Davis Broadcasting

What Davis Broadcasting does

Davis Broadcasting Incorporated, doing business as DBI Radio, is a privately held, 100% minority-owned radio broadcasting company founded in 1986 by Greg Davis Sr. and headquartered at 2203 Wynnton Rd in Columbus, Georgia, with a regional office in Suwanee, Georgia. The company operates 12 FCC-licensed FM and AM radio stations across two Georgia markets: six stations in Columbus (including WFXE-FM "Foxie 105," WEAM-FM, WIOL-AM/FM, WKZJ-FM, WOKS AM/FM) and six stations in Atlanta (including WLKQ-FM "La Raza" 102.3/107.1, WJZA Smooth Jazz 101.1/100.1/1310 AM, WTSH 107.1, WCHK, and ESPN Radio affiliates). Programming spans urban contemporary, Regional Mexican/Hispanic (the first Hispanic FM in the Atlanta market), smooth jazz, sports/ESPN, and gospel/praise formats, serving diverse listener demographics across both metropolitan areas. The company employs between 101 and 250 people, has no disclosed revenue figure, and is currently celebrating its 40th year of operation in 2026.

The underlying technology stack consists of conventional over-the-air FM/AM radio broadcasting infrastructure licensed by the FCC, supplemented by station-branded websites and online streaming to extend reach beyond terrestrial signal coverage. Davis Broadcasting's product surface is purely an advertising media platform: each station curates a programming format to build a defined listener audience, which is then monetized by direct sales teams selling advertising airtime packages to local, regional, and national advertisers. There are no disclosed mobile apps, APIs, SDKs, AI/ML features, patents, or third-party technology integrations in the source data — the business is a traditional broadcast-radio operating company with standard programmatic and traffic-management back-office functions.

Davis Broadcasting's revenue model is advertising-led, executed through a direct sales motion with dedicated sales staff per market (Atlanta sales at [email protected] / 770-623-8772, Columbus sales at [email protected] / (706) 576-3565). Pricing is quote-based and not publicly disclosed; advertisers request packages via online inquiry forms (Google Forms for each market). The company has pursued growth through selective acquisitions (WLKQ 102.3 in 2003, WTSH 107.1 in 2018) and organic format launches (WJZA in 2018), and has cultivated a 100% minority-owned identity that has earned industry recognition including Marconi Radio Awards (2023), NAB Crystal Radio Awards (2021), and Georgia Association of Broadcasters GABBY Awards across 2023-2025. The company has received an investment from The Pivot Fund (dated 2022-07-12), and remains under family ownership/control with Greg Davis Sr. as President & CEO and Greg Davis Jr. as VP and Atlanta Market Manager.

Name

Davis Broadcasting

Legal name

Davis Broadcasting Incorporated

Website

https://dbiradio.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

51–100 employees

Short description

Davis Broadcasting Incorporated (DBI Radio) is a privately held, 100% minority-owned radio broadcaster founded in 1986, operating 12 FCC-licensed FM and AM stations across Columbus and Atlanta, Georgia, serving urban contemporary, Hispanic, smooth jazz, ESPN, and gospel audiences while monetizing listener share through direct ad sales to local and regional businesses.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

akta.pro secondary industries

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA), Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)

Keywords

• Radio broadcasting
• Radio advertising
• FM AM stations
• Hispanic radio programming
• Local market broadcasting

Headquarters

HQ city

Suwanee

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Radio Advertising: Primary revenue stream from selling advertising airtime to local and national businesses across radio stations in Columbus and Atlanta markets. Direct sales teams manage advertiser relationships and package deals.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Davis Broadcasting operates 12 FM and AM radio stations across the Columbus, GA and Atlanta, GA markets, delivering urban contemporary, regional Mexican/Hispanic, smooth jazz, sports, and gospel programming to local listeners. Its primary revenue-generating offering is the sale of radio advertising airtime and advertising packages to local and national businesses, managed by dedicated direct sales teams in each market. The portfolio includes station brands such as WFXE-FM Foxie 105, WLKQ-FM La Raza 102.3/107.1, and WJZA Smooth Jazz 101.1/100.1 FM/1310 AM.

Product overview

Davis Broadcasting is a radio broadcasting company operating as a 100% minority-owned business founded in 1986 by Greg Davis Sr. The company operates 12 radio stations across two markets: Columbus, GA (6 stations including WFXE-FM Foxie 105, WJZA Smooth Jazz, and WEAM-FM) and Atlanta, GA (6 stations including WLKQ-FM La Raza 102.3/107.1, WTSH 107.1, and ESPN Radio affiliates). Programming formats include urban contemporary, regional Mexican/Hispanic, smooth jazz, sports, and gospel music. The portfolio includes both FM and AM frequencies serving local communities with advertising opportunities.

Differentiator

Problem solved

Functional benefit

Brands

• Foxie 105 (WFXE-FM): Urban format radio station broadcasting in Columbus, GA
• La Raza (WLKQ-FM/WTSH)
• WJZA Smooth Jazz 101.1

Products and services

• WFXE-FM Foxie 105

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Townsquare Media: Townsquare Media is a U.S. radio and digital media company operating stations in small and mid-sized markets across multiple formats. Comparable as a multi-market, multi-format broadcast group with overlapping local-market advertiser base.
• Lotus Communications: Lotus Communications is a privately-held radio broadcasting company operating stations in multiple U.S. markets. Similar structural profile to Davis Broadcasting as a family/private-owned multi-market radio group with a mix of formats.
• Urban One: Urban One is the largest African-American-owned broadcast operator in the U.S., operating radio stations targeting urban and Hispanic audiences across multiple markets. Highly comparable to Davis Broadcasting in format mix (urban contemporary, Hispanic), multi-market station group structure, and minority-owned positioning.
• Salem Communications: Salem Communications is a multi-market U.S. radio operator focused on Christian, conservative talk, and Hispanic formats. Its Hispanic broadcasting portfolio and multi-market small/mid-cap operator profile make it a structural peer to Davis Broadcasting's regional Mexican and gospel formats.
• Alpha Media: Alpha Media is a privately-held multi-market U.S. radio operator with 200+ stations. Comparable to Davis Broadcasting as a similarly-sized private broadcast group operating across multiple formats and regional markets.
• Emmis Communications: Emmis Communications is an Indianapolis-based diversified media company operating urban format radio stations (including former ownership of Radio One properties). Comparable in multi-format, minority-focused broadcast operations and similar scale.

Broad incumbents

• Audacy: Audacy (formerly Entercom/CBS Radio) operates a large portfolio of AM/FM stations plus digital platforms (Cadence13, BetQL). Has meaningful Atlanta market presence and competes across multiple formats including sports, urban, and Hispanic.
• Cox Media Group: Cox Media Group operates radio and TV stations across multiple U.S. markets including Atlanta. As a diversified broadcast group with Atlanta operations, it is a broad incumbent peer competing for local advertisers and audience share.
• Cumulus Media: Cumulus Media is the second-largest U.S. radio operator with hundreds of stations nationwide, including a significant Atlanta presence. Operates as a broad incumbent with overlapping formats (sports, news/talk, country, urban) and competes directly for ad dollars in the Atlanta DMA.
• iHeartMedia: iHeartMedia is the largest U.S. radio operator with 860+ stations and dominates the Atlanta market. As the dominant scale player in commercial terrestrial broadcasting, it competes with Davis Broadcasting for both listener share and advertiser budgets in Atlanta.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DBIRadio

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Davis Broadcasting