multiple lug patterns and configurations with optional ABS sensors.
- Strut Assemblies Pre-assembled strut units including coil spring, damper, bushings, and hardware for front driver and passenger sides, covering conventional, air suspension, and magnetic dampers.
- Ball Joints Direct-fit replacement lower ball joints in standard and adjustable designs for driver and passenger sides.
- Tie Rod Ends Direct-fit tie rod end replacements that restore precise steering response and eliminate play, available for inner and outer positions.
- Steering Knuckle Assemblies Complete front-end assemblies including steering knuckles, wheel bearings, tie rod and sway bar hardware for comprehensive front-end repairs.
- CV Boots Rubber protective covers for CV joints sold in pairs, sealing out dirt and moisture to protect the joint and prevent premature failure.
- Rack and Pinions (Remanufactured and Brand New) Rack and pinion assemblies rebuilt from OEM or provided as brand new units, with lifetime warranty for remanufactured versions.
- Transmissions (Remanufactured) Rebuilt transmissions from OEM units with 3-year warranty, requiring return of original core for warranty activation.
- Gear Boxes (Remanufactured) Gear box assemblies rebuilt from OEM with lifetime warranty when core is returned.
- Car Care and Detailing Products Car cleaning and detailing supplies including wash chemicals, specialty cleaners, microfiber towels, wheel brushes, leather conditioning kits, and exterior protectants.
- Brake Cleaner and Brake Fluid Brake system maintenance products including solvent-based brake cleaner for removing contaminants and hydraulic brake fluid for proper braking function.
Quantifiable outcome
- Millions of customers rely on Detroit Axle for quality parts at fair prices
Companies that use Detroit Axle
Customer profileSegments2 records
Ideal customer profiles2 records
Detroit Axle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Detroit Axle partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Axle of Dearborn, Inc.coreAxle of Dearborn, Inc. is the legal entity name of Detroit Axle. The company is operating under this corporate name and is the plaintiff in the legal case Axle of Dearborn, Inc. v. Department of Commerce challenging the elimination of the de minimis tariff exemption.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
Detroit Axle competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses1 record
Competitive moat3 records
Key risks7 records
Key highlights4 records
Customer concentration
Detroit Axle social profiles
Digital presenceDetroit Axle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Detroit Axle leadership team
Management profileNumber of profiles
Profiles1 record
Detroit Axle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Detroit Axle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Detroit Axle
What does Detroit Axle do?
Detroit Axle manufactures, remanufactures, and distributes OE-spec and new aftermarket automotive parts through a direct-to-consumer e-commerce model. Its product catalog covers braking components (rotors, pads, calipers, drums), drivetrain parts (CV axles, drive shafts, boots), suspension and steering systems (struts, ball joints, tie rod ends, rack and pinions, gear boxes, steering knuckle assemblies), wheel-bearing hub assemblies, remanufactured transmissions, and complementary car care and brake maintenance products. Parts are organized by vehicle fitment and sold with warranties ranging from 6 months to lifetime on remanufactured units.
Is Detroit Axle a public or private company?
Detroit Axle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Detroit Axle founded?
Detroit Axle was founded in 1990. It employs 101 to 250 people.
Where is Detroit Axle based?
Detroit Axle is headquartered in Ferndale, United States, in the North America region.
How does Detroit Axle make money?
One revenue line is on record: auto Parts Sales.
Does Detroit Axle have an API?
No public API is recorded for Detroit Axle.
What industry is Detroit Axle in?
Detroit Axle's product category is Aftermarket Auto Parts. Its primary akta.pro industry code is CRAOANAB, Maintenance, service & repair (MSR) parts distribution (filters, belts, hoses, wipers, fluids), with a secondary code of IMACANAC, Aftermarket Suspension & Steering Components Manufacturing (Shocks/Struts/Bushings/Tie Rods). Its NAICS code is 44133 and its SIC code is 3714.