Bixby Chocolate
Bixby Chocolate is a family-owned craft bean-to-bar chocolate manufacturer in Rockland, Maine, producing bon bons, snack bars, caramels, novelty lobster chocolates, and related confections for direct-to-consumer e-commerce, corporate gifting, retail cafe, and wholesale distribution across the continental United States.
- Company typePrivate
- Founded2011
- HeadquartersRockland, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Bixby Chocolate does
Bixby Chocolate is a privately held, family-owned craft chocolate manufacturer founded in 2011 and headquartered at 1 Sea Street Place on the Rockland, Maine waterfront. The company operates a vertically integrated bean-to-bar production process, roasting and grinding ethically sourced single-origin cacao (Dominican Republic, Guatemala, Haiti, Belize) on-site using melanger machines. Its portfolio includes bon bons, signature Bixby Bars snack bars, sea salt caramels, Maine-style Needhams (potato-coconut candy), toffee, brittle, drinking chocolate, chocolate-covered nuts, baking ingredients, and Maine-themed novelty SKUs such as chocolate lobsters; many products carry vegan, gluten-free, non-GMO, and kosher certifications, and the company has won multiple Specialty Food Association SOFI awards (Gold 2024 and 2023, Silver 2022), an International Chocolate Awards Americas Silver (2023), and a Good Food Awards Winner (2022).
The company generates revenue through four distinct channels: direct-to-consumer e-commerce on bixbychocolate.com with a Recharge-powered subscription option (10% recurring discount); a B2B corporate gifting program with tiered volume pricing (5–10% off above $1,000/$5,000/$10,000 thresholds) on a $300 minimum order; a Rockland factory cafe combined with a paid 45-minute chocolate tasting experience ($15/person); and wholesale distribution through specialty food retailers accessible via a store locator. Geographic scope is intentionally limited to the continental United States due to perishable-shipping constraints, explicitly excluding Alaska, Hawaii, and international shipping. Founder, owner, and CEO Kate McAleer leads a two-generation family team of 11–50 employees, with no disclosed outside funding rounds.
Bixby Chocolate firmographics
Firmographics- Name
- Bixby Chocolate
- Legal name
- Bixby Chocolate
- Website
- https://bixbychocolate.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bixby Chocolate is a family-owned craft bean-to-bar chocolate manufacturer in Rockland, Maine, producing bon bons, snack bars, caramels, novelty lobster chocolates, and related confections for direct-to-consumer e-commerce, corporate gifting, retail cafe, and wholesale distribution across the continental United States.
- Ownership category
- akta.pro rank
Bixby Chocolate industry classification
Industry- Product category
- Artisan Chocolate Confectionery
- NAICS
- Chocolate and Confectionery Manufacturing from Cacao Beans (311351), Chocolate and Confectionery Manufacturing (31135)
- SIC
- Sugar & Confectionery Products (2060)
- akta.pro primary industry
- Chocolate & Chocolate Confectionery (CRADABAA)
- akta.pro secondary industry
- Chocolate & Confectionery Shops (THAFAGAD)
Keywords
Where Bixby Chocolate is headquartered
LocationHeadquarters
- HQ city
- Rockland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bixby Chocolate business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct E-commerce Sales: Consumer purchases through bixbychocolate.com website with direct shipping to customers across the continental US. Offers subscription model with 10% recurring discount.
- Corporate Gifting: Bulk corporate orders with tiered pricing: 5% discount over $1,000, 7% over $5,000, 10% over $10,000. Includes personalization options with custom notecards.
- Factory Cafe and Retail: Rockland waterfront cafe serves chocolates, teas, coffee, and drinking chocolate. Chocolate tasting experiences offered at $15 per person.
- Wholesale Distribution: Products available through wholesale accounts and retail partners. Store locator indicates wide distribution across Maine and beyond.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual chocolate products |
| Transaction based/ take rate | Pay-as-you-go | Corporate gifting tiered pricing |
| One time/ perpetual license | Pay-as-you-go | Chocolate tasting experience |
| Subscription | Monthly | Bixby Bar Baker's Dozen subscription |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Bixby Chocolate product offering
Product offeringCore offering
Bixby Chocolate manufactures bean-to-bar craft chocolate confections including bon bons, signature snack bars (Bixby Bars), caramels, toffees, brittle, single-origin chocolate bars, chocolate-covered nuts, and Maine-themed novelty items such as chocolate lobsters. The company sells its products directly to consumers via its e-commerce site and Rockland, Maine factory cafe, and to businesses through a corporate gifting program and wholesale distribution to specialty retailers.
Product overview
Bixby Chocolate is a craft confectionery company based in Rockland, Maine, operating as an e-commerce platform with a physical factory and cafe. The product portfolio centers on artisanal chocolates including Bon Bons (handcrafted truffles with seasonal and year-round flavors), Bixby Bars (signature snack bars with exotic flavor combinations), Caramels (sea salt caramels in dark or milk chocolate), and novelty items like chocolate lobsters (a Maine specialty). The company produces bean-to-bar chocolate from single-origin cacao, with products ranging from standard confections to limited-edition collections like the American Pie Bon Bon Collection. Additional offerings include chocolate-covered nuts, brittle, toffee, drinking chocolate, and coffee. The company also offers experiential products (Chocolate Tasting Experience) and B2B services (Corporate Gifting Program). The product architecture is organized around collections (Bon Bons, Bixby Bars, Caramels, Lobster Chocolates, Brittle, Toffee, etc.) with specific product lines within each category.
Differentiator
Problem solved
Functional benefit
Brands
- Bixby Bars: Signature snack bars featuring natural, fiber and protein-rich ingredients with exotic flavor combinations
- Bixenta Coffee
- Rockland Cafe
Products and services
- Bon Bons Handcrafted artisanal chocolates with unique, elegant centers dipped in bean-to-bar chocolate, offered in seasonal and year-round flavors such as Champagne, Espresso Dark Chocolate, and specialty collections. Targeted at gift buyers and chocolate enthusiasts.
- Bixby Bars (Candy Snack Bars) Signature snack bars filled with natural, fiber- and protein-rich ingredients in exotic flavor combinations including Toboggan, Nutty for You, Whippersnapper, Birdie, Heart's Delight, Gingered Up, Knockout, and Nutty for Me. Many varieties are vegan and gluten-free.
- Caramels Soft, non-GMO caramels covered in dark or milk chocolate and finished with Maine sea salt crystals, available in multiple box sizes for gifting and snacking.
- Needhams Classic Maine potato candy featuring rich coconut and creamy potato dipped in dark chocolate; vegan, gluten-free, and non-GMO. Sold as a small-batch heritage product.
- Peanut Butter Lobster Claws Life-size chocolate lobster claws filled with peanut butter ganache centers; signature Bixby piece offered in milk or dark chocolate and used as a Maine-themed gift.
- Chocolate Lobster Dinner Premium gift featuring a 1 lb solid chocolate lobster, two peanut butter ganache claws, and two champagne bon bons; available in dark or milk chocolate for special-occasion gifting.
- 1 Lb Chocolate Lobster Full pound solid chocolate sculpted as a realistic Maine lobster with detailed claws, segmented tail, and antennae; available in milk or vegan dark chocolate as a signature Maine souvenir.
- Allagash Beer Brittle Artisanal peanut brittle crafted with Allagash beer in three varieties — White Peanut Beer, Sixteen Counties Chili Peanut Beer, and North Sky Cacao Nib Stout Beer — finished with Maine sea salt.
- Dark Chocolate Sea Salt Toffee Small-batch butter toffee with a clean snap, enrobed in dark chocolate and finished with flaky Maine sea salt; sold in half-pound or full-pound boxes.
- Milk Chocolate Sea Salt Toffee Luscious small-batch butter toffee enrobed in creamy milk chocolate and finished with flaky Maine sea salt; made at the Rockland facility.
- Bean-to-Bar Chocolate Bars Single-origin craft chocolate bars made from cacao sourced in the Dominican Republic, Guatemala, Haiti, and Belize, including 70% dark bars and specialty varieties such as Project Puffin and Split Rock Bourbon.
- Baking Products Baking chocolate chips and organic Dominican Republic cacao nibs for home baking and cooking applications.
- Drinking Chocolate & Coffee Non-GMO drinking chocolate mix and Bixenta Coffee — a small-batch roasted coffee line offered in multiple blend varieties for in-home and cafe consumption.
- Chocolate Covered Nuts Premium nuts enrobed in small-batch dark chocolate, including almonds, ginger-covered pecans, espresso beans, coconut almonds, strawberries-and-cream almonds, and blueberries.
- Chocolate Tasting Experience Expert-led 45-minute tasting session at the Bixby Chocolate Factory in Rockland, Maine, featuring a curated selection of confections, a behind-the-scenes bean-to-bar process overview, and the historic waterfront setting. Priced at $15 per person and suitable for ages 8 and up.
- Rockland Cafe at Chocolate Factory Cafe located at the chocolate factory on the Rockland waterfront, serving chocolates, teas, coffee, and drinking chocolate as part of the in-person factory visit experience.
- Corporate Gifting Program Bulk corporate gifting program with tiered volume discounts (5% over $1,000, 7% over $5,000, 10% over $10,000), personalized notecards, and a $300 minimum order. Includes bonbons, caramels, and Bixby Bars assembled for client, employee, and event gifting.
- American Pie Bon Bon Collection Limited-edition 12-piece bon bon collection released for America's 250th birthday, featuring six classic flavors: Pecan Pie, Blueberry, Lemon, Amarena Cherry, Boston Cream, and Apple.
- Maine Blueberry Jam Bon Bons Vegan bon bons featuring wild Maine blueberries in a plant-based chocolate, with a soy-free option available, designed as a regional-flavor gifting item.
- Bixby Bar Baker's Dozen Subscription
Quantifiable outcome
- International Chocolate Awards Americas 2023 Silver recognition for Organic Belize 70% Dark Chocolate Bar
- +1 more outcomes
Companies that use Bixby Chocolate
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Bixby Chocolate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature2 records
Bixby Chocolate partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Allagash Brewing CompanycoreCollaboration to create Allagash Beer Brittle, featuring Allagash Sixteen Counties Chipotle Peanut Brittle, Allagash White Peanut Brittle, and Allagash Nibby Stout brittle. Allagash is a Maine-based Belgian-style craft brewery using 100% Maine-grown grain.
- LifeFlight of MaineminorPartnership to create LifeFlight Maine Sea Salt Milk Chocolate Bar, with proceeds supporting LifeFlight of Maine emergency air transport services.
- Skordo (Maine Family-Owned Spice Company)minorCollaboration to create Skordo Chai Milk Chocolate Bar featuring artisanal coffee and chai spices from Maine family-owned Skordo.
- Maine GrainsminorPartnership using Maine Grains oats to create the Organic Maine Grains Oat Milk Chocolate Bar (Vegan), supporting local Maine agriculture.
- Project PuffinminorPartnership to create Organic Project Puffin 70% Dark Chocolate Bar supporting seabird conservation efforts. Bar features organic Dominican Republic cacao.
- Seawicks Candle Co.minorExclusively handpoured candle collaboration: Seawicks Candle Co. Dark Chocolate candle, 9 oz pour, 100% soy, Made on the Coast of Maine.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Bixby Chocolate competitors and assessment
Company assessmentDirect peers
- Lake Champlain Chocolates: Vermont-based premium craft chocolate maker with a factory-cafe, corporate gifting program, and bean-to-bar/premium truffle lineup. Closest comparable in size, geography (New England), channel mix (D2C + wholesale + factory retail), and premium positioning to Bixby Chocolate.
- Askinosie Chocolate: Small-batch bean-to-bar chocolate maker in Springfield, MO, with single-origin bars, direct-trade sourcing, and a strong story-driven brand. Comparable craft CPG positioning and storytelling-led marketing approach to Bixby.
- Dandelion Chocolate: San Francisco bean-to-bar craft chocolate maker with a flagship factory and cafe experience analogous to Bixby's Rockland cafe. Same vertical integration, single-origin story, and experiential retail approach.
- Raaka Chocolate: Brooklyn-based bean-to-bar chocolate maker known for transparent trade sourcing and unconventional flavor profiles (e.g., vegan, lower-sugar). Directly mirrors Bixby's single-origin, vegan/gluten-free product architecture.
- Dick Taylor Craft Chocolate: Small-batch bean-to-bar chocolate maker in Eureka, CA, with award-winning single-origin bars. Similar premium craft positioning, small team, and bar/snack-bar product structure to Bixby.
- Mast Brothers Chocolate: Pioneering Brooklyn bean-to-bar craft chocolate maker known for storytelling, design-forward packaging, and wholesale distribution. Closely comparable craft chocolate brand archetype, though larger in scale.
- Vosges Haut-Chocolat: Chicago-based premium chocolate brand known for adventurous truffle flavors, D2C, and corporate/wholesale gifting. Overlaps with Bixby's bon-bon assortment, premium pricing, and corporate gifting motion.
- Olive & Sinclair Chocolate Co. Nashville-based bean-to-bar craft chocolate maker with single-origin bars and Southern terroir storytelling. Comparable in craft scale, single-origin focus, and small-batch premium positioning.
- Compartés Chocolatier: LA-based premium chocolate brand with trendy flavor profiles, D2C e-commerce, and flagship retail. Comparable premium D2C + retail strategy and flavor-forward product positioning.
Broad incumbents
- Lindt & Sprüngli: Global premium chocolate incumbent with broad wholesale and retail distribution. Useful as the mass-premium benchmark that Bixby's craft positioning differentiates against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Bixby Chocolate social profiles
Digital presenceBixby Chocolate compliance and trust
Trust signalCompliance10 records
Bixby Chocolate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bixby Chocolate leadership team
Management profileNumber of profiles
Profiles1 record
Bixby Chocolate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bixby Chocolate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bixby Chocolate
What does Bixby Chocolate do?
Bixby Chocolate manufactures bean-to-bar craft chocolate confections including bon bons, signature snack bars (Bixby Bars), caramels, toffees, brittle, single-origin chocolate bars, chocolate-covered nuts, and Maine-themed novelty items such as chocolate lobsters. The company sells its products directly to consumers via its e-commerce site and Rockland, Maine factory cafe, and to businesses through a corporate gifting program and wholesale distribution to specialty retailers.
Is Bixby Chocolate a public or private company?
Bixby Chocolate is a private company. It is classified as family owned and is currently operating.
When was Bixby Chocolate founded?
Bixby Chocolate was founded in 2011. It employs 11 to 50 people.
Where is Bixby Chocolate based?
Bixby Chocolate is headquartered in Rockland, United States, in the North America region.
How does Bixby Chocolate make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are corporate Gifting, factory Cafe and Retail and wholesale Distribution.
Who are Bixby Chocolate's main competitors?
Direct peers on record are Lake Champlain Chocolates, Askinosie Chocolate, Dandelion Chocolate, Raaka Chocolate, Dick Taylor Craft Chocolate, Mast Brothers Chocolate, Vosges Haut-Chocolat, Olive & Sinclair Chocolate Co. and Compartés Chocolatier. Lindt & Sprüngli is listed as a broad incumbent.
Does Bixby Chocolate have an API?
No public API is recorded for Bixby Chocolate.
What industry is Bixby Chocolate in?
Bixby Chocolate's product category is Artisan Chocolate Confectionery. Its primary akta.pro industry code is CRADABAA, Chocolate & Chocolate Confectionery, with a secondary code of THAFAGAD, Chocolate & Confectionery Shops. Its NAICS code is 311351 and its SIC code is 2060.