Cim Group

What Cim Group does

CIM Financial Services Ltd (Cim Group / DBA Cim Finance) is a Mauritius-domiciled, publicly listed (Stock Exchange of Mauritius, ticker CFSL) financial services group founded in 1994, operating 1,000+ employees across 100+ service counters and serving 318,000+ customers. It provides a horizontally diversified product suite spanning consumer credit (MoCrédit, FlexiCredit, Cim Voyage, Credit Purchase), credit cards (Classic, Gold, Titanium, Business, Shell co-brand), vehicle and equipment leasing, domestic and international factoring, working-capital facilities, POS terminals, eCommerce merchant services, and insurance product distribution (BE Protected+, BE Secured & BE Safe+, Comprehensive Motor Insurance). The company is regulated by the Financial Services Commission (FSC) of Mauritius under Credit Finance, Factoring, Leasing, and Insurance Agency licenses.

The technology stack centers on a proprietary digital platform anchored by the MoFinans mobile application (available on Google Play, Apple App Store, and Huawei AppGallery), the Members Portal (members.cimfinance.mu), Video KYC remote onboarding, and MoPay / MoPay Plus online credit solutions. Distribution is omnichannel and Mauritius-domestic: 100+ physical service counters, a direct contact center (2036800), WhatsApp-based sales lines for personal loans and SME Working Capital, and an 800+ approved merchant partner network for credit purchases. Loyalty infrastructure (MoKart Fidelity, Cashback Programme, Discount Programme) and customer-care systems (complaints, support center) layer on top of the core credit offering.

Cim earns revenue through interest and fees on credit facilities (consumer loans, MoCrédit, FlexiCredit, credit-purchase financing), transaction fees and interchange on credit cards across five card variants, recurring lease payments, factoring transaction fees (including international factoring for corporates), and insurance agency commissions. Customer segmentation is horizontal across Individual, SME, and Corporate tiers, each with tailored product bundles. The Group is publicly listed with a share price of Rs 15.10 and operates exclusively in Mauritius (with international factoring as its cross-border service extension).

Name

Cim Group

Legal name

CIM Financial Services Ltd

Website

https://cim.mu

Company type

Public

Founded year

1994

Operating status

Operating

Headcount range

501–1,000 employees

Short description

CIM Financial Services Ltd (Cim Finance) is a publicly listed Mauritian financial services group providing credit cards, consumer credit, leasing, factoring, POS, and insurance products to Individual, SME, and Corporate customers across 100+ service counters and a digital MoFinans platform.

Ownership category

akta.pro rank

Product category

Consumer and Commercial Finance

NAICS

Nondepository Credit Intermediation (5222), Credit Card Issuing (522210), Credit Card Issuing (52221), Credit Intermediation and Related Activities (522)

SIC

Personal Credit Institutions (6141), Miscellaneous Business Credit Institution (6159), Finance Services (6199)

akta.pro primary industry

Direct Lending — Specialty Finance (Consumer/SME Lending Platforms) (FSAHAJAF)

akta.pro secondary industry

Supply Chain Finance (Trade Credit, PO/Inventory Financing) (FSAKAGAE)

Keywords

• Consumer credit services
• Credit card products
• Invoice factoring
• Vehicle leasing
• Merchant credit finance

Headquarters

HQ city

Port Louis Town

HQ country

Mauritius

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Credit Finance: Interest and fees earned from credit facilities including consumer loans, MoCrédit, FlexiCredit, and credit purchases at approved partners
2. Credit Card Services: Transaction fees, interchange fees, and interest from credit card operations across Classic, Gold, Titanium, Business, and Shell card variants
3. Leasing: Lease payments and financing arrangements for vehicle and equipment purchases
4. Factoring Services: Factoring and invoice discounting services including international factoring for corporate clients
5. Insurance Agency: Commission revenue from insurance product distribution including BE Protected+, BE Secured & BE Safe+, and Comprehensive Motor Insurance

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Cim Finance is a diversified non-bank financial services provider offering credit cards, consumer credit facilities, vehicle leasing, factoring (including international), working capital, and insurance distribution to Individual, SME, and Corporate customers in Mauritius. Core offerings include the Cim Classic, Gold, Titanium, Business and Shell credit cards; personal credit facilities such as MoCrédit, FlexiCredit, Cim Voyage, and Credit Purchase through 800+ merchant partners; leasing and factoring solutions; and the MoFinans digital platform with Video KYC onboarding. The company is licensed by the Financial Services Commission (FSC) of Mauritius for Credit Finance, Factoring, Leasing, and Insurance Agency operations.

Product overview

Cim Finance operates as a diversified financial services company offering a comprehensive suite of credit, leasing, and insurance products across individual, SME, and corporate segments. The product portfolio spans credit cards (Cim Classic, Gold, Titanium, and Business Cards), consumer credit facilities (Cim MoCrédit, FlexiCredit, Credit Purchase), vehicle leasing, factoring services (domestic and international), and working capital solutions. Digital services include the MoFinans mobile app platform, MoPay/MoPay Plus online credit, Members Portal, and Video KYC for remote onboarding. Loyalty offerings (MoKart Fidelity, Cashback, Discount Programme) and insurance products (BE Protected+, BE Secured, Comprehensive Motor Insurance) complement the core financial services. The company leverages over 800 approved partners for credit purchases and maintains 100+ service counters serving 318,000+ customers.

Differentiator

Problem solved

Functional benefit

Brands

• MoFinans: Mobile application for loan applications, account management, and financial services
• MoPay
• MoPay Plus
• MoKart Fidelity
• MoCrédit
• FlexiCredit
• Cim Voyage
• NouBiznes
• Aspira
• ACE Programme
• Capability Academy

Products and services

• Cim Classic Card Entry-level credit card offering for individual customers with standard credit facilities and basic benefits.
• Cim Gold Card Mid-tier credit card for individual customers with enhanced benefits and credit limits compared to the Classic Card.
• Cim Titanium Card Premium credit card offering for individual customers with exclusive benefits and higher credit limits.
• Cim Business Card Credit card designed for SME and Corporate business customers with business-focused features and benefits.
• Shell Card Co-branded fuel credit card available for individual, SME, and corporate customers, offering fuel-related benefits at Shell stations.
• Cim MoCrédit Personal credit facility allowing individual customers to access credit for various personal financial needs.
• FlexiCredit Flexible credit solution offering adaptable repayment terms and credit limits for individual customers.
• Cim Voyage Credit facility specifically designed for travel and vacation-related expenses.
• Credit Purchase Buy-now-pay-later facility enabling purchases from over 800 approved partners across various product and service categories.
• Leasing Vehicle leasing solution for both individual and business customers to acquire vehicles through lease financing.
• Factoring Invoice factoring service for SME customers to improve cash flow by selling receivables.
• International Factoring Cross-border factoring service for corporate customers enabling international trade receivables management.
• Working Capital Short-term financing solution for SME customers to meet immediate operational cash needs.
• POS Terminal Point of Sale terminal services enabling merchants to accept card payments and process credit transactions.
• eCommerce Online business solutions for corporate customers enabling e-commerce payment processing and merchant services.
• BE Protected+ Credit protection insurance covering outstanding balances in case of unexpected life events.
• BE Secured & BE Safe+ Insurance bundle providing comprehensive coverage for credit card holders.
• Comprehensive Motor Insurance Full coverage motor vehicle insurance for leased or financed vehicles.
• Aspira Investment product offering for customers seeking investment-linked financial solutions.

Quantifiable outcome

• 318,000+ customers served
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Shell Card PartnerscoreChannel Partner/ Reseller/ DistributorCim Finance offers Shell Card products in partnership with Shell for fuel-related credit card benefits targeting Individual, SME, and Corporate customers. Shell Card enables fuel purchases and associated rewards through the Cim Finance credit platform.
• Approved Merchant Partners (800+)coreChannel Partner/ Reseller/ DistributorNetwork of over 800 approved merchants accepting credit purchases through Cim Finance's credit facility programme. Merchants span various product and service categories enabling consumer financing at point of sale.
• MoKart Fidelity Programme PartnersminorGTM or Marketing PartnerDiscount Programme partners offering exclusive discounts to Cim Finance loyalty programme members. Partners provide preferential pricing and special offers to MoKart Fidelity and cashback programme participants.
• Financial Services Commission (FSC)coreOthersRegulatory authority in Mauritius that licenses and oversees Cim Finance operations including Credit Finance, Factoring, Leasing, and Insurance Agent licences.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SBM Holdings: State Bank of Mauritius is a systemically important Mauritian bank providing consumer and SME credit, credit cards, leasing and trade finance — a broader incumbent competing head-to-head with CIM in the local credit and payments market.
• MCB Group: MCB Group is the largest banking and financial services group in Mauritius, offering consumer credit, cards, leasing, factoring and SME/corporate banking — directly overlapping CIM's product suite but with a deposit-funded balance sheet and much larger scale.
• Absa Bank Mauritius: Absa Mauritius is the local subsidiary of the pan-African Absa Group, offering consumer credit, cards, vehicle finance and SME banking — a regional incumbent with a comparable consumer and SME lending franchise.
• HSBC Bank Mauritius: HSBC Mauritius provides corporate banking, trade finance, cards and wealth management — overlapping with CIM's Corporate and international factoring offerings as part of a broader global portfolio.
• Standard Chartered Bank Mauritius: Standard Chartered Mauritius serves corporate and SME clients with trade finance, factoring, cards and cash management — a broad incumbent competing with CIM in international factoring and corporate banking.

Others

• Harel Mallac & Cie: Harel Mallac is a Mauritian conglomerate with financial services and consumer finance activities; while not a pure banking peer, it is an established local financial ecosystem participant that intersects with CIM's customer base and distribution.

Direct peers

• AfrAsia Bank: AfrAsia Bank is a Mauritian-licensed bank focused on corporate, trade finance and wealth management. It overlaps with CIM's Corporate segment, particularly in international factoring, corporate cards and treasury/cash-management services.
• ABC Banking Corporation: ABC Banking Corporation is a Mauritian commercial bank offering retail credit, SME lending, factoring and trade services, overlapping with CIM's lending, factoring and SME product lines.
• Bramer Banking Corporation: Bramer Banking Corporation is a Mauritian bank with consumer credit, motor/asset financing and SME products — directly comparable to CIM's personal credit, leasing and SME lending franchises.
• Bank One: Bank One is a mid-sized Mauritian bank serving retail, SME and corporate clients with credit, cards and trade finance — directly comparable to CIM's segment and product coverage, with similar scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCGc7v58d3tlk1t-e7xDh0gQ
• Facebookfacebook.com/cimfinance
• LinkedInlinkedin.com/company/cim-group

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cim Group