Elmwood Centers

What Elmwood Centers does

Elmwood Centers, Inc. is a family-owned and operated senior living and healthcare provider headquartered in Green Springs, Ohio, tracing its origins to a 1972 purchase of Elmwood Nursing Home by Ron and Judy Robinett (Blaha) and led since 1984 by their daughter Kathy Hunt as CEO. The company operates three distinct assisted living and memory care communities in northwest Ohio — Elmwood Assisted Living & Memory Care of Fremont (78-suite assisted living plus 18-suite memory care, Victorian style, with a differentiated warm-water therapy pool), Elmwood Assisted Living at The Shawhan in Tiffin (53-suite/66-bed in a renovated 1904 historic hotel), and Elmwood Assisted Living of New Bremen (61-suite/95-bed English Tudor property) — alongside two Intermediate Care Facility group homes (Elmsprings and Elmvue) in Green Springs for adults with Individual Intellectual Disabilities (IID), supported by an associated subsidiary Wynn-Reeth, Inc. that delivers Home and Community-Based Services (HCBS) and the Day Springs habilitation program.

The company delivers care through a stack of service modules rather than a technology platform: 24-hour professional nursing, medication administration, secured Reminiscence Neighborhoods for memory care, rehabilitation therapy (physical, occupational, aquatic, and speech), day and respite care, and IID active treatment programming. Underlying technology consists of standard healthcare IT infrastructure — Electronic Health Records, nurse call systems, and wander alert systems for resident safety — with no proprietary AI, software product, or external integrations. All facilities are licensed by the Ohio Department of Health, certified by the Ohio Department of Aging, Medicaid certified, and members of the Assisted Living Federation of America, Ohio Assisted Living Association, and Ohio Healthcare Association.

Revenue is generated entirely through recurring monthly residential care fees, with payers split across private pay, long-term care insurance reimbursement, and government programs including the Ohio Medicaid waiver program and My Care Ohio. GTM is direct-to-consumer and locally sales-led: each facility has a Director of Community Relations who handles walk-in inquiries, tours, and enrollment, supplemented by referrals from healthcare providers, hospitals, and physicians. The company operates without institutional or PE investment, serves only the northwest Ohio market across Sandusky, Seneca, and Auglaize counties, and employs 501-1,000 staff company-wide.

Name

Elmwood Centers

Legal name

Elmwood Centers, Inc.

Website

https://elmwoodcommunities.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Elmwood Centers is a family-owned senior living and healthcare provider in northwest Ohio operating three assisted living/memory care communities, two IID group homes, and associated HCBS services through subsidiary Wynn-Reeth, Inc., serving seniors and adults with intellectual disabilities.

Ownership category

akta.pro rank

Product category

Senior Living and Healthcare Services

NAICS

Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Social Services (8300)

akta.pro primary industry

Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE)

akta.pro secondary industries

Medical Adult Day Health Centers (ADHC) (HLADAIAA), Elder Services & Aging Support (BPAGAEAF), Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK)

Keywords

• Assisted living services
• Memory care services
• Skilled nursing care
• Rehabilitation therapy services
• IID residential care

Headquarters

HQ city

Green Springs

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Residential Care Fees: Long-term residential care fees for assisted living, memory care, and skilled nursing services. Charged on a recurring basis for room, board, and care services.
2. Medicaid Waiver Program: Revenue from Medicaid waiver program and My Care Ohio for eligible residents requiring assisted living and memory care services.
3. Private Long-Term Care Insurance: Private pay and long-term care insurance reimbursement for care services.
4. Day Care and Respite Services: Short-term and day care services for individuals needing temporary care assistance, providing caregivers relief.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Elmwood Centers, Inc. is a family-owned senior living and healthcare provider operating assisted living communities, memory care facilities, skilled nursing, and Intermediate Care Facilities for adults with Individual Intellectual Disabilities across northwest Ohio. Its portfolio includes three assisted living communities (Fremont, Tiffin/The Shawhan, New Bremen), IID group homes in Green Springs, and affiliated Wynn-Reeth HCBS services, supported by 24-hour nursing, rehabilitation therapy, and adult day/respite care.

Product overview

Elmwood Centers, Inc. operates as a senior living and healthcare provider offering a portfolio of assisted living communities and specialized care services across northwest Ohio. The company operates three distinct assisted living facilities: Elmwood Assisted Living & Memory Care of Fremont (78-suite assisted living/18-suite memory care), Elmwood Assisted Living at The Shawhan in Tiffin (53-suite/66-bed), and Elmwood Assisted Living of New Bremen (61-suite/95-bed). Additionally, the company provides IID (Individual Intellectual Disabilities) residential care through group homes (Elmsprings, Elmvue, Wynn Reeth) in Green Springs. Service modules include assisted living support, Alzheimer's and memory care (Reminiscence Neighborhoods), rehabilitation therapy (physical, occupational, aquatic, speech), day and respite care, and long-term care. All facilities offer 24-hour nursing, with Fremont providing the most comprehensive services including a warm-water therapy pool.

Differentiator

Problem solved

Functional benefit

Brands

• Elmsprings Group Home: Group home for adults with Individual Intellectual Disabilities (IID) located at 218 Academy St., Green Springs, OH 44836.
• Elmvue Group Home
• Day Springs Program

Products and services

• Elmwood Assisted Living & Memory Care of Fremont A single-floor Victorian-style community in Fremont, Ohio offering 78 assisted living suites and a secured 18-suite memory care neighborhood with 24-hour nursing, warm-water therapy pool, secured garden, library, ice cream parlor, solarium, dining room, and four resident neighborhoods of twelve suites each. Licensed by the Ohio Department of Health and certified by Ohio Department of Aging for assisted living and memory care.
• Elmwood Assisted Living at The Shawhan - Tiffin A 53-suite / 66-bed Residential Care Facility in Tiffin, Ohio, housed in a renovated historic 1904 hotel building featuring 24-hour professional nursing, a Reminiscence Neighborhood for memory care, elegant common areas, and historic architectural details. Licensed by the State of Ohio and certified by the Ohio Department of Aging.
• Elmwood Assisted Living of New Bremen A 61-suite / 95-bed Residential Care Facility in New Bremen, Ohio featuring English Tudor-style architecture, 24-hour nursing, secured Reminiscence Neighborhood memory care, fitness spa, computer lounge, hydro spa amenities, and member of Assisted Living Federation of America, Ohio Assisted Living Association, and Ohio Healthcare Association. Licensed by the Ohio Department of Health and certified by Ohio Department of Aging; Medicaid certified.
• Elmwood Group Homes & Services for IID Adults Intermediate Care Facilities for adults with Individual Intellectual Disabilities (IID), including Elmsprings and Elmvue group homes and the Day Springs program. Offers active treatment in homelike settings, individualized services and support, day programming, community employment, and Home and Community-Based Services (HCBS) via affiliated Wynn-Reeth, Inc. across multiple Ohio counties.
• Assisted Living Services Long-term assisted living service package including 24-hour nursing care, nurse-call system, medication administration, social activities, day trips, onsite rehabilitation therapy, fine dining, transportation, housekeeping, and laundry for seniors who need help with activities of daily living.
• Alzheimer's & Memory Care Services Specialized memory-impaired care delivered in secured Reminiscence Neighborhoods with individualized personal care assistance, nurse call systems, incontinence management, nutritious meals, therapeutic activities, wellness visits, family support groups, and wander-alert security for residents with Alzheimer's disease and other dementias.
• Rehabilitation Therapy Services Physical, Occupational, Aquatic, and Speech Therapy services available inpatient and outpatient with physician's order. Includes access to the spacious warm-water therapy pool at Fremont for muscle strengthening and pain relief.
• Day & Respite Care Services Short-term and day care services offering personal care (walking, bathing, dressing, eating), special diets, and nursing or rehabilitative care for individuals needing temporary assistance when their primary caregivers are unavailable. Provides relief for caregivers and serves post-hospitalization or post-illness recovery needs.

Quantifiable outcome

• Medicaid waiver program and My Care Ohio certified
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Wynn-Reeth, Inc.coreStrategic or Co-development PartnerWynn-Reeth, Inc. is associated with Elmwood Centers, Inc. providing Home and Community-Based Services (HCBS) for adults with Individual Intellectual Disabilities (IID). Located at 137 N. Broadway St., Green Springs, OH, Wynn-Reeth has been a provider of HCBS for over a decade, providing services across a variety of counties. Jarrod J. Hunt serves as CEO of Wynn-Reeth, Inc.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Enlivant: Assisted living and memory care operator serving seniors across more than 300 communities; comparable in core product mix and resident profile to Elmwood's assisted living and Reminiscence Neighborhood services.
• Trilogy Health Services: Private, multi-facility senior living and skilled nursing operator in the Midwest (Indiana, Kentucky, Michigan, Ohio) offering assisted living, memory care, and rehabilitation across communities comparable in size and geography to Elmwood.
• CommuniCare Health Services: Family-owned, multi-state operator of skilled nursing, assisted living, memory care, and rehabilitation communities; closely matches Elmwood's privately held, multi-facility community-based care model.
• National HealthCare Corporation (NHC): Public senior care operator providing assisted living, memory care, skilled nursing, rehabilitation, and home care across the Southeast and Midwest—an overlapping care continuum delivered in a multi-facility community-based model.
• Sonida Senior Living (formerly Capital Senior Living): Senior living operator focused on assisted living and memory care across multiple U.S. states; directly comparable operating model and resident demographic to Elmwood's core services.

Broad incumbents

• Sunrise Senior Living: National assisted living and memory care operator; comparable on core assisted living and dementia care services but operates at significantly larger scale across more geographies.
• Atria Senior Living: Large national senior living operator with 250+ communities offering assisted living, memory care, and independent living; broader geographic footprint but directly overlapping service lines.
• The Ensign Group: Provider of skilled nursing, assisted living, and rehabilitation services across hundreds of facilities nationwide; overlapping care continuum and Medicaid exposure make it a relevant sector peer.
• Brookdale Senior Living: Largest U.S. senior living operator with a full continuum of assisted living, memory care, independent living, and skilled nursing; broader portfolio but overlaps with Elmwood on assisted living and memory care services.

Others

• Ohio Health Care Association (operator members): Industry association representing Ohio skilled nursing and assisted living operators, of which Elmwood is a member; comparable operators include smaller Ohio-based multi-facility providers (e.g., Vancrest, HCF Management).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/elmwood-healthcare-center

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elmwood Centers