Diagnostics Direct

What Diagnostics Direct does

Diagnostics Direct, Inc. is a privately held U.S. medical supply distributor founded in 1995 by Mike Memo. The company imports and distributes disposable examination gloves — nitrile, latex, and vinyl — under its proprietary registered VersaPro brand, alongside complementary facility, adult care, and child care supplies including infectious waste bags, face masks, shoe covers, pre-moistened wipes (VGuard), and exam table paper. Its portfolio also includes the Vanguard nitrile glove line and a CUTiT collection, sold through its own Shopify-based e-commerce storefront and Amazon Marketplace.

The company sells primarily to a long tail of more than 10,000 businesses, healthcare providers, and government agencies, with pricing structured around per-box and per-case units (gloves ranging $44.99–$99.00/box) and free shipping above $200. Distribution is supported by USPS, UPS, and FedEx with U.S. ground coverage and limited international shipping. Sales channels combine direct e-commerce, organic social (Facebook, Instagram), email newsletters, and a partnership discount program that spans dental societies, school districts, municipalities, juvenile detention associations, assisted-living operators, and auto dealerships.

A 2025 partnership with Philadelphia FIGHT and Walgreens for rapid syphilis testing signals a tentative move into public-health initiatives, but the core business remains commodity PPE and medical supplies distribution. No institutional funding, M&A activity, or management team beyond the founder has been disclosed, and the company operates with 11–50 employees from its headquarters in Southborough, Massachusetts.

Name

Diagnostics Direct

Legal name

Diagnostics Direct, Inc.

Website

https://diagnosticsdirectinc.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Diagnostics Direct, Inc. is a U.S. medical supply distributor founded in 1995 that imports and sells disposable examination gloves (nitrile, latex, vinyl) under its VersaPro brand, along with facility and care supplies, to over 10,000 businesses, healthcare providers, and government agencies via Shopify e-commerce and Amazon.

Ownership category

akta.pro rank

Product category

Disposable Medical Supplies

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Medical Equipment and Supplies Manufacturing (3391)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Disposable Gloves & Protective Household Wear (CRAJAGAI)

akta.pro secondary industry

Cleaning Gloves & Protective Accessories (CRAJAIAG)

Keywords

• Disposable medical gloves
• Nitrile examination gloves
• Medical facility supplies
• PPE distribution
• Disposable glove wholesale

Headquarters

HQ city

Youngstown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Sales: Direct e-commerce sales of medical supplies and disposable gloves through their website. Products include latex, nitrile and vinyl gloves, facility supplies, medical liners, PPE, and child/adult care supplies. Revenue generated through one-time transactional purchases with free shipping on orders over $200.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Diagnostics Direct imports and distributes disposable medical gloves (latex, nitrile, vinyl) under its proprietary VersaPro brand, alongside complementary facility supplies such as infectious waste bags, face masks, shoe covers, pre-moistened wipes, and exam table paper. The company sells through a Shopify-based e-commerce storefront and the Amazon marketplace to businesses, healthcare providers, and government agencies across the United States.

Product overview

Diagnostics Direct is a medical supply distributor founded in 1995, offering a portfolio of disposable medical supplies headlined by its proprietary VersaPro branded glove line (nitrile, latex, and vinyl examination gloves) alongside complementary facility and child care supplies including infectious waste bags, face masks, shoe covers, pre-moistened wipes, and exam table paper. The company operates as an e-commerce platform supplying over 10,000 businesses, healthcare providers, and government agencies, with its own Amazon-ranked VersaPro brand serving as the core product line.

Differentiator

Problem solved

Functional benefit

Brands

• VersaPro: Proprietary trademarked product line of disposable gloves, now a high-ranking brand on Amazon.
• Vanguard
• VGuard
• ML

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Philadelphia FIGHTcoreStrategic or Co-development Partner · 29 October 2025Partnership for rapid syphilis testing initiative amid record-high congenital syphilis cases. Community events in partnership with Walgreens and Diagnostics Direct, expanding testing and linkage to care particularly for pregnant women as part of broader public health measures.
• WalgreenscoreChannel Partner/ Reseller/ DistributorPartner in community health initiative with Philadelphia FIGHT and Diagnostics Direct for rapid syphilis testing programs at Walgreens locations.
• American Urological AssociationminorGTM or Marketing PartnerPartnership program offering discounts to association members with integrated promo codes for their purchasing directors.
• Cordon Palmer Dental SocietyminorGTM or Marketing PartnerDental society partnership with discount program for members.
• Lawrence County Dental SocietiesminorGTM or Marketing PartnerDental society partnership with discount program for members.
• Beaver County Dental SocietiesminorGTM or Marketing PartnerDental society partnership with discount program for members.
• Briarfield Assisted Living & ResidentsminorGTM or Marketing PartnerAssisted living partnership program with discounts for members.
• Preston Motor GroupminorGTM or Marketing PartnerBusiness partnership program with integrated promo codes for members.
• Dekalb County School DistrictminorGTM or Marketing PartnerSchool district partnership with discount pricing for educational institution.
• Mahoning County MunicipalitiesminorGTM or Marketing PartnerMunicipal partnership offering discounts to local government entities.
• OJDDA (OH Juvenile Det. Dir. Assoc.)minorGTM or Marketing PartnerOhio Juvenile Detention Directors Association partnership with discount program for members.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Medline Industries: One of the largest privately-held medical supply manufacturers and distributors in the US. Directly comparable to Diagnostics Direct across exam gloves, PPE, and facility supplies, but operates at vastly greater scale with GPO/IDN contracts and an owned manufacturing base.
• Henry Schein: Major distributor of dental and medical supplies to office-based practitioners. Highly comparable to Diagnostics Direct's dental-society partnership channel and exam-glove portfolio, with much broader catalog depth and a public-company distribution network.
• McKesson: Largest US pharmaceutical and medical-surgical distributor. Comparable as a competing source of medical gloves and PPE to large healthcare providers and government agencies, with far greater logistics and contract scale.
• Cardinal Health: Major medical products distributor serving hospitals, ambulatory, and home-health customers. Overlaps with Diagnostics Direct in exam gloves, PPE, and facility supplies distributed through its medical segment.
• Owens & Minor: Medical-surgical supply distributor with both Products & Healthcare Services segments. Directly competes with Diagnostics Direct in disposable gloves, wound care, and acute-care facility supplies to hospitals.
• Ansell: Global manufacturer of exam and surgical gloves (including the TouchFlex and Microflex lines). A direct competitor in nitrile/latex exam gloves and an upstream supplier-type comp given its scale and brand strength in medical and industrial PPE.
• Patterson Companies: Distributor focused on dental and animal health supplies. Comparable to Diagnostics Direct's dental-society channel and the disposable exam glove portfolio used in dental operatories.

Direct peers

• Dynarex: Manufacturer and distributor of disposable medical products including exam gloves, PPE, and wound care. Closely comparable to Diagnostics Direct in product mix (nitrile/latex/vinyl gloves, masks, wipes) and customer base of medical, dental, and long-term care facilities.
• American Screening Corp: Distributor of medical supplies and diagnostic products including disposable gloves and PPE. Comparable as a similar-sized online/e-commerce distributor serving SMB and institutional medical buyers.

Regional players

• Berner International: Distributor of PPE and infection-control products across healthcare, government, and industrial channels. Comparable in product adjacency (gloves, masks, facility supplies) and mid-sized distribution profile, though with stronger specialty air-curtain focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DiagnosticsDirect
• Instagraminstagram.com/diagnosticsdirectinc
• Xx.com/DiagDirect
• LinkedInlinkedin.com/company/diagnostics-direct-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diagnostics Direct