What Liquid Violet does

Liquid Violet is a London-based sound studio founded in 2011 and acquired by Keywords Studios in 2014, operating as a wholly-owned subsidiary within Keywords' network of 70+ international studios. The company provides voice production services to video game developers and entertainment/media clients, spanning voice casting, dialogue recording, automated dialogue replacement (ADR), dubbing, audio post production, and facial/motion capture. Its single-site facility in London's Seven Dials theatre district (built 2018, currently expanding with two new suites) is the operational hub and is acoustically designed in partnership with White Mark. Technical infrastructure includes Focusrite RedNet audio-over-IP, Dante-enabled networking, 7.1.2 surround capability, and Faceware Mark IV facial capture integrated with Unreal Engine Live Link.

The company's revenue model is project-based B2B professional services: bespoke engagements with enterprise clients covering casting through to delivery, priced via quote per engagement rather than disclosed rate cards. It targets two primary segments — game developers (AAA publishers such as Riot Games, Ubisoft, Square Enix, Blizzard, Sony, Bandai Namco, Nintendo, and Nexon) and content producers/broadcasters/streamers (Netflix, Disney, Audible, Zodiak Kids, Xilam, and Animation Digital Network). Go-to-market is direct enterprise engagement through industry reputation, portfolio work, and client testimonials rather than inbound/PLG channels, leveraging the talent access and keyword parent distribution.

As part of the Keywords Studios group, Liquid Violet draws on group-level scale and global client reach, while retaining an autonomous operating model focused on UK-based voice and dubbing production. The studio differentiates on three axes: physical access to London's top theatrical and voice talent, end-to-end workflow integration (proprietary asset management and tracking systems), and integrated facial/audio capture technology — bundled under a single engagement relationship. Current strategic posture emphasises capacity expansion (new suites) and vertical diversification (UK dubbing and original animated-content voice production), with the team sized to roughly 17 named professionals covering technical, production, casting, sound engineering, and asset coordination roles.

Name

Liquid Violet

Legal name

Liquid Violet

Website

https://liquidviolet.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Liquid Violet is a London-based sound studio providing voice casting, dialogue recording, dubbing, post production, and facial/motion capture services to AAA video game publishers and entertainment streamers, operating as a wholly-owned subsidiary of Keywords Studios.

Ownership category

akta.pro rank

Product category

Voice Production Services

NAICS

Sound Recording Studios (512240), Other Sound Recording Industries (512290), Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Outsourced Art/Audio Production Services (2D/3D, Animation, VFX, Audio/VO) (MPAFAKAM)

akta.pro secondary industries

Voiceover Recording & Production (Narration, Promo, Commercial VO) (MPAHAEAK), Dubbing & Voiceover Production (Casting, Recording, Lip-Sync) (MPAHAFAB), Sound Post-Production (Dialogue, ADR, Foley, Mixing) (MPADAGAC)

Keywords

• Voice production services
• Game audio services
• Dialogue recording
• Performance capture
• English dubbing

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Audio Production Services: Project-based professional services including voice casting, dialogue recording, performance capture, ADR, dubbing, and audio post production. B2B engagements with game studios and entertainment companies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Liquid Violet is a London-based sound studio that provides end-to-end voice production services for the entertainment industries, spanning voice casting, dialogue recording, performance and motion capture, ADR, dubbing, and audio post production. The studio serves AAA video game developers, animation studios, streaming platforms, and entertainment companies, delivering scalable, project-based audio solutions from its Seven Dials facility. Leveraging a proprietary asset management toolchain and partnerships with White Mark, Focusrite, Faceware, and Unreal, the studio handles every stage of character voice production from talent sourcing through final delivery.

Product overview

Liquid Violet is a London-based sound studio offering a unified portfolio of audio services for the entertainment industries. The core offering spans four interconnected service lines: Casting (voice talent sourcing), Voice Recording (dialogue production from script to final take), Post Production (editing, mastering, and delivery), and Facial/Motion Capture (performance capture technology). These are complemented by supplementary services including sound design, music licensing, supervision, and content globalization. The studio serves game developers, content producers, broadcasters, and streaming platforms with scalable, end-to-end audio solutions. Founded in 2011 and acquired by Keywords Studios in 2014, the company operates state-of-the-art recording facilities in London's Seven Dials area, built in 2018 in partnership with acoustic consultancy White Mark.

Differentiator

Problem solved

Functional benefit

Products and services

• Voice Casting Voice casting services for entertainment projects, leveraging London's top theatrical and voice agents and a global partner network to find the right voice for dynamic, immersive character performances. Targeted at game developers, animation studios, and streaming platforms.
• Voice Recording End-to-end voice recording services including script polishing, adaptation, asset preparation, talent negotiations, booking and scheduling, voice direction, recording, and performance capture. Targeted at AAA game studios and entertainment producers.
• Post Production Dynamic post production services including cropping, syncing, tidying, mastering, processing, effects, and packaging for delivery. Targeted at game developers and entertainment producers needing final dialogue assets.
• Facial and Motion Capture Facial capture using Faceware Mark IV systems with Unreal Live Link integration combined with motion capture capabilities, enabling simultaneous face capture and audio recording without sacrificing sound quality. Targeted at game developers producing next-generation character performances.
• ADR and Dubbing Automated Dialogue Replacement (ADR) and voice dubbing services supporting media localisation and post production. Targeted at streamers, broadcasters, and animation studios requiring English dubbing and dialogue replacement.
• Sound Design and Implementation Sound design and implementation services supporting the full audio production pipeline for games, animation, and other entertainment projects.
• Music Licensing and Composition Music licensing and original composition services for entertainment projects, supporting the audio track alongside dialogue and sound design.
• Supervision Audio supervision services to guide creative and technical decisions throughout production for client projects.
• Content Globalisation Content globalisation services enabling localisation and international distribution of entertainment content across languages and markets.

Named customers20 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• Keywords StudioscoreOthers · 1 January 2014Liquid Violet was acquired by Keywords Studios in 2014. Keywords Studios is a 70+ international studio network servicing all aspects of the games industry from development to marketing, testing to player support.
• White MarkcoreStrategic or Co-development PartnerWorked with acoustic consultancy White Mark to design the two state-of-the-art recording rooms in the Seven Dials studio facility built in 2018.
• FocusritecoreTechnology or IntegrationStudios served by Focusrite RedNet audio-over-IP technology, delivering clean, transparent audio with extensive dynamic range.

Scale indicators2 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Side: Side is a UK-based voice production and casting studio focused on video games. It is the closest direct competitor to Liquid Violet, offering parallel services in voice casting, recording, and performance capture for AAA game clients.
• MoGi Group: MoGi Group provides audio post-production, dubbing, and localisation services for the games and entertainment industry. It is comparable to Liquid Violet in delivering outsourced audio services to game publishers and content owners.
• Pole Position Production: Pole Position Production is a games-focused audio production studio offering voice recording, casting, and audio post-production services. It competes directly with Liquid Violet for AAA game audio engagements.
• VSI (Voice & Script International): VSI provides voice-over recording, dubbing, and localisation services across film, TV, and games. It overlaps with Liquid Violet's dubbing and English-language voice production work, particularly for international content adapted for English-speaking markets.
• Formosa Group (Formosa Interactive): Formosa Group's interactive division provides voice casting, recording, and audio post-production services for video games and entertainment. It is a direct competitor to Liquid Violet on AAA voice production engagements globally.

Broad incumbents

• Keywords Studios (parent / audio division): Keywords Studios is Liquid Violet's parent company and operates 70+ studios globally across game audio, localisation, QA, and player support. It is both the owner and the broader incumbent in the games services space, with multiple audio studios that overlap with Liquid Violet's offering.
• Iyuno (formerly SDI Media): Iyuno is a global dubbing, localisation, and media services provider serving film, TV, and games. It is comparable to Liquid Violet's dubbing and localisation work, but at a much larger scale and broader media footprint.

Emerging players

• Synthesis (Sound Off): Synthesis/Sound Off operates in the game voice casting and production space with technology-enabled casting workflows. It intersects with Liquid Violet on voice casting for games but is more software/platform-oriented.
• Audiomotion: Audiomotion is a UK-based performance capture and audio studio serving games, film, and TV. It overlaps with Liquid Violet on the motion capture and facial animation production side for games.

Others

• Audiokinetic: Audiokinetic provides audio middleware (Wwise) used by game developers for interactive audio. It is an enabling technology vendor rather than a service competitor, but it sits in the same game audio value chain that Liquid Violet operates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights8 records

Customer concentration

• LinkedInlinkedin.com/company/liquid-violet-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liquid Violet