What Centelon Solutions does

Centelon Solutions is a Melbourne-headquartered, privately held digital transformation and enterprise technology integrator founded in 2016, operating across Australia, India, Singapore, and the United States. The company serves mid-to-large enterprises and regulated institutions across five primary verticals: Banking, Financial Services and Insurance (BFSI); Energy and Utilities; Public Sector and Government; Non-Profit; and Aged Care and NDIS. Its core technology capability spans multi-platform integration with deep specialization in the Salesforce ecosystem (Sales Cloud, Service Cloud, Marketing Cloud, Agentforce, Nonprofit Cloud) and the Microsoft ecosystem (Dynamics 365, Power Platform, Azure), complemented by AI/ML, data engineering, RPA, IoT, and digital experience capabilities. Centelon holds Salesforce Crest and Silver Partner designations and maintains an ISO 27001:2013 certified information security posture.

The company has developed a portfolio of proprietary products alongside its services practice. Finnate is an enterprise automation platform targeting financial services, covering lending, credit decisioning, digital onboarding, and document intelligence, with regulatory traceability for APRA, RBNZ, and equivalent Asia-Pacific frameworks; it was independently verified under the Monetary Authority of Singapore Pathfinder Programme in June 2026. Metiz is a zero-code platform with PII management, document parsing, and customer analytics modules. ZEPIC provides AI-infused marketing automation with omnichannel and Customer 360 capabilities. The Accelor suite of Salesforce-native accelerators (Objects Importer, Virtual Assistant, MissionXcel) is distributed on the Salesforce AppExchange, with Accelor Virtual Assistant having won the DemoJam at Salesforce Tour Sydney 2020. Centelon also operates a Digital Experience Platform (DXP) and a Centelon IoT Platform for connected device and smart solutions delivery, the latter reinforced by the June 2023 acquisition of ManMech Smart Solutions.

Centelon's revenue model combines professional services (consulting, implementation, and digital transformation advisory), managed services (24x7 platform support, application management, cybersecurity), and product licensing (proprietary platforms and AppExchange accelerators). Pricing is quote-based, typically structured as multi-year enterprise contracts, with a free AI Readiness Assessment used as a lead generation tool. The company employs an enterprise field sales motion complemented by industry thought leadership, case studies, whitepapers, and industry events. Its global delivery model leverages a Pune engineering center for cost-arbitraged execution, Singapore as the APAC regional headquarters, and a San Jose presence for North American market engagement. The company has 251-500 employees globally.

Name

Centelon Solutions

Legal name

Centelon Solutions

Website

https://centelonsolutions.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

251–500 employees

Short description

Centelon Solutions is a Melbourne-headquartered digital transformation and enterprise technology integrator founded in 2016, serving BFSI, Energy, Government, Non-Profit, and Aged Care clients across Australia, India, Singapore, and the United States. It delivers Salesforce and Microsoft platform implementations, proprietary automation products (Finnate, Metiz, ZEPIC), and managed services under a multi-year enterprise engagement model.

Ownership category

akta.pro rank

Product category

Enterprise Digital Transformation Services

NAICS

Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)

akta.pro primary industry

Quality Engineering & Test Automation (QE/QA) (BPAEAFAJ)

akta.pro secondary industries

iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG), Business Rules & Decision Management Platforms (BRMS/DMN) (HDAEAKAG)

Keywords

• Digital transformation services
• Salesforce consulting
• Enterprise automation platforms
• Microsoft Dynamics implementation
• Managed IT services

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services & Consulting: Core revenue stream from consulting engagements, digital transformation advisory, implementation services, and managed services contracts. Includes AI advisory, technology consulting, architecture & security consulting, and customer experience design services. Revenue is generated through project-based engagements and ongoing retainer arrangements.
2. Platform Implementation & Integration: Revenue from implementing and integrating enterprise platforms including Salesforce, Microsoft Dynamics, and custom applications. Includes system integration, data migration, and customization services delivered as part of transformation projects.
3. Managed Services & Support: Recurring revenue from ongoing platform management, application support, infrastructure management, and cybersecurity services. Includes 24x7 coverage models with global delivery capabilities for continuous operations support.
4. Product Licensing (Proprietary Platforms): Revenue from proprietary products including Finnate enterprise automation platform, Metiz low-code platform, and Accelor Salesforce accelerators available on AppExchange marketplace.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Centelon Solutions provides end-to-end digital transformation services—including consulting, platform implementation, integration, and managed services—on Salesforce and Microsoft Dynamics ecosystems, complemented by proprietary products such as Finnate (financial services automation), Metiz (zero-code/low-code platform), ZEPIC (AI marketing automation), Accelor Salesforce accelerators, the Centelon IoT Platform with Cento device, and Centelon DXP. Its solutions are delivered primarily to mid-to-large enterprises in BFSI, Energy & Utilities, Aged Care & NDIS, Public Sector/Government, and Non-Profit verticals through a global 24x7 delivery model spanning Australia, India, Singapore, and the USA.

Product overview

Centelon Solutions offers a portfolio of proprietary products and platforms alongside comprehensive technology services. Core products include Finnate (enterprise automation platform for financial services covering lending, credit decisioning, digital onboarding, and document intelligence), Metiz (zero-code automation and low-code development platform with PII management and document parsing tools), ZEPIC (AI-powered marketing automation for hyper-personalized customer engagement), and the Centelon IoT Platform (for device connectivity and IoT data management). The company also delivers Salesforce-native accelerators including Accelor Objects Importer, Accelor Virtual Assistant, and Accelor MissionXcel for rapid non-profit sector deployment, plus a Digital Experience Platform (DXP) for unified customer experiences. Beyond its own products, Centelon provides extensive services spanning AI and Advanced Analytics, Digital Experience Solutions, Security and Compliance, IoT and Intelligent Robotics, Automation, Salesforce implementation, Microsoft ecosystem solutions (Dynamics 365, Power Platform), Data Services, Managed Services, and Technology Consulting.

Differentiator

Problem solved

Functional benefit

Brands

• Finnate: Enterprise automation platform for financial services, providing solutions for lending, credit decisioning, digital onboarding, and document intelligence.
• Metiz
• Accelor
• DXP
• Centelon IoT platform
• Cento

Products and services

• Finnate Enterprise automation platform for financial services covering lending and credit decisioning, digital customer onboarding, and document intelligence. Used by banks, credit unions, and fintech firms seeking automated workflows with full audit traceability under APRA, RBNZ, and equivalent Pacific and Southeast Asian regulatory frameworks; demonstrated to reduce manual back-office overhead by up to 70%.
• Metiz Zero-code/low-code platform for rapid application deployment and process orchestration, enabling enterprises to build custom applications with PIIManager (personal data protection), DocuParse (document parsing), and CustomerPulse (customer analytics) components without extensive coding.
• ZEPIC AI-infused marketing automation platform enabling hyper-personalized customer engagements at scale, providing Unified CX Platform, Customer 360, Audience Segmentation, Team Inbox, Customer Journeys, and Omnichannel capabilities; SOC2, ISO 27001, and ISO 27701 compliant with GDPR and CCPA adherence.
• Accelor Objects Importer Native Salesforce app enabling one-click import of Excel data into Salesforce, supporting multiple Excel sheets representing various Salesforce objects with configurable templates, multiple input formats (CSV, Excel), audit logs, and rollback capabilities.
• Accelor Virtual Assistant Smart and lightweight virtual task assistant for Salesforce users that reduces user clicks and unnecessary page reloads, available on both web and mobile with multi-channel support; available on Salesforce AppExchange and winner of the Epic DemoJam award at Salesforce Tour Sydney 2020.
• Accelor MissionXcel Ready-to-use accelerator for the Non-Profit sector implementing generic Salesforce Nonprofit Cloud use cases to reduce Discovery, Implementation, Solution, and Testing phase efforts, including fundraising and engagement, donation management, and donor notifications on a single Salesforce platform.
• Centelon IoT Platform IoT platform enabling devices to sense, communicate, network, and produce information with secure communications between devices and cloud, including an IoT Data Platform for multi-tenant applications, analytics, and integration with the enterprise IT landscape.
• Cento Connected device product within the Centelon IoT platform ecosystem providing smart device connectivity and remote monitoring capabilities.
• Centelon DXP Digital Experience Platform providing unified, personalized customer experiences across web and mobile touchpoints, supporting content management, personalization, search, and multi-channel delivery for enterprise customers.
• Consulting Services (Transformation Advisory, Architecture & Security, Customer Experience, Product Engineering) Strategy-to-execution consulting engagements covering business transformation advisory, architecture and security consulting, customer experience design, and product engineering services for enterprise clients undertaking digital programs.
• Artificial Intelligence Services (AI Advisory, Generative AI, Conversational AI, Machine Learning) Enterprise AI services delivered through the 4Es AI Adoption Framework (Evaluate, Embrace, Execute, Evolve), encompassing AI advisory based on cutting-edge LLMs, Generative AI for content and code, conversational AI chatbots and voicebots, and machine learning model development and deployment.
• Data Services (Data Engineering, BI and Data Analytics, Data Management) Enterprise data services covering data engineering pipelines, BI and data analytics implementations, and data management/governance using platforms such as Snowflake, Azure Synapse, Power BI, Tableau, Qlik, Kafka, Apache Spark, Informatica, Talend, and Collibra.
• Salesforce Services (Agentforce, Non-profit Cloud, Service Cloud, Marketing Cloud, Sales Cloud) Salesforce Silver and Crest Partner-led implementation services across Sales Cloud, Service Cloud, Marketing Cloud, Nonprofit Cloud, and Agentforce, including consultation, implementation, CRM testing, and managed services for enterprise customers.
• Microsoft Center of Excellence Services (Custom App Development, Dynamics 365 F&O, Microsoft CRM, Dynamics 365 Business Central, Power Platform) Microsoft Center of Excellence services providing Dynamics 365 Finance & Operations, Dynamics 365 Business Central, Microsoft CRM, Power Platform, and custom application development within the Microsoft ecosystem, with certified expertise in Azure, .NET, and Microsoft 365 integrations.
• Managed Services (Application Management, Integration Platforms, Infrastructure & Cloud, Cybersecurity & Compliance) 24x7 recurring managed services covering application management, integration platform support, infrastructure and cloud operations, and cybersecurity and compliance, supporting mission-critical platforms with documented 99.95% uptime and 35% reduction in IT operational costs.
• Digital Experience Services (HubSpot, Jitterbit, Strapi, LeadSquared, WP Engine, Mobile & Web, ZEPIC, Product Engineering) Digital experience and integration services covering marketing automation (HubSpot, ZEPIC), integration (Jitterbit, Strapi), CMS (Strapi, WordPress via WP Engine), mobile and web development, and product engineering, enabling unified customer engagement and faster go-to-market cycles.
• Automation & Testing Services (RPA, Testing Services) Robotic Process Automation (RPA) and testing services delivered via Python-based open-source platforms and leading tools including UiPath, Automation Anywhere, and Blue Prism; covers the complete RPA lifecycle from strategy and planning to implementation, deployment, and support.
• Connected Devices Services (Engineering Services, IoT Services, Automation Services) Connected devices services spanning engineering services, IoT services, and automation services for smart device connectivity, remote monitoring, and IoT data integration with enterprise IT landscapes.
• ERP Services (Odoo Implementation) Open-source ERP implementation services using Odoo for business management across finance, sales, inventory, and operations.

Quantifiable outcome

• 70% reduction in manual back-office overhead with full audit traceability for regulated financial institutions
• +6 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration40 records

AI capability14 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• SalesforcecoreTechnology or IntegrationCentelon Solutions is a Salesforce Silver Partner and Crest Partner with deep expertise in Salesforce multi-cloud implementation including Sales Cloud, Service Cloud, Marketing Cloud, and Nonprofit Cloud. The company has developed proprietary accelerators (Accelor) available on Salesforce AppExchange. Services include consultation, implementation, managed services, and Salesforce CRM testing.
• MicrosoftcoreTechnology or IntegrationMicrosoft Center of Excellence (COE) providing Dynamics 365 Finance & Operations, Dynamics 365 Business Central, Microsoft CRM, Power Platform, and custom application development within Microsoft ecosystem. Certified expertise in Azure, .NET, and Microsoft 365 integrations.
• JitterbitcoreTechnology or IntegrationIntegration platform partnership providing Jitterbit Harmony platform capabilities including Cloud Studio iPaaS, API Manager, Vinyl App Builder, and EDI solutions. Partnership enables faster integration deployment (70% faster) and time savings (30-50%) with pre-built connectors.
• StrapicoreTechnology or IntegrationOfficial Strapi partnership for headless CMS implementation. Centelon provides custom Strapi implementation, managed services, and custom application development. Partnership enables content management transformation with benefits including 16.8% traffic increase and 31.4% time savings.
• Monetary Authority of Singapore (MAS) Pathfinder ProgrammecoreStrategic or Co-development PartnerFinnate enterprise automation platform listed on PathFin.ai Knowledge Hub under MAS Pathfinder Programme following independent review and verification. Program focuses on responsible AI deployment in financial services across Asia-Pacific, examining capabilities in lending, credit decisioning, digital onboarding, and document intelligence.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Persistent Systems: Global IT services firm with deep Salesforce and Microsoft practices delivering digital transformation, cloud, and data engineering — directly comparable to Centelon's multi-platform SI model with similar vertical specializations.
• Coforge: India-headquartered digital transformation and SI firm with strong Salesforce and Microsoft Dynamics capabilities serving BFSI, government and insurance — overlapping Centelon's vertical mix and platform-led delivery model.
• Slalom: Consultancy-led SI with deep Salesforce, Microsoft and proprietary accelerator practices targeting mid-to-large enterprise transformation — competing head-to-head in Centelon's enterprise field sales motion.
• Damco Solutions: Mid-sized Salesforce and Microsoft-focused SI offering CRM, ERP and digital transformation services with global delivery — comparable scale, similar service mix and platform partnerships.
• Absyz: Salesforce Crest Partner specializing in CRM, AppExchange product development and digital transformation — directly comparable in Salesforce depth, accelerator products and enterprise customer segment.
• Girikon: Salesforce consulting and implementation firm offering CRM, AI and integration services — overlapping Centelon's Salesforce-led GTM and proprietary accelerator strategy.

Broad incumbents

• Infosys: Global IT services giant with established Salesforce, Microsoft and FinTech practices serving the same BFSI and enterprise segments — competing on larger deals where Centelon is sub-scale.
• Accenture: Largest global SI and Salesforce partner with end-to-end digital transformation capabilities including Agentforce and industry clouds — sets the competitive ceiling on enterprise deals Centelon can win.

Emerging players

• Newgen Software: Process automation and content services platform vendor with deep BFSI penetration in lending, onboarding and document workflows — adjacent competitor to Centelon's Finnate platform in regulated financial services.
• Appian: Low-code process automation platform widely deployed in financial services and government — competes with both Centelon's Metiz/Finnate product layer and the broader BPM-led transformation work Centelon sells.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/centelon_ltd
• Facebookfacebook.com/centelonsolutions

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centelon Solutions