Sparity

What Sparity does

Sparity is a privately held digital, data, and cloud technology services firm headquartered in Peachtree Corners, Georgia, with delivery centers in Hyderabad, India and a regional office in Sydney, Australia. The company delivers professional services across AI & Automation, Digital Product Engineering, Cloud (Cloud Native, Migration, Consulting, Strategy, Enablement, DevOps), Data (Engineering, AI Solutions, Visualization, Migration, Analytics), Security Assessment, and Microsoft Fabric implementations, serving enterprises in Healthcare, Retail & eCommerce, Manufacturing, Telecommunications, Banking & Finance, Energy & Utilities, Logistics, Insurance, and Biotech. Sparity monetizes through custom-quoted enterprise consulting engagements (Extended Team, Time & Materials, Fixed Bid, BOT Team models) supplemented by managed services and proprietary migration accelerators — most notably BI Port (Tableau/SAP BO/Crystal/Cognos to Power BI) and SETU (Alteryx to Microsoft Fabric) — that the firm markets as reducing migration timelines and licensing costs by up to 70%.

Sparity operates as a Microsoft Solution Partner with BI Port listed on the Azure Marketplace, alongside core partnerships with Databricks and AWS. The company has positioned itself inside the Microsoft Fabric / Power BI modernization wave, layering AI-augmented migration tooling on top of standard consulting delivery. Its customer base is described as 50+ Global Brands and Fortune 500 companies across multiple verticals, with named engagements including a leading telecom enterprise (1,800 Alteryx workflows migrated), a risk management firm (Azure + Databricks Medallion Architecture with 50-70% faster data processing), and enterprise Tableau-to-Power BI projects in retail and manufacturing. The firm has also begun marketing Agentic AI Solutions and Generative AI for Enterprise, signaling an attempt to move up the AI value chain beyond BI modernization into autonomous AI deployments.

Name

Sparity

Legal name

Sparity Soft Technologies Private Limited

Website

https://sparity.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Sparity is a privately held digital, data, and cloud consulting firm that delivers enterprise AI, cloud modernization, and Microsoft ecosystem services, supported by proprietary BI and data migration accelerators, to Fortune 500 and global enterprise clients across nine verticals.

Ownership category

akta.pro rank

Product category

IT Consulting and Digital Transformation Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)

akta.pro industry

PRIMARYBPAHAEAG

Cybersecurity & Identity Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Technology & Digital Consulting

SECONDARYBPAEADAD

Vulnerability Management & Penetration Testing Services

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Cybersecurity Services (MSSP)

Keywords

• Digital transformation consulting
• Data migration services
• Cloud consulting services
• AI automation services
• Business intelligence modernization

Headquarters

HQ city

Alpharetta

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Professional Services - Digital Transformation Consulting: Sparity generates revenue through consulting and professional services engagements for digital transformation projects. They offer multiple engagement models including Extended Team, Time & Materials, Fixed Bid, and BOT Team arrangements. Services span AI & Automation, Digital Product Engineering, Cloud & Data Modernization, and Security assessments.
2. Managed Services: Ongoing managed services for cloud operations, data platform maintenance, and AI/ML system management delivered through long-term contractual relationships.
3. Migration Accelerators: Pre-built tools and frameworks (BI Port, SETU) that accelerate enterprise BI and data platform migrations, offered as part of consulting engagements or potentially as standalone licensing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Sparity is a Digital, Data, and Cloud technology consulting firm that delivers enterprise digital transformation services across AI & Automation, Digital Product Engineering, Cloud, Data, and Security. The company complements these professional services with proprietary AI-powered migration accelerators (BIPort and SETU) that automate enterprise BI and data platform migrations from legacy systems such as Tableau, SAP BO, Crystal Reports, Cognos, and Alteryx to Microsoft Power BI and Microsoft Fabric.

Product overview

Sparity is a Digital, Data, and Cloud company offering a portfolio of professional services and proprietary migration accelerators. The core offerings include AI-powered BI modernization tools (BIPort and SETU accelerators) that automate migration from legacy platforms like Tableau, SAP BO, Crystal Reports, Cognos, and Alteryx to Microsoft Power BI and Microsoft Fabric. These accelerators are complemented by professional services spanning AI & Automation, Digital Product Engineering, Cloud, Data, and Security, delivered across industries including Healthcare, Retail, Banking, Telecom, and Manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• BIPort: BI migration accelerator designed to simplify and accelerate transition from legacy BI systems (Tableau) to Microsoft Power BI. Features include automated workflow assessment, intelligent classification, and migration validation.
• SETU

Products and services

• BIPort (BI Migration Accelerator) AI-powered migration accelerator that automates the transition from legacy BI platforms (Tableau, SAP BO, Crystal Reports, Cognos) to Microsoft Power BI, reducing migration effort and costs by up to 70%. Targeted at enterprise BI and analytics teams.
• SETU (Alteryx to Microsoft Fabric Migration Accelerator) AI-powered migration accelerator for transitioning from Alteryx to Microsoft Fabric, featuring automated discovery, conversion, and validation to reduce migration timelines by 70%. For enterprise data engineering teams.
• AI & Automation Services Professional services covering intelligent automation, agentic AI, generative AI for enterprise, and application engineering. Targeted at enterprises seeking AI-driven operational transformation.
• Digital Product Engineering Services Digital services spanning product engineering, custom app development, app modernization, COTS customization, UI/UX design, quality assurance, robotic process automation, and Oracle services. For enterprises modernizing digital platforms.
• Cloud Services End-to-end cloud services including cloud-native architecture, cloud migration, cloud consulting, cloud strategy, cloud enablement, and DevOps engineering. For enterprises executing cloud modernization on Microsoft Azure, AWS, and related platforms.
• Data Services Data consulting services including data engineering, AI solutions, data visualization, data migration, and data analytics on Microsoft Fabric, Azure, and Databricks. For enterprises modernizing data platforms.
• Security Assessment Services Security consulting services including security assessments and threats & vulnerabilities analysis. For enterprises seeking to strengthen their security posture.
• Managed Services Ongoing managed services for cloud operations, data platform maintenance, and AI/ML system management delivered through long-term contractual relationships. For enterprise clients requiring post-implementation operations support.

Quantifiable outcome

• 70% reduction in BI/data migration timelines
• +6 more outcomes

Named customers7 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• MicrosoftcoreTechnology or IntegrationPremier technology partner specializing in Microsoft ecosystem including Azure cloud platform, Power BI, Microsoft Fabric, and related Microsoft solutions. Sparity is a Microsoft Solution Partner with BI Port available on Azure Marketplace.
• DatabrickscoreTechnology or IntegrationTechnology partnership for Lakehouse architecture implementation, Unity Catalog governance, and Databricks-powered data analytics solutions.
• Amazon Web ServicescoreTechnology or IntegrationCloud infrastructure partner providing AWS cloud platform capabilities for enterprise cloud migration and modernization projects.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Slalom: US-based consulting firm with strong Microsoft partnership and comparable size band to Sparity. Delivers data, cloud, and AI transformation services to mid-market and Fortune 500 clients, directly overlapping Sparity's Microsoft Fabric and data modernization practice.
• Avanade: Joint Accenture-Microsoft venture specializing in Microsoft ecosystem services (Azure, Power BI, Microsoft Fabric, Dynamics). Most direct competitor to Sparity given shared Microsoft-centric positioning and enterprise client base, though Avanade operates at materially larger scale.
• Nagarro: Germany-headquartered digital engineering and consulting firm with comparable size and global delivery model. Provides cloud, data, and AI services similar to Sparity, including Microsoft ecosystem work for enterprise clients across industries.

Broad incumbents

• Infosys: Global IT services giant headquartered in India offering digital transformation, cloud, data, and AI services to Fortune 500 enterprises. Much larger than Sparity but competes for the same digital transformation budgets, especially with its Microsoft Azure practice.
• Wipro: India-headquartered global IT and consulting services firm with broad cloud, data, and AI capabilities serving enterprise clients. Competes with Sparity for mid-to-large digital transformation engagements, particularly those with Microsoft Fabric or Power BI scope.
• Cognizant: Large IT services provider offering digital transformation, cloud, data engineering, and AI services. Overlaps Sparity in enterprise cloud modernization and BI migration engagements, especially with Microsoft and Databricks alliances.
• Accenture: Global professional services firm with industry-leading Microsoft business (parent of Avanade). Competes across all of Sparity's service lines including cloud, data, AI, and BI migration at unmatched scale and global delivery footprint.
• HCLTech: India-based IT services major with cloud, data, and AI offerings serving global Fortune 500 clients. Overlaps with Sparity on enterprise Microsoft and Databricks-led modernization engagements.
• Capgemini: Global consulting and technology services firm with strong Microsoft, cloud, and data engineering practices. Direct competitor for enterprise digital transformation mandates, particularly in financial services and manufacturing where Sparity also operates.
• Tata Consultancy Services (TCS): India-based global IT services leader with extensive digital, cloud, and AI practices. Competes with Sparity on enterprise modernization mandates and offers comparable Microsoft stack capabilities at much greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/sparity
• YouTubeyoutube.com/user/sparityinc
• Facebookfacebook.com/sparity
• LinkedInlinkedin.com/company/sparity-inc
• Instagraminstagram.com/sparityinc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sparity