Mercado Eletrônico
- Company typePrivate
- Founded1994
- HeadquartersBarueri, Brazil
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
Mercado Eletrônico firmographics
Firmographics- Name
- Mercado Eletrônico
- Legal name
- Mercado Eletronico
- Website
- https://mercadoeletronico.biz
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Mercado Eletrônico industry classification
Industry- Product category
- B2B Procurement Software
- NAICS
- Other Commercial Equipment Merchant Wholesalers (42344), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)
- akta.pro secondary industry
- Enterprise Application Managed Services Outsourcing (ERP/CRM/HRIS AMS) (BPAEAMAI)
Keywords
Where Mercado Eletrônico is headquartered
LocationHeadquarters
- HQ city
- Barueri
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Mercado Eletrônico business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS/PaaS Platform Subscriptions: Technology platform delivered as SaaS and PaaS, integrated with enterprise management systems
- Marketplace Transaction Fees: The marketplace with 1 million suppliers processes approximately R$160 billion (US$32 billion) per year, likely generating transaction-based or commission revenue. The flexible business model can be subsidized by the supplier and generate rebate for the buyer.
- Supplier Plans and Premium Services: Plans for suppliers to be part of the marketplace with varying service levels, including visibility features, quote alerts, and sales tracking
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise plans for buyers and suppliers with customizable features |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Mercado Eletrônico product offering
Product offeringCore offering
Mercado Eletrônico (ME) provides a B2B purchasing technology platform that combines a Source-to-Pay (S2P) suite, a B2B marketplace with over 1 million registered suppliers, and AI-powered purchasing intelligence. The hybrid SaaS/PaaS platform integrates with any management system to centralize and automate the entire corporate procurement workflow for enterprise buyers and suppliers.
Product overview
Mercado Eletrônico (ME) offers a unified B2B purchasing platform comprising three core components: the S2P platform as the central procurement management system, the Marketplace connecting buyers with 1 million+ suppliers, and AI-powered intelligence features. The platform operates as a hybrid SaaS/PaaS model and integrates with management systems to provide complete purchasing workflow automation for corporate buyers and suppliers.
Differentiator
Problem solved
Functional benefit
Products and services
- S2P End-to-end purchasing management platform covering the full procurement cycle from sourcing to payment, enabling companies to centralize purchasing operations in a single intelligent and sustainable environment. Designed for enterprise B2B buyers seeking to automate and consolidate procurement workflows.
- Marketplace (B2B Supplier Marketplace) B2B marketplace connecting enterprise buyers with over 1 million registered suppliers, facilitating commercial transactions and supplier discovery with approximately US$32 billion in annual transaction volume. For suppliers, it provides visibility, quote opportunity alerts, sales tracking, and performance analytics.
Quantifiable outcome
- US$32 billion (R$160 billion) annual marketplace transaction volume
- +2 more outcomes
Companies that use Mercado Eletrônico
Customer profileNamed customers48 records
Segments2 records
Ideal customer profiles2 records
Mercado Eletrônico technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Mercado Eletrônico partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Mercado Eletrônico competitors and assessment
Company assessmentBroad incumbents
- Alibaba.com: Global B2B e-commerce marketplace with massive supplier base; overlaps with ME on two-sided marketplace mechanics, especially for cross-border LATAM–Asia sourcing flows.
- Amazon Business: Massive B2B procurement marketplace from Amazon; competes for enterprise indirect spend with a much larger product catalog and buyer base, but less specialized for LATAM supplier ecosystems.
- Oracle Procurement Cloud: ERP-native procurement suite from Oracle, bundled into broader enterprise software deals — competes for the same enterprise buyer and benefits from native ERP integration.
Direct peers
- Basware: Procurement, AP automation, and B2B network operator focused on source-to-pay, serving large enterprises with similar recurring SaaS plus transaction-fee economics to ME.
- Tradeshift: B2B e-invoicing and marketplace platform connecting buyers and suppliers globally — a two-sided platform comparable to ME's supplier marketplace and integration model.
- GEP: Procurement and supply chain software plus managed services provider, also recognized in the Gartner S2P Magic Quadrant and competing for enterprise procurement deals.
- Ivalua: Unified source-to-pay platform with strong supplier collaboration and marketplace features; competes directly for enterprise procurement RFPs against ME and other Gartner MQ vendors.
- Coupa Software: Cloud-native spend management and procurement platform competing head-to-head in the S2P category with comparable buyer-side modules and supplier marketplace functionality.
- SAP Ariba: SAP's flagship source-to-pay platform — the global S2P leader that ME is benchmarked against in the Gartner Magic Quadrant, serving enterprise procurement and supplier networks.
- Jaggaer: Enterprise procurement and supplier management suite with source-to-pay coverage, also named in the Gartner S2P Magic Quadrant and competing for the same enterprise buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mercado Eletrônico social profiles
Digital presenceMercado Eletrônico financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mercado Eletrônico leadership team
Management profileNumber of profiles
Profiles1 record
Mercado Eletrônico funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mercado Eletrônico M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mercado Eletrônico
What does Mercado Eletrônico do?
Mercado Eletrônico (ME) provides a B2B purchasing technology platform that combines a Source-to-Pay (S2P) suite, a B2B marketplace with over 1 million registered suppliers, and AI-powered purchasing intelligence. The hybrid SaaS/PaaS platform integrates with any management system to centralize and automate the entire corporate procurement workflow for enterprise buyers and suppliers.
When was Mercado Eletrônico founded?
Mercado Eletrônico was founded in 1994. It employs 251 to 500 people.
Where is Mercado Eletrônico based?
Mercado Eletrônico is headquartered in Barueri, Brazil, in the Latin America region.
How does Mercado Eletrônico make money?
Three revenue lines are on record. SaaS/PaaS Platform Subscriptions are the primary driver. The others are marketplace Transaction Fees and supplier Plans and Premium Services.
Who are Mercado Eletrônico's main competitors?
Broad incumbents on record are Alibaba.com, Amazon Business and Oracle Procurement Cloud. Direct peers are Basware, Tradeshift, GEP, Ivalua, Coupa Software, SAP Ariba and Jaggaer.
Does Mercado Eletrônico have an API?
Yes. Developer Portal available for API access. No detailed API documentation, protocol type (REST, GraphQL, etc.), authentication method, rate limits, or versioning information provided in source materials. Developer documentation is at developer.me.com.br.
What industry is Mercado Eletrônico in?
Mercado Eletrônico's product category is B2B Procurement Software. Its primary akta.pro industry code is CRAFAHAF, Office Supplies, IT & Workplace Procurement Marketplaces, with a secondary code of BPAEAMAI, Enterprise Application Managed Services Outsourcing (ERP/CRM/HRIS AMS). Its NAICS code is 42344 and its SIC code is 5040.