Open

What Open does

Open is a Sweden-based payment technology provider headquartered in Gothenburg, founded in 2005, and operating through its openpos.tech platform. The company focuses on payment solutions for cash and card transactions, positioning itself in the point-of-sale (POS) and merchant payments infrastructure segment. With a workforce in the 51-100 employee range, Open operates as a privately held for-profit company.

The firm is founder-led, with Christian Gyllenwaldt serving as Founder and Chief Revenue & Operations Officer — a combined revenue-and-operations role that signals a lean executive layer typical of growth-stage payment technology vendors targeting Nordic and European merchant segments. The available source data does not disclose pricing models, customer segments, go-to-market channels, revenue mechanics, or specific product capabilities, limiting detailed characterization of the business model and addressable market positioning.

A material data quality caveat: the input corpus for "Open" aggregates information that appears to conflate at least two distinct entities — the Swedish POS/payments provider described in the firmographic profile, and &Open, a separate Irish e-commerce and retail technology start-up backed by Enterprise Ireland. The Irish &Open references (e-commerce customer segments, Enterprise Ireland partnership, "expanding globally" commentary) appear to describe a separate company and have been excluded from the substantive analysis to avoid cross-entity contamination. Verifiable data on the Swedish Open is therefore thinner than the corpus volume suggests, and PE/VC diligence should independently confirm domicile, product scope, and financials before relying on this profile.

Name

Open

Website

https://openpos.tech

Company type

Private

Founded year

2005

Headcount range

51–100 employees

Short description

Open is a Gothenburg, Sweden-based payment solutions provider founded in 2005, offering cash and card POS payment technology through its openpos.tech platform to merchant customers, with 51-100 employees.

Ownership category

akta.pro rank

Product category

Payment Processing

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Finance Services (6199)

akta.pro primary industry

Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD)

akta.pro secondary industry

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)

Keywords

• Payment processing solutions
• Point of sale systems
• Cash card payments
• Retail payment technology
• Payment terminal software

Headquarters

HQ city

Göteborg

HQ country

Sweden

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Core offering

Open provides payment solutions for cash and card payments, offering point-of-sale (POS) systems and payment processing infrastructure for retail and e-commerce merchants. The company is headquartered in Gothenburg, Sweden, and delivers integrated payment acceptance technology for businesses needing both cash and card transaction capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Open Payment Solutions Payment processing solutions that enable merchants to accept both cash and card transactions, designed for retail and e-commerce businesses requiring integrated point-of-sale payment infrastructure.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves2 records

Expansion highlights1 record

Broad incumbents

• Stripe Terminal: Global payments platform offering integrated POS hardware and software as part of its broader payments stack. Comparable as a competitor for integrated POS acceptance, though typically serving larger and more digital-native merchants than Open.
• Adyen: Global omnichannel payments platform offering unified POS, online, and in-app acceptance for enterprise retailers. Comparable on omnichannel cash-and-card-plus-digital acceptance, but focused on larger enterprise merchants.
• Square (Block): Integrated POS hardware and software suite with built-in payment acceptance for SMBs and mid-market retailers. Comparable in combining cash and card acceptance with vertical retail software workflows.
• Verifone: Established global POS terminal and payment software vendor serving retailers and acquirers. Comparable on the payments acceptance layer, though focused on hardware and middleware rather than vertical SaaS.
• Clover (Fiserv): Integrated POS hardware/software/app marketplace backed by Fiserv, serving SMBs across retail and restaurant verticals. Comparable as an integrated payments + vertical SaaS competitor.
• Worldline: European-headquartered payment services and POS acceptance provider serving merchants and banks across the continent. Comparable in serving European merchants with unified cash and card acceptance infrastructure.

Direct peers

• SumUp: European-headquartered POS and payment acceptance provider serving small and mid-sized merchants with card and cash solutions. Directly comparable to Open's Gothenburg-rooted, European SMB retail focus and omnichannel cash-plus-card proposition.
• Zettle by PayPal: Nordic-origin POS and card payment specialist (now PayPal-owned) serving small merchants across Europe. Highly comparable in geography, target customer, and integrated card acceptance stack.
• iZettle (legacy brand under PayPal): Original Swedish POS pioneer serving SMB retailers with integrated hardware and software acceptance. Comparable to Open on geography (Nordics), customer (SMB retail), and product (POS + payments).
• Lightspeed Commerce: Vertical SaaS POS provider for retail and restaurants with integrated payment processing. Comparable as a vertical-specialist POS + payments competitor targeting retail and e-commerce SMBs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/openpos.tech
• LinkedInlinkedin.com/company/openpos

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Open