Unicredit Bank

What Unicredit Bank does

UniCredit Bank d.d. Mostar is the Bosnian subsidiary of Italy's UniCredit Group (publicly listed on the Italian stock exchange under ticker UCG, operating in 17 European countries). Founded in 2015 as the local operating entity, it functions as a universal commercial bank in Bosnia and Herzegovina, serving four customer segments: retail individuals (Stanovništvo), small businesses (Poduzetnici), corporate clients (Korporativni klijenti), and financial institutions. The bank distributes products through 78 physical outlets — the largest ATM network in the country — and digital channels including the m-ba mobile banking app, e-ba and e-ba Plus internet banking platforms with Signergy authentication, and an online loan origination workflow using qualified electronic signatures.

The product portfolio spans cash loans (fixed and variable, terms up to 10 years), housing mortgages (up to 30 years, max 300,000 KM), purpose-specific loans for solar panels and electric/hybrid vehicles, credit and debit cards (including World Elite), current accounts with overdraft, bundled account packages, youth and student accounts, term deposits, children's savings under the Super Štek brand, investment funds via UniCredit Invest BH, and a full bancassurance suite covering current account, life, travel, and property insurance. Revenue derives from net interest income (variable-rate loans indexed to 12-month EURIBOR, set at 2.246% for April 2026), transaction and account fees, capital markets activity including MREL-compliant bond underwriting and project finance, and bancassurance commissions. ESG-aligned financing is a growing vertical, anchored by a €10 million EBRD-funded SME program for digital and green transformation and €40.5 million in project finance for an 87 MW solar facility in Romania, positioning the bank as a conduit for UniCredit Group's Central and Eastern European SME and renewable-energy origination platform.

The business is led by Amina Mahmutović as President of the Management Board (appointed effective 1 January 2020), with operational leadership including a Head of Transformation & Simplification office and additional executive functions. Strategic direction is set by the UniCredit Group parent, which channels institutional funding (EBRD loans, MREL bonds) and provides cross-border capabilities for corporate banking, trade finance (recognised as best provider in B&H for 7+ consecutive years), and custody services. Capital structure is strengthened by a €51 million MREL bond issued in June 2026, and the bank has accumulated 50+ industry recognitions across 2020-2026, including repeated "Best Bank in Bosnia and Herzegovina" awards from Global Finance, Euromoney, The Banker, and CFI Journal, plus Top Employer certification.

Name

Unicredit Bank

Legal name

UniCredit Bank d.d. Mostar

Website

https://unicredit.ba

Company type

Public

Founded year

2015

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

UniCredit Bank d.d. Mostar is the Bosnian subsidiary of Italy's UniCredit Group, operating as a universal commercial bank in Bosnia and Herzegovina with 78 branches and 1,200+ employees. It serves retail, SME, corporate, and institutional clients through digital channels (m-ba, e-ba) and traditional banking, with growing focus on ESG-linked lending and trade finance.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Commercial Banking (52211), Depository Credit Intermediation (5221)

SIC

State Commercial Banks (6022), Personal Credit Institutions (6141)

akta.pro primary industry

Direct-to-Consumer (D2C) Personal Lending Platforms (Unsecured Installment) (FSAKAAAK)

akta.pro secondary industry

Large Purchase & Lifestyle Personal Loans (Unsecured Installment) (FSAKAAAG)

Keywords

• Retail banking services
• Commercial lending products
• Digital banking platform
• Corporate banking services
• Wealth management products

Headquarters

HQ city

Mostar

HQ country

Bosnia & Herzegovina

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Interest Income: Traditional banking revenue from interest on loans including cash loans, housing mortgages, and specialized loans for solar panels and electric/hybrid vehicles. Interest rates reference 12M EURIBOR (2.246 as of Feb 2026).
2. Fee-based Services: Transaction fees, account maintenance fees, card fees, overdraft facilities, safe deposit boxes, payment services, and securities services generating recurring fee income.
3. Capital Markets: MREL bond issuance and project financing for renewable energy projects, generating underwriting fees and maintaining regulatory capital compliance.
4. Insurance Products: Bancassurance products including current account insurance, life protection, travel health insurance, life insurance, and property insurance distributed through banking channels.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

UniCredit Bank d.d. Mostar is a universal commercial bank in Bosnia and Herzegovina providing deposit accounts, consumer and mortgage lending, credit and debit cards, investment funds, and bancassurance products to retail individuals, alongside SME lending, corporate lending, trade finance, project finance, and custody services to businesses and financial institutions. Distribution spans 78 branches, the largest ATM network in B&H, and digital channels (m-ba mobile app, e-ba and e-ba Plus internet banking) with online loan origination via qualified electronic signatures.

Product overview

UniCredit Bank operates as a universal commercial bank in Bosnia and Herzegovina, offering a comprehensive digital and traditional banking platform. The core digital offerings include m-ba (mobile banking app), e-ba (internet banking for individuals), and e-ba Plus (internet banking for legal entities). The lending portfolio comprises cash loans, housing/mortgage loans, and purpose-specific loans for solar panels and electric vehicles. The bank provides various account types including personal accounts, youth accounts, and customizable account packages. Savings products include term deposits, children's savings with the Super Štek mascot, and investment funds managed by UniCredit Invest BH. Insurance offerings encompass current account insurance, life protection, travel health insurance, life insurance, and property insurance. Card products include credit cards (World Elite and standard variants) and debit cards. The bank emphasizes digital-first services with online loan applications and operates the largest ATM network in Bosnia and Herzegovina.

Differentiator

Problem solved

Functional benefit

Brands

• m-ba: Mobile banking application enabling customers to manage their finances on mobile devices
• e-ba
• e-ba Plus
• Super Štek
• World Elite kartica
• Student kartica
• UniCredit Invest BH

Products and services

• m-ba Mobile Banking Mobile banking application enabling retail and business customers in Bosnia and Herzegovina to manage their finances, make payments, adjust card security limits, and access account services from mobile devices. Available on Google Play, App Store, and Huawei App Gallery.
• e-ba Internet Banking (Individuals) Internet banking platform for individual retail customers providing 24/7 online access to account management, transactions, payments, and banking services, secured via Signergy multi-factor authentication.
• e-ba Plus Internet Banking (Legal Entities) Enhanced internet banking platform for legal entities and business customers offering corporate banking features including multi-user access, payment authorization, and account management for SMEs and corporate clients.
• Gotovinski kredit (Cash Loan) Personal cash loan product for individual customers with fixed or variable interest rates and flexible repayment terms up to 10 years. Fixed rates from 6.59% (5-year term) to 7.99% (10-year term); variable rates from 6.39% to 7.49% indexed to 12M EURIBOR. Available via online application using qualified electronic signatures without branch visit.
• Stambeni krediti (Housing / Mortgage Loans) Mortgage and housing loans for purchasing or renovating real estate in Bosnia and Herzegovina, with repayment periods up to 30 years and maximum amounts up to 300,000 KM. Fixed rates starting at 5.89% (5-year term, EKS 6.07-6.26%); variable rates from 5.89% to 6.00% indexed to EURIBOR.
• Namjenski krediti (Purpose-Specific Loans for Solar Panels and Electric / Hybrid Vehicles) Specialized purpose-specific consumer loans for financing solar panel installations and the purchase of electric or hybrid vehicles, supporting the bank's green financing and ESG agenda for individual customers.
• Kreditne kartice (Credit Cards) Credit card products including the World Elite Mastercard and standard variants with installment options, payment flexibility, and discounts at merchant partners. Includes Google Pay contactless mobile payment integration for Mastercard users.
• Debitne kartice (Debit Cards) Debit card products including the World Elite debit card variant for premium experiences and reloadable virtual cards for secure online purchases.
• Student Card Specialized payment card for university students with 0 KM package and discounts at over 40 partner merchants (fuel stations, electronics retailers, travel agencies), jointly promoted with the Ministry of Science, Higher Education and Youth of Sarajevo Canton.
• Računi i dopušteno prekoračenje (Current Accounts and Overdraft) Personal current account services with optional overdraft facilities, enabling retail customers in Bosnia and Herzegovina to manage daily banking transactions and short-term liquidity needs.
• Paket računi (Account Packages) Bundled banking service packages allowing customers to customize and select multiple banking services at combined package pricing, including the 'Paket za Dž!' student package available for 0 KM.
• Računi za mlade (Youth Accounts) Banking products designed for young customers including teen accounts and student package accounts, supporting financial inclusion for younger segments.
• Oročena štednja (Term Deposits) Time deposit savings products offering guaranteed returns across various maturity periods, distributed to retail customers seeking principal-protected savings instruments.
• Dječija štednja (Children's Savings with Super Štek) Savings products for children featuring the Super Štek mascot character, designed to encourage early financial literacy and long-term savings habits among young customers and their parents.
• Investicijski fondovi / UniCredit Invest BH (Investment Funds) Investment fund products managed by UniCredit Invest BH offering potentially higher returns than traditional savings, including the bank's third investment fund launched in November 2024.
• Putno zdravstveno osiguranje (Travel Health Insurance) Bancassurance travel health insurance product covering medically necessary treatments during temporary stays abroad, available to retail customers without the need to visit a branch.
• Životno osiguranje (Life Insurance) Bancassurance life insurance product ensuring financial stability for family members, distributed to retail customers through the bank's branch and digital channels.
• Osiguranje nekretnine (Property Insurance) Bancassurance property insurance product covering fire, lightning, explosion, storms, hail, vehicle impact, and aircraft crash, distributed to retail customers through the bank.
• Life Protection Insurance Bancassurance personal accident insurance covering death due to accident, permanent disability, bone fractures, and accident treatment costs.
• Osiguranje korisnika tekućeg računa (Current Account Insurance) Bancassurance insurance product for current account holders protecting against accidents, financial losses, and document loss, distributed through the bank's account relationship.
• Bankomati (ATM Network) UniCredit Bank operates the largest ATM network in Bosnia and Herzegovina, providing cash withdrawals, deposits, balance inquiries, and cardless transactions.

Quantifiable outcome

• Over 1,200 employees and 78 outlets serving customers across Bosnia and Herzegovina
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Sarajevo Film FestivalminorGTM or Marketing Partner · 14 August 2025Main sponsor of Sarajevo Film Festival - UniCredit Bank prepared special offers for students and film enthusiasts for the 31st edition of the festival.
• Ministry of Science, Higher Education and Youth of Sarajevo CantonminorStrategic or Co-development Partner · 21 August 2024UniCredit Bank and Ministry jointly presented student payment card for students in Sarajevo Canton, enabling easier access to financial services for young people.
• VisacoreGTM or Marketing Partner · 20 October 2019Partnership for card payments including 'My Circle of Support' breast cancer prevention initiative. Visa and UniCredit collaborated on CSR campaigns and payment innovations.

Scale indicators8 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Raiffeisen Bank Bosnia and Herzegovina: Direct competitor operating a similarly full-service retail, SME, and corporate banking franchise in Bosnia and Herzegovina. Comparable branch footprint, product range (cash loans, mortgages, digital banking), and target segments make it the closest head-to-head peer.
• NLB Banka: Slovenia-headquartered NLB Group's Bosnian subsidiary, offering comparable universal banking services (retail, SME, corporate) across B&H. Direct peer on deposit gathering, lending products, and digital channels.
• Addiko Bank: Regional CEE banking group with operations in Bosnia and Herzegovina, focused on consumer and SME lending. Competes directly with UniCredit Bank Mostar on unsecured personal loans and SME financing products.
• Ziraat Bank BH: Turkish state-owned bank's Bosnian subsidiary, providing retail and corporate banking including project finance. Comparable in offering a multi-channel universal banking proposition with international parent backing.
• ProCredit Bank Bosnia and Herzegovina: Development-oriented commercial bank focused on SME and green lending in B&H, part of the ProCredit Group. Competes most directly on SME digital and green financing — an area where UniCredit Mostar is also actively positioning.

Broad incumbents

• Erste Group: Austrian-headquartered banking group with broad CEE franchise. Competes with UniCredit at the parent-group level for cross-border corporate mandates and trade finance in CEE, with overlapping presence across multiple Western Balkan markets.
• Intesa Sanpaolo: Italian banking group and direct competitor to UniCredit Group in Italy and broader Europe. Comparable in being a parent entity with CEE subsidiaries pursuing similar corporate, trade finance, and project finance franchises.
• Raiffeisen Bank International: Austrian parent of Raiffeisen Bank BiH, with a CEE-wide banking network. Comparable at the group level in offering cross-border corporate banking, project finance, and digital retail platforms across the same region.
• Eurobank: Greek banking group with selective CEE presence including Southeastern Europe. Comparable in being a publicly listed European banking group competing for corporate and trade finance mandates in the broader region.

Others

• Mastercard: Card network partner enabling UniCredit's debit, credit, and World Elite card products and Google Pay integration. Ecosystem participant rather than direct competitor, but a critical enabler of the bank's payments franchise and digital roadmap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/UniCreditBankBiH
• YouTubeyoutube.com/user/UniCreditBank
• LinkedInlinkedin.com/company/unicredit-bank-bih

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unicredit Bank