Midtrans
Midtrans is an Indonesian payment gateway, subsidiary of Gojek (GoTo Financial), that connects 500,000+ Indonesian merchants to 25+ payment methods including GoPay, QRIS, bank transfer, cards, e-wallets, and retail OTC, monetizing purely via per-transaction fees.
- Company typePrivate
- Founded2012
- HeadquartersJakarta, Indonesia
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Midtrans does
Midtrans is an Indonesian payment gateway founded in 2012 (originally as Veritrans, rebranded in 2016) and headquartered in Jakarta, operating as a subsidiary of Gojek within the GoTo Financial ecosystem following Gojek's 2017 acquisition. The company provides a single API and hosted checkout (Snap) that connects Indonesian merchants to 25+ payment methods, including GoPay, QRIS (static and dynamic), virtual accounts across major Indonesian banks, credit and debit cards, e-wallets, and over-the-counter cash payments at Indomaret and Alfamart retail outlets. Midtrans also extends into adjacent products: Payment Link for no-code chat-based commerce, Promo Management with voucher code support, Invoicing, Recurring/Subscription billing, GoPay Mini App, Payouts/disbursement, and enterprise identity products (OneKYC SDK, GoPay ID, ESIGN). The platform is delivered via REST API (Core API), CMS plugins (WooCommerce, Magento, PrestaShop, OpenCart, WHMCS, Drupal 8, Easy Digital Download), e-commerce platform integrations (Shopify, SIRCLO, Jejualan), and POS/kiosk partner integrations, with a documented mobile SDK being deprecated as of June 2026.
Midtrans monetizes exclusively through per-transaction fees on successful payments, with no registration, setup, or monthly fees, and offers fee waivers for non-profits under the 'Melangkah Bersama' program. Its go-to-market is product-led and API-first, segmenting Indonesian merchants by size (Startups & Early Businesses, Growing Businesses, Enterprise) and distributing through self-serve dashboard signup, the Gojek/GoPay ecosystem, the AWS 'Pojok Usaha' co-distribution program for UMKM, and an extensive partner network of web agencies, POS providers, and e-commerce enablers. Security and compliance are positioned as core trust signals, with PCI DSS, ISO 27001, AES-256 encryption, and licensing by Bank Indonesia and Kominfo. By 2020 Midtrans reported serving 500,000 Indonesian businesses, and the company continues to invest in 2025-2026 product launches (Static QRIS, GoPay Mini App, Invoicing, voucher-code Promo Management) while operating exclusively within Indonesia.
Midtrans firmographics
Firmographics- Name
- Midtrans
- Legal name
- PT Midtrans
- Website
- https://midtrans.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Midtrans is an Indonesian payment gateway, subsidiary of Gojek (GoTo Financial), that connects 500,000+ Indonesian merchants to 25+ payment methods including GoPay, QRIS, bank transfer, cards, e-wallets, and retail OTC, monetizing purely via per-transaction fees.
- Ownership category
- akta.pro rank
Midtrans industry classification
Industry- Product category
- Payment Gateway
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- akta.pro primary industry
- Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA)
- akta.pro secondary industry
- Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)
Keywords
Where Midtrans is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices4 records
Markets served
Midtrans business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Payment Gateway Transaction Fees: Midtrans charges merchants a fee only per successful (successful) transaction. No registration fee, no setup cost, no monthly fee. Failed/cancelled transactions incur no charge. Implementation and maintenance are free. Fees vary by payment method (e.g., QRIS has its own applicable fee schedule). This is the primary revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Usage-based per successful transaction across all supported payment methods (GoPay, QRIS, bank transfer, credit/debit cards, e-wallets, over-the-counter cash payments at Indomaret/Alfamart, and more). |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Midtrans product offering
Product offeringCore offering
Midtrans operates an Indonesian online payment gateway that lets merchants accept more than 25 payment methods through a single integration, including GoPay, QRIS (static and dynamic), virtual account/bank transfer, credit and debit cards, e-wallets, and over-the-counter cash payments at Indomaret and Alfamart. The platform is exposed via Snap (hosted checkout), Core API (REST API for custom checkouts), Payment Link (no-code payment page or branded invoice shared via chat apps), and CMS/e-commerce plugins, with a merchant dashboard for reconciliation, reporting, payouts, promo management, recurring billing, and anomaly/fraud detection. Midtrans charges only on successful transactions with no registration, setup, or monthly fee, and is licensed by Bank Indonesia and Kominfo with PCI DSS Level 1 and ISO 27001 certifications.
Product overview
Midtrans is a comprehensive payment gateway platform offering integrated payment solutions for Indonesian businesses across all growth stages (startups, growing businesses, and enterprises). The core platform, Online Payment with Snap and Core API, processes over 25 payment methods including GoPay, QRIS, virtual accounts, credit/debit cards, e-wallets, and retail outlet payments. The product portfolio extends through Payment Link (no-code chat-based payments), Promo Management (campaign automation with voucher codes), and Invoicing (branded invoice generation). Enterprise offerings include OneKYC SDK and GoPay ID for digital identity verification, plus ESIGN for electronic signatures. The platform provides real-time transaction notifications, automated reconciliation via dashboard, and built-in fraud detection (anomaly detection) to protect merchants. Integration is available through CMS plugins (WooCommerce, Magento, PrestaShop, OpenCart, WHMCS, Drupal), e-commerce platforms (Shopify, SIRCLO, Jejualan), POS systems, and direct API/SDK integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Snap A pre-built, hosted checkout page that Indonesian merchants can integrate with a single call to accept more than 25 payment methods (GoPay, QRIS, virtual accounts, bank transfer, credit/debit cards, e-wallets, OTC retail outlets) without building a custom checkout UI.
- Core API REST API that lets merchants build fully customized checkout and payment flows on top of Midtrans' payment infrastructure, with full flexibility over UI/UX and access to the same payment methods, fraud detection, and security features as Snap.
- Online Payment Midtrans' flagship online payment gateway product, offering Indonesian merchants a single integration to accept more than 25 payment methods (GoPay, QRIS, virtual account, credit/debit cards, e-wallets, OTC at Indomaret/Alfamart) with real-time notifications and dashboard reconciliation.
- Payment Link No-code payment solution that allows Indonesian merchants to generate a payment page or branded invoice from the Midtrans Dashboard and share the link via chat or messaging apps, enabling payments without any website or technical integration (used widely by social-commerce sellers and freelancers).
- Promo Management Merchant-facing promotion and campaign management system that lets Indonesian merchants create and run discounts, special offers, and voucher-code based promotional campaigns without technical setup, to drive higher transaction volumes.
- Invoicing Invoice creation and management feature that lets merchants generate branded invoices with virtual account numbers and send them to customers from the Midtrans Dashboard or via API to collect payments.
- OneKYC SDK Enterprise SDK for Android and iOS that enables businesses to implement customer KYC and identity verification flows as part of onboarding and transaction compliance.
- GoPay ID Enterprise identity product that provides Login with GoPay and Verify with GoPay via SDKs for Android and iOS, letting users authenticate or verify their identity using their GoPay account.
- ESIGN Enterprise digital identity and electronic-signature service for authentication and document signing, enabling enterprises to obtain authentication tokens and run secure e-signature flows.
- GoPay Mini App Mini-application integration within the GoPay app that allows merchants to expose checkout and payment flows directly to GoPay users for seamless in-app payment experiences.
Quantifiable outcome
- 500,000 businesses served across Indonesia as of 2020, approximately 8 years after founding.
- +2 more outcomes
Companies that use Midtrans
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Midtrans technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
AI capability2 records
Feature11 records
Midtrans partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- AWS (Amazon Web Services)coreAWS and Midtrans collaborated on the 'Pojok Usaha' program, combining cloud infrastructure and payment gateway services to help Indonesian UMKM (small and micro businesses) adopt digital tools. The program was covered by multiple Indonesian media outlets including Liputan6, Sindonews, and Grid Infokomputer.
- Gojek (GoTo Financial)coreGojek acquired Midtrans in 2017. Midtrans operates as part of the GoTo Financial ecosystem (formerly Gojek Group). The acquisition integrated Midtrans payment gateway into Gojek's super-app and merchant ecosystem. Gojek actively promoted Midtrans to its UMKM (MSME) merchants, including fee waiver programs for digitalization.
- Pojok Usaha (AWS-Midtrans Program)corePojok Usaha is a joint program by AWS and Midtrans launched in 2021 to support Indonesian UMKM digitalization by combining AWS cloud infrastructure with Midtrans payment gateway in accessible business corner packages.
Scale indicators4 records
Recent moves10 records
Expansion highlights5 records
Midtrans competitors and assessment
Company assessmentBroad incumbents
- Stripe: Stripe is a global online payment processing platform with API-first merchant checkout and broad payment method coverage. While not Indonesia-specialized, it competes with Midtrans for cross-border and Indonesian merchants seeking international payment infrastructure.
- Adyen: Adyen is a global payment processor offering unified online, mobile and in-store payments for large enterprises. It overlaps with Midtrans's enterprise tier serving multinational merchants in Indonesia (e.g., TikTok, Traveloka).
Direct peers
- Xendit: Xendit is a leading Southeast Asia-focused payment gateway operating across Indonesia, the Philippines and other markets. It directly competes with Midtrans in API-first payment acceptance, virtual accounts, e-wallets and cards for Indonesian merchants.
- DOKU: DOKU is one of Indonesia's longest-standing payment gateway providers, offering online payments, virtual accounts, cards and e-wallet acceptance to Indonesian merchants. It competes head-to-head with Midtrans on domestic payment method coverage and enterprise integrations.
- iPay88: iPay88 is an Indonesian payment gateway offering credit/debit card processing and online payment acceptance. It targets similar SMB and enterprise merchants in Indonesia with overlapping card and e-wallet coverage.
- Finpay (Faspay): Finpay (formerly Faspay) is an Indonesian payment gateway aggregator offering multi-payment-method acceptance (virtual accounts, e-wallets, cards, retail outlets). It competes directly with Midtrans on Indonesian merchant payment orchestration.
Others
- OVO: OVO is one of Indonesia's largest e-wallets and a direct payment method integrated by Midtrans. It is a partner/ecosystem participant rather than a direct payment gateway competitor, but represents a comparable Indonesian digital-payments brand.
- Veritrans Japan: Veritrans Japan (now DG Financial Technology) is the Japanese original of the Veritrans/Midtrans lineage. It is thematically connected via shared origin but operates in a different geography and payment ecosystem.
- DANA: DANA is an Indonesian e-wallet owned by a consortium including Grab and Bank Mandiri. It is integrated as a payment method within Midtrans's gateway and competes as an alternative consumer wallet for Indonesian merchants.
Emerging players
- Ayoconnect: Ayoconnect is an Indonesian open-finance and payments API platform enabling disbursements, account verification and bill payments. It overlaps with Midtrans in payout/disbursement and API-first infrastructure for Indonesian fintechs and merchants.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Midtrans social profiles
Digital presenceMidtrans compliance and trust
Trust signalCompliance4 records
Midtrans financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midtrans leadership team
Management profileNumber of profiles
Profiles1 record
Midtrans funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midtrans M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midtrans
What does Midtrans do?
Midtrans operates an Indonesian online payment gateway that lets merchants accept more than 25 payment methods through a single integration, including GoPay, QRIS (static and dynamic), virtual account/bank transfer, credit and debit cards, e-wallets, and over-the-counter cash payments at Indomaret and Alfamart. The platform is exposed via Snap (hosted checkout), Core API (REST API for custom checkouts), Payment Link (no-code payment page or branded invoice shared via chat apps), and CMS/e-commerce plugins, with a merchant dashboard for reconciliation, reporting, payouts, promo management, recurring billing, and anomaly/fraud detection. Midtrans charges only on successful transactions with no registration, setup, or monthly fee, and is licensed by Bank Indonesia and Kominfo with PCI DSS Level 1 and ISO 27001 certifications.
Is Midtrans a public or private company?
Midtrans is a private company. It is classified as corporate owned and is currently operating.
When was Midtrans founded?
Midtrans was founded in 2012. It employs 51 to 100 people.
Where is Midtrans based?
Midtrans is headquartered in Jakarta, Indonesia, in the Asia region.
How does Midtrans make money?
One revenue line is on record: payment Gateway Transaction Fees.
Who are Midtrans's main competitors?
Broad incumbents on record are Stripe and Adyen. Direct peers are Xendit, DOKU, iPay88 and Finpay (Faspay). Others are OVO, Veritrans Japan and DANA. Ayoconnect is listed as an emerging player.
Does Midtrans have an API?
Yes. Midtrans offers a comprehensive Payment API that enables developers to accept payments through multiple channels including Snap (built-in checkout page), Core API (custom interface), Payment Link, and Invoicing. The API supports Card Transaction, Bank Transfer, Direct Debit, E-Money, GoPay, QRIS, and over 25 payment methods. Authentication uses Server Key and Client Key. A sandbox environment is available for testing. The documentation provides integration guides, API references, Postman collections, and support for AI agents via docs.midtrans.com/llms.txt. Developer documentation is at docs.midtrans.com.
What industry is Midtrans in?
Midtrans's product category is Payment Gateway. Its primary akta.pro industry code is FSAMACAA, Merchant Payment Gateways (API/Hosted Checkout), with a secondary code of FSAGABAE, Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure. Its NAICS code is 522320.