KE Camps

What KE Camps does

KE Camps operates traditional summer day camps exclusively at private country clubs across the United States. Founded in 1999, the company functions as a turnkey camp operator for 230+ partner clubs in 35+ states, providing complete programming, staffing, administration, registration, insurance, and customer service for children ages 3-12. It operates under legal entity KE EAST, LLC (D/B/A KE Camps) and is a portfolio company of Youth Enrichment Brands, LLC, the parent organization that also owns other youth enrichment brands including US Sports Camps (Nike Sports Camps).

The core product is the Traditional Day Camp Program, featuring structured activities such as golf, tennis, swimming, arts & crafts, STEM, and team building, capped at small camp sizes (typically 20-25 children per week with a 1:8 staff-to-camper ratio). The core offering is supplemented by character-development programs (SMILE Bands; the C.A.M.P.E.R.S. core-values framework), weekly traditions (Wacky Wednesdays, Thankful Thursdays, Friday Fundays), and an Aquatics Safety Program using wristband-based swim-ability classification. The technology stack is intentionally lean and outsourced: KE Camps does not operate a proprietary platform, instead running camper enrollment through the third-party CampBrain Registration system and seasonal staff recruitment through WorkBright ATS. The company does not disclose any AI/ML capabilities, proprietary data assets, or custom software.

KE Camps generates revenue primarily through weekly camp tuition paid by families — typically $295-$630 per week depending on location and member/guest status — plus a non-refundable one-time registration fee of $25-$55 per camper per summer. Pricing is differentiated by membership tier (member vs. guest rates) and time-of-purchase (advanced/early-bird vs. standard), with optional add-ons such as before- and after-care ($55-$65/week) and lunch programs ($15-$40/week) at select locations, plus sibling discounts of 10-15%. The go-to-market is a hybrid B2B2C model: KE Camps signs exclusive partnerships with private country clubs (B2B), then sells camp enrollment directly to club members and their guests via the KE Camps website (D2C). Year-round headcount is small (11-50 employees based in Skillman, NJ), with the workforce scaling seasonally via Camp Directors and Camp Counselors at each of the 230+ partner locations.

Name

KE Camps

Legal name

KE EAST, LLC D/B/A KE CAMPS

Website

https://kecamps.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

KE Camps operates traditional summer day camps exclusively at private country clubs, serving more than 12,000 children ages 3-12 annually across 230+ partner clubs in 35+ US states. It delivers turnkey camp programming, staffing, and operations to club members and guests as a portfolio company of Youth Enrichment Brands, LLC.

Ownership category

akta.pro rank

Product category

Children's Day Camp Services

NAICS

Sports and Recreation Instruction (61162), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Services-Amusement & Recreation Services (7900), Services-Educational Services (8200)

akta.pro primary industry

Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

akta.pro secondary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

Keywords

• Summer day camps
• Youth programming services
• Camp management services
• Country club programs
• Children's activity services

Headquarters

HQ city

Skillman

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Camp Tuition Fees: Primary revenue stream from weekly camp tuition fees paid by families. Tuition is charged per camper per week, with different rates for country club members vs. non-members. Rates vary by location and include early-bird (advanced) and standard pricing tiers.
2. Registration Fees: One-time non-refundable registration fee per camper per summer, typically ranging from $25-$55. This fee covers administrative costs and includes camp shirts.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

KE Camps operates traditional summer day camps for children ages 3-12 on the premises of private country clubs across 35+ U.S. states, serving over 12,000 campers per summer at 230+ club locations. The company provides a turnkey service that includes all camp programming (sports, swimming, arts & crafts, STEM, team-building), seasonal staffing (one Camp Director plus multiple Camp Counselors per location), registration administration via CampBrain, insurance, licensing, and customer service. Tuition is paid directly by member and non-member families through the KE Camps website, while partner country clubs provide facility access and serve as the marketing channel.

Product overview

KE Camps operates as a single core product offering — traditional summer day camps for country clubs — supplemented by several supporting modules and programs. The primary service provides structured day camp programming for children ages 3-12 at over 230 partner clubs across 35+ states, including activities such as golf, tennis, swimming, arts & crafts, and STEM. This core offering is supported by the CampBrain Registration System for enrollment management, the SMILE Bands character development program, and weekly traditions (Wacky Wednesdays, Thankful Thursdays, Friday Fundays). The C.A.M.P.E.R.S. Core Values Program and Aquatics Safety Program provide structure and safety protocols. Club Partnership Services deliver comprehensive turnkey solutions including programming, staffing, marketing, licensing, and administration. Additional offerings include Before/After-Care at select locations and WorkBright ATS for employment recruitment.

Differentiator

Problem solved

Functional benefit

Products and services

• Traditional Day Camp Program Traditional summer day camp experience for children ages 3-12, delivered on the premises of over 230 private country clubs nationwide. Activities include golf, tennis, swimming, arts & crafts, team building, STEM, and special weekly traditions. Campers are enrolled by member and non-member families paying weekly tuition.
• Club Partnership Services Full-service partnership offering for private country clubs, in which KE Camps serves as the exclusive camp operator on club premises. Includes programming, hiring and staffing, marketing materials, licensing, customer service, administration, insurance, and camp registration management.
• Before and After-Care Extended supervision service offered at select camp locations before and after regular camp hours, providing additional convenience for working families.

Quantifiable outcome

• Over 12,000 campers served annually across 230+ locations
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kecamps
• LinkedInlinkedin.com/company/kecamps

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KE Camps