GetFeedback
GetFeedback is a SurveyMonkey-owned customer experience platform that captures in-the-moment website and app feedback via behavioral triggers, serving enterprise and self-serve customers with built-in analytics and Salesforce CRM integration.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GetFeedback does
GetFeedback is a customer experience platform product brand owned by SurveyMonkey Inc., focused on capturing in-the-moment feedback on digital channels such as websites and mobile applications. Its core technology centers on passive feedback buttons, trigger-based embedded forms, and behavioral targeting (scroll depth, time on page, exit intent), with page-level attribution that ties responses to specific visitor moments and a built-in analytics dashboard for trend analysis. The product historically comprised GetFeedback Digital (website/app in-the-moment feedback) and GetFeedback Direct (relational/transactional journey surveys aggregating NPS, CSAT, and CES); GetFeedback Direct is being sunset on December 31, 2026, and the Digital product is being rebranded simply as GetFeedback.
GetFeedback firmographics
Firmographics- Name
- GetFeedback
- Legal name
- GetFeedback (product brand of SurveyMonkey Inc.)
- Website
- https://getfeedback.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GetFeedback is a SurveyMonkey-owned customer experience platform that captures in-the-moment website and app feedback via behavioral triggers, serving enterprise and self-serve customers with built-in analytics and Salesforce CRM integration.
- Ownership category
- akta.pro rank
GetFeedback industry classification
Industry- Product category
- Customer Experience / Digital Feedback Software
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Live Polling, Quizzing & Formative Assessment Engagement Tools (EDAFAGAB)
- akta.pro secondary industry
- Survey, Formative Assessment & Classroom Response (Quizzes/Polls) Tools (EDAFADAN)
Keywords
Where GetFeedback is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
GetFeedback business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Enterprise subscription: Enterprise plans with full features, dedicated support, workflows, and access to current GetFeedback Digital experience. Current enterprise customers retain their plan and access unchanged.
- Self-serve subscription: New self-serve offering for website feedback with simpler setup experience, designed for new customers as a different product tier
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise plan - full features with dedicated support |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
GetFeedback product offering
Product offeringCore offering
GetFeedback is a customer experience platform that captures in-the-moment feedback on digital channels such as websites and apps. It deploys feedback buttons, trigger-based forms, and embedded forms using behavioral signals (scroll depth, time on page, exit intent) and pairs them with a built-in analytics dashboard that ties responses to specific pages and moments. The product is part of the SurveyMonkey ecosystem, integrating with Salesforce and 200+ third-party tools for enterprise CX, NPS, CSAT, and CES measurement.
Product overview
GetFeedback is a customer experience platform offered by SurveyMonkey. The portfolio consists of GetFeedback (the core website and app feedback product, formerly GetFeedback Digital) and GetFeedback Direct (a journey-level feedback product being sunset on December 31, 2026). GetFeedback captures in-the-moment feedback through feedback buttons, trigger-based forms, and embedded forms with targeting based on scroll depth, time on page, and exit intent. SurveyMonkey Enterprise serves as the enterprise alternative with broader capabilities including 200+ integrations and HIPAA compliance.
Differentiator
Problem solved
Functional benefit
Products and services
- GetFeedback (formerly GetFeedback Digital) Customer experience platform that captures in-the-moment feedback on digital channels like websites and apps. Includes passive feedback buttons, trigger-based forms, embedded forms, behavioral targeting (scroll depth, time on page, exit intent), page-level feedback attribution, and a built-in analysis dashboard. Targeted at enterprise customers and a forthcoming self-serve tier for new customers.
- GetFeedback Direct Relational and transactional feedback product for capturing feedback across the customer journey. Supports personalized surveys across multiple channels, aggregates NPS, CSAT, and CES metrics, and correlates feedback across customer touchpoints. Scheduled to sunset on December 31, 2026.
Companies that use GetFeedback
Customer profileSegments2 records
Ideal customer profiles2 records
GetFeedback technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
GetFeedback partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and flagship.
- SalesforcecoreSurveyMonkey Salesforce integration enables automatic survey triggering, real-time customer follow-up, and CRM enrichment with customer feedback data. This integration is a key differentiator for enterprise customers needing seamless CRM workflows and automatic customer follow-up based on feedback.
- SurveyMonkeyflagshipGetFeedback is a product within the SurveyMonkey ecosystem. SurveyMonkey provides the underlying platform, 200+ integrations, enterprise features, HIPAA-compliant experience for healthcare, and go-to-market infrastructure. GetFeedback represents SurveyMonkey's website feedback capability under the broader SurveyMonkey brand.
Recent moves6 records
Expansion highlights4 records
GetFeedback competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
GetFeedback social profiles
Digital presenceGetFeedback financial estimates
Financial estimateRevenue estimate
Valuation estimate
GetFeedback leadership team
Management profileNumber of profiles
GetFeedback funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GetFeedback M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GetFeedback
What does GetFeedback do?
GetFeedback is a customer experience platform that captures in-the-moment feedback on digital channels such as websites and apps. It deploys feedback buttons, trigger-based forms, and embedded forms using behavioral signals (scroll depth, time on page, exit intent) and pairs them with a built-in analytics dashboard that ties responses to specific pages and moments. The product is part of the SurveyMonkey ecosystem, integrating with Salesforce and 200+ third-party tools for enterprise CX, NPS, CSAT, and CES measurement.
Is GetFeedback a public or private company?
GetFeedback is a private company. It is classified as corporate owned and is currently operating.
When was GetFeedback founded?
GetFeedback was founded in 2013. It employs 11 to 50 people.
Where is GetFeedback based?
GetFeedback is headquartered in San Francisco, United States, in the North America region.
How does GetFeedback make money?
Two revenue lines are on record. Enterprise subscription is the primary driver. The others are self-serve subscription.
Does GetFeedback have an API?
No public API is recorded for GetFeedback.
What industry is GetFeedback in?
GetFeedback's product category is Customer Experience / Digital Feedback Software. Its primary akta.pro industry code is EDAFAGAB, Live Polling, Quizzing & Formative Assessment Engagement Tools, with a secondary code of EDAFADAN, Survey, Formative Assessment & Classroom Response (Quizzes/Polls) Tools. Its SIC code is 7372.