Sundaram Mutual Fund

What Sundaram Mutual Fund does

Sundaram Mutual Fund is a group of financial professionals providing support to those seeking to make investments within India.

Name

Sundaram Mutual Fund

Legal name

Sundaram Asset Management Company Limited

Website

http://www.sundarammutual.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

Sundaram Mutual Fund is a group of financial professionals providing support to those seeking to make investments within India.

Ownership category

akta.pro rank

Product category

Mutual Funds / Asset Management

NAICS

Open-End Investment Funds (525910), Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Fund of Funds & Multi-Manager Mutual Funds (FSAAAEAL)

Keywords

• Mutual fund management
• Asset management services
• Equity fund schemes
• Debt fund offerings
• Portfolio management services

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Management Fees / Total Expense Ratio (TER): Sundaram Mutual Fund earns revenue through management fees charged as a percentage of Assets Under Management (AUM), expressed as Total Expense Ratio (TER). The TER varies by scheme: equity funds typically charge 1.86-2.43% for regular plans and 0.82-1.30% for direct plans, while liquid/debt funds have lower ratios. With approximately Rs 80,000 crore in AUM, the annual management fee revenue is derived from applying these rates across the fund corpus.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels6 records

Core offering

Sundaram Mutual Fund is an Indian asset management company that offers a comprehensive range of mutual fund schemes — including equity, thematic, hybrid, debt, liquid, and fund-of-funds products — to retail investors, high net worth individuals, and global investors. The company manages approximately Rs 80,000+ crore in Assets Under Management (AUM) across 3.5 million+ investor accounts, supported by in-house research, proprietary multi-factor investment strategies, and a multi-channel distribution network spanning 80+ branches, digital platforms, and international subsidiaries.

Product overview

Sundaram Mutual Fund is a comprehensive mutual fund company offering a diversified portfolio of investment products. The product lineup includes Equity Funds (Mid Cap, Large & Mid Cap, Large Cap, Small Cap, Multi Cap, Flexi Cap, ELSS, Focused, Dividend Yield, Value), Thematic Funds (Services, Consumption, Financial Services Opportunities, Infrastructure Advantage, Business Cycle), Passive Funds (Nifty 100 Equal Weight), Hybrid Funds (Multi Asset Allocation, Aggressive Hybrid, Balanced Advantage, Conservative Hybrid, Equity Savings, Arbitrage), Debt/Liquid Funds (Liquid, Overnight, Low Duration, Money Market, Ultra Short Duration, Short Duration, Medium Duration, Corporate Bond, Banking & PSU), and Fund of Funds (Income Plus Arbitrage Active FoF, Global Brand Theme). All funds are managed by Sundaram Asset Management Company, a fully owned subsidiary of Sundaram Finance Limited established in 1996.

Differentiator

Problem solved

Functional benefit

Brands

• InvWise: A Sundaram Mutual digital retail initiative enabling partners to provide end-to-end digital transaction experience to investors. D-PIN based platform for distributors.
• Prosperity SIP
• Sundaram India Mid Cap GIFT

Products and services

• Sundaram Mid Cap Fund An open-ended equity scheme predominantly investing in mid cap stocks. Invests in high growth stocks which are reasonably valued with bottom-up stock selection using in-house research. Delivered 24.1% CAGR since inception and has Rs 14,026 crore AUM as of June 2026.
• Sundaram Large and Mid Cap Fund An open-ended equity scheme investing in both large cap and mid cap stocks. Uses top-down approach with focus on theme/sector allocation combined with bottom-up stock selection. Diversified portfolio of 65-70 stocks. Regular Plan TER 2.43%, Direct Plan TER 1.42%.
• Sundaram Large Cap Fund An open-ended equity scheme predominantly investing in large cap stocks. Invests in a 45-50 stock portfolio diversified across sectors with at least 80% in large cap stocks. Uses bottom-up fundamental stock picking as a blend of growth and value stocks. Regular Plan TER 2.03%, Direct Plan TER 0.82%.
• Sundaram Small Cap Fund An open-ended equity scheme predominantly investing in small cap stocks. Invests in attractively valued high growth stocks with bottom-up approach using in-house research. Rs 3,872 crore AUM.
• Sundaram Multi Cap Fund An open-ended equity scheme investing across large cap, mid cap and small cap stocks. Well-diversified portfolio providing better risk-adjusted returns compared to single cap funds. Adopts blend of top-down and bottom-up approaches.
• Sundaram Flexi Cap Fund An open-ended dynamic equity scheme investing across large cap, mid cap, and small cap stocks. Dynamically invests across cap curves depending on attractiveness and valuations with diversified industries and sectors.
• Sundaram ELSS Tax Saver Fund An open-ended equity linked saving scheme with statutory lock-in of 3 years and tax benefit under section 80C of the Income Tax Act, 1961. Diversified equity fund investing in fundamentally strong companies across market capitalization.
• Sundaram Focused Fund An open-ended equity scheme with focus on investing across market capitalization. Invests in about 30 stocks with adequate diversification across sectors as a high conviction concentrated portfolio. 20-year track record; turned Rs 10,000 monthly SIP into Rs 1.12 crore with 14.95% CAGR.
• Sundaram Dividend Yield Fund An open-ended equity scheme predominantly investing in dividend yielding stocks. Invests in companies with relatively high dividend yield across market capitalization with 20-year track record.
• Sundaram Services Fund An open-ended thematic equity scheme investing in the Services Sector. Invests in a well-diversified multi-cap portfolio of companies in Financial Services, Healthcare Services, Tourism & Hospitality, Transportation, Business Services, and Other Services. Delivered 17.87% CAGR since inception vs benchmark 11.33%. Rs 4,934 crore AUM.
• Sundaram Consumption Fund A thematic fund focusing on consumption-driven sectors of the Indian economy.
• Sundaram Financial Services Opportunities Fund A thematic fund investing in financial services sector opportunities in India.
• Sundaram Infrastructure Advantage Fund A thematic fund focusing on infrastructure-related companies and sectors in India.
• Sundaram Business Cycle Fund An open-ended equity scheme following a business cycles based investing theme. Aims to capitalize on emerging themes and businesses entering strong growth cycles including Manufacturing, Urbanisation, Premiumization, Sustainable Living, Technology Transition and Digitalization. Dynamically managed portfolio of 35-45 stocks.
• Sundaram Nifty 100 Equal Weight Fund An open-ended scheme replicating/tracking the Nifty 100 Equal Weighted index. A Smart Beta Fund that can outperform index funds with potentially lower risk. Passively managed with quarterly rebalancing.
• Sundaram Multi Asset Allocation Fund An open-ended scheme investing in Equity, Debt & Money Market Instruments and Gold ETFs. Invests at least 65% in equity, 10-25% each in gold and fixed income. Gold acts as shock absorber protecting equity portfolio during extreme events. Regular Plan TER 2.10%, Direct Plan TER 0.80%.
• Sundaram Aggressive Hybrid Fund A hybrid fund with aggressive allocation to equity and equity-related securities with a balanced approach to growth and stability.
• Sundaram Balanced Advantage Fund A dynamic asset allocation fund that adjusts equity/debt mix based on market conditions.
• Sundaram Equity Savings Fund An open-ended scheme investing in equity, arbitrage and debt. Aims to provide returns higher than debt funds with risk lower than pure equity funds. Gross equity portion is partially hedged and is tax efficient with equity taxation.
• Sundaram Arbitrage Fund An arbitrage fund that exploits price differentials between cash and derivatives markets for returns with low risk.
• Sundaram Conservative Hybrid Fund A hybrid fund with conservative allocation favoring debt instruments over equity for stability.
• Sundaram Liquid Fund A liquid fund for short-term investment with high liquidity and stability. Invests in money market instruments with maturity up to 91 days. Led liquid mutual funds with 0.6% one-month return and 6.8% three-year CAGR as of July 2026.
• Sundaram Overnight Fund A debt fund investing in overnight securities with very short maturity period for capital preservation.
• Sundaram Low Duration Fund A low duration debt fund with focus on risk-adjusted returns and stability.
• Sundaram Money Market Fund A money market fund investing in money market instruments for stable returns with high liquidity.
• Sundaram Ultra Short Duration Fund An ultra short duration debt fund for investors seeking returns slightly higher than money market funds with moderate duration risk.
• Sundaram Short Duration Fund A short duration debt fund with medium-term investment horizon.
• Sundaram Medium Duration Fund A medium duration debt fund with moderate interest rate risk.
• Sundaram Corporate Bond Fund A corporate bond fund investing in highest-rated (AAA) corporate papers for relatively safer debt options.
• Sundaram Banking & PSU Fund A debt fund investing in banking and public sector undertaking securities.
• Sundaram Value Fund A value-oriented equity fund focusing on stocks that appear undervalued relative to fundamentals.
• Sundaram Global Brand Theme - Equity Active FoF A Fund of Funds investing in overseas equity securities focused on the global brand theme. Currently not accepting new investments.
• Sundaram Income Plus Arbitrage Active FoF A Fund of Funds that invests in arbitrage opportunities across asset classes.
• Sundaram Multi-Factor Fund An open-ended equity scheme providing long-term capital growth through a rules-based multi-factor investment strategy using Quality, Growth, Momentum, Value, and Size factors. Benchmarked against BSE 200 TRI. Managed by Rohit Seksaria and Bharath S for equity.
• Sundaram India Mid Cap - GIFT A USD-denominated offshore fund structured through GIFT City targeting global investors and NRIs. Invests predominantly in India's mid-cap sectors such as industrials, banking, healthcare, and auto components.
• Sundaram Alternates (AIF and PMS) Alternative Investment Funds (AIF) and Portfolio Management Services (PMS) offerings for high net worth individuals, providing customized portfolio management and alternative investment strategies beyond standard mutual fund offerings.

Quantifiable outcome

• Sundaram Mid Cap Fund delivered 23.27% CAGR since inception (July 2002 to July 2026), turning Rs 10,000 investment into Rs 15.2 lakh
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• HDFC Asset Management Company: India's largest listed mutual fund AMC by AUM. Directly comparable business model (multi-category equity, hybrid, debt, passive funds) with retail-distribution franchise built through bank-tie-ups and direct channels, competing head-on with Sundaram for retail SIP wallets.
• ICICI Prudential Asset Management Company: One of the top-3 Indian AMCs, offering an essentially overlapping product menu (equity, hybrid, debt, ETF/passive) and a similar mix of bank-channel, IFA-distributor and direct digital distribution that Sundaram uses to reach retail investors.
• SBI Funds Management Limited: Among the largest Indian AMCs by AUM, with the most extensive bank-distribution reach (via SBI's nationwide branch network) and a comparable full-suite product catalog across equity, hybrid and debt - the dominant scale competitor to mid-tier players like Sundaram.
• Nippon Life India Asset Management: Listed Indian AMC with comparable product breadth and retail-distribution focus. Overlaps directly with Sundaram in mid-cap, large-cap and small-cap equity offerings, and similarly pursues passive/ETF expansion.
• Kotak Mahindra Asset Management: Mid-to-large Indian AMC competing in the same retail and HNI segments as Sundaram. Strong in growth/mid-cap equity, hybrid and debt products with similar multi-channel distribution (branch, digital, bank-tie-up).
• Aditya Birla Sun Life AMC: Major Indian AMC with full-suite equity, hybrid and debt offerings and a strong retail/distributor franchise. Competes with Sundaram in tier-1 Indian cities and through bank-distribution partnerships.
• Axis Asset Management Company: Indian AMC with comparable mid-cap, large-cap and hybrid product lineups. Competes for retail SIPs and distributor shelf-space across urban and semi-urban India, similar to Sundaram's go-to-market approach.
• UTI Asset Management Company: Listed Indian AMC with public-sector heritage and broad product coverage across equity, hybrid and debt. Overlapping target segments and product categories make it a direct comparable for Sundaram's mutual-fund book of business.
• DSP Asset Managers: Reputed mid-sized Indian AMC with similarly strong flagship performance narratives and a multi-channel distribution model. Pitches to the same retail and HNI investor base as Sundaram across active equity and hybrid categories.

Emerging players

• Franklin Templeton Asset Management (India): India arm of a major global asset manager offering comparable equity, hybrid and debt funds to retail and institutional clients. Relevant as both a peer (post-2020 wind-down of some debt schemes rebuilding in active equity) and as a comp for talent pedigree (source of Sundaram's new MD, Anand Radhakrishnan).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCd51H1e_aTuPyp1j9f6VVrQ
• Xx.com/sundarammf
• Facebookfacebook.com/sundaramamc
• LinkedInlinkedin.com/company/sundaram-mutual

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles25 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments15 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sundaram Mutual Fund