BrandSafway
BrandSafway is a private, CD&R-controlled global provider of scaffolding, suspended access, forming and shoring, and specialty industrial services for oil and gas, power, infrastructure, and commercial construction customers across 340 locations in 25 countries.
- Company typePrivate
- Founded1936
- HeadquartersKennesaw, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What BrandSafway does
BrandSafway (legal entity Brand Industrial Services, Inc.) is a privately held, Clayton, Dubilier & Rice-controlled provider of access, forming and shoring, and specialty industrial services for industrial, commercial, and infrastructure customers. The company operates approximately 340 locations across 25 countries and employs roughly 40,000 people, serving end-markets that include oil and gas (refineries, offshore platforms, LNG terminals), power generation (nuclear, fossil, and renewables), civil and infrastructure (bridges, tunnels, dams), and commercial construction (stadiums, high-rises, renovations). Its revenue base is anchored by named enterprise customers such as ExxonMobil, Shell, Valero, Vogtle Nuclear, Hinkley Point C, Site C, Nachtigal Dam, Tappan Zee Bridge, Mercedes-Benz Stadium, Nestlé, and FrieslandCampina.
BrandSafway firmographics
Firmographics- Name
- BrandSafway
- Legal name
- Brand Industrial Services, Inc.
- Website
- https://brandsafway.com
- Company type
- Private
- Founded year
- 1936
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- BrandSafway is a private, CD&R-controlled global provider of scaffolding, suspended access, forming and shoring, and specialty industrial services for oil and gas, power, infrastructure, and commercial construction customers across 340 locations in 25 countries.
- Ownership category
- akta.pro rank
BrandSafway industry classification
Industry- Product category
- Industrial Access and Scaffolding Services
- NAICS
- Drywall and Insulation Contractors (23831), Commercial and Service Industry Machinery Manufacturing (333310)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Construction Machinery & Equip (3531)
- akta.pro primary industry
- Specialty Access & Scaffolding Rental/Leasing (TLABAFAL)
Keywords
Where BrandSafway is headquartered
LocationHeadquarters
- HQ city
- Kennesaw
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
BrandSafway business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Scaffolding and Access Equipment Rentals: Rental of scaffolding systems, suspended access solutions, mast climbers, and transport platforms to industrial and construction customers. Revenue generated through equipment rental with associated engineering and project management services.
- Specialty Industrial Services: Comprehensive industrial services including refractory services, abrasive blasting, cathodic protection, fireproofing, industrial coatings, insulation services, and rope access. Project-based revenue with long-term maintenance contracts.
- Formwork and Shoring Solutions: Sale and rental of forming and shoring systems for infrastructure and commercial construction projects. Includes wall formwork, slab formwork, monolithic formwork, and climbing formwork.
- Equipment Sales: Direct sales of scaffolding components, access equipment, and forming systems to construction and industrial customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom project-based pricing for industrial services and equipment rentals |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
BrandSafway product offering
Product offeringCore offering
BrandSafway provides integrated access, forming and shoring, and specialty industrial services to the industrial, commercial, and infrastructure markets. Core offerings include scaffolding and suspended access equipment rental and sales (Sectional, Systems, Tube & Clamp, SafLock, CupLok, SafMax, Spider, QuikDeck), vertical access equipment (SafRise mast climbers, SafTran transport platforms, personnel and material hoists), forming and shoring systems (wall, slab, monolithic, climbing formwork, INFRA-KIT), and specialty services such as refractory, insulation, fireproofing, coatings, cathodic protection, abrasive blasting, CUI management, offshore services, and rope access.
Product overview
BrandSafway offers a comprehensive portfolio of access, specialty industrial services, and forming and shoring solutions for the industrial, commercial, and infrastructure markets. The product ecosystem centers on scaffold and access solutions including modular scaffolding systems (Sectional Scaffold, Systems™ Scaffold, Tube & Clamp Scaffold, SafLock System Scaffold®, CupLok® Scaffold, SafMax® Frame System), suspended access systems (Spider® powered solutions, QuikDeck® Suspended Access System, Swing Stages), vertical access equipment (SafRise® mast climbers, SafTran® transport platforms, personnel and material hoists), and forming/shoring systems (wall, slab, monolithic, and climbing formwork, INFRA-KIT modular system). Specialty industrial services include offshore services, refractory services, abrasive blasting, cathodic protection, CUI management, fireproofing, insulation, industrial coatings, rope access, and concrete repair. The portfolio also includes digital solutions like BrandNet® for advanced scaffold design and Smart Digital Worksite Solutions, plus support services encompassing labor, project management, engineering, and safety training. The company operates approximately 340 locations across 25 countries with around 40,000 employees, offering both equipment rental and sales along with associated installation and maintenance services.
Differentiator
Problem solved
Functional benefit
Brands
- BrandNet: Industrial access advanced scaffold design system
- QuikDeck
- Spider
- SafRise
- SafTran
- SafCar
- BrandTech
- INFRA-KIT
- Quik-X
- Voyager
Products and services
- Scaffolding Rental Solutions Rental of scaffolding systems, suspended access solutions, mast climbers, and transport platforms to industrial, commercial, and infrastructure customers, with associated engineering and project management services. Customers include oil and gas, power, infrastructure, and commercial construction projects.
- Spider Powered Suspended Access Solutions Motorized suspended access platforms for vertical access in industrial and commercial environments, used by contractors for facade work, maintenance, and construction at height.
- QuikDeck Suspended Access System Patented modular suspended access system providing continuous safe working platforms for industrial and infrastructure projects over water, difficult terrain, bridges, and historic buildings.
- SafRise Mast Climbers, Hoists and Lifts Mast climbing work platforms providing vertical access for construction and maintenance operations on building facades and tall structures.
- SafTran Transport Platforms, Hoists and Lifts Material and personnel transport platforms and hoists used for construction site logistics, enabling vertical movement of workers and materials on building sites.
- Spider SC1000 Voyager Battery-Powered Traction Hoist Battery-powered traction hoist for suspended access applications, enabling operation in locations without reliable power such as bridges, dams, and historic buildings. Sold/rented to industrial and construction customers requiring cordless power.
- Forming and Shoring Systems Sale and rental of forming and shoring systems including wall formwork, slab formwork, monolithic formwork, climbing formwork, and shoring solutions for infrastructure and commercial construction projects. Used by contractors for concrete construction of buildings, bridges, tunnels, and dams.
- INFRA-KIT Modular Forming and Shoring System Modular infrastructure construction system using H beams, T50 trusses, and MANTO panels for tunnel, bridge, and large-scale concrete structure construction. Reduced material usage by approximately 50% on the Danube Bridge project.
- Offshore Services Specialized access and industrial services for offshore oil and gas platforms and marine facilities, including North Sea operations. Used by energy operators for offshore maintenance and construction projects.
- Refractory Services Industrial refractory installation, maintenance, and repair services for high-temperature applications in refineries, power plants, and industrial facilities.
- Insulation Services Industrial insulation installation and maintenance for thermal efficiency and personnel protection in refineries, petrochemical plants, and industrial facilities.
- Fireproofing Services Application of fireproofing materials to protect structural steel and industrial equipment in refineries, power plants, and industrial facilities.
- Industrial Coatings Services Application of protective and decorative coatings for industrial equipment and structures, supporting corrosion protection and asset preservation in refineries, plants, and infrastructure.
- Abrasive Blasting Services Industrial surface preparation through abrasive blast cleaning for coating and maintenance applications in refineries, plants, and infrastructure.
- Cathodic Protection Materials and Services Corrosion protection services using cathodic protection systems for industrial infrastructure including pipelines, tanks, and structures.
- CUI Management Services Corrosion Under Insulation management services for identifying and addressing CUI issues in industrial facilities including refineries and petrochemical plants.
- Rope Access Services Industrial rope access services for inspection, maintenance, and repair at height in locations where conventional scaffolding is impractical.
- Specialty Concrete Maintenance, Repair and Restoration Specialized concrete repair and restoration services for industrial and infrastructure structures including bridges, dams, and commercial buildings.
- Engineering and Project Management Services Engineering design and analysis for custom access and forming solutions, plus professional project management and skilled labor supply for scaffolding, access, and industrial services projects. Includes safety training programs for worksite personnel.
Quantifiable outcome
- Achieved top 6 ranking among 600 specialty contractors globally
- +2 more outcomes
Companies that use BrandSafway
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles4 records
BrandSafway technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
BrandSafway partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Covan's Insulation CompanyminorAcquired Covan's Insulation Company, a South Carolina-based industrial insulation contractor, to strengthen market position and expand service offerings in the Carolinas and eastern Georgia. The acquisition leverages Covan's nearly 40 years of expertise and client relationships.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
BrandSafway competitors and assessment
Company assessmentDirect peers
- Layher: German-based global manufacturer of modular scaffolding systems. Layher is a direct competitor in system scaffolding and access solutions, serving the same industrial, commercial, and infrastructure end markets with comparable proprietary modular product technology.
- PERI: Global formwork and scaffolding manufacturer headquartered in Germany. PERI is a direct competitor in formwork and shoring systems for concrete construction, with overlapping customer base in civil infrastructure and commercial construction projects worldwide.
- Doka: Austrian-based global leader in formwork technology and services. Doka directly competes with BrandSafway's forming and shoring solutions across high-rise, infrastructure, and energy construction projects, offering comparable wall, slab, and climbing formwork systems.
- ULMA Construction: Spanish-based manufacturer and supplier of formwork, scaffolding, and access systems. ULMA competes directly with BrandSafway across formwork rentals and shoring solutions in commercial, residential, and infrastructure construction markets.
- AT-PAC: Global provider of scaffolding solutions headquartered in the Netherlands. AT-PAC directly competes in industrial and commercial scaffolding rentals, with overlapping product portfolios in system scaffolding and access solutions for heavy industrial projects.
- Aluma Systems: Provider of concrete forming and shoring solutions for commercial and infrastructure construction. Aluma Systems directly competes with BrandSafway's forming and shoring business in wall, slab, and climbing formwork applications.
Broad incumbents
- United Rentals: Largest equipment rental company in the world with broad aerial, industrial, and construction equipment offerings. United Rentals is a broad incumbent that overlaps with BrandSafway's aerial work platform and equipment rental offerings, though without BrandSafway's specialty scaffolding and forming focus.
- Sunbelt Rentals: North America's second-largest equipment rental company with broad industrial and construction equipment offerings. Sunbelt overlaps with BrandSafway in scaffolding and aerial work platforms but lacks BrandSafway's specialty forming/shoring and industrial services depth.
- Herc Rentals: US-based full-line equipment rental provider serving industrial and construction markets. Herc Rentals is a broad incumbent with general equipment overlap (aerial platforms, material handling) but without BrandSafway's specialty industrial services and forming/shoring focus.
Regional players
- Scafom-rux: International scaffolding manufacturer and supplier headquartered in Europe with strong presence in EMEA markets. Scafom-rux overlaps with BrandSafway's scaffolding product portfolio but has a more concentrated geographic footprint outside the Americas.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
BrandSafway social profiles
Digital presenceBrandSafway financial estimates
Financial estimateRevenue estimate
Valuation estimate
BrandSafway leadership team
Management profileNumber of profiles
Profiles7 records
BrandSafway subsidiaries and ownership
Company hierarchySubsidiaries3 records
BrandSafway funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BrandSafway M&A and investment
M&A and investmentM&A5 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BrandSafway
What does BrandSafway do?
BrandSafway provides integrated access, forming and shoring, and specialty industrial services to the industrial, commercial, and infrastructure markets. Core offerings include scaffolding and suspended access equipment rental and sales (Sectional, Systems, Tube & Clamp, SafLock, CupLok, SafMax, Spider, QuikDeck), vertical access equipment (SafRise mast climbers, SafTran transport platforms, personnel and material hoists), forming and shoring systems (wall, slab, monolithic, climbing formwork, INFRA-KIT), and specialty services such as refractory, insulation, fireproofing, coatings, cathodic protection, abrasive blasting, CUI management, offshore services, and rope access.
Is BrandSafway a public or private company?
BrandSafway is a private company. It is classified as private equity controlled and is currently operating.
When was BrandSafway founded?
BrandSafway was founded in 1936. It employs 5,001 to 10,000 people.
Where is BrandSafway based?
BrandSafway is headquartered in Kennesaw, United States, in the North America region.
How does BrandSafway make money?
Four revenue lines are on record. Scaffolding and Access Equipment Rentals are the primary driver. The others are specialty Industrial Services, formwork and Shoring Solutions and equipment Sales.
Who are BrandSafway's main competitors?
Direct peers on record are Layher, PERI, Doka, ULMA Construction, AT-PAC and Aluma Systems. Broad incumbents are United Rentals, Sunbelt Rentals and Herc Rentals. Scafom-rux is listed as a regional player.
Does BrandSafway have an API?
No public API is recorded for BrandSafway.
What industry is BrandSafway in?
BrandSafway's product category is Industrial Access and Scaffolding Services. Its primary akta.pro industry code is TLABAFAL, Specialty Access & Scaffolding Rental/Leasing. Its NAICS code is 23831 and its SIC code is 7350.