Binus University

Name

Binus University

Legal name

BINUS Higher Education

Website

https://binus.ac.id

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

akta.pro secondary industries

Project, Quality & Operations (PMP PDUs, Six Sigma, Quality CE) (EDAAALAM), Credentialing, Academic Credit, Assessment & Transcript Services (EDAIAFAO)

Keywords

• Higher education services
• Undergraduate degree programs
• Graduate business education
• Online learning programs
• Professional executive training

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Fees: Revenue generated from student tuition fees across undergraduate (S1), graduate (S2), doctoral (S3), diploma, and online programs. Fee structures vary by program level, campus location, and whether students are enrolled in regular or international programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Binus University is a private higher education institution providing diploma, undergraduate (S1), graduate (S2), and doctoral (S3) degree programs across computer science, business, engineering, design, and humanities disciplines. The university delivers education across 8 campuses in Indonesia and via an online learning platform, supplemented by professional executive training through BINUS Creates and an AI training portfolio from the Center of Excellence in Humanitarian AI. Programs are offered in both regular and international tracks, with an accelerated 2.5-year career-ready curriculum, character building components, and industry partnerships for internships and placements.

Product overview

BINUS University is a comprehensive higher education institution offering a portfolio of academic products and services across multiple campuses in Indonesia. The core offering is BINUS University (undergraduate, graduate, and doctoral programs), supplemented by specialized sub-brands including BINUS Online (digital learning platform ranked 5 Stars by QS), BINUS Business School (AACSB-accredited business education), BINUS Graduate Program (master's and doctoral degrees), BINUS ASO School of Engineering (Japanese-style engineering collaboration), and BINUS Creates (professional education). The institution operates the Center of Excellence in Humanitarian AI and Technology offering AI training products (Agentic AI, Machine Learning, Robotics Programming, Data-Driven Decision Making, Data Warehouse). Supporting services include BINUS Entrepreneurship Center (business incubator), BINUS Career Center, BINUS Maya LMS, BINUS TV, BINUS Alumni Mobile App, and the 2.5-Year Career-Ready Track. With 8 campus locations across Indonesia and partnerships with 170+ universities globally, BINUS provides education from diploma to doctoral levels across computer science, business, engineering, design, humanities, and hospitality disciplines.

Differentiator

Problem solved

Functional benefit

Products and services

• BINUS University Main Programs (Diploma, Undergraduate S1, Graduate S2, Doctoral S3) A comprehensive private university program offering diploma, undergraduate (S1), graduate (S2), and doctoral (S3) degree programs across computer science, business, engineering, design, and humanities disciplines, delivered across 8 campuses in Indonesia with an accelerated 2.5-year career-ready track and character-building curriculum.
• BINUS Online Learning Online learning programs offering flexible distance education for diploma and degree programs, ranked Silver globally by THE Online Learning Rankings and 5 Stars by QS for online learning quality.
• BINUS Business School (BBS) — MBA and Business Master's Programs AACSB-accredited business education offering MBA, Master of Management, and Doctor of Research in Management programs, with QS Global MBA Rankings recognition and Asia regional ranking.
• BINUS Graduate Program (Master's and Doctoral) Graduate and doctoral programs including Master of Computer Science, Master of Information Systems Management, Master of Industrial Engineering, and Doctor of Computer Science, designed for professionals seeking advanced degrees.
• BINUS ASO School of Engineering Engineering education offering Automotive & Robotics Engineering, Product Design Engineering, and Business Engineering programs in collaboration with Aoyama Sogaku University Japan.
• BINUS Creates (Professional & Executive Education) Professional education and executive training programs offering short courses and continuous learning opportunities for workforce development and corporate training clients.
• Apple Developer Academy @BINUS Apple developer training academy providing education in coding and application development for the iOS ecosystem, supporting local MSMEs with digital marketing and international market entry.
• BINUS Entrepreneurship Center (BEC) Business incubator and entrepreneurship education unit developing entrepreneurial culture among students through multi-level programs covering mindset transformation, basic entrepreneurship, experience, market entry, and promotion.
• BINUS Global Class (International Exchange Programs) International exchange and global learning programs enabling student mobility across 170+ university partnerships in 40+ countries as part of the internationalization strategy.
• 2.5-Year Career-Ready Track (Enrichment Program 2+1+1) Accelerated academic program enabling students to graduate in 2.5 years with career preparation through an Enrichment Program structure combining 2 years campus study, 1 year international exposure, and 1 year industry experience.
• Center of Excellence in Humanitarian AI and Technology — AI Training Programs A premier research and education hub offering AI training products (Agentic AI and Its Applications, Machine Learning for Beginners, Arduino and Basic Robotics Programming, Data-Driven Decision Making for Business Efficiency, Data Warehouse) for individuals and professionals seeking AI and data science capabilities.

Quantifiable outcome

• 2 out of 3 graduates work in global companies or become entrepreneurs within 6 months upon graduation
• +5 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability14 records

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Institut Teknologi Bandung (ITB)coreStrategic or Co-development Partner · 2 July 2026Joint research collaboration developing DQMW-Sample, a quantum computing method for classically hard online learning achieving asymptotically sublinear regret through engineered open quantum-system dynamics. Initial hardware characterization on IBM Heron r2 processor demonstrated compatibility with near-term superconducting quantum technology.
• ABM Consulting IndonesiaminorStrategic or Co-development Partner · 22 December 2025Collaboration through School of Information Systems Global Learning Systems program. Consultants from Enterprise, Manufacturing, and Strategy & Analytics Business Units conducted guest lectures covering digital transformation topics including ERP systems, project management, and data analytics to connect academic learning with practical industry insights.
• Xi'an Jiaotong-Liverpool University (XJTLU)coreStrategic or Co-development Partner · 1 January 2024Partnership for double degree programmes recognized by China's Ministry of Education and University of Liverpool. XJTLU established its official representative office in Indonesia in 2024, making Indonesia its largest international market with approximately 700 enrolled students and 1,500 undergraduate applications for September intake (38% of international applications).
• ABM Consulting IndonesiaminorImplementation/ SI/ Consulting PartnerIndustry partnership for talent development through Global Learning Systems program delivering digital transformation knowledge to students.
• IBMcoreStrategic or Co-development PartnerTan Wijaya, Computer Science alumni, serves as President Director of PT. IBM Indonesia and APAC Global System Integrator Leader, demonstrating industry connection in technology sector.
• East VenturescoreStrategic or Co-development PartnerWilson Cuaca, Computer Science alumni, co-founded East Ventures which has invested in prominent Indonesian startups including Traveloka, Sociolla, IDN Media, and Kudo.
• 170 International Universities across 40 CountriescoreStrategic or Co-development PartnerGlobal university network for student exchange, lecturer mobility, and research collaboration as part of internationalization strategy.
• Nationwide University Network (NUNI)coreStrategic or Co-development PartnerStrategic collaboration initiated by BINUS with 20 other Indonesian universities to create academic excellence through mobility of research, faculty and students. NUNI objectives include Global Learning System, Student Mobility, Lecturer Mobility, and Research Collaboration.
• Over 2,200 Industry PartnerscoreStrategic or Co-development PartnerPartnerships established by 2020 for talent development, internships, recruitment, curriculum input, and research collaboration across various sectors.

Scale indicators10 records

Recent moves15 records

Expansion highlights6 records

Others

• Bina Nusantara Online (BINUS Online): Listed here for completeness as BINUS's own online arm; external online peers worth benchmarking against include platforms like Coursera or local MOOCs, but BINUS Online itself functions as an internal sub-brand competing for distance-learning students in Indonesia.

Broad incumbents

• Universitas Indonesia (UI): Indonesia's top public research university and BINUS's principal domestic competitor for top students. Comparable in program breadth and research ambitions, though it enjoys public funding and a longer brand history.
• Universitas Gadjah Mada (UGM): Top-ranked Indonesian public university with comprehensive programs. Competes with BINUS for graduate students and faculty, especially in business and humanities programs.
• Singapore Management University (SMU): Leading regional business and management school comparable to BINUS Business School's AACSB-accredited MBA and management programs. Represents BINUS's regional benchmark for premium business education.
• Institut Teknologi Bandung (ITB): Premier Indonesian public technology and engineering university. Directly competes with BINUS on STEM programs and has an active research collaboration with BINUS on quantum computing, making it a natural peer for technology-talent competition.

Regional players

• Universiti Malaya (UM): Top Malaysian public research university with comprehensive programs and strong ASEAN ranking. Relevant regional peer for benchmarking BINUS's internationalization strategy and graduate employability narrative.

Emerging players

• Universitas Ciputra Surabaya: Entrepreneurship-focused private university in East Java with growing national presence. Comparable in mission and student demographic, though smaller in scale than BINUS's national network.

Direct peers

• Universitas Pelita Harapan (UPH): Major private university in Jakarta with multidisciplinary programs across business, engineering, design, and humanities. Comparable to BINUS in scale, geographic focus, and target student segment within Indonesia.
• Ciputra University: Indonesian private university with a strong entrepreneurship focus and an integrated business incubator model. Closely comparable to BINUS's BINUS Entrepreneurship Center track and entrepreneurship positioning.
• Telkom University: Indonesia's largest private technology-oriented university, operating multiple campuses with strong digital and engineering programs. Directly comparable as a leading Indonesian private university competing for the same technology and digital talent students.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@binusuniversityofficial6948
• Facebookfacebook.com/universitas.bina.nusantara
• LinkedInlinkedin.com/company/bina-nusantara-university
• Instagraminstagram.com/binusalumni
• Xx.com/tweet

Compliance18 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Binus University