Care Center

What Care Center does

Care Center is a community-based behavioral health agency headquartered in Baton Rouge, Louisiana, operating under the legal entity Graves LLC. Founded in 2002 by Licensed Professional Counselor Veronica Griffith, the firm delivers outpatient rehabilitation, counseling, and community support services through two core programs: a Child and Adolescent Program serving individuals ages 5-20 and an Adult Outpatient Program for clients ages 21 and older. Service lines include individual counseling, family counseling, parent training, 24/7 crisis intervention, psychosocial skills training, behavior modification, individual behavior planning, educational advocacy, and community support, all delivered by licensed behavioral health professionals, master's-level clinicians, and behavioral health specialists.

The organization operates from a single office location at 3888 S. Sherwood Forest Blvd and holds Louisiana Department of Health and Hospitals licensure alongside Commission on Accreditation of Rehabilitation Facilities (CARF) accreditation. Care Center generates revenue through a subscription-style, monthly billing model covering Medicaid-eligible clients, private insurance holders, and sliding-scale private-pay arrangements based on client ability to pay. Its go-to-market is community-led, relying on referrals, health fairs, school supply drives, social media engagement, and a strategic partnership with Magellan Behavioral Health through the MY LIFE Baton Rouge youth empowerment program. The firm additionally runs a Health Care Management Internship program to develop future healthcare talent. No external funding, acquisitions, or parent company relationships have been disclosed.

Name

Care Center

Legal name

Graves LLC

Website

https://carecenterbr.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Care Center is a Baton Rouge-based behavioral health agency operating as Graves LLC, providing counseling, rehabilitation, parent training, crisis intervention, and community support services to children, adolescents, and adults in the greater Baton Rouge area.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232), Other Individual and Family Services (624190), Child and Youth Services (62411)

SIC

Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Residential Mental Health Treatment Centers (HLAFACAC)

Keywords

• Behavioral health services
• Mental health counseling
• Rehabilitation counseling
• Crisis intervention services
• Community mental health

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Behavioral Health Services: Revenue generated through service fees for mental health counseling and rehabilitation services. Payments collected from private insurance, Medicaid, and sliding scale arrangements based on client ability to pay.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Care Center is a community-based behavioral health rehabilitation agency providing outpatient counseling, behavior modification, psychosocial skills training, parent training, family counseling, educational advocacy, and 24/7 crisis intervention for children and adolescents (ages 5-20) and adults (ages 21+). Services are delivered in person at its Baton Rouge office by licensed behavioral health professionals, master's-level clinicians, and behavioral health specialists, with payments accepted from Medicaid, private insurance, and sliding-scale arrangements.

Product overview

Care Center is a community-based behavioral health agency providing rehabilitation services for children, adolescents, and adults in the Baton Rouge, Louisiana area. The organization offers a unified set of integrated behavioral health services centered around its core clinical programs including the Child and Adolescent Program (serving ages 5-20) and Adult Outpatient Program (serving ages 21 and older). These programs deliver services through individual and family counseling, behavior modification techniques, psychosocial skills training, crisis intervention (24/7), educational advocacy, and community support. Care Center also participates in the Magellan-sponsored MY LIFE Baton Rouge empowerment youth group program. The organization operates as a single unified service offering rather than a modular platform, with services provided by licensed behavioral health professionals, master's-level clinicians, and behavioral health specialists. Additionally, Care Center offers a Health Care Management Internship program for students pursuing healthcare careers.

Differentiator

Problem solved

Functional benefit

Products and services

• Child and Adolescent Program Specialized behavioral health program for children and adolescents ages 5-20 struggling with behavior problems affecting academic performance, social interactions, and family relationships. Delivered through individual counseling, family counseling, parent training, behavior modification, psychosocial skills training, crisis intervention, and educational advocacy.
• Adult Outpatient Program Outpatient behavioral health services for adults ages 21 and older experiencing behavioral or emotional problems that have been ongoing for over 3 months, including depression, anger, moodiness, relationship problems, and difficulties functioning at home, work, school, or in the community.
• Individual Counseling One-on-one counseling services for children, adolescents, and adults addressing behavioral and emotional problems.
• Family Counseling Counseling services focused on improving family dynamics and addressing behavioral issues within the family unit.
• Parent Training Training programs for parents to help them manage children and adolescents experiencing behavioral problems.
• Behavior Modification Therapeutic interventions designed to modify problematic behaviors through evidence-based techniques.
• Psychosocial Skills Training Training services to develop psychosocial skills for clients and families.
• Crisis Intervention 24-hour, 7-days-per-week crisis intervention services for clients experiencing acute behavioral health emergencies.
• Educational Advocacy Advocacy services to support clients' educational needs and navigate school systems.
• Initial Assessment and Reassessments Initial evaluation to assess clients' behavioral health needs and determine appropriate treatment planning, followed by ongoing reassessments throughout treatment to monitor client progress and adjust treatment plans as needed.
• Individual Behavior Planning Development of personalized behavior plans tailored to individual client needs and goals.
• Community Support Services Support services connecting clients with community resources.
• Health Care Management Internship Structured internship program enabling individuals seeking careers in healthcare to gain knowledge and skills through hands-on work experience in a health service organization. Open to students in pursuit of an associate's, bachelor's, or master's degree in business administration, public administration, healthcare, or human/social service fields.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Magellan Behavioral HealthcoreStrategic or Co-development PartnerCare Center participates in Magellan's MY LIFE Baton Rouge program, a free empowerment youth group for individuals who have experienced mental health, substance abuse, foster care, and/or juvenile justice related issues. The program enables participants to use their experiences to help others and improve systems that serve youth. Care Center is actively involved in supporting this peer group initiative.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Sevita Health: Community-based behavioral health and human services provider delivering mental health counseling, behavioral modification, and rehabilitative services. Comparable in its community-delivered model serving individuals with behavioral health needs, though at materially larger scale.
• Centerstone: Community-based nonprofit behavioral health provider delivering outpatient mental health counseling, family therapy, and crisis services across the U.S. Closely comparable in service mix (individual counseling, family therapy, community support) and target populations (children, adolescents, adults).
• National Counseling Group: Outpatient behavioral health provider offering individual and family counseling, behavioral modification, and community-based mental health services. Closely comparable in service model, target populations (children/adolescents/adults with behavioral issues), and community-based delivery approach.
• Devereux Advanced Behavioral Health: Large nonprofit behavioral health provider offering community-based mental health, counseling, and rehabilitation services across multiple states. Directly comparable to Care Center in offering outpatient mental health services to children, adolescents, and families, though at significantly larger scale.
• Volunteers of America: National nonprofit providing community-based behavioral health, counseling, and family support services across multiple states. Comparable in mission and service mix (mental health counseling, family services, community support) and in serving Medicaid-eligible populations.
• BrightView Health: Outpatient behavioral health provider delivering mental health counseling, addiction treatment, and community-based services across multiple states. Comparable in outpatient service delivery model and Medicaid acceptance, though with broader geographic footprint and addiction treatment focus.

Broad incumbents

• Universal Health Services: Major hospital and behavioral health operator with acute inpatient psychiatric and outpatient behavioral health divisions. Operates overlapping behavioral health services but as part of a much broader healthcare portfolio; competes indirectly for referrals and managed care contracts.
• Springstone Behavioral Health: Behavioral health provider operating inpatient and outpatient mental health facilities. Comparable in service category but operates larger acute care behavioral health hospitals rather than community-based outpatient clinics like Care Center.
• Acadia Healthcare: Large publicly traded behavioral health operator with inpatient psychiatric facilities and outpatient programs across the U.S. Overlaps with Care Center's behavioral health service category but operates at national scale with a heavy inpatient focus rather than community-based outpatient.

Others

• Magellan Health: Managed behavioral health care organization and Care Center's existing partner on the MY LIFE Baton Rouge program. Not a direct competitor but a key ecosystem participant that channels referrals to community-based providers like Care Center.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Care-Center-Behavioral-Health-177363405750739
• LinkedInlinkedin.com/company/graves-llc---care-center-behavioral-health

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Care Center