HUB
- Company typePrivate
- Founded2021
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
HUB firmographics
Firmographics- Name
- HUB
- Legal name
- Hub Platform Technology Partners Limited
- Website
- https://hub.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Acquired
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
HUB industry classification
Industry- Product category
- Investment Operations Software
- NAICS
- Software Publishers (513210), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions) (HDABAAAL)
- akta.pro secondary industries
- Managed Application Platforms (App PaaS & Runtime Services) (HDABAAAD), Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)
Keywords
Where HUB is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
HUB business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription Model: HUB provides SaaS solutions that help asset managers and hedge funds simplify daily tasks through subscription-based access to their platform. The platform offers modular products allowing flexible adoption where customers only adopt the services they need. Revenue is generated through recurring subscription fees for access to the platform and its various modules including NAV Oversight, Reporting, Fund Expense Management, Investment Operations, and Desk Economics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise SaaS pricing - customized to customer requirements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
HUB product offering
Product offeringCore offering
HUB provides a cloud-native SaaS platform that automates post-trade investment operations and fund accounting workflows for asset managers and hedge funds. Its modular offering covers NAV oversight and reconciliation, performance and investor reporting, fund expense management, trade and position operations, and desk economics, with AI-enabled automation embedded within controlled workflows. The platform integrates with 500+ partners and vendors and is built on Microsoft Azure with Confluent and Snowflake components.
Product overview
HUB is a SaaS platform providing AI-enabled solutions that automate investment operations and fund accounting workflows. The platform follows a modular architecture built on Microsoft Azure cloud technology, combining HUB Operations (NAV & Fund Oversight, Reporting, Fund Expense Management, Investment Operations, Desk Economics) with HUB Trade and HUB Data modules. HUB was founded in 2021 as a joint venture backed by PIMCO, Man Group, S&P Global, Microsoft, and State Street. In May 2026, HUB was acquired by OSTTRA, a global post-trade solutions provider. The platform serves hedge funds, asset managers, multi-manager platforms, private equity, and venture capital firms with flexible adoption, 4-6 week onboarding, and rapid ROI.
Differentiator
Problem solved
Functional benefit
Products and services
- HUB Operations The modular SaaS platform providing AI-enabled post-trade operational solutions including NAV oversight, reporting, fund expense management, investment operations, and desk economics, built on Microsoft Azure cloud technology for enterprise asset managers and hedge funds.
- HUB NAV & Fund Oversight Provides independent control over NAV processes including NAV Oversight & Reconciliation, NAV Estimates, and Income/Investor Allocations for investment managers and hedge funds.
- HUB Reporting Faster, more reliable reporting built on structured data and automated workflows covering performance reporting, investor-level reporting, factsheets, and IRR/MOIC reporting for asset managers.
- HUB Fund Expense Management Automates complex expense calculations including fund expense allocations, vendor contract management, and budgeting workflows for investment managers.
- HUB Investment Operations Controlled workflows for core operational processes including P&L, cash and portfolio reconciliation, pricing and limit control workflows, exception management, and trade and position file management for investment managers.
- HUB Desk Economics Provides visibility into desk-level economics including portfolio manager statements, broker economics, and margin management for hedge funds and asset managers.
- HUB Trade Manages trades through stages of their lifecycle and enables connectivity with any market participant for investment managers.
- HUB Data Delivers a stream of governed investment data to support scaling of client reporting capabilities for investment managers.
Quantifiable outcome
- 60-70% time savings on fund operations tasks
- +2 more outcomes
Companies that use HUB
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles3 records
HUB technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
HUB partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- OSTTRAcoreOSTTRA, the global post-trade solutions provider, acquired HUB on May 1, 2026. The acquisition advances OSTTRA's strategy of post-trade transformation by combining its unmatched network scale with HUB's innovative technology. Following acquisition, HUB customers will benefit from deeper integration with the OSTTRA network offering enhanced connectivity and broader trade lifecycle services.
- MicrosoftcoreMicrosoft serves as HUB's primary technology platform provider, with HUB built on Microsoft Azure cloud. HUB leverages Microsoft technology suite for its cloud infrastructure and security, as part of the founding joint venture.
- ConfluentcoreConfluent provides data streaming technology enabling real-time data processing across HUB's platform.
- SnowflakecoreSnowflake provides data warehousing capabilities for HUB's cloud-native platform enabling scalable data storage and analytics.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
HUB competitors and assessment
Company assessmentEmerging players
- FundCount: FundCount provides portfolio accounting and fund administration software for hedge funds, funds of funds, and family offices. Directly comparable to HUB on NAV, investor accounting, and reporting for alternative investment managers, with a narrower scale.
- Finbourne Technology: Finbourne offers cloud-native investment data management and analytics tooling. Comparable to HUB's data-oriented modules (HUB Data, reconciliation) with a modern API-first architecture; targets asset managers modernizing legacy data infrastructure.
Direct peers
- Arcesium: Arcesium is a cloud-based post-trade investment operations platform built for hedge funds and asset managers. Directly comparable to HUB on NAV oversight, reconciliation, expense allocation, and reporting, with a similar enterprise SaaS model and Tier-1 institutional client base (originally spun out of D.E. Shaw).
- Confluence: Confluence provides investment data management, analytics, and regulatory reporting for asset managers. Closely comparable to HUB on fund reporting, NAV oversight, and performance/regulatory workflows for hedge funds and asset managers.
- Clearwater Analytics: Clearwater provides cloud-based investment accounting, reporting, and data analytics for asset managers, insurers, and corporations. Directly comparable to HUB on investment accounting, performance reporting, and reconciliation workflows, with a strong SaaS go-to-market motion.
Broad incumbents
- BlackRock Aladdin: BlackRock's Aladdin is the dominant front-to-back investment management platform used by large asset managers and asset owners. Overlaps with HUB on investment operations, reporting, and data management, but operates at much larger scale and broader functional scope.
- SS&C Technologies: SS&C offers Advent (Geneva, Moxy, Axys) and Eze Software for hedge fund and asset manager operations, including portfolio accounting, NAV, and reporting. Directly comparable to HUB on middle- and back-office functionality, with a much larger installed base across hedge funds and asset managers.
- Northern Trust Front-to-Back: Northern Trust provides custody, investment operations, and data services to asset managers. Overlaps with HUB on NAV oversight, performance reporting, and fund accounting, with a broader service-led model that bundles technology with outsourced operations.
- Bloomberg AIM: Bloomberg's Asset & Investment Manager (AIM) platform provides order management, compliance, and post-trade processing for buy-side firms. Overlaps with HUB's investment operations, trade lifecycle, and reporting modules, particularly for hedge funds and asset managers using Bloomberg terminals.
Others
- Nasdaq eVestment: Nasdaq eVestment provides institutional asset management analytics and reporting data. Adjacent to HUB's performance reporting and investor reporting modules, particularly for institutional distribution and benchmarking workflows.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks4 records
Key highlights7 records
Customer concentration
HUB social profiles
Digital presenceHUB compliance and trust
Trust signalCompliance1 record
HUB financial estimates
Financial estimateRevenue estimate
Valuation estimate
HUB leadership team
Management profileNumber of profiles
Profiles2 records
HUB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HUB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HUB
What does HUB do?
HUB provides a cloud-native SaaS platform that automates post-trade investment operations and fund accounting workflows for asset managers and hedge funds. Its modular offering covers NAV oversight and reconciliation, performance and investor reporting, fund expense management, trade and position operations, and desk economics, with AI-enabled automation embedded within controlled workflows. The platform integrates with 500+ partners and vendors and is built on Microsoft Azure with Confluent and Snowflake components.
Is HUB a public or private company?
HUB is a private company. It is classified as corporate owned and is currently acquired.
When was HUB founded?
HUB was founded in 2021. It employs 51 to 100 people.
Where is HUB based?
HUB is headquartered in London, United Kingdom, in the Europe region.
How does HUB make money?
One revenue line is on record: saaS Subscription Model.
Who are HUB's main competitors?
Emerging players on record are FundCount and Finbourne Technology. Direct peers are Arcesium, Confluence and Clearwater Analytics. Broad incumbents are BlackRock Aladdin, SS&C Technologies, Northern Trust Front-to-Back and Bloomberg AIM. Nasdaq eVestment is listed as an others.
Does HUB have an API?
No public API is recorded for HUB.
What industry is HUB in?
HUB's product category is Investment Operations Software. Its primary akta.pro industry code is HDABAAAL, Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions), with a secondary code of HDABAAAD, Managed Application Platforms (App PaaS & Runtime Services). Its NAICS code is 513210 and its SIC code is 7372.