ReST

What ReST does

ReST is a US-based smart bed technology company headquartered in Atlanta, Georgia, founded in 2013, that designs, manufactures, and sells AI-powered adjustable air mattresses and surrounding sleep technology. The company's core platform combines a patented three-layer pressure-sensing fabric (reading approximately 2,000 pressure points per side in real time), medical-grade RF-welded polyurethane air chambers with up to 5 ergonomic body zones, and a proprietary Smart Master Control Unit pump with custom firmware and built-in Wi-Fi. The AI Inside™ system continuously monitors pressure and automatically adjusts firmness across zones without user intervention, while NightVision™ adds always-on sleep quality monitoring (ReST© Score, sleep stages, REM, breaths per minute, sleep position) and the ReST Bed™ app exposes Manual, Automatic, and Position control modes.

ReST sells a four-tier product line (Single Pump Smart Bed, Pump-in-Bed, 5-Zone, and 5-Zone with GelGrid™) at $3,499–$9,498 list price, complemented by accessories such as Malouf adjustable bases, BedJet 3 climate control, bamboo sheet sets, and a 90-night in-home trial backed by a 10-year full non-prorated warranty. Distribution combines direct e-commerce through restperformance.com, a Virtual Mattress Store offering live expert demos from Atlanta, and 150+ retail partners across the United States, with white-glove delivery included; international shipping is offered to Canada. Financing through Splitit (0% interest, no credit check, up to 36 months) and Affirm, powered by Feather Pay, addresses the high-ticket purchase friction. Target customer segments include professional and amateur athletes seeking recovery optimization, individuals with chronic back/neck pain, and couples with differing firmness preferences.

The company has raised $3.2 million from Invest Atlanta-affiliated programs (Atlanta Advantage Loan Fund and New Markets Tax Credit financing) in January 2019 and operates with 1–10 employees. ReST holds over 20 patents covering its smart fabric and sensor-driven adjustment technology and maintains ISO 13485, IEC 60601-1/-2, TUV, EC Production Quality Assurance, and HIPAA-compliant Azure-backed data storage. As of the most recent website content, ReST's e-commerce storefront is displaying a 'not currently accepting orders' notice, which is a material operational flag for any investor evaluating go-to-market continuity.

Name

ReST

Legal name

ReST

Website

https://restperformance.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

ReST is an Atlanta-based smart bed company that sells AI-driven adjustable air mattresses with patented pressure-sensing fabric and 3–5 zone automatic firmness control, targeting athletes, chronic-pain sufferers, and couples via direct e-commerce, a Virtual Mattress Store, and 150+ US retail partners.

Ownership category

akta.pro rank

Product category

Smart Mattresses

NAICS

Mattress Manufacturing (33791), Mattress Manufacturing (337910), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Sleep Technology & Smart Sleep Devices Retail (Sleep Trackers, Smart Mattresses) (CRAIABAH)

akta.pro secondary industries

Mattress & Bed Retail (Innerspring, Foam, Hybrid) (CRAIABAA), Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors) (IMAOAKAE)

Keywords

• Smart bed technology
• Pressure-sensing mattresses
• Adjustable air mattresses
• Sleep quality monitoring
• AI-powered sleep systems

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Smart Bed Hardware Sales: Primary revenue stream from selling smart beds with multiple product tiers. One-time hardware purchase with prices ranging from $2,999 to $8,198 depending on model and size. Includes free in-home delivery and setup.
2. Accessories and Add-ons: Revenue from optional add-ons including adjustable bed bases (E255 and M555), mattress removal service ($149), BedJet 3 climate control ($449-$979), and bamboo sheet sets.
3. Financing Services: ReST offers financing through partnerships with Splitit (0% interest, no credit check, up to 36 months) and Affirm, providing customers flexible payment options. This helps drive higher-value purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

ReST designs, manufactures, and sells smart beds with patented pressure-sensing fabric that monitors approximately 2,000 pressure points in real time and uses AI Inside™ technology to automatically adjust up to 5 zones of medical-grade polyurethane air chambers for personalized firmness. The product line spans four bed models (Single Pump, Pump-in-Bed, 5-Zone, and 5-Zone w/ GelGrid™) priced from $3,499 to $8,198, complemented by a mobile app, NightVision™ sleep tracking, adjustable bases, climate control accessories, sheets, and a 90-night in-home trial.

Product overview

ReST is a smart bed technology company offering a portfolio of four interconnected smart bed models. The product line consists of the ReST Single Pump Smart Bed (entry-level, 3-zone), ReST Pump-in-Bed Smart Bed (3-zone with noiseless pump), ReST 5-Zone Smart Bed (5-zone with unlimited firmness configurations), and ReST 5-Zone Smart Bed w/ GelGrid™ (premium 5-zone with GelGrid cooling technology). All beds share the proprietary AI Inside™ technology platform with patented smart fabric sensors (reading 2,000 pressure points), whisper-quiet pumps with built-in Wi-Fi, and medical-grade polyurethane air chambers. The core platform is controlled via the ReST Bed™ App, which offers Manual, Automatic, and Position modes. Add-on modules include NightVision™ sleep monitoring, adjustable bases (Malouf E255, M555 Smart), BedJet 3 climate control, bamboo sheets, and white glove delivery/mattress removal services. Supporting services include 10-year full warranty, 90-night in-home trial, and multipay financing through Affirm, SplitIt, and Feather Pay.

Differentiator

Problem solved

Functional benefit

Brands

• ReST Essential: Entry-level smart bed with 3 adjustable body zones (shoulders, lumbar, hips), pump-in-bed technology for noiseless operation, and premium memory foam comfort layer.
• ReST Original
• NightVision
• GelGrid

Products and services

• ReST Single Pump Smart Bed

Quantifiable outcome

• 618 verified customer reviews with 4.76/5 star average rating
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• BedJetcoreStrategic or Co-development Partner · 20 January 2020Partnership to integrate BedJet 3 Climate Comfort Sleep System with ReST smart beds. BedJet provides temperature regulation (cooling, warming, sweat drying) that complements ReST's adjustable firmness. The integration creates the ultimate smart sleep experience combining two proprietary sleep technologies.
• SplititcoreGTM or Marketing PartnerSplitit provides 0% interest financing for ReST bed purchases with no credit check. Customers can split payments across multiple credit cards over up to 36 months. This enables higher-value purchases by making payments more accessible.
• AffirmminorGTM or Marketing PartnerAffirm provides alternative financing options for ReST bed purchases, complementing Splitit offerings to give customers flexibility in payment methods.
• MaloufcoreChannel Partner/ Reseller/ DistributorMalouf supplies E255 and M555 Adjustable Bed Bases that integrate with ReST smart beds. Malouf also provides bamboo sheet sets compatible with ReST mattresses.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sleep Number: Sleep Number is the most direct competitor to ReST in the adjustable air-chamber smart bed category. Both offer multi-zone firmness adjustment, sleep tracking, and premium positioning; Sleep Number is significantly larger with extensive retail presence and brand recognition.
• Eight Sleep: Eight Sleep competes with ReST in the smart sleep category with temperature-controlled Pod products. While focused on cooling rather than pressure sensing, both companies target performance-conscious consumers seeking tech-enabled sleep optimization.
• ReST Performance (legacy Air-Pedic): Air-Pedic is a direct competitor offering adjustable air bed mattresses with multiple firmness zones. ReST positions itself against Air-Pedic in its own comparison table, citing better warranties, automatic adjustments, and assembly convenience.

Emerging players

• Helix Sleep: Helix Sleep is a direct-to-consumer mattress company offering customizable sleep systems. While not focused on smart/AI features, they target similar consumers seeking personalized sleep surfaces with strong e-commerce presence.
• Bryte: Bryte is an early-stage smart bed company developing AI-powered sleep technology with sensory and actuation capabilities. Directly comparable to ReST in applying AI and sensor technology to mattress surfaces.

Broad incumbents

• Casper: Casper is a major direct-to-consumer mattress brand that has expanded into sleep technology. While primarily known for foam mattresses, they compete for the same consumer sleep-tech wallet share and operate at greater scale.
• Purple Innovation: Purple is a premium mattress brand with proprietary gel-grid technology similar in concept to ReST's GelGrid comfort layer. Both compete in the premium sleep comfort category with distinctive material innovations.
• Saatva: Saatva is a premium online mattress retailer offering luxury innerspring, memory foam, and adjustable beds. They compete with ReST in the premium mattress segment with comparable price points and a focus on quality and warranty.
• Tempur Sealy International: Tempur Sealy is a broad mattress incumbent (Tempur-Pedic, Sealy, Stearns & Foster) with massive scale and retail distribution. While not exclusively smart-beds, they compete in premium mattress and have entered the smart/adjustable category through partnerships.
• Beautyrest (Serta Simmons): Beautyrest is a legacy mattress brand offering adjustable and smart bed lines through its parent Serta Simmons. They compete in the same retail channels as ReST with established distribution and broader product portfolios.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/restperformance
• Instagraminstagram.com/restperformance
• Facebookfacebook.com/RestPerformance
• LinkedInlinkedin.com/company/responsive-surface-technology-llc

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ReST