MSL Group
MSL Group Inc. is a privately held Connecticut-based developer that builds, owns, and operates solar, fuel cell, storage, and EV-charging projects while also developing multi-family, affordable-housing, and mixed-use real estate in the Northeast US, serving commercial, industrial, non-profit, and landowner clients.
- Company typePrivate
- Founded1988
- HeadquartersEaston, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MSL Group does
MSL Group Inc. is a privately held, family-controlled developer headquartered at 35 Oakland Street in Manchester, Connecticut. Founded in 1988 by Michael W. Licamele, the company originated in real estate construction and development consulting before pivoting in 2011 into renewable-energy systems construction and, since 2015, into the development, ownership, and operation of renewable-energy projects. Its core technical capabilities center on solar photovoltaic systems across roof-mounted, ground-mounted, carport, and utility-scale configurations, supplemented by stationary fuel cells, biomass, wind, geothermal, combined heat and power (CHP), battery storage, and EV charging. The firm also offers real-estate development (multi-family, affordable housing, short-term rentals, mixed-use, and industrial) and Smart Cities infrastructure, including community broadband and LoRaWAN, positioning it as an integrated clean-energy and property developer rather than a pure EPC.
The company monetizes through a mix of project development and ownership, owner's-representation consulting, and operations and maintenance. Pricing is quote-based with free consultations; financing is structured across the full capital stack on a tax-efficient basis, with C-PACE (via Connecticut Green Bank) providing 100% project financing at 5-6% over 10-20 year terms, supplemented by an Affordable Housing Solar PPA (off-balance sheet financing for non-profits and HUD properties) and access to the 30% federal solar Investment Tax Credit plus accelerated depreciation. Sales are direct and field-led into commercial, industrial, and affordable-housing property owners in the Northeast (Connecticut, Rhode Island, Massachusetts, with a Mid-Atlantic reference), with parallel 20-year land-lease origination on brownfields, landfills, and Superfund sites. A blockchain-based solar investment platform (Sun Fund) is under development to broaden investor access to renewable-energy and carbon tax credits created by the Inflation Reduction Act.
MSL Group firmographics
Firmographics- Name
- MSL Group
- Legal name
- MSL Group Inc.
- Website
- https://mslgroupinc.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MSL Group Inc. is a privately held Connecticut-based developer that builds, owns, and operates solar, fuel cell, storage, and EV-charging projects while also developing multi-family, affordable-housing, and mixed-use real estate in the Northeast US, serving commercial, industrial, non-profit, and landowner clients.
- Ownership category
- akta.pro rank
MSL Group industry classification
Industry- Product category
- Renewable Energy Project Development
- NAICS
- Solar Electric Power Generation (221114), Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Cogeneration Services & Small Power Producers (4991), Real Estate Agents & Managers (For Others) (6531), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Solar Project Development & IPP (Utility-Scale & Rooftop) (EUAMABAA), Operations, Maintenance & Asset Management (O&M, Vegetation, Spares, SCADA) (EUACAGAH), Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization) (EUAMABAJ), Distributed & Commercial Renewable O&M (Rooftop Solar, C&I Wind, Small Hydro) (EUAMAGAB)
Keywords
Where MSL Group is headquartered
LocationHeadquarters
- HQ city
- Easton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MSL Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Renewable Energy Project Development: Develops, builds, owns and operates solar, fuel cell, and other renewable energy projects. Revenue generated from project ownership and energy production.
- Real Estate Development: Develops multi-family, affordable housing, short-term rentals, hospitality, mixed use and industrial real estate projects.
- Owner's Representation Consulting: Consulting services for solar project construction and on-going operations and maintenance
- Tax Credit Investment Access: Provides qualified individuals, C corporations and institutional investors direct access to renewable energy and carbon tax credits available under the Inflation Reduction Act
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free consultation for solar projects |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
MSL Group product offering
Product offeringCore offering
MSL Group Inc. develops, builds, owns, and operates renewable energy, real estate, and smart city projects primarily in the Northeast United States. The company's core offering is end-to-end solar project development across roof-mounted, ground-mounted, carport, and utility-scale configurations, complemented by fuel cells, biomass, energy storage, EV charging, combined heat & power, wind, and geothermal systems. It also provides C-PACE financing assistance in partnership with the Connecticut Green Bank and an off-balance-sheet Affordable Housing Solar PPA, alongside multi-family, affordable housing, short-term rental, and commercial/industrial real estate development on its 268-acre property portfolio.
Product overview
MSL Group Inc. is a renewable energy development and real estate company offering an integrated portfolio of products and services. The core offering consists of utility-scale and distributed solar development (including roof-mounted, ground-mounted, and carport configurations), paired with complementary renewable energy technologies: fuel cells, biomass, EV charging, energy storage, combined heat & power, wind, and geothermal. The company also provides energy efficiency services (LED upgrades, building automation) and smart city infrastructure (broadband, LoRaWAN). Financing solutions including C-PACE program assistance and the Affordable Housing Solar PPA are offered as integrated modules that enable project deployment. A blockchain-based solar investment platform (Sun Fund) is under development. Real estate development (multi-family, commercial/industrial, short-term rentals) rounds out the portfolio. MSL Group operates primarily in the Northeast U.S. (Connecticut, Rhode Island, Massachusetts) and focuses on commercial, industrial, and affordable housing segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Solar Development End-to-end development, construction, ownership, and operation of solar PV projects across roof-mounted, ground-mounted, carport, and utility-scale configurations, delivered to commercial, industrial, institutional, and affordable housing property owners.
- Fuel Cells Deployment and ownership of fuel cell power systems to provide clean, on-site distributed generation for commercial and industrial customers seeking resiliency or combined heat and power.
- Energy Storage Integration of battery energy storage with renewable generation systems to enable load shifting, peak demand reduction, and improved power resiliency for commercial and industrial customers.
- EV Charging Stations Deployment of electric vehicle charging infrastructure at commercial, multifamily, and institutional properties, providing turnkey charging solutions for tenants, employees, and visitors.
- Biomass Energy Development of biomass energy projects that convert organic feedstocks into power and thermal energy for commercial and industrial customers seeking diversified renewable sources.
- Combined Heat and Power (CHP) Deployment of combined heat and power systems that simultaneously generate electricity and useful thermal energy for commercial and industrial facilities to improve overall efficiency.
- Wind Power Development of small- and utility-scale wind power installations as a component of the firm's diversified renewable energy portfolio.
- Geothermal Energy Development of geothermal heating and cooling systems for commercial and residential applications to provide efficient, low-carbon temperature control.
- Real Estate Development Development of multi-family, affordable housing, short-term rental, and commercial and industrial real estate on the firm's 268-acre, 12-property portfolio in the Northeast United States.
- Smart Cities Community broadband, LoRaWAN low-power wide-area networks, and sustainable infrastructure projects deployed for municipalities and property owners.
- Energy Efficiency Services Energy auditing, LED lighting upgrades, building automation system installation, and retro-commissioning services designed to reduce energy consumption across commercial and multifamily properties.
- C-PACE Financing Services Commercial Property Assessed Clean Energy (C-PACE) financing structuring and origination that delivers 100% project financing with no upfront capital for qualifying commercial property owners.
- Affordable Housing Solar PPA Off-balance-sheet solar power purchase agreement designed specifically for affordable housing providers, enabling no-upfront-cost solar deployment that preserves balance sheet capacity for mission-critical spending.
- Owner's Representation Consulting Independent advisory and owner's representation services spanning renewable energy feasibility analysis, project management, owner-engineer support, asset management, and energy procurement consulting.
Quantifiable outcome
- 42% reduction in electric bill achieved through LED lighting upgrade
- +3 more outcomes
Companies that use MSL Group
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
MSL Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
MSL Group partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Simon Property GroupminorEd Sayers, VP of Energy Services and Sustainable Practices for Simon Property Group, participated alongside MSL Group at the NJ PACE Summit.
- NJPACEminorJonathan Cloud, Executive Director of NJPACE, moderated the NJ PACE Summit where MSL Group participated and spoke.
Scale indicators6 records
Recent moves6 records
Expansion highlights7 records
MSL Group competitors and assessment
Company assessmentOthers
- Connecticut Green Bank: State green bank and C-PACE program administrator. Functions as MSL's core financial partner rather than a competitor, but is highly relevant contextually — both organizations pioneered C-PACE financing models in Connecticut that other states are now replicating.
Direct peers
- Pivot Energy: National community solar developer with C&I and affordable housing offerings. Comparable because it develops, owns, and operates distributed solar projects and specifically targets affordable housing and LMI segments with off-balance-sheet financing — directly competing with MSL's niche.
- Borrego Solar: Commercial and industrial solar EPC and developer serving Northeast and national markets. Comparable because both firms develop, build, own, and operate C&I-scale solar projects with structured financing, though Borrego is larger and operates across more states.
- Nexamp: Community solar and C&I solar developer/owner with a strong Northeast footprint. Directly comparable business model — develops, owns, and operates distributed solar projects with structured financing — and competes in the same CT/MA/RI geography.
- Cypress Creek Renewables: Solar project developer and IPP operating community solar and utility-scale projects. Comparable business model as a solar developer/owner-operator with structured financing, though Cypress Creek is significantly larger and more geographically diversified.
- BlueWave Solar: Massachusetts-based community solar developer and IPP. Comparable because it develops and owns solar projects in the same Northeast region and serves similar commercial/affordable housing customer segments with structured financing solutions.
- BlocPower: Affordable housing and commercial building decarbonization financier. Highly comparable to MSL's affordable housing solar PPA business — both target underserved LMI and HUD properties with creative financing (including C-PACE and ITC monetization) to fund energy upgrades with no upfront capital.
Broad incumbents
- Engie North America: Large multi-national renewable energy developer and IPP with utility-scale solar, wind, and storage operations. Comparable as a solar developer/owner-operator with structured tax-equity financing, but operates at significantly larger scale and across broader geographies.
- Tesla Energy (formerly SolarCity): Vertically integrated solar, storage, and EV charging provider. Overlaps with MSL's solar, storage, and EV charging product lines and serves commercial customers, but Tesla operates at vastly greater scale and is not focused on the affordable-housing PPA niche MSL specializes in.
Regional players
- ReVision Energy: Maine-based solar installer serving Northern New England. Comparable in product offering (residential, commercial, and municipal solar) but operates in an adjacent Northeast geography rather than directly competing with MSL in CT/RI/MA.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
MSL Group social profiles
Digital presenceMSL Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
MSL Group leadership team
Management profileNumber of profiles
Profiles5 records
MSL Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MSL Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MSL Group
What does MSL Group do?
MSL Group Inc. develops, builds, owns, and operates renewable energy, real estate, and smart city projects primarily in the Northeast United States. The company's core offering is end-to-end solar project development across roof-mounted, ground-mounted, carport, and utility-scale configurations, complemented by fuel cells, biomass, energy storage, EV charging, combined heat & power, wind, and geothermal systems. It also provides C-PACE financing assistance in partnership with the Connecticut Green Bank and an off-balance-sheet Affordable Housing Solar PPA, alongside multi-family, affordable housing, short-term rental, and commercial/industrial real estate development on its 268-acre property portfolio.
Is MSL Group a public or private company?
MSL Group is a private company. It is classified as family owned and is currently operating.
When was MSL Group founded?
MSL Group was founded in 1988. It employs 11 to 50 people.
Where is MSL Group based?
MSL Group is headquartered in Easton, United States, in the North America region.
How does MSL Group make money?
Four revenue lines are on record. Renewable Energy Project Development is the primary driver. The others are real Estate Development, owner's Representation Consulting and tax Credit Investment Access.
Who are MSL Group's main competitors?
Connecticut Green Bank is listed as an others. Direct peers are Pivot Energy, Borrego Solar, Nexamp, Cypress Creek Renewables, BlueWave Solar and BlocPower. Broad incumbents are Engie North America and Tesla Energy (formerly SolarCity). ReVision Energy is listed as a regional player.
Does MSL Group have an API?
No public API is recorded for MSL Group.
What industry is MSL Group in?
MSL Group's product category is Renewable Energy Project Development. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAMABAA, Solar Project Development & IPP (Utility-Scale & Rooftop). Its NAICS code is 221114 and its SIC code is 4991.