Asacha Media Group

What Asacha Media Group does

Asacha Media Group (AMG) is a Paris-headquartered, multinational content production holding company that aggregates independent production labels across France, the United Kingdom, and Italy. Founded in 2020 by Gaspard de Chavagnac, Marina Williams, and Marc Antoine d'Halluin — veterans of Zodiak Media, Fremantle, Canal+, and Fox Kids/Disney — the group operates eight production labels: Kabo Family, Mintee Productions, Picomedia, Red Planet Pictures, Srab Films, Stand By Me, Wag Entertainment, and Arrow Media. Each label retains its creative leadership and brand while benefiting from group-level capital, operational support, and international distribution. The portfolio produces premium scripted drama, feature films, documentaries, factual entertainment, kids content, and reality programming at a scale of more than 80 programs and approximately 1,000 hours of content annually.

The group's business model is B2B content licensing and co-production. AMG sells finished programs, format rights, and co-production rights to global broadcasters (BBC, ITV, Rai, M6, TF1, Canal+, National Geographic Channel) and streaming platforms (Netflix, Amazon Prime Video, Disney+). Pricing is project-by-project and not publicly disclosed. Distribution has been materially expanded by the March 2024 acquisition of AMG by Fremantle (RTL Group), giving the group access to one of the world's largest content distribution networks spanning 230 territories. AMG does not operate proprietary technology platforms; its competitive position rests on its IP catalog, label-level creative talent, and now Fremantle's distribution infrastructure. The group's productions have won Venice Film Festival awards (Saint Omer, 2022), a César for Best First Feature (Magnetic Beats, 2022), and Nastri d'Argento recognition (La Storia, 2024), with two films shortlisted for the 2023 Oscars International Feature Film category.

Name

Asacha Media Group

Legal name

Asacha Media Group SAS

Website

https://asachamediagroup.com

Company type

Private

Founded year

2020

Operating status

Acquired

Headcount range

11–50 employees

Short description

Asacha Media Group is a Paris-based content production holding company operating eight independent production labels across France, the UK, and Italy. It produces 80+ premium scripted and factual programs annually for global broadcasters and streaming platforms, and was acquired by Fremantle in March 2024.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Content Production and Licensing: AMG produces premium scripted and non-scripted content through its eight production labels (Kabo Family, Mintee, Picomedia, Red Planet Pictures, Srab Films, Stand By Me, Wag, Arrow Media) and licenses finished programs and co-production rights to TV broadcasters and streaming platforms globally. Programs include drama series, feature films, documentaries, factual entertainment, and kids content distributed across Europe and internationally.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Asacha Media Group is a European production studio that produces premium scripted and non-scripted television content through eight owned production labels across France, the UK, and Italy. The group produces over 80 programs and approximately 1,000 hours of content annually, licensing finished programs and co-production rights to global TV broadcasters and streaming platforms including BBC, ITV, Netflix, Amazon Prime Video, Disney+, Rai, M6, TF1, and Canal+.

Product overview

Asacha Media Group (AMG) is Europe’s leading production studio operating as a multi-label content production platform. Founded in 2020 and acquired by Fremantle in March 2024, AMG manages a portfolio of eight production labels across France, the UK, and Italy: Kabo Family (scripted comedy/drama), Mintee Productions (premium scripted drama), Picomedia (Italian scripted drama/films), Red Planet Pictures (UK scripted drama), Srab Films (French feature films), Stand By Me (Italian multigenre content), Wag Entertainment (UK factual content), and Arrow Media (international factual/documentary). The company produces more than 80 programs per year with approximately 1000 hours of content, serving global audiences across 230 territories. Notable productions include 'Death in Paradise', 'Sanditon', 'Beyond Paradise', 'Scènes de Ménages', 'Mare Fuori', 'Di4ri', and various award-winning feature films.

Differentiator

Problem solved

Functional benefit

Products and services

• Kabo Family Leading France-based scripted production company producing comedy and drama content for broadcasters and streamers, including the long-running 'Scènes de Ménages' series for M6. Acquired by Asacha Media Group.
• Mintee Productions France-based premium production company developing and producing ambitious scripted drama series and films. Co-founded by Gaspard de Chavagnac, now serving as Mintee's CEO.
• Picomedia Italy-based production company producing scripted drama and feature movies for high-profile Italian and international clients including Rai. Productions include Mare Fuori and La Storia.
• Red Planet Pictures Leading UK-based scripted production company known for producing successful series including Death in Paradise, Sanditon, and Beyond Paradise for BBC and ITV. Acquired by AMG in June 2021.
• Srab Films France-based production company specialized in premium feature movies with particular attention to accompanying directors on their first feature films. Produced Saint Omer (Venice Silver Lion) and Magnetic Beats (César Best First Film). Acquired by AMG in August 2022.
• Stand By Me Italian production company distinguished for its award-winning multigenre slate of drama, comedy, factual titles, reality series, kids content, and documentaries. Productions include Mare Fuori and Napoli Milionaria! for Rai.
• Wag Entertainment UK-based internationally focused media business creating, producing, selectively co-financing, and distributing quality factual content for multiple broadcasters worldwide.
• Arrow Media World-leading producer of premium factual content with industry-wide reputation across the factual landscape, from long-running hit series to award-winning feature documentaries. Produces Magic of Disney's Animal Kingdom, Brian Cox: Seven Days on Mars, and When Sharks Attack 360.

Quantifiable outcome

• Produced over 80 programs per year with 1000+ hours of content annually
• +3 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• SRAB FilmscoreStrategic or Co-development Partner · 30 August 2022Asacha Media Group acquired Paris-based production company SRAB Films (founded 2015 by Toufik Ayadi and Christophe Barral), the producer of Les Miserables. The acquisition expanded AMG's portfolio with premium feature films and reinforced its French production capabilities, particularly in supporting directors on first feature movies.
• Red Planet PicturescoreStrategic or Co-development Partner · 21 June 2021AMG acquired a majority stake in UK drama producer Red Planet Pictures (founded 2006 by Tony Jordan), known for Death in Paradise, Sanditon, and Beyond Paradise. The deal expanded AMG's European content portfolio with British drama productions.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Endemol Shine Group: Global production giant producing scripted, unscripted, and format content. Competes with AMG labels in entertainment, factual, and drama; broader scale and genre mix.
• Fremantle: Parent company of AMG since March 2024 and one of the world's largest production/distribution groups. Comparable in producing and distributing drama, film, and documentaries; broader portfolio and global scale.
• StudioCanal: Film and series production/distribution arm of Canal+ Group. Comparable as a European premium feature-film and series producer/distributor, with French roots and global sales reach.
• BBC Studios: Commercial production and distribution arm of the BBC. Direct buyer of AMG content (Death in Paradise, Sanditon) and competitor on premium drama commissions, especially in the UK.

Direct peers

• Banijay Group: Largest European independent content producer and distributor, operating a multi-label production platform analogous to AMG (scripted, unscripted, formats). Direct competitor for global streaming and broadcast commissions.
• ITV Studios: In-house production and global distribution arm of ITV plc, producing scripted drama, entertainment, and factual content worldwide. Comparable in scale, geographic reach, and customer overlap.
• Mediawan: Paris-headquartered independent European content production platform with a multi-label model. Closely comparable to AMG's French-centric holding structure and acquisition-led growth.
• Zodiak Media: European multi-genre production group; AMG's CEO previously ran Zodiak France. Comparable in producing scripted, factual, and entertainment content for European broadcasters.
• All3Media: UK-headquartered multi-label television production group producing premium scripted and factual content for global buyers. Closely comparable model to AMG with similar genre and customer mix.

Regional players

• Beta Film: Munich-based pan-European production and distribution company with strong German and international scripted catalog. Comparable in genre and buyer mix, with primary European (non-French/UK/Italian) focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/asacha-media-group
• Instagraminstagram.com/asachmediagroup
• Xx.com/AsachaMedia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asacha Media Group