Vintage Theatre

What Vintage Theatre does

Vintage Theatre Productions is a nonprofit performing arts organization founded in 2005 and headquartered at 1468 Dayton Street in Aurora, Colorado, serving the Denver metropolitan area. The organization operates three multi-use venues — the 133-seat Nickelson Auditorium, the 60-seat Bond-Trimble Theatre, and the 50-seat Berg-Young Cabaret Stage — and produces approximately 9 mainstage productions per year supplemented by cabaret performances, special events, a summer youth drama camp, theatre-for-young-audiences touring programs, poetry events, and a small art gallery (Monica Horn Gallery) for local artists.

The company's core offerings are ticketed live theatrical productions, priced between $12 and $36 with general, senior (60+), and student/child (12 and under) tiers, plus a 3.75% City of Aurora Admissions Tax and a $2 per-order fee. Revenue is generated through a mix of individual ticket sales, season subscriptions (with the order fee waived), venue rentals for third-party events with bar and technical service add-ons, gift certificates, and donations processed via the arts-people.com third-party platform. The organization also receives institutional support from Colorado Creative Industries and the Scientific and Cultural Facilities District (SCFD), which distributes more than $80 million annually across nearly 300 organizations in seven front-range Colorado counties.

Operationally, the theatre is led by Executive Director Margaret Norwood (who oversees administration, finance, legal, and grant writing) and Artistic Director Bernie Cardelli, supported by Production Manager Brendan Cochran and Patron Liaison Deborah Persoff. Distribution is community-led: tickets are sold directly through vintagetheatre.org, via box-office phone, and through co-production partnerships with Insight Colab Theatre, Ovation West, and One Night Stand Theater. The 2026-2027 season marks the theatre's 26th season and opens with its 200th production, featuring a slate including Mel Brooks' THE PRODUCERS, COME FROM AWAY, RENT, and DR. JEKYLL & MR. HYDE.

Name

Vintage Theatre

Legal name

Vintage Theatre Productions

Website

https://vintagetheatre.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Vintage Theatre Productions is a nonprofit performing arts organization in Aurora, Colorado, producing nine mainstage productions annually across three venues (133, 60, and 50 seats), supplemented by cabarets, a youth drama camp, venue rentals, and a local artist gallery for the Denver metro community.

Ownership category

akta.pro rank

Product category

Live Theatre / Performing Arts

NAICS

Performing Arts Companies (7111), Theater Companies and Dinner Theaters (71111)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Regional & Repertory Theatre Companies (MPAGABAB)

akta.pro secondary industries

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Touring Theatre Productions (MPAGABAC), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)

Keywords

• Live theatre productions
• Performing arts
• Theatrical performances
• Venue rentals
• Youth theatre education

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Revenue from individual show tickets at varying price points ($12-$36), with general admission, senior, and student/child pricing tiers. Includes a 3.75% City of Aurora Admissions Tax and $2 order fee per ticket.
2. Season Subscriptions: Annual season ticket packages offering access to multiple productions with the $2 order fee waived for season subscribers.
3. Venue Rentals: Three multi-use spaces available for rental: Nickelson Auditorium (133-seat), Bond-Trimble (60-seat), and Lobby/Berg-Young Stage (50-seat). Quoted at flat fee per day with additional services like bar, technical staff, and marketing available.
4. Donations: Direct donation opportunities through the organization's website portal for patron support.
5. Bar Service: Alcohol and bar service available for events, handled by Vintage staff with all alcohol-related transactions managed by Vintage bar staff.
6. Gift Certificates: Gift certificate sales available for theatre performances and events.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Vintage Theatre Productions produces and presents live theatrical performances — including mainstage plays and musicals, cabarets, and special events — across three venue spaces in Aurora, Colorado. The organization sells individual tickets, annual season subscriptions, gift certificates, and bar service, and offers venue rentals, a youth summer drama camp, theatre-for-young-audiences touring shows, and a rotating local-artist gallery. Programming is supported by patron donations and grants from Colorado Creative Industries and the Scientific and Cultural Facilities District (SCFD).

Product overview

Vintage Theatre Productions is a performing arts organization offering a unified portfolio of theatrical products and services. Core offerings include Main Stage productions (plays and musicals in two venues: the 133-seat Nickelson Auditorium and 60-seat Bond-Trimble Theatre) and Cabaret & Special Events (on the 50-seat Berg-Young Cabaret Stage). The company produces a seasonal subscription series featuring 8-9 mainstage shows annually, plus special engagement performances. Supporting services include venue rentals, a youth Summer Drama Camp, a rotating art gallery, rush tickets, and gift certificates. The 2026-2027 Season marks their 26th season and 200th production.

Differentiator

Problem solved

Functional benefit

Products and services

• Main Stage Productions

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Vanishing West CidersminorOthersLocated in Aurora, Vanishing West Ciders crafts unique cider blends inspired by Old West tradition. They sponsor Vintage Theatre as part of their community engagement.
• Rising Lotus Integrative PsychiatryminorOthersRising Lotus provides integrative psychiatric care. They sponsor Vintage Theatre as part of their community support initiatives.
• Insight Colab TheatrecoreStrategic or Co-development PartnerCo-production partner for 'She Kills Monsters' production. Insight Colab Theatre collaborates with Vintage on theatre for young audiences programming and touring shows.
• Ovation WestcoreStrategic or Co-development PartnerCo-production partner for 'Sisters of Swing' production. Ovation West is a performing arts organization that collaborates on regional theatre productions.
• One Night Stand TheaterminorChannel Partner/ Reseller/ DistributorThird-party theatre company that presents productions at Vintage Theatre venues, such as 'The Ten and a Half Commandments' performed at Vintage.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Arvada Center for the Arts and Humanities: A regional theater and arts organization in the Denver metro area producing full seasons of plays and musicals alongside gallery exhibitions and education programs. Comparable in mission, programming mix (theatre, gallery, education), and nonprofit operating model.
• Curious Theatre Company: A Denver-based professional theater company producing contemporary plays in an intimate venue. Comparable as a similarly-sized nonprofit theater company competing for the same Denver-metro subscription and single-ticket audience.
• Aurora Fox Arts Center: A city-owned performing arts venue located in downtown Aurora presenting a season of plays, musicals, and youth programming. Directly competes with Vintage Theatre for Aurora audiences and donors within the same Cultural Arts District.
• Su Teatro Cultural & Performing Arts Center: A Denver-based Chicano/a theater and performing arts organization producing original works and community programming. Comparable as a community-anchored, nonprofit producing theater in the Denver metro area with strong education and cultural programming.
• Boulder Ensemble Theater Company: A professional regional theater company in the Colorado front-range producing contemporary plays and new works. Comparable as a similarly sized, community-supported repertory theater competing for overlapping Denver-metro audiences and donor pools.

Broad incumbents

• Denver Center for the Performing Arts: The largest regional performing arts organization in Colorado, presenting Broadway tours, theatre, opera, and cabaret across multiple Denver venues. Directly comparable as a regional theatre producer competing for the same Aurora/Denver metro audience, but operating at significantly larger scale and production budget.

Regional players

• Lone Tree Arts Center: A suburban Denver metro performing arts venue presenting touring productions, local theater, and concert events. Comparable in venue-rental and presenting model, though it operates as a city facility rather than an independent producing company.
• Creede Repertory Theatre: A rural Colorado repertory theater producing a summer season with educational outreach. Comparable as a Colorado-based repertory theater of similar scale, though operating primarily as a seasonal venue in a different geographic market.
• Theatre Aspen: A regional repertory theater in Aspen, Colorado producing a summer season of plays and musicals with comparable community engagement and education programming. Comparable as a Colorado-based repertory theater with seasonal subscription model.

Emerging players

• One Night Stand Theater: An independent Colorado theater company presenting short-play productions in existing venues, including at Vintage Theatre. Comparable as a small Colorado producing company using third-party venue infrastructure rather than owning its own spaces.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/vtptweets
• Facebookfacebook.com/vintagetheatreproductions
• LinkedInlinkedin.com/company/vintagetheatre

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vintage Theatre