St. Barth Properties

What St. Barth Properties does

St. Barth Properties, operating commercially as WIMCO Villas, is a privately held luxury vacation rental agency founded in 1989 and headquartered in Newport, Rhode Island, with a second office in Saint Jean, St. Barthélemy. The company curates and markets a portfolio of more than 650 private villas (1–10 bedrooms each) across the Caribbean, primarily St. Barthélemy, Anguilla, Turks & Caicos, St. Martin, and select private islands, with Grand Cayman added more recently. The offering is segmented into named sub-brand collections such as The Only Collection, Special Reserve, Beachfront Villas, Rockstar Retreats, Family Reunions, Villas with Staff, and Nocturne Luxury Villas, and is supplemented by a property management service for villa owners.

The platform is built around the Wimco.com website, which provides destination guides, villa search and filtering, a blog, and an inquiry/booking workflow, with reservations handled by phone or specialist contact. Underlying transaction infrastructure includes a third-party owner portal (TrackHS). Revenue is generated through transaction-based fees on villa rental bookings; pricing is quote-based and not publicly disclosed. Ancillary services—concierge, air booking, private charters, yacht charters, and travel insurance—are bundled into the rental experience rather than sold standalone.

Distribution operates through three channels: a full-service villa-specialist sales motion (enterprise/luxury-traveler segment), a self-serve website search (mid-market luxury segment), and a travel-advisor/agent channel. Digital marketing relies on organic SEO, email newsletter, Instagram, and content/press activity. The customer base is affluent leisure travelers (HNW individuals, families, romantic and special-occasion guests), with no disclosed institutional or enterprise accounts, and no external funding, parent company, or M&A activity on record.

Name

St. Barth Properties

Legal name

Wimco St Barth Properties

Website

https://stbarth.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Villa Rental Transactions: Facilitates luxury private villa rentals across Caribbean destinations including St. Barthelemy, Anguilla, Turks & Caicos, and St. Martin. Revenue generated through rental transaction fees for bookings of 1-10 bedroom villas.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

St. Barth Properties (WIMCO Villas) is a luxury private villa rental agency operating across Caribbean destinations including St. Barthelemy, Anguilla, Turks & Caicos, St. Martin, and private islands. The company represents 650+ hand-inspected 1-10 bedroom villas and bundles each booking with a personalized concierge service covering flights, charters, restaurant reservations, private chefs, and on-island support available 24/7.

Product overview

WIMCO St. Barth Properties operates as a luxury villa rental platform offering over 650 private villas across the Caribbean, primarily focused on St. Barthelemy, Anguilla, Turks & Caicos, St. Martin, and Private Islands. The core product is the villa rental marketplace, supported by complementary services including concierge, travel arrangements (air services, private charters, yacht charters), and travel insurance. The portfolio is organized into themed sub-brands including The Only Collection, Special Reserve, Beachfront Villas, Rockstar Retreats, Family Reunions, Villas with Staff, and Nocturne Luxury Villas. The company also offers a Property Management service for villa owners looking to list their homes.

Differentiator

Problem solved

Functional benefit

Brands

• The Only Collection: Exclusive collection of premium luxury villas meeting highest standards
• Special Reserve
• Nocturne Luxury Villas

Products and services

• Luxury Villa Rentals Private luxury villa rentals across Caribbean destinations including St. Barthelemy, Anguilla, Turks & Caicos, St. Martin, and Private Islands. Portfolio includes 650+ villas ranging from 1-10 bedrooms, all hand-inspected for quality.
• Concierge Services Personalized concierge service included with bookings covering flight reservations, rental cars, restaurant reservations, private chefs, grocery delivery, and special experiences for villa guests.
• Travel Insurance Trip insurance services offered alongside villa bookings.
• Air Services International and local flight booking services for villa guests.
• Private Charters Private jet and helicopter charter arrangements for villa guests.
• Yacht Charters Luxury yacht charter services for St. Barth and surrounding islands.
• Property Management Home listing and property management services for villa owners.
• The Only Collection Sub-brand offering an exclusive curated collection of premium luxury villas meeting the highest quality standards.
• Special Reserve Collection Hand-picked curated selection of exceptional villas in St. Barth with distinctive features.
• Nocturne Luxury Villas Sub-brand offering premium luxury villas with a focus on nighttime experience settings.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Vacation Rental Management Association (VRMA)minorOthersWIMCO holds VRMA accreditation, demonstrating compliance with professional standards in the vacation rental management industry. This serves as a trust signal for customers rather than a commercial partnership.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/wimcovillas
• Xx.com/DreamStBarth

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about St. Barth Properties