What Eyevestor does

Eyevestor B.V. is a Utrecht-based private company that operates a regulated equity crowdfunding and digital share management SaaS platform, originally launched under the Sharefunding® concept in 2019. The platform enables startups, scale-ups, and SMEs in the Netherlands to raise equity, bonds, and convertibles from a community of individual investors (called "vestors"), without taking on traditional bank debt. By the platform's own disclosure, more than €136 million has been share-funded through Eyevestor across 100+ companies, with 44.7K+ investors and over €130 million in share capital managed on the platform.

The core technology stack is a SaaS platform hosted on Google Cloud infrastructure that digitises legal securities and manages the full equity lifecycle: share issuance, shareholder registers, dividend distribution, voting, and secondary trading via an internal bulletin board. Compliance features include the Share Governance Check, Share Issuance Check, and standardised Key Investment Information Sheets (KIIS/EBI) required under the European Crowdfunding Service Provider Regulation (ECSPR). The platform is integrated with Online Payment Platform B.V. for payment processing, HubSpot for CRM, and Freshdesk for support, and is accessible via web and mobile apps (iOS and Android).

Eyevestor monetises through three streams: annual subscriptions from ventures (paid one year in advance with CPI indexation), transaction fees on share agreements and dividend distributions, and ancillary professional services billed at €150/hour, with a €1,800 standard exit fee upon venture termination. The company holds an ECSP licence from the Dutch AFM (number 32000017, awarded November 2023), which functions as a European passport. GTM is hybrid: community-led (entrepreneurs activating their customer and partner networks as co-owners), sales-led (personal consultations with funding experts), and event-driven (webinars, podcasts, PR). Customers are concentrated in the Netherlands across B2C consumer brands, impact-driven ventures in digital/health/sustainability, and SMEs seeking debt-free growth capital.

Name

Eyevestor

Legal name

Eyevestor B.V.

Website

https://eyevestor.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Eyevestor is a Dutch SaaS platform that enables startups, SMEs, and scale-ups to raise equity capital through community-driven sharefunding, serving both ventures and retail investors under an AFM-licensed ECSPR framework.

Ownership category

akta.pro rank

Product category

Equity Crowdfunding Platform

NAICS

Investment Banking and Securities Intermediation (523150), Miscellaneous Intermediation (52391)

SIC

Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Private Equity Fundraising Placement (FSAEALAB)

akta.pro secondary industries

Capital Raising Advisory (Debt/Equity/Private Capital) (BPAHADAG), Digital Brokerage & Self-Directed Investing Platforms (FSAGAEAC)

Keywords

• Equity crowdfunding platform
• Digital share management
• Venture capital SaaS
• Shareholder engagement tools
• Investment platform Netherlands

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription fees from ventures: Ventures pay annual subscription fees to Eyevestor B.V. for use of the SaaS platform. Subscription pricing is offered annually and paid one year in advance. Cancellation is possible after the first year. Annual CPI indexation applies.
2. Transaction fees: Eyevestor charges fees for executing share agreements and processing dividend distributions. Additional services billed at €150 per hour.
3. Additional services: Exit fee upon termination of a venture: standard rate €1,800. Other consulting or ad-hoc services at €150/hour.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Eyevestor operates a SaaS platform branded Sharefunding® that enables Dutch entrepreneurs, startups, and SMEs to raise equity capital from their communities of customers, employees, and partners. The platform covers the full equity lifecycle by digitising share registers, facilitating issuance of shares, bonds, and convertibles, processing transactions, distributing dividends, and enabling secondary trading of private shares via a bulletin board marketplace. Ventures pay annual subscriptions and transaction fees while individual investors participate from as little as €100.

Product overview

Eyevestor is a sharefunding and equity crowdfunding SaaS platform that provides a complete digital ecosystem for managing the equity lifecycle of companies. The core offering consists of the Eyevestor Platform (SaaS) and its branded Sharefunding® solution, which together enable organisations to issue and manage shares, bonds, and convertibles, build shareholder communities, and facilitate secondary trading. The platform is complemented by the Eyevestor Mobile App (iOS/Android), a Secondary Marketplace/Bulletin Board for share trading, a Share Registry and Digital Share Capital Management system, a Debt-Equity Calculator, a Community Module for investor engagement, a Newsletter Platform, and LinkedIn Posts integration within the app. The platform serves both investors (discovering and investing in ventures, managing portfolios, trading shares) and entrepreneurs/ventures (raising capital, managing shareholders, engaging communities). Key differentiators include full equity lifecycle support from startup to SME, digital share management without traditional intermediaries, community-building tools, and an ECSP-regulated environment.

Differentiator

Problem solved

Functional benefit

Products and services

• Eyevestor Platform (SaaS) Software-as-a-Service platform enabling organisations to digitise legal structures and securities, issue and manage shares, bonds, and convertibles, and bring together ventures and their stakeholders through digital shares. Covers the full equity lifecycle from startup to established SME.
• Sharefunding® Eyevestor's branded accessible equity lifecycle solution combining equity crowdfunding with shareholder engagement and community building. Enables companies to raise capital through shares, bonds, and convertibles while building a community of engaged co-owners, including share registry, subscription module, bulletin board, voting, and dividend distribution.
• Eyevestor Mobile App

Quantifiable outcome

• More than €136 million raised through the platform cumulatively
• +5 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Online Payment Platform B.V. (OPP)coreTechnology or IntegrationPrimary payment service provider (PSP) for processing all platform transactions. OPP is regulated by AFM and DNB (CoC 50124498). Eyevestor reserves the right to engage additional PSPs.
• Meursy B.V.coreOthersMeursy B.V., with director Gijs Dalen Meurs, is the sole co-owner in Eyevestor Coöperatie U.A. with an interest exceeding 20%. Both Gijs and Meursy hold positions in various ventures. Gijs is CEO and founder of Eyevestor. Meursy is not a project owner in Eyevestor Coöperatie.

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• FundedByMe: Nordic equity and reward crowdfunding platform operating across Sweden, Finland, and Denmark with regulated crowdfunding services — directly comparable as a multi-country European equity crowdfunding operator.
• Seedrs (Republic Europe): UK-/Europe-based equity crowdfunding platform that allows retail investors to buy shares in startups and growth companies — directly comparable to Eyevestor's core offering with broader pan-European scale.
• Crowdcube: Leading UK equity crowdfunding platform enabling retail investors to invest in private companies from small ticket sizes — directly comparable business model and customer segment to Eyevestor.
• Companisto: Germany's largest equity crowdfunding platform for startups and growth companies, regulated under ECSPR — directly comparable in regulatory model, target venture stage, and retail-investor onboarding.
• Invesdor: Nordic/Baltic equity crowdfunding and growth funding platform regulated in Finland — directly comparable in offering regulated equity crowdfunding to retail investors across multiple European markets.
• Seedblink: Central and Eastern European equity crowdfunding platform for tech startups, regulated under ECSPR — comparable in regulated equity crowdfunding model and venture-stage focus.
• Vauban: French ECSPR-regulated equity crowdfunding platform connecting retail investors with European startups — directly comparable regulated equity-crowdfunding peer in continental Europe.
• Leapfunder: Dutch convertible-loan platform enabling startups to raise from a network of informal investors — closely comparable Dutch peer offering early-stage equity-like instruments via a digital platform.
• Oneplanetcrowd: Dutch impact-focused crowdfunding platform for sustainable ventures operating under AFM regulation — comparable Dutch peer targeting similar SME/impact segments with regulated equity offerings.

Emerging players

• Karmen.io: French SaaS-based revenue-based financing platform for SaaS companies — adjacent peer in the European alternative-finance ecosystem targeting tech-enabled SMEs with non-dilutive alternatives.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eyevestor