Better U
Better U is a telehealth platform founded in 2021 offering at-home ketamine therapy, holistic psychiatry, talk therapy, and longevity and wellness services to individual consumers across 35+ US states, with a Direct Primary Care subscription and a Therapist Partner Program of 100+ practices.
- Company typePrivate
- Founded2021
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Better U does
Better U is a private, for-profit telehealth company founded in 2021 that operates as an alternative mental health and wellness platform with primary focus on at-home oral ketamine therapy delivered via telemedicine. The company is headquartered between Las Vegas and Los Angeles, employs 11–50 staff, and serves individual consumers across 35+ US states. Its clinical team includes providers trained at Stanford, Harvard, Johns Hopkins, and Mayo Clinic, and care is supported by an in-house Better U Companion mobile application. Since inception, Better U has served approximately 16,000–20,000+ customers.
The product stack is anchored on a Direct Primary Care subscription priced at $150 per month, one-time ketamine therapy packages ranging from $500 to $2,076, and $100 per-session pricing. Beyond core ketamine therapy and integration coaching, Better U has expanded into holistic psychiatry, talk therapy, longevity treatments (NAD+, peptides), sexual health, ketamine pain cream, weight loss (GLP-1/Semaglutide), and hormone replacement therapy. A Therapist Partner Program with 100+ affiliated practices provides a B2B2C referral layer alongside direct-to-consumer marketing.
Better U generates revenue through a mix of recurring subscriptions, bundled ketamine packages, and per-session fees. The company raised a $330,202 funding round in May 2025 — the only disclosed capital event — and announced Hawaii operations in February 2026 as part of an ongoing state-by-state expansion. Revenue, gross margin, and active customer counts are not publicly disclosed, which limits valuation triangulation.
Better U firmographics
Firmographics- Name
- Better U
- Legal name
- Better U Inc
- Website
- https://betterucare.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Better U is a telehealth platform founded in 2021 offering at-home ketamine therapy, holistic psychiatry, talk therapy, and longevity and wellness services to individual consumers across 35+ US states, with a Direct Primary Care subscription and a Therapist Partner Program of 100+ practices.
- Ownership category
- akta.pro rank
Better U industry classification
Industry- Product category
- Mental Health Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Physicians, Mental Health Specialists (621112), Offices of Mental Health Practitioners (except Physicians) (621330), Other Ambulatory Health Care Services (6219)
- SIC
- Services-Health Services (8000), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Psychiatry & Medication Management Platforms (HLALAEAB)
- akta.pro secondary industries
- General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA), Primary Care & General Medicine Virtual Care (HLALAAAA), Therapeutic Companion Apps (Drug-Device-Digital Combination) (HLACANAH)
Keywords
Where Better U is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Better U business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Ketamine Therapy Sessions: One-time session-based purchases of ketamine therapy packages. Introduction (5 sessions) for $500, Transformation (9 sessions) for $792, and Extended (27 sessions + 6 integrations) for $2,076. Also offers pay-per-session at $100/session. Financing available through Denefits with split pay options starting at $54/month.
- Direct Primary Care Subscription: Monthly subscription at $150 for direct primary care services with virtual visits. Provides ongoing access to healthcare professionals with transparent pricing.
- Ketamine Pain Cream: One-time purchase of topical pain relief product. Available in small (60g) and large (120g) sizes. Typically provides 15-25 day supply.
- Sexual Health Products: Generic erectile dysfunction treatments (Viagra/Cialis generics) at up to 95% cheaper than branded versions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Introduction: 5 Sessions + 1 Integration |
| Subscription | Pay-as-you-go | Transformation: 9 Sessions + 2 Integrations |
| Subscription | Pay-as-you-go | Extended: 27 Sessions + 6 Integrations |
| Unit Pricing | Pay-as-you-go | Pay Per Session |
| Subscription | Monthly | Direct Primary Care - Monthly |
| Subscription | Monthly | Financing Options |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Better U product offering
Product offeringCore offering
Better U is a virtual mental health platform that delivers at-home ketamine therapy (oral troches/RDTs and nasal spray) combined with integration coaching, holistic psychiatry, and talk therapy via telehealth. Medications are prescribed by affiliated medical practices and shipped directly to patients across 35+ US states, supported by a companion mobile app with structured therapeutic programs and mood/symptom tracking.
Product overview
Better U is a virtual healthcare platform offering an integrated mental health and wellness ecosystem. The core offering is at-home ketamine therapy combined with psychedelic-assisted psychotherapy, supported by a proprietary companion app and wraparound clinical services. The platform operates on a modular architecture consisting of: (1) the core Ketamine Therapy program with multiple pricing tiers (Introduction 5-session, Transformation 9-session, and Extended 27-session packages); (2) supplementary services including Holistic Psychiatry, Talk Therapy, Integration Coaching, and Longevity Treatments; (3) specialized health vertical products including Sexual Health (ED treatments), Weight Loss (GLP-1/Semaglutide), Hormone Replacement Therapy, and Ketamine Pain Cream; (4) a Direct Primary Care subscription for ongoing primary care needs; and (5) the Therapist Partner Program enabling licensed therapists to offer ketamine-assisted psychotherapy. All services are delivered via telehealth with medication shipped to patients' homes, supported by the Better U Companion App featuring structured programs, mood tracking, and secure messaging.
Differentiator
Problem solved
Functional benefit
Products and services
- Ketamine Therapy At-home psychedelic therapy program combining oral ketamine treatments (200mg, 300mg, 400mg troches or RDT; 150mg/ml nasal spray) with integration coaching, peer support, and wraparound clinical services. Designed for adults with treatment-resistant depression, anxiety, PTSD, OCD, and chronic stress. Medication is shipped to the patient's home and sessions are administered under clinical oversight.
- Holistic Psychiatry Integrative psychiatry services that combine traditional medication management with therapy, nutrition, supplements, mind-body practices, and lifestyle coaching to address mental health conditions holistically. Delivered via telehealth.
- Talk Therapy Traditional psychotherapy services utilizing evidence-based approaches including CBT, DBT, EMDR, Mindfulness, and Psychodynamic therapies, delivered virtually by licensed therapists.
- Longevity Treatments Regenerative health treatments including NAD+, Glutathione, and peptide therapies (CJC Ipamorelin and Sermorelin) designed to boost cellular health, enhance natural energy, and support healthy aging.
- Sexual Health Erectile dysfunction treatment offering generic versions of Viagra and Cialis at up to 95% cheaper than brand-name versions, prescribed via telehealth.
- Ketamine Pain Cream Topical pain relief cream formulated with Ketamine HCl, Lidocaine, Ketoprofen, and Methocarbamol for localized, non-opioid pain management. Targets arthritis, neuropathic pain, and muscle spasms. Available in 60g and 120g sizes.
- Weight Loss (GLP-1/Semaglutide) Clinical weight management program using GLP-1 medications including semaglutide and tirzepatide for sustainable weight loss, delivered via telehealth.
- Hormone Replacement Therapy Bioidentical hormone replacement therapy designed to balance hormones and support overall wellness, including estrogen cream and hormone patches, delivered via telehealth.
- Direct Primary Care Virtual primary care subscription service providing accessible healthcare professionals and preventive care at $150/month with virtual visits and transparent pricing.
Quantifiable outcome
- 84% report reduction in anxiety symptoms immediately after 1st session based on PHQ-9/GAD-7 data
- +3 more outcomes
Companies that use Better U
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Better U technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Better U partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Licensed Therapists (Therapist Partner Program)coreOver 100 licensed therapist practices partnered nationwide. Better U provides free KAP certification and clinical support for ketamine-assisted psychotherapy. Better U manages medical evaluations and prescriptions; therapists focus on psychotherapy.
- Better U Clinical, P.A.coreAffiliated medical practice providing professional medical services. Better U Inc. provides practice management services to this independently owned and operated practice.
- Better U Clinical CA, P.C.coreAffiliated California medical practice providing professional medical services. Better U Inc. provides practice management services to this independently owned and operated practice.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Better U competitors and assessment
Company assessmentMarket position
Strengths6 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Better U social profiles
Digital presenceBetter U financial estimates
Financial estimateRevenue estimate
Valuation estimate
Better U leadership team
Management profileNumber of profiles
Profiles7 records
Better U subsidiaries and ownership
Company hierarchySubsidiaries2 records
Better U funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Better U M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Better U
What does Better U do?
Better U is a virtual mental health platform that delivers at-home ketamine therapy (oral troches/RDTs and nasal spray) combined with integration coaching, holistic psychiatry, and talk therapy via telehealth. Medications are prescribed by affiliated medical practices and shipped directly to patients across 35+ US states, supported by a companion mobile app with structured therapeutic programs and mood/symptom tracking.
Is Better U a public or private company?
Better U is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Better U founded?
Better U was founded in 2021. It employs 11 to 50 people.
Where is Better U based?
Better U is headquartered in Las Vegas, United States, in the North America region.
How does Better U make money?
Four revenue lines are on record. Ketamine Therapy Sessions are the primary driver. The others are direct Primary Care Subscription, ketamine Pain Cream and sexual Health Products.
Does Better U have an API?
No public API is recorded for Better U.
What industry is Better U in?
Better U's product category is Mental Health Services. Its primary akta.pro industry code is HLALAEAB, Psychiatry & Medication Management Platforms, with a secondary code of HLALAEAA, General Mental Health Therapy Platforms (Talk Therapy). Its NAICS code is 621420 and its SIC code is 8000.