Night & Day Studios
Night & Day Studios is a privately held mobile application developer founded in 2006 and headquartered in Portland, Oregon. It builds consumer-facing iOS applications such as Peekaboo, serving general consumer app store users with an 11-50 person team.
- Company typePrivate
- Founded2006
- HeadquartersPortland, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Night & Day Studios does
Night & Day Studios is a privately held mobile application developer founded in 2006 and headquartered in Portland, Oregon, operating with a small team of 11-50 employees. The company's website URL directly references iPhone application development (specifically a product titled "Peekaboo"), situating the firm in the consumer mobile application segment with an iOS focus. The firm is privately held with no public ticker, and the only disclosed capital event in the data set is a single funding round of approximately $645,869 in February 2013 with investors and lead investor unspecified. There is no evidence of subsequent funding rounds, acquisitions, leadership changes, or material product launches.
The firm's revenue mechanics, by inference from product surface, are characteristic of a small consumer mobile app studio: direct distribution through the Apple App Store with monetization likely via paid downloads, in-app purchases, advertising, or a combination thereof. There is no evidence of enterprise customers, B2B platform contracts, SaaS offerings, or strategic partnerships beyond the standard App Store distribution relationship. The customer base, if operating as presumed, would consist of individual consumer app store users, but no segment data, user metrics, or geographic distribution information is available.
The data quality for Night & Day Studios is materially compromised. The firmographic short_description references "G-volution," described as a UK-based clean technology multi-fuel system developer, which is inconsistent with the firm's Portland, US location and iPhone development website and appears to be erroneous misattribution. The broader input corpus contains extensive material about iStudio Singapore (an Apple Premium Partner retailer operating under source) and SPOTBET (an Indonesian online lottery platform), neither of which is related to Night & Day Studios and which should not be conflated with this company in any analytical conclusion.
Night & Day Studios firmographics
Firmographics- Name
- Night & Day Studios
- Website
- https://nightanddaystudios.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Night & Day Studios is a privately held mobile application developer founded in 2006 and headquartered in Portland, Oregon. It builds consumer-facing iOS applications such as Peekaboo, serving general consumer app store users with an 11-50 person team.
- Ownership category
- akta.pro rank
Night & Day Studios industry classification
Industry- Product category
- Mobile Applications
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Educational Games & Kids/Families Game Studios (MPAFAAAI)
- akta.pro secondary industry
- Foundational Literacy & Early Reading Apps (EDACANAA)
Keywords
Where Night & Day Studios is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Night & Day Studios business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Hardware Sales: Revenue from selling Apple devices including iPhone, iPad, MacBook, Apple Watch, and AirPods at retail prices.
- AppleCare+ Services: Extended warranty and service plans sold alongside Apple devices.
- Trade-in Program: Device trade-in program provided in partnership with Carousell/Laku6, where customers exchange old devices for credit toward new purchases.
- Financing Options: Installment financing options offered to customers for device purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | iPhone and Apple device retail pricing |
| Subscription | One time/ perpetual license | AppleCare+ service plans |
| Transaction based/ take rate | One time/ perpetual license | Device trade-in credit |
Distribution channels3 records
Marketing channels3 records
Night & Day Studios product offering
Product offeringCore offering
Night & Day Studios is a Portland, Oregon-based mobile application development studio founded in 2006 that develops iOS applications, with a focus on interactive children's apps including the "Peekaboo" app, distributed primarily through Apple's App Store. The studio creates digital content and software for consumer mobile devices, targeting families and young children with educational and entertainment applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Peekaboo iPhone App
Companies that use Night & Day Studios
Customer profileSegments2 records
Ideal customer profiles1 record
Night & Day Studios technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Night & Day Studios partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and supporting.
- Apple Inc.coreiStudio operates as an official Apple Premium Partner and Authorized Service Provider in Singapore, selling genuine Apple products with authorized warranty and service support.
- Carousell (Laku6)coreTrade-in program partner. Carousell's Laku6 service provides device assessment and trade-in value for iStudio customers exchanging old Apple devices.
- American Express, Mastercard, VisasupportingAccepted payment methods for retail transactions including major credit cards.
Scale indicators1 record
Recent moves1 record
Expansion highlights1 record
Night & Day Studios competitors and assessment
Company assessmentBroad incumbents
- LeapFrog Enterprises: Educational toy and digital content company for early childhood; overlaps with Night & Day Studios in early-childhood learning content, though delivered more through hardware and licensed apps than standalone mobile titles.
- Spin Master (Toca Boca parent): Global toy and entertainment company that acquired Toca Boca; comparable as the consolidator of indie kids-app IP into a larger children's media portfolio, and a potential acquirer of Night & Day Studios' Peekaboo IP.
- Mattel: Major toy and kids' entertainment company (Fisher-Price, Hot Wheels) that has invested in digital play apps; relevant as both an indirect competitor (licensed apps) and a potential strategic acquirer in the same kids' category.
Direct peers
- StoryToys: Developer of interactive book and educational apps for young children, including Disney and PAW Patrol titles; comparable in early-childhood IP focus and premium-app monetization on iOS.
- Duck Duck Moose (Khan Academy Kids): Acquired by Khan Academy, Duck Duck Moose built award-winning educational apps for young children — same demographic, same iOS-first distribution, comparable design-led indie studio model.
- Originator (Endless Alphabet/OSMO): Educational app studio behind Endless Alphabet and related early-literacy titles; directly comparable in targeting foundational literacy apps for early childhood (overlapping EDACANAA adjacency).
- Sago Mini: Developer of imaginative play apps for preschoolers with a similar Peekaboo-style brand identity; comparable in audience, design philosophy, and App Store distribution model.
- Budge Studios: Montreal-based developer of kids and family apps including PAW Patrol and Disney-licensed titles; comparable as a focused indie kids-app studio with similar scale and iOS-centric distribution.
- Toca Boca: Stockholm-based studio specializing in digital toys and open-ended play apps for kids; the closest direct peer to Night & Day Studios in both target audience (young children) and business model (paid and freemium iOS kids apps).
Emerging players
- Fiete Kids / Ahoiii Entertainment: German indie studio making premium illustrated kids' apps; smaller scale than Night & Day but highly comparable in design-led, character-driven, paid-app monetization model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Night & Day Studios social profiles
Digital presenceNight & Day Studios financial estimates
Financial estimateRevenue estimate
Valuation estimate
Night & Day Studios leadership team
Management profileNumber of profiles
Night & Day Studios funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Night & Day Studios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Night & Day Studios
What does Night & Day Studios do?
Night & Day Studios is a Portland, Oregon-based mobile application development studio founded in 2006 that develops iOS applications, with a focus on interactive children's apps including the "Peekaboo" app, distributed primarily through Apple's App Store. The studio creates digital content and software for consumer mobile devices, targeting families and young children with educational and entertainment applications.
Is Night & Day Studios a public or private company?
Night & Day Studios is a private company. It is classified as unknown and is currently operating.
When was Night & Day Studios founded?
Night & Day Studios was founded in 2006. It employs 11 to 50 people.
Where is Night & Day Studios based?
Night & Day Studios is headquartered in Portland, United States, in the North America region.
How does Night & Day Studios make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are appleCare+ Services, trade-in Program and financing Options.
Who are Night & Day Studios's main competitors?
Broad incumbents on record are LeapFrog Enterprises, Spin Master (Toca Boca parent) and Mattel. Direct peers are StoryToys, Duck Duck Moose (Khan Academy Kids), Originator (Endless Alphabet/OSMO), Sago Mini, Budge Studios and Toca Boca. Fiete Kids / Ahoiii Entertainment is listed as an emerging player.
Does Night & Day Studios have an API?
No public API is recorded for Night & Day Studios.
What industry is Night & Day Studios in?
Night & Day Studios's product category is Mobile Applications. Its primary akta.pro industry code is MPAFAAAI, Educational Games & Kids/Families Game Studios, with a secondary code of EDACANAA, Foundational Literacy & Early Reading Apps. Its NAICS code is 5132 and its SIC code is 7372.