Terminal Eleven
Terminal Eleven is a privately held, founder-led mobile app developer (founded 2009, Albuquerque) best known for SkyView, an augmented reality stargazing app, and SkyView Satellite Guide, serving individual consumers on iOS, Android, Apple Watch, and Amazon Appstore.
- Company typePrivate
- Founded2009
- HeadquartersAlbuquerque, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Terminal Eleven does
Terminal Eleven is a privately held mobile application developer founded in 2009 in Albuquerque, New Mexico by engineers Colin Cochran, Maurizio Leo, and Joe Rakolta. The company specializes in consumer-facing augmented reality stargazing and satellite-tracking apps, with its flagship product SkyView - Explore the Universe available on iOS, Android, Apple Watch, and Amazon Appstore, plus a companion app SkyView Satellite Guide for real-time tracking of 14,000+ Earth-orbiting objects. The core technology is a proprietary AR engine that overlays stars, planets, constellations, and satellites on the device camera view, paired with a Sightings Engine that predicts visibility of celestial objects; this engine is supplemented by a database of over 20,000 space objects and features such as night mode with red/green filters, time-travel sky view, and interactive 3D world view.
The business model is consumer app-store distribution with a freemium funnel: SkyView Free offers a limited subset of constellations and objects to drive top-of-funnel adoption, while the paid SkyView upgrade and a satellite-tracking in-app purchase unlock the full catalog. Pricing is a one-time perpetual license (historically $2), with no subscription or advertising revenue disclosed and no B2B or enterprise customers named. Marketing is content-led through the company blog and organic social, amplified by press coverage and Apple App Store editorial featuring (App Store Best of 2011 and 2012, App of the Week in 100+ countries). The company has no disclosed institutional funding, operates with a small founder-led team, and most recent disclosed operating data (download milestones, product launches) dates to 2013–2015.
Terminal Eleven firmographics
Firmographics- Name
- Terminal Eleven
- Legal name
- Terminal Eleven LLC
- Website
- https://terminaleleven.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Terminal Eleven is a privately held, founder-led mobile app developer (founded 2009, Albuquerque) best known for SkyView, an augmented reality stargazing app, and SkyView Satellite Guide, serving individual consumers on iOS, Android, Apple Watch, and Amazon Appstore.
- Ownership category
- akta.pro rank
Terminal Eleven industry classification
Industry- Product category
- Mobile Astronomy Applications
- NAICS
- Software Publishers (513210)
- SIC
- Computer Peripheral Equipment, Nec (3577)
- akta.pro primary industry
- XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
Keywords
Where Terminal Eleven is headquartered
LocationHeadquarters
- HQ city
- Albuquerque
- HQ country
- United States
- HQ region
- North America
Markets served
Terminal Eleven business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- App Sales (iOS/Android/Amazon): Revenue generated from paid app purchases through Apple App Store, Google Play Store, and Amazon Appstore. Users can purchase the full SkyView app or upgrade from the free version.
- In-App Purchases: Satellite tracking functionality became an in-app purchase in version 3.0 due to ongoing server costs for updating satellite trajectories. Users can unlock satellites and space junk as premium add-on.
- Freemium Upgrade: SkyView Free provides limited functionality with subset of stars, 15 constellations, 2 satellites, Sun and Moon. Users can upgrade to premium version for full access to all 88 constellations, planets including Pluto, and all satellites.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | SkyView Free - Limited stargazing experience |
| One time/ perpetual license | Pay-as-you-go | SkyView Premium - Full version upgrade |
| One time/ perpetual license | Pay-as-you-go | Satellite Tracking Add-on |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Terminal Eleven product offering
Product offeringCore offering
Terminal Eleven develops and distributes consumer-facing mobile applications that use proprietary augmented reality technology to identify and track celestial objects and Earth-orbiting satellites. Its flagship product SkyView - Explore the Universe overlays stars, planets, constellations and satellites onto the device camera view, while the companion SkyView Satellite Guide delivers real-time 3D and AR tracking of over 14,000 satellites and space debris. The apps are sold as one-time purchases and in-app upgrades through the Apple App Store, Google Play, and Amazon Appstore.
Product overview
Terminal Eleven is a mobile application developer specializing in space exploration and astronomy apps. Their product portfolio centers on two main applications: SkyView (the core augmented reality stargazing app) and SkyView Satellite Guide (a dedicated satellite tracking companion). SkyView comes in a free tier (SkyView Free) and a full paid version, with both iOS and Android support including Apple Watch integration. The company also developed Celeste, an earlier space-themed app that earned recognition in Google's Android Developer Challenge. All products share a proprietary augmented reality engine developed in-house and focus on bringing interactive space experiences to mobile devices.
Differentiator
Problem solved
Functional benefit
Products and services
- SkyView - Explore the Universe Augmented reality mobile stargazing application that lets users identify stars, planets, satellites, and constellations in the sky by pointing their device camera, with offline-capable trajectory caching, night mode filters, and the Sightings Engine for visibility predictions. Available on iOS and Android for individual consumers.
- SkyView Satellite Guide Dedicated satellite tracking mobile application that displays over 14,000 Earth-orbiting objects including weather, communication, navigation satellites and space debris in real-time 3D and augmented reality views, with interactive world view, ground track projections, and visibility predictions for individual consumers.
- SkyView Free Limited free version of SkyView offering a subset of features including 15 popular constellations, 2 satellites (ISS and Hubble), the Sun and Moon, and basic fun facts. Intended to give users a taste of the full experience before upgrading to the paid version.
Quantifiable outcome
- 5+ million app downloads as of January 2013
- +2 more outcomes
Companies that use Terminal Eleven
Customer profileSegments1 record
Ideal customer profiles1 record
Terminal Eleven technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Terminal Eleven partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights4 records
Terminal Eleven competitors and assessment
Company assessmentBroad incumbents
- Niantic: Developer of Pokémon GO and Ingress, the dominant consumer AR app developer on mobile. Comparable as a benchmark for consumer AR engagement, scale, and monetization, though in gaming rather than astronomy.
- Google (Sky Map): Google Sky Map is a free Android AR stargazing app with global reach and platform-level distribution advantages. It overlaps SkyView's core use case on Android and is a broad incumbent threat given its free pricing and OEM preinstall potential.
Direct peers
- Star Chart (Escapist Games): Developer of Star Chart, a consumer-facing AR stargazing app on iOS and Android with similar object-identification and AR camera overlay features. Directly comparable product category and monetization approach.
- Simulation Curriculum: Developer of SkySafari, a long-running planetarium and stargazing app for iOS and Android. Comparable consumer/prosumer astronomy use case with object databases and AR features, with a slightly more enthusiast/scientific tilt.
- Vito Technology: Developer of Star Walk and Star Walk 2, the most direct competitor to SkyView in the consumer AR stargazing app category on iOS and Android. Same target customer (casual stargazers), same AR-based identification mechanic, and similar freemium monetization model.
- iCandi Apps: Developer of Night Sky, an Apple Design Award-winning AR astronomy app for iOS, Apple Watch, and Apple TV. Directly comparable product offering with AR-driven celestial object identification and a premium/subscription monetization model.
Emerging players
- PhotoPills: Photography planning app with celestial event overlays (sun, moon, Milky Way, star trails). Comparable AR use case for outdoor enthusiasts, addressing the same real-world AR overlay niche on iOS and Android with a paid model.
- Stellarium (open-source project): Open-source planetarium software with mobile versions providing detailed celestial object visualization. Relevant as a free, community-driven alternative that competes on accuracy and depth for hobbyist users who might otherwise use SkyView.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Terminal Eleven social profiles
Digital presenceTerminal Eleven compliance and trust
Trust signalCompliance3 records
Terminal Eleven financial estimates
Financial estimateRevenue estimate
Valuation estimate
Terminal Eleven leadership team
Management profileNumber of profiles
Profiles3 records
Terminal Eleven funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Terminal Eleven M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Terminal Eleven
What does Terminal Eleven do?
Terminal Eleven develops and distributes consumer-facing mobile applications that use proprietary augmented reality technology to identify and track celestial objects and Earth-orbiting satellites. Its flagship product SkyView - Explore the Universe overlays stars, planets, constellations and satellites onto the device camera view, while the companion SkyView Satellite Guide delivers real-time 3D and AR tracking of over 14,000 satellites and space debris. The apps are sold as one-time purchases and in-app upgrades through the Apple App Store, Google Play, and Amazon Appstore.
Is Terminal Eleven a public or private company?
Terminal Eleven is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Terminal Eleven founded?
Terminal Eleven was founded in 2009. It employs 11 to 50 people.
Where is Terminal Eleven based?
Terminal Eleven is headquartered in Albuquerque, United States, in the North America region.
How does Terminal Eleven make money?
Three revenue lines are on record. App Sales (iOS/Android/Amazon) is the primary driver. The others are in-App Purchases and freemium Upgrade.
Who are Terminal Eleven's main competitors?
Broad incumbents on record are Niantic and Google (Sky Map). Direct peers are Star Chart (Escapist Games), Simulation Curriculum, Vito Technology and iCandi Apps. Emerging players are PhotoPills and Stellarium (open-source project).
Does Terminal Eleven have an API?
No public API is recorded for Terminal Eleven.
What industry is Terminal Eleven in?
Terminal Eleven's product category is Mobile Astronomy Applications. Its primary akta.pro industry code is MPAFAFAF, XR/AR/VR/MR Development Frameworks & Toolchains. Its NAICS code is 513210 and its SIC code is 3577.