Champlain Valley Senior Community

What Champlain Valley Senior Community does

Champlain Valley Senior Community (CVSC) is a family-owned and operated assisted living, enhanced assisted living, and memory care residence located in Willsboro, New York, within the Adirondack Park and approximately 30 minutes from Plattsburgh. The facility operates 81 licensed beds across 63 assisted living residences, a 21-bed secure memory care wing, and 20 enhanced care beds, and it holds what is described as the only Enhanced Assisted Living License in the Adirondacks and greater Plattsburgh area, authorizing nursing home-level services such as diabetic care, oxygen management, wound care, catheter and colostomy care, and transfer assistance. The community occupies the renovated former Willsboro Grade School building (1927, National Register of Historic Places) and provides integrated amenities including chef-prepared meals, housekeeping and laundry, local transportation, a 35+ hour weekly activities program, and on-site rehabilitation. Residents are private-pay only (Medicaid is not accepted), with recurring monthly fees plus optional refundable priority registration deposits ($500 or $3,000) that secure waiting-list positioning.

CVSC generates revenue primarily through recurring monthly resident fees across its assisted living, enhanced assisted living, memory care, respite, and rehabilitation service lines, supplemented by refundable priority registration deposits and ancillary staffing-related payroll flows. The go-to-market motion is direct-to-consumer: a website with online tour scheduling, phone and email admissions contact, in-person tours, family testimonials, healthcare provider referral relationships via case managers and department directors, and Google remarketing ads. The company has no external investors or parent company; it is wholly owned by founders Eli and Emily Schwartzberg, with a senior leadership team including an Executive Director (Doug Schreiber), Admissions Director, Activities Director, Dietary & Environmental Director, Case Managers, and a Memory Care Coordinator. In 2019, the Schwartzbergs acquired The Samuel F. Vilas Home in Plattsburgh, a sister facility operating since 1888, which underwent a major expansion completed in 2023 featuring private suites, a secure memory care unit, therapy rooms, and expanded amenities, extending the family's senior care footprint to two campuses.

Name

Champlain Valley Senior Community

Legal name

Champlain Valley Senior Community

Website

https://champlainassistedliving.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Champlain Valley Senior Community is a family-owned assisted living, enhanced assisted living, and memory care residence in Willsboro, NY, serving private-pay seniors in the Adirondack region with 81 licensed beds and the area's only Enhanced Assisted Living License.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Assisted Living with Memory Care (Mixed Campus) (HLADABAB)

Keywords

• Assisted living services
• Memory care facility
• Senior living community
• Enhanced assisted living
• Respite care services

Headquarters

HQ city

Willsboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Monthly Resident Fees: Recurring monthly subscription fees covering personal care, supervision, meals, housekeeping, laundry, transportation, medication management, and activities. Single and double occupancy suites available. Month-to-month rental model with 30-day notice required. Annual rent increases of approximately 5% to 8% anticipated. Private pay only - does not accept Medicaid.
2. Priority Registration Deposits: $3,000 registration deposit secures priority selection of suites and waiting list placement. $500 refundable deposit for priority registration list. Deposits are fully refundable if prospective resident chooses not to move in or removes name from waiting list.
3. Employment/Staffing Services: Hiring Home Health Aides and Certified Nursing Assistants at $18.50-$19.50 per hour. Full and part-time positions with benefits including 401(k), dental, health insurance, life insurance, paid time off, vision insurance. Standard shift includes evening, night, and overnight positions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Champlain Valley Senior Community operates an assisted living and memory care residence in Willsboro, NY, providing 24-hour personal care, medication management, skilled nursing services under an Enhanced Assisted Living license, and a secure dementia/Alzheimer's care unit. The community also operates a sister facility, The Samuel F. Vilas Home in Plattsburgh, NY, and offers respite care, rehabilitation services, accommodations, and a range of amenities including meals, housekeeping, transportation, and activities.

Product overview

Champlain Valley Senior Community operates as a unified assisted living and memory care residence offering distinct but integrated service lines. The core offering consists of Assisted Living and Enhanced Assisted Living services (providing nursing home-level care under an enhanced license unique in the Adirondacks), complemented by a Secure Memory Care unit for dementia and Alzheimer's residents. Support services including Nursing Services, Rehabilitation Services, and Respite Care enable residents to age in place as their needs increase. On-site amenities (Home Cooked Meals, Daily Events, Daily Exercise, Housekeeping & Laundry, and Transportation) support quality of life. Accommodations include private studios, one-bedroom suites, and adjoining suites with river views. The community also has a sister facility, The Vilas Home in Plattsburgh, NY, currently undergoing expansion.

Differentiator

Problem solved

Functional benefit

Brands

• The Samuel F. Vilas Home: A sister facility located in Plattsburgh, NY, operating as an adult care home since 1888. Acquired by Eli and Emily Schwartzberg in 2019 and undergoing expansion.

Products and services

• Assisted Living Residential care providing 24-hour personal care assistance, medication management, and supervision for seniors who need support with daily activities while maintaining independence.
• Enhanced Assisted Living

Quantifiable outcome

• Residents can age in place longer, avoiding nursing home transitions
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CVSeniorLiving

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Champlain Valley Senior Community