Veterinary Referral Center of Central Oregon
- Company typePrivate
- Founded2018
- HeadquartersBend, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
Veterinary Referral Center of Central Oregon firmographics
Firmographics- Name
- Veterinary Referral Center of Central Oregon
- Legal name
- Veterinary Referral Center of Central Oregon
- Website
- https://vrcvet.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Veterinary Referral Center of Central Oregon industry classification
Industry- Product category
- Veterinary Specialty and Emergency Care
- NAICS
- Veterinary Services (54194), Freestanding Ambulatory Surgical and Emergency Centers (621493)
- SIC
- Services-Hospitals (8060), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Veterinary Imaging, Surgery & Specialty Referral Centers (AFAEANAG)
- akta.pro secondary industries
- Veterinary Surgery Centers (Soft Tissue/Orthopedic/Neuro) (HLAMACAC), Veterinary Internal Medicine & Oncology Centers (HLAMACAD), Veterinary Neurology & Neurosurgery Centers (HLAMACAF), Veterinary Anesthesia & Pain Management Specialty Services (HLAMACAJ)
Keywords
Where Veterinary Referral Center of Central Oregon is headquartered
LocationHeadquarters
- HQ city
- Bend
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Veterinary Referral Center of Central Oregon business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Veterinary Healthcare Services: Fee-for-service veterinary care including emergency services, specialty consultations, surgeries, diagnostics, rehabilitation therapy, and urgent care. Revenue generated through consultation fees, procedures, diagnostics, and treatments with payment required at time of service.
- Food & Beverage Operations (Ponch's Place): Food truck pavilion and beverage service generating revenue through coffee, food truck sales, beer, cider, wine, and specialty beverages. Open to the public and serves as community engagement hub.
- Childcare Services (Vet Cadets): Early childhood education and childcare center offering scheduled care at $1,900/month for toddlers and $1,600/month for potty-trained preschoolers, plus drop-in care at $165/day.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Emergency Care Consultation |
| One time/ perpetual license | Pay-as-you-go | Specialty Care Consultation |
| One time/ perpetual license | Pay-as-you-go | Dermatology Consultation |
| One time/ perpetual license | Pay-as-you-go | Rehabilitation Therapy Consultation |
| One time/ perpetual license | Pay-as-you-go | Urgent Care Visit |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Veterinary Referral Center of Central Oregon product offering
Product offeringCore offering
VRCCO is a multi-specialty veterinary hospital in Central Oregon providing 24/7 emergency care, scheduled specialty consultations with board-certified specialists across surgery, oncology, neurology, dermatology, ophthalmology, and internal medicine, plus urgent care, advanced imaging (MRI, CT, fluoroscopy), extracorporeal therapies, interventional radiology, and rehabilitation therapy for companion animals.
Product overview
The Veterinary Referral Center of Central Oregon (VRCCO) is a multi-specialty veterinary hospital offering emergency, specialty, and urgent care services. The center operates as a unified hospital system with two facilities: VRCCO East (24/7 emergency and specialty hospital) and VRCCO West (urgent care and outpatient services). Core services include 24/7 Emergency Care, Specialty Care with board-certified specialists across disciplines (Bone/Joint/Spine, Surgery, Oncology, Dermatology, Ophthalmology, Internal Medicine, Neurology, Rehabilitation Therapy, Anesthesia), and Urgent Care. Supporting programs include Advanced Imaging (MRI, CT, ultrasound, fluoroscopy), Extracorporeal Therapies (hemodialysis, plasma exchange, hemoperfusion), Interventional Radiology, and an in-house Blood Bank. Community initiatives encompass PetsForward nonprofit, the Learning Institute for continuing education, Vet Cadets childcare center, and Ponch's Place food truck pavilion. The center also conducts Clinical Trials in partnership with research organizations.
Differentiator
Problem solved
Functional benefit
Brands
- PetsForward: A 501(c)(3) nonprofit organization that expands on the VRCCO Care Fund, aimed at broadening access to advanced veterinary care and supporting innovation in animal healthcare.
- Vet Cadets
- Ponch's Place
- Learning Institute
Quantifiable outcome
- 90-95% success rate for canine total hip replacement surgery
- +1 more outcomes
Companies that use Veterinary Referral Center of Central Oregon
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Veterinary Referral Center of Central Oregon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Veterinary Referral Center of Central Oregon partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- PetsForwardcorePetsForward is a 501(c)(3) nonprofit organization launched by VRCCO to expand access to advanced veterinary care. It builds on the existing VRCCO Care Fund which raised nearly $200,000 in two years helping hundreds of pets. PetsForward aims to broaden access beyond emergency situations through community donations.
- Radiation Treatment Facilities (Portland, Pullman, Northern California)minorVRCCO works closely with radiation treatment facilities in Portland, Pullman, and Northern California to provide radiation therapy options when needed, as no radiation treatment facility is yet available in Central Oregon.
- Clinical Research Organizations, Universities, and Private IndustrycoreVRCCO collaborates with clinical research organizations, universities, and private industry to advance veterinary medicine through clinical trials. Current trials include CIE/IBD study, feline cancer Paccal Vet trial, and hemangiosarcoma study. Studies provide cutting-edge treatments to patients while accumulating data to help future patients.
- Lone Pine Coffee RoastersminorNew coffee roaster partner at Ponch's Place food truck pavilion, providing specialty coffee services starting February 11.
Scale indicators2 records
Recent moves9 records
Expansion highlights5 records
Veterinary Referral Center of Central Oregon competitors and assessment
Company assessmentBroad incumbents
- BluePearl Specialty + Emergency Pet Hospital: Largest US operator of specialty and emergency veterinary hospitals with locations nationwide including Portland, OR. Directly comparable multi-specialty referral model (surgery, oncology, neurology, internal medicine, emergency), though BluePearl operates at vastly greater scale and is PE-backed by Mars Veterinary Health.
- MedVet: Specialty and emergency veterinary hospital chain with multiple Pacific Northwest locations. Operates the same 24/7 emergency + board-certified specialist model and competes for the same referral catchment in Portland and the broader Oregon/Washington region.
- Ethos Veterinary Health: PE-backed network of specialty and emergency veterinary hospitals offering oncology, surgery, internal medicine, neurology, and advanced imaging. Comparable multi-specialty referral positioning with active expansion in the Western US.
- VCA Animal Hospitals: Largest general veterinary hospital network in North America (Mars Veterinary Health), with a growing specialty referral footprint. Broader incumbent that competes for emergency and specialty cases at lower per-case intensity than VRCCO.
- NVA (National Veterinary Associates): Large multi-specialty and general practice veterinary consolidator with thousands of locations. Operates specialty referral hospitals comparable to VRCCO's model, though generally at lower technology intensity per site.
- Thrive Pet Healthcare: PE-backed veterinary services platform combining general practice, urgent care, and specialty services. Operates specialty and emergency hospitals in select markets comparable to VRCCO's integrated model.
Direct peers
- SAGE Veterinary Centers: Multi-location specialty and emergency veterinary hospital group operating in California and other Western states. Direct comparable in service mix (surgery, oncology, neurology, internal medicine, emergency) and referral hospital model.
Regional players
- DoveLewis Emergency Animal Hospital: 24/7 emergency and specialty veterinary hospital in Portland, Oregon, with a nonprofit community structure and similar advanced capabilities. Closest geographic competitor for specialty referral cases from the broader Pacific Northwest.
- Pacific Northwest Pet ER & Specialty: Veterinary emergency and specialty hospital in Vancouver, WA, serving the Portland metro and Southwest Washington. Comparable multi-specialty referral positioning but on the western edge of VRCCO's Pacific Northwest catchment.
Emerging players
- PetCure Oncology: National veterinary radiation oncology provider with multiple sites. Compares on the radiation oncology gap at VRCCO, since VRCCO must currently refer out for radiation therapy. Indirectly competitive for oncology case volume.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Veterinary Referral Center of Central Oregon social profiles
Digital presenceVeterinary Referral Center of Central Oregon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Veterinary Referral Center of Central Oregon leadership team
Management profileNumber of profiles
Profiles2 records
Veterinary Referral Center of Central Oregon subsidiaries and ownership
Company hierarchySubsidiaries1 record
Veterinary Referral Center of Central Oregon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Veterinary Referral Center of Central Oregon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Veterinary Referral Center of Central Oregon
What does Veterinary Referral Center of Central Oregon do?
VRCCO is a multi-specialty veterinary hospital in Central Oregon providing 24/7 emergency care, scheduled specialty consultations with board-certified specialists across surgery, oncology, neurology, dermatology, ophthalmology, and internal medicine, plus urgent care, advanced imaging (MRI, CT, fluoroscopy), extracorporeal therapies, interventional radiology, and rehabilitation therapy for companion animals.
Is Veterinary Referral Center of Central Oregon a public or private company?
Veterinary Referral Center of Central Oregon is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Veterinary Referral Center of Central Oregon founded?
Veterinary Referral Center of Central Oregon was founded in 2018. It employs 51 to 100 people.
Where is Veterinary Referral Center of Central Oregon based?
Veterinary Referral Center of Central Oregon is headquartered in Bend, United States, in the North America region.
How does Veterinary Referral Center of Central Oregon make money?
Three revenue lines are on record. Veterinary Healthcare Services are the primary driver. The others are food & Beverage Operations (Ponch's Place) and childcare Services (Vet Cadets).
Who are Veterinary Referral Center of Central Oregon's main competitors?
Broad incumbents on record are BluePearl Specialty + Emergency Pet Hospital, MedVet, Ethos Veterinary Health, VCA Animal Hospitals, NVA (National Veterinary Associates) and Thrive Pet Healthcare. SAGE Veterinary Centers is listed as a direct peer. Regional players are DoveLewis Emergency Animal Hospital and Pacific Northwest Pet ER & Specialty. PetCure Oncology is listed as an emerging player.
Does Veterinary Referral Center of Central Oregon have an API?
No public API is recorded for Veterinary Referral Center of Central Oregon.
What industry is Veterinary Referral Center of Central Oregon in?
Veterinary Referral Center of Central Oregon's product category is Veterinary Specialty and Emergency Care. Its primary akta.pro industry code is AFAEANAG, Veterinary Imaging, Surgery & Specialty Referral Centers, with a secondary code of HLAMACAC, Veterinary Surgery Centers (Soft Tissue/Orthopedic/Neuro). Its NAICS code is 54194 and its SIC code is 8060.