Blue Chip Group
Blue Chip Group is a family-owned Salt Lake City dry foods manufacturer producing freeze-dried and dehydrated emergency preparedness products (up to 30-year shelf life) under the Augason Farms and Live Prepared brands, serving American consumers directly and through nationwide club stores and major retailers.
- Company typePrivate
- Founded1972
- HeadquartersSalt Lake City, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Blue Chip Group does
Blue Chip Group is a Salt Lake City-based, family-owned dry foods manufacturer founded in 1972 by Phil Augason and now operating under second-generation leadership with Mark Augason as president. The company produces freeze-dried and dehydrated food products with a stated shelf life of up to 30 years, marketed primarily to American families for emergency preparedness, natural disaster readiness, and long-term food storage. Its 300+ product portfolio spans entrees, snacks, beverages, organic soups, and gluten-free items, distributed under two consumer brands — Augason Farms (the legacy national brand) and Live Prepared — through direct-to-consumer website sales and through B2B relationships with nationwide club stores, giant retailers, and locally owned businesses.
The company's core technology is freeze-drying and dehydration-based food processing, with formulation, mixing, packaging, and fulfillment all conducted in a 150,000 sq. ft. company-owned production facility in Salt Lake City, enabling full vertical integration and in-house cost control. In addition to its owned brands, Blue Chip Group operates BCG CoPack, a wholly-owned contract manufacturing and packaging subsidiary that monetizes production capacity for external clients. The company also operates under the trade names Blue Chip Beverage and Blue Chip Provisions.
Blue Chip Group generates revenue primarily through sale of dry food products to consumers (DTC) and to retail partners (B2B), with an additional services revenue stream from its CoPack contract manufacturing business. Outside capital participation has been limited but meaningful: 3 Rivers Capital provided approximately $7.6M in October 2023 and $2.9M in September 2025. The company operates exclusively in the United States and employs between 101 and 250 people across its headquarters, production operations, and subsidiary activities.
Blue Chip Group firmographics
Firmographics- Name
- Blue Chip Group
- Legal name
- Blue Chip Group
- Website
- https://bluechipgroup.net
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Blue Chip Group is a family-owned Salt Lake City dry foods manufacturer producing freeze-dried and dehydrated emergency preparedness products (up to 30-year shelf life) under the Augason Farms and Live Prepared brands, serving American consumers directly and through nationwide club stores and major retailers.
- Ownership category
- akta.pro rank
Blue Chip Group industry classification
Industry- Product category
- Dry Food Manufacturing (Emergency Food Storage)
- NAICS
- Dried and Dehydrated Food Manufacturing (311423), Snack Food Manufacturing (31191), Food Manufacturing (311)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000), Special Industry Machinery (No Metalworking Machinery) (3550)
- akta.pro primary industry
- Frozen Snacks & Appetizers (CRADADAD)
Keywords
Where Blue Chip Group is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Blue Chip Group business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Food Products Sales: Blue Chip Group generates revenue through manufacturing and selling dry food products including entrees, snacks, and beverages under their own brands (Augason Farms and Live Prepared). The company controls the entire supply chain allowing them to offer competitive pricing to end consumers. Revenue comes from direct consumer sales via their website and through distribution to retail partners including club stores and giant retailers.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Blue Chip Group product offering
Product offeringCore offering
Blue Chip Group is a family-owned dry foods manufacturer that produces and sells over 300 freeze dried and dehydrated food products (entrees, snacks, beverages, organic soups, and gluten-free items) under the Augason Farms and Live Prepared brands, with a claimed 30-year shelf life. The company controls its entire supply chain from formulation through fulfillment inside its 150,000 sq. ft. Salt Lake City production facility and also operates a contract manufacturing and packaging subsidiary (BCG CoPack).
Product overview
Blue Chip Group is a dry foods manufacturer operating under two main brands: Augason Farms (freeze dried and dehydrated products with up to 30-year shelf life, including entrees, snacks, beverages, organic soups, and gluten-free items) and Live Prepared (emergency food storage products). The company operates its own 150,000 sq. ft. production facility, controlling the entire supply chain from formulation to fulfillment. They offer over 300 different products across these brands.
Differentiator
Problem solved
Functional benefit
Brands
- Augason Farms: Nationally-recognized brand offering freeze dried and dehydrated products for emergency food storage that can be safely stored for up to 30 years. Product line ranges from entrees, drinks and snacks to organic soups and gluten-free items.
- Live Prepared
Products and services
- Augason Farms Nationally recognized emergency food storage brand offering freeze dried and dehydrated products (entrees, drinks, snacks, organic soups, and gluten-free items) that can be safely stored for up to 30 years, targeted at American families preparing for emergencies.
- Live Prepared Emergency food storage brand under Blue Chip Group offering entrees, snacks, and beverages designed to help families be prepared for emergency situations.
- BCG CoPack Contract Manufacturing and Packaging Wholly-owned subsidiary providing contract manufacturing and packaging solutions for external clients, leveraging Blue Chip Group's 150,000 sq. ft. production facility for formulation, mixing, packaging, and fulfillment.
Quantifiable outcome
- Products can be safely stored for up to 30 years
- +1 more outcomes
Companies that use Blue Chip Group
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles3 records
Blue Chip Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Blue Chip Group partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights4 records
Blue Chip Group competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Blue Chip Group social profiles
Digital presenceBlue Chip Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blue Chip Group leadership team
Management profileNumber of profiles
Profiles2 records
Blue Chip Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
Blue Chip Group funding detail
Funding detailFunding overview
Funding rounds4 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blue Chip Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blue Chip Group
What does Blue Chip Group do?
Blue Chip Group is a family-owned dry foods manufacturer that produces and sells over 300 freeze dried and dehydrated food products (entrees, snacks, beverages, organic soups, and gluten-free items) under the Augason Farms and Live Prepared brands, with a claimed 30-year shelf life. The company controls its entire supply chain from formulation through fulfillment inside its 150,000 sq. ft. Salt Lake City production facility and also operates a contract manufacturing and packaging subsidiary (BCG CoPack).
Is Blue Chip Group a public or private company?
Blue Chip Group is a private company. It is classified as family owned and is currently operating.
When was Blue Chip Group founded?
Blue Chip Group was founded in 1972. It employs 101 to 250 people.
Where is Blue Chip Group based?
Blue Chip Group is headquartered in Salt Lake City, United States, in the North America region.
How does Blue Chip Group make money?
One revenue line is on record: food Products Sales.
Does Blue Chip Group have an API?
No public API is recorded for Blue Chip Group.
What industry is Blue Chip Group in?
Blue Chip Group's product category is Dry Food Manufacturing (Emergency Food Storage). Its primary akta.pro industry code is CRADADAD, Frozen Snacks & Appetizers. Its NAICS code is 311423 and its SIC code is 2030.