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Bunny Williams

Full company profile

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Namestring
Bunny Williams
Legal namestring
Bunny Williams Inc.
Company typeenum
Private
Founded yearint
1994
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
residential interior design, home furnishings and décor, interior design firm, licensed home products, design books and publishing
Product category
Interior Design Services
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Supply Chain, Others
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 2 records shown
1Williams Lawrence
Description

Interior design services operated under the Bunny Williams Inc. business umbrella.

bunnywilliams.com
+1 more record
Core offering1 text field

Bunny Williams Inc. operates a full-service interior design firm offering residential and commercial design services, delivered through the flagship Bunny Williams Interior Design brand and the Williams Lawrence sub-brand. The company also sells Bunny Williams Home furnishings and décor products via its own e-commerce storefront and extends the brand through several licensed product lines and a series of bestselling design, gardening, and entertaining books.

Differentiator
Functional benefit
Problem solved
Product and service4 records
1Bunny Williams Interior Design
CategoryInterior design services
Description

Full-service interior design firm offering residential and commercial interior design services, built on Bunny Williams' passion for design, gardening, and entertaining and known for refined beauty and welcoming, livable appeal over three decades.

2Williams Lawrence
CategoryInterior design services
Description

Interior design services operated as a wholly-owned sub-brand under the Bunny Williams Inc. business umbrella, offering additional design work in the founder's aesthetic.

3Bunny Williams Home
CategoryHome furnishings and décor
Description

Home furnishings and décor brand under Bunny Williams Inc., offering licensed product lines including furniture, textiles, and accessories with Bunny Williams' signature design aesthetic, sold via its own e-commerce storefront.

4Bunny Williams Published Works
CategoryPublishing
Description

Series of bestselling books by Bunny Williams covering interior design, gardening, and entertaining, published as part of the company's business offerings.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Peers9 records
TypeDirect peer
Description

AD100 interior designer with a signature HNW residential aesthetic and licensed product lines (lighting, furniture, fabric) — mirrors Bunny Williams' services-plus-licensed-products model.

TypeDirect peer
Description

AD100 NYC-based interior designer with HNW residential projects and product licensing partnerships, structurally similar to Bunny Williams' firm-plus-product business model.

3Celerie Kemble Interiors
TypeDirect peer
Description

Boutique HNW interior design practice with brand extensions into product lines and textiles; comparable niche positioning and client base to Bunny Williams.

TypeBroad incumbent
Description

Public luxury home furnishings and design brand operating galleries, sourcebooks, and hospitality venues at significantly greater scale; adjacent to Bunny Williams in customer overlap and category, though it competes on scale rather than bespoke service.

TypeOthers
Description

Online marketplace connecting collectors and consumers with luxury interior designers, dealers, and antiques dealers; comparable as an ecosystem participant serving Bunny Williams' HNW customer base and adjacent suppliers.

TypeEmerging player
Description

Premium home furnishings and lifestyle brand with a design-led point of view and HNW customer overlap; comparable as a designer-led home brand extending into adjacent lifestyle categories.

TypeOthers
Description

Heritage textile, wallpaper, and home furnishings supplier whose products are specified by Bunny Williams and other AD100 designers; relevant as a comparable premium brand-extension licensee/supplier.

TypeEmerging player
Description

Lifestyle brand founded by Aerin Lauder spanning home, fashion, and beauty with HNW positioning; comparable to Bunny Williams Home as a founder-led luxury lifestyle extension with strong brand-equity underpinnings.

9Aero Studios (Thomas O'Brien)
TypeDirect peer
Description

AD100 NYC-based interior design firm led by Thomas O'Brien with a parallel furniture and home product line — directly comparable to Bunny Williams in boutique HNW residential design plus brand extension into product.

Market position
Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Bunny Williams

Interior Design Servicesbunnywilliams.com

Bunny Williams firmographics

Firmographics
Name
Bunny Williams
Legal name
Bunny Williams Inc.
Website
https://bunnywilliams.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Bunny Williams is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Bunny Williams business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Supply Chain, Others

Distribution channels1 record

Marketing channels2 records

Bunny Williams product offering

Product offering

Core offering

Bunny Williams Inc. operates a full-service interior design firm offering residential and commercial design services, delivered through the flagship Bunny Williams Interior Design brand and the Williams Lawrence sub-brand. The company also sells Bunny Williams Home furnishings and décor products via its own e-commerce storefront and extends the brand through several licensed product lines and a series of bestselling design, gardening, and entertaining books.

Differentiator

Problem solved

Functional benefit

Brands

  • Williams Lawrence: Interior design services operated under the Bunny Williams Inc. business umbrella.
  • Bunny Williams Home

Products and services

  • Bunny Williams Interior Design Full-service interior design firm offering residential and commercial interior design services, built on Bunny Williams' passion for design, gardening, and entertaining and known for refined beauty and welcoming, livable appeal over three decades.
  • Williams Lawrence Interior design services operated as a wholly-owned sub-brand under the Bunny Williams Inc. business umbrella, offering additional design work in the founder's aesthetic.
  • Bunny Williams Home Home furnishings and décor brand under Bunny Williams Inc., offering licensed product lines including furniture, textiles, and accessories with Bunny Williams' signature design aesthetic, sold via its own e-commerce storefront.
  • Bunny Williams Published Works Series of bestselling books by Bunny Williams covering interior design, gardening, and entertaining, published as part of the company's business offerings.

Companies that use Bunny Williams

Customer profile

Segments1 record

Ideal customer profiles1 record

Bunny Williams technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Bunny Williams partnerships and signals

Strategic signal

Scale indicators1 record

Bunny Williams competitors and assessment

Company assessment

Direct peers

  • Suzanne Kasler Interiors: AD100 interior designer with a signature HNW residential aesthetic and licensed product lines (lighting, furniture, fabric) — mirrors Bunny Williams' services-plus-licensed-products model.
  • Victoria Hagan Interiors: AD100 NYC-based interior designer with HNW residential projects and product licensing partnerships, structurally similar to Bunny Williams' firm-plus-product business model.
  • Celerie Kemble Interiors: Boutique HNW interior design practice with brand extensions into product lines and textiles; comparable niche positioning and client base to Bunny Williams.
  • Aero Studios (Thomas O'Brien): AD100 NYC-based interior design firm led by Thomas O'Brien with a parallel furniture and home product line — directly comparable to Bunny Williams in boutique HNW residential design plus brand extension into product.

Broad incumbents

  • RH (Restoration Hardware): Public luxury home furnishings and design brand operating galleries, sourcebooks, and hospitality venues at significantly greater scale; adjacent to Bunny Williams in customer overlap and category, though it competes on scale rather than bespoke service.

Others

  • 1stDibs: Online marketplace connecting collectors and consumers with luxury interior designers, dealers, and antiques dealers; comparable as an ecosystem participant serving Bunny Williams' HNW customer base and adjacent suppliers.
  • F. Schumacher & Co. Heritage textile, wallpaper, and home furnishings supplier whose products are specified by Bunny Williams and other AD100 designers; relevant as a comparable premium brand-extension licensee/supplier.

Emerging players

  • Serena & Lily: Premium home furnishings and lifestyle brand with a design-led point of view and HNW customer overlap; comparable as a designer-led home brand extending into adjacent lifestyle categories.
  • Aerin: Lifestyle brand founded by Aerin Lauder spanning home, fashion, and beauty with HNW positioning; comparable to Bunny Williams Home as a founder-led luxury lifestyle extension with strong brand-equity underpinnings.

Market position

Customer concentration

Bunny Williams social profiles

Digital presence

Bunny Williams financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bunny Williams leadership team

Management profile

Number of profiles

Profiles1 record

Bunny Williams subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Bunny Williams funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bunny Williams M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bunny Williams

What does Bunny Williams do?

Bunny Williams Inc. operates a full-service interior design firm offering residential and commercial design services, delivered through the flagship Bunny Williams Interior Design brand and the Williams Lawrence sub-brand. The company also sells Bunny Williams Home furnishings and décor products via its own e-commerce storefront and extends the brand through several licensed product lines and a series of bestselling design, gardening, and entertaining books.

Is Bunny Williams a public or private company?

Bunny Williams is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Bunny Williams founded?

Bunny Williams was founded in 1994. It employs 11 to 50 people.

Where is Bunny Williams based?

Bunny Williams is headquartered in New York, United States, in the North America region.

Who are Bunny Williams's main competitors?

Direct peers on record are Suzanne Kasler Interiors, Victoria Hagan Interiors, Celerie Kemble Interiors and Aero Studios (Thomas O'Brien). RH (Restoration Hardware) is listed as a broad incumbent. Others are 1stDibs and F. Schumacher & Co.. Emerging players are Serena & Lily and Aerin.

Does Bunny Williams have an API?

No public API is recorded for Bunny Williams.

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