H & H Metal Source

What H & H Metal Source does

H & H Metal Source is a fully integrated flat-roll steel sales and processing service center headquartered in Grand Rapids, Michigan. Founded in 1992 by Rick and Marcia Hartman and now led by second-generation owner JR Hartman (who purchased the business in 2022), the company operates a 68,000 square foot facility and serves West Michigan, Traverse City, northern Indiana, and metro Detroit with same-day or next-day delivery via its own truck fleet. The company holds ISO 9001:2015 certification for the 2023-2026 period and is a member of the Michigan and Grand Rapids Chambers of Commerce.

Name

H & H Metal Source

Legal name

H & H Metal Source

Website

https://hhmetalsource.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

H & H Metal Source is a family-owned flat-roll steel sales and processing service center in Grand Rapids, Michigan, providing slit coil, cut-to-length sheets, cold reduction milling, and toll processing to automotive, office furniture, metal fabrication, medical, and material handling customers across the Midwest via its own delivery fleet.

Ownership category

akta.pro rank

Product category

Steel Service Center / Flat Rolled Steel Processing

NAICS

Rolling and Drawing of Purchased Steel (33122), Rolled Steel Shape Manufacturing (331221)

SIC

Wholesale-Metals Service Centers & Offices (5051), Sheet Metal Work (3444)

akta.pro primary industry

Steel Service Centers & Processing (Slitting, Cut-to-Length, Blanking, Leveling) (IMAKABAL)

akta.pro secondary industries

Cold Rolling & Finishing (Cold-Rolled Coil/Sheet, Temper, Skin Pass) (IMAKABAF), Sheet Metal Machinery (Laser/Plasma/Waterjet Cutting, Punching) (IMAHADAD)

Keywords

• Flat rolled steel
• Steel service center
• Slit coil processing
• Cut-to-length steel
• Toll processing services

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Flat Roll Steel Sales: Direct sales of slit coils and cut-to-length sheets in various steel grades including hot rolled pickled and oiled, cold rolled, galvanized, and galvannealed. Revenue generated from material sales to metal fabrication shops and OEMs.
2. Steel Processing Services: Toll processing services including slitting, blanking, OD reducing, and sheering for customers who have their own coils. Pick-up and delivery services available. Cold reduction mill processing for ultra-high tolerance material.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

H&H Metal Source sells flat rolled carbon steel products, including slit coils (hot rolled pickled and oiled, cold rolled, galvanized, galvannealed) and cut-to-length sheets, sourced as prime material direct from Midwestern steel mills. The company also operates a 68,000 sq ft processing service center in Grand Rapids, Michigan, offering toll processing capabilities such as slitting, blanking, OD reducing, sheering, and cold reduction mill operations to tight tolerances, with same-day or next-day delivery throughout West Michigan via its own truck fleet.

Product overview

H&H Metal Source operates as a fully integrated flat roll steel sales and service center offering slit coils (hot rolled pickled & oiled, cold rolled, galvanized, galvannealed), cut-to-length sheets, and toll processing services. The company operates a cold reduction mill for ultra-high tolerance material processing and provides same-day or next-day delivery via their own truck fleet. The product portfolio centers on precision steel products for demanding applications including tight tolerance material for laser cutting and flat sheets less than 5 I-units.

Differentiator

Problem solved

Functional benefit

Products and services

• Slit Coils Precision slit coils in hot rolled pickled and oiled, cold rolled, galvanized, and galvannealed grades with gauges from .027" to .260" and widths from .50" to 60", produced via dual-head 60" slitting for B2B fabrication, automotive, and office furniture customers.
• Cut-to-Length Sheets Cold rolled and hot rolled sheets from 22ga-11ga in 48" or 60" widths with customizable lengths (96" and 120" stocked), with custom blank tolerances as tight as +/-.015" for demanding applications including laser cutting.
• Cold Reduction Mill Processing Toll processing service converting hot rolled material into tight tolerance cold rolled with thickness tolerances of +/-.001" at widths of 1" to 12", and correcting camber and gauge issues in otherwise unusable material.
• Toll Processing Services Coil processing services including slitting, blanking, re-slitting, OD reducing, and sheering for customer-supplied material, with pick-up and delivery options available across the service area.
• Same-Day / Next-Day Delivery Direct delivery service using H&H's own truck fleet, covering West Michigan, Traverse City, northern Indiana, and metro Detroit for stock and contracted items.

Quantifiable outcome

• Maintain or Exceed 99% On-Time Delivery
• +1 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• A2LA Certified LaboratorycoreStrategic or Co-development PartnerPartnership with locally owned A2LA certified laboratory for material testing. Provides quick turnaround for variety of material testing to suit customer needs including PPAP purposes. Complements H&H's quality control which starts with buying prime material with mill certifications.

Scale indicators3 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• Steel Technologies: Flat-rolled steel processor operating multiple facilities across the U.S., offering slitting, cut-to-length, and blanking. Comparable product portfolio and processing-centric service-center model serving automotive and industrial OEMs.
• National Material Processing: Midwest-based flat-rolled steel processor with slitting, cut-to-length, and toll processing. Comparable regional service-center model serving automotive and industrial fabricators.
• Heidtman Steel: Flat-rolled steel service center operating multiple Midwest and East Coast facilities. Comparable focus on processing slit coil and cut-to-length for automotive, appliance, and industrial customers.
• Mill Steel Company: Grand Rapids, MI-based flat-rolled steel service center with slitting, cut-to-length, and toll processing capabilities. Most directly comparable peer given shared hometown, similar product mix, and overlapping West Michigan customer base.

Broad incumbents

• Ryerson: Public metals service center (NYSE: RYI) with hundreds of locations across North America, offering flat-rolled, plate, bar, and tubing. Broad-line competitor that competes with H&H on flat-rolled but at vastly larger scale.
• Russel Metals: Canadian metals service center (TSX: RUS) with U.S. operations including flat-rolled processing. Competes in North American flat-rolled distribution with broader product portfolio and geographic footprint.
• Olympic Steel: Public metals service center (NASDAQ: ZEUS) operating across multiple U.S. regions with flat-rolled processing, plate, and tubular products. Competes in H&H's verticals (automotive, industrial) but at national scale.
• Kloeckner Metals: Global metals service center with significant U.S. flat-rolled processing footprint. Comparable product mix at much larger scale with broader geographic reach and digital commerce capabilities.
• Worthington Industries: Public steel processor (NYSE: WOR) with significant flat-rolled processing operations serving automotive and construction end markets. Direct overlap on slit coil and processed flat-rolled steel.

Regional players

• Ferrous Processing & Trading: Detroit-based flat-rolled and plate processor serving Midwest automotive and industrial customers. Geographic overlap in metro Detroit market with comparable flat-rolled processing capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hhmetalsource
• LinkedInlinkedin.com/company/h&h-metal-source

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about H & H Metal Source