InovaBRA

What InovaBRA does

InovaBRA is the corporate innovation platform of Bradesco, one of Brazil's largest banks, operating as a wholly-owned subsidiary that functions as an open-innovation ecosystem rather than a standalone product company. It connects 230 startups with approximately 80 corporate partners across 8 physical and digital hubs, with headquarters in São Paulo, and runs targeted cohorts in verticals including Agribusiness, Health, and Climate.

Core offerings include InovaBRA Habitat (a co-innovation space), InovaBRA Ventures (the R$1 billion+ Fundo Inovabra I venture capital vehicle), InovaBRA Play (video content), and Bridge, Bradesco's generative AI platform launched in April 2024. Operational outputs in the past year include a facial biometric payment flow with Casas Bahia (February 2025) and ecosystem-wide AI upskilling through a Google Cloud training partnership and an IBM alliance that provides up to USD 120,000 in cloud credits per portfolio startup.

The business model is membership- and program-based: corporate partners pay to access curated startup pipelines, startups receive capital, infrastructure credits, and distribution into Bradesco's customer base, and the platform captures media and event-driven revenue through InovaBRA Play and cohort programming. As a non-publicly-reporting subsidiary, InovaBRA's financials are not separately disclosed, and the dominant economic input is parent-company capital allocation rather than third-party revenue.

Name

InovaBRA

Legal name

InovaBRA

Website

https://inovabra.com.br

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

InovaBRA is Bradesco's corporate innovation hub, operating 8 hubs and connecting 230 startups with 80 corporate partners via co-innovation spaces, a R$1B+ venture fund, and the Bridge generative AI platform.

Ownership category

akta.pro rank

Product category

Innovation Ecosystem

NAICS

Convention and Trade Show Organizers (561920), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Technology & Innovation Expos Organizers (THAHABAE)

Keywords

• Innovation ecosystem
• Venture capital
• Co-working space
• Startup incubation
• Corporate innovation

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Membership: Large corporations pay to join the coinnovation ecosystem to access startup solutions and innovation culture stimulation
2. Startup Programs: Startups pay for resident or connected membership models providing physical space access, digital platform access, and business opportunity exposure

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

InovaBRA operates Bradesco's innovation ecosystem, providing a physical and digital co-innovation space (Habitat) in São Paulo where startups, corporations, and technology partners collaborate. The ecosystem offers annual membership subscriptions (Residente and Conectado tiers), a R$1 billion+ venture capital fund (InovaBRA Ventures) for Series A and B investments, on-demand video content (InovaBRA Play), and a calendar of events covering technology, business, and society topics. The platform currently connects 230+ startups, 80+ corporations, and 12+ technology partners across multiple sectors.

Product overview

InovaBRA is Bradesco's innovation ecosystem platform comprising multiple interconnected offerings: the main Ecosystem platform connects startups, corporations, and technology partners; the Habitat co-innovation environment provides physical and digital workspace; InovaBRA Ventures manages a R$1 billion+ venture capital fund; InovaBRA Play offers video content; and Bridge is Bradesco's proprietary generative AI platform. The ecosystem supports over 230 startups, 80 corporations, and 8 hubs across 20+ sectors.

Differentiator

Problem solved

Functional benefit

Brands

• InovaBRA Habitat: The physical and digital co-innovation space of InovaBRA, offering positions in physical space and access to a digital platform for startups and corporations.
• InovaBRA Ventures

Products and services

• InovaBRA Ecosystem Bradesco's innovation ecosystem platform connecting 230+ startups, 80+ corporations, technology partners, and investors across 20+ sectors to foster collaborative coinnovation and business development.
• InovaBRA Habitat Physical and digital co-innovation space in São Paulo offering resident and connected membership tiers with co-working positions, auditorium, audiovisual studio, and ideation rooms for startups and corporations.
• InovaBRA Ventures Venture capital investment fund (Fundo Inovabra I) with R$1 billion+ under management providing Series A and B investments in fintech, insurtech, and technology companies, with portfolio including Asaas, PX Data, 4intelligence, Saúde Bliss, and Agrotools.
• InovaBRA Play Video content platform providing on-demand access to event recordings and educational content covering technology, business, and society topics.
• InovaBRA Events Event programming including Pitch Nights, Leadership workshops, sector-specific sessions (Agro, Health Intelligence, Climate), and certification programs covering technology, business, and society topics.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• GlobantcoreTechnology or IntegrationTechnology partner providing digital transformation and software development expertise to startups in the InovaBRA ecosystem
• SAPcoreTechnology or IntegrationEnterprise software partner supporting startups with enterprise resource planning and business technology solutions
• ThoughtworkscoreTechnology or IntegrationGlobal technology consultancy providing software development, design, and digital transformation services to ecosystem members
• IBMcoreTechnology or IntegrationTechnology partner offering up to USD 120,000 in cloud credits, access to 190+ IBM Cloud services, digital training, and developer ecosystem support for resident and connected startups
• Google CloudcoreTechnology or IntegrationStrategic partnership for in-person events focused on training startups in AI, machine learning, security, and scalability. Google Cloud has conducted multiple events at InovaBRA facilities
• R3coreTechnology or IntegrationBlockchain platform consortium with 80+ global financial institutions including Bradesco. Bradesco is a founding member, and R3 operates in 9 countries with global multinational team

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Cubo Itaú: Innovation hub owned by Itaú Unibanco, Brazil's largest bank. Operates physical co-working spaces in São Paulo and a network of corporate and startup members — the most direct comparable to InovaBRA's bank-backed hub model.
• Wayra (Telefónica): Global corporate innovation hub and accelerator operated by Telefónica/Vivo, active in Brazil and other LatAm markets. Mirrors InovaBRA's telecom/bank-backed hub structure with corporate-startup matching and physical co-innovation space.
• Plug and Play Tech Center: Global startup accelerator and innovation platform running corporate partnership programs across fintech, insurtech, and other verticals. Comparable to InovaBRA in its multi-vertical, enterprise-anchored startup matchmaking model.
• Techstars: Global accelerator operating mentor-driven programs and corporate-backed accelerators in multiple verticals. Comparable to InovaBRA as a structured accelerator with corporate partnership tracks and physical program space.
• 500 Global: Global venture firm and accelerator with strong LatAm presence (500 Startups Brazil). Comparable to InovaBRA in its combination of seed investment, accelerator programming, and corporate-startup connection services.
• Station F: World's largest startup campus in Paris, combining physical co-working with a corporate partner program (similar to InovaBRA's Habitat + Bradesco partnership structure).
• Y Combinator: Premier global accelerator with batch-based programming and significant corporate/startup matching effects. Comparable as a large-scale startup ecosystem operator, though without the single-bank anchor model.

Broad incumbents

• Microsoft for Startups: Microsoft's global corporate program offering cloud credits, go-to-market support, and enterprise access to startups. Comparable to InovaBRA's IBM/Google Cloud technology partner tracks.
• Google for Startups: Google's global corporate accelerator and partner network providing AI/ML training and cloud resources. Directly comparable to InovaBRA's Google Cloud training and co-event programming.

Regional players

• ACE (Aceleradora de Startups): Brazil-based startup accelerator and venture investor focused on early-stage Brazilian companies. Comparable to InovaBRA as a Brazilian innovation ecosystem operator, though without a major bank anchor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/inovabra
• YouTubeyoutube.com/playlist?list=PLT-eKM4S_uC-DjyF8YCjO4iD_S9XwHtCo
• LinkedInlinkedin.com/company/inovabrabradesco
• Instagraminstagram.com/inovabra

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments21 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InovaBRA